MESSAGES

SO YOU THINKYOU CAN DANCE S05

BENCHMARK

ON N’EST PASDES PIGEONS S04

BELGIUM’S GOTTALENT RTL S02

Facebook

GEUBELS EN DEBELGEN S01

12%

88%

5%

95%

99%

85%

15%20%

80%

1%

Twitter

DURING ADS, SECOND SCREEN BECOMES THE FIRST ONE

TOP SRP N

ORTH

TOP SRP SOUT

H

SRP : SOCIAL RATING POINT

-21%

-38% PROGRAMS THAT GENERATE “BUZZ” SUFFER LESS FROM ZAPPING -58%

-12%

-13% -5%

TV REACH

SOCIALAUDIENCE

TOTAL MESSAGESX100

REACH TV (20%)

Average : National 0,18 North 0,13 South 0,27

1,35 UEFA Champions League - Anderlecht vs PSG (23/10)

1,03 So you think you can dance (13/10)

0,84 WK Wielrennen Firenze (29/09)

0,78 De zevende dag (13/10)0,77 World Cup Qualifier - Kroatië vs Belgie (11/10)

0,35 Astrid in wonderland (20/09)

0,29 De slimste mens ter wereld (31/10)

0,25 Belgium's Got Talent VTM (11/10)0,21 Cofidis cup - Oudenaarde vs Club Brugge (25/09

0,21 Singl3s (11/09)

2,32 UEFA Champions League - Benfica vs Anderlecht (17/09)

2,19 Championnats du monde de cyclisme sur route (29/09)

2,09 Rendez-vous Grand-Place (27/09)

1,36 Soirée CAP 48 (13/10)

1,10 Belgium's got talent (22/09)1,02 UEFA Europa League - Standard vs Esbjerg FB (19/09)

0,95 La nouvelle star (31/10)0,91 Qualification Coupe Du Monde - Croatie vs Belgique (11/10)

0,56 Mise au point (03/11)

0,40 Un gars, un chef (18/09)

THE HAVAS SOCIAL INDICATOR

ASTRID IN WONDERLAND S04

97%

3%

Complete results on fr.slideshare.net/havasmediabe