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8/4/2019 Hayden Fragrances Product Line-Up
1/21
8/4/2019 Hayden Fragrances Product Line-Up
2/21
HAYDEN is a collection of
extraordinary fragrances created in
collaboration with top perfumers in
Paris, formulated to last longer in
warmer climates. With its uniquescent, elegant packaging and
thoughtful presentation, each
HAYDEN fragrance is an
exceptional way to make your own
personal statement, as well as theperfect pleasure to give or receive.
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TARGET MARKET
We want our line of signature fragrances tocapture the young and youthful, socially and
sexually active individuals who make it a pointto not just look, smell and feel attractive but tomake a noticeable, lasting albeit subtle impact
with others.
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FRAGRANCES
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Person
Place
Personality DimensionsProviders
Presentation
Dr Hayden Kho as creator (unique
brand image and story)
Fine fragrance creations
through partnership with
perfume experts from Paris
A fragrance variant for every
personality, mood, emotion
International design and branding
team and suppliers
Special care and attention to
detail is given to the packaging &
the purchase experience
The heart of the brand, Hayden represents
intrigue, controversy, notoriety, boldness, and
confidence. He inspires discussions andconversation. Another side of Hayden is largely
unseen by the public - one that is smart, kind, andcharismatic. The real and untainted Hayden.
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FRAGRANCESIDENTITY
Colors
Colors are also used to represent how
individuals make their lives more interesting than
the others and thus make an impact
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FRAGRANCESPACKAGING
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FRAGRANCESPACKAGING
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CLEAR & CANDID Self-assured
Direct communication and concise choice of words
We mean what we say, we do what we say
INTERESTING Without being controversial
Exciting & memorable
Clever & knowledgeable
OPTIMISTIC & CHARMING the future is fragrant
All positives
BRAND VALUES & PERSONALITY
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BFW
Hayden Paris Fragrances developed this fragrance wheel to help youselect a fragrance for every mood, occasion and personality.
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FRAGRANCES
Special Edition Elegant High Fashion Romantic Bold & Sexy Wholesome Active
50mL Fragra ce - Php380 60mL Body Sprays - Php130
100mL Fragrance -
Php590
100mL Fragr nce - Php520120mL Bo
Php
y Sprays -
30
For HimAmber Woods & Rose
PetalsWild Woods& Mandarin
Black Leather& Orris
Lemon& Nutmeg
Spice Musk& Grapefruit
Bergamot& Calone
Ocean Breeze&
Sandalwood
For HerGreen Tea& Peony
Pink Pepper& Cashmere
CherryBlossoms
& Vanilla Pod
CharmingOrchid
& Violet
Blushing Berry& Lotus
Luscious Lily& Apple
100mL Fragr nce - Php520 120mL BoPhp y Sprays -30
50mL Fragra ce - Php380 60mL Body Sprays - Php130
10mL Purse Sprays - Php98
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FRAGRANCES
The brands flagship variant which will take itsuser into days of masculine elegance
FLAGSHIP FRAGRANCE pour homme
Special Edition
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FRAGRANCES
Elegant High Fashion Romantic Bold & Sexy Wholesome Active
Wild Woods &Mandarin
Black Leather& Orris
Lemon& Nutmeg
Spice Musk& Grapefruit
Bergamot& Calone
Ocean Breeze& Sandalwood
Green Tea& Peony
Pink Pepper &Cashmere
CherryBlossoms
& Vanilla Pod
CharmingOrchid& Violet
Blushing Berry& Lotus
Luscious Lily& Apple
PRODUCT LINE UP
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FRAGRANCES
Formal wear and a
powerful look is notcomplete without the
perfect matchingfragrance. When you need
to look, feel and smell
elegant and formal.
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FRAGRANCES
Being fashionable is a wayof life. You set your owntrend and blend art into
your wardrobe andlifestyle. This fragrancesets you apart, makes a
statement in a veryattractive, modernway...bordering on
artistic.
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FRAGRANCES
Its about truly falling madlyin love and sharing your life
with someone. Thisfragrance is honest, naturaland soft. You never get tired
of its lasting fragrance.
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FRAGRANCES
Intense yet notoverpowering, overtly
seductive. It signals thatyou are ready to get
intimate. Lust in a bottle.
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FRAGRANCES
A fragrance that is light,subtle, clean, even refreshing
and simple but verypleasant. It forms part of
your happiest memories andintense bonding moments.
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FRAGRANCES
Health and wellness gohand in hand with successand a balanced life. Live an
active lifestyle while
smelling fresh, sexy andclean no matter howACTIVE you may get.
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For corporate orders with product rebates and free delivery within MM, please email
[email protected] or call +632.570.7798 / +63917.570.3439
@hayden_paris
www.facebook.com/haydenfragrances
The HAYDENflagship boutique is
now open at SMNorth EDSA Main
Bldg.
SM Department Stores (Watson's)
SM Fairview
SM Makati
SM Mall of Asia
SM Megamall
SM North EDSA
Authorized Resellers in:
Isetann
KCC Gen San
One Team (Cabanatuan)
Red Dot (Laoag, Ilocos),
Ayala Malls Glorietta 3
Ayala Trinoma
Ayala Marquee
Robinsons Galleria
Fil-Invest Festival Mall
SM Fairview
SM Megamall
SM North EDSA Annex
SM North EDSA Main Mall
Were now available at:
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Thank you!