Have you ever felt this way? Have you ever felt like you don’t fit in? Have people called you weird or crazy? The people who are crazy enough to think

they can change the world, are most of the times the ones who do.

Many “crazy” people have genius brains. Does that make sense to you?

Commonality

What do the following have in common?Toy StoryCarsFinding NemoiTunesiPodsiPads

Steve Jobs

Vocabulary CEO

Chief Executive Officer○ The highest ranking person in charge of total

management of an organization Innovative

The creation of better or more effective products, services, technologies, or ideas

TrademarkA sign used by an individual or business to identify

products or services

Vocabulary

Co-FounderA person who founds or establishes something with

another Apple Inc.

American corporation that designs and sells numerous electronics, software and computers

Pixar Animation StudiosAmerican computer animation

film studio

Vocabulary Shareholder

A person who owns shares of a company, which makes them a part owner

GuruAn influential teacher or popular expert

RecallTo request all purchasers to return a certain product

due to the discovery of a fault Merge

To combine to form a single entity

Steve Jobs Biography

Born on February 24, 1955 Adopted as an infant by Paul and Clara Jobs During his youth, Jobs enjoyed working on

electronics with his father While in high school, Jobs spent his free

time at Hewlett-Packard (HP) where he met computer guru Steve Wozniak.

Steve Jobs Biography After high school, Jobs enrolled in college.

After completing his first semester, he dropped out.

Jobs dropped in on creative classes frequently.

After a period of time, Jobs went on a spiritual trip to India.

He understood the importance of intuition.

Apple I Computer Upon Jobs return from India, he met up with

his old friend Steve Wozniak. Wozniak had been working on the Apple I computer.

In 1976, Jobs and Wozniak co-founded Apple Computers, mainly working out of his families garage.

The Apple I computer was the first model to sell under the Apple name.

It sold for $666.66.

Jobs Leaves Apple

The next few products sold by Apple had numerous design flaws and recalls.

IBM (another major computer manufacturer) quickly surpassed Apple sales.

Executives soon began to phase Jobs out, which led him to resign as Apple’s CEO in 1985.

Pixar Animation Studios

Following Jobs resignation, he purchased an animation company which later became Pixar Animation Studios.

Jobs invested $50 million of his own money into the company, which later produced popular films including: Toy Story, Finding Nemo and The Incredibles.

Back to Apple In 1997, Apple asked Jobs to return to their

company and help them return to be the leader in the computer field once again.

In 1998, Apple introduced its iMac and iBook personal computers.

In 2000, Jobs became the CEO of Apple once again.

Soon after, Apple introduced the iPod and launched iTunes.

Jobs Final Years The iPhone and iPad were later launched. In 2006, Pixar merged with Walt Disney

Studios, making Steve Jobs the largest shareholder.

In 2011, Apple was declared the wealthiest company in America.

That same year, Jobs resigned as CEO due to his difficulties with pancreatic cancer.

Jobs died on October 5, 2011 at the age of 56.

How did Jobs make Apple a success?

Brought in new management He reviewed every team at Apple and asked them

to explain why they were important to the future of the companyIf they failed to do this, they would most likely lose

their jobs Self-imposed annual salary of $1 per year

Rearranged stock options

How did Jobs make Apple a success?

Innovative products Effective branding campaigns

Example- Apple’s trademark Stylish designs Know what customers want Keep things simple

How was Steve Jobs unique? Adopted Did not graduate from college Innovative Creative Simple Billionaire

Video Clip

Vocabulary Review What is a CEO?

The highest ranking person in charge of total management of an organization.

What does innovative mean?The creation of better or more effective

products, services, technologies, or ideas. What is a trademark?

A sign used by an individual or business to identify products or services.

Vocabulary Review What does it mean to recall a product?

To request all purchasers to return a certain product due to the discovery of a fault.

What does it mean if two companies merge?They combined to form a single entity.

What is a shareholder?A person who owns shares of a company,

which makes them a part owner.

Review What did Steve Jobs enjoy working on

with his father?Electronics

What college did Jobs graduate from?He did not graduate from college

Who did Jobs co-found Apple with?Steve Wozniak

Did jobs stay with Apple until his death?No, he resigned in 1985. He returned to

Apple in 1997.

Review What computer animation company did

Jobs purchase and create?Pixar Animation Studios

When jobs returned to Apple, was he the CEO?Yes, but not right away. Jobs returned to

Apple in 1997. In 2000, he became CEO. What caused Steve Jobs death?

Pancreatic cancer

Review How was Steve Jobs unique or

creative?InnovativeSimpleRelied on intuitionDid not graduate from college