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By Léni Hall
Fundamentals of Web Design
Monday, February 4, 2013
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• More people are on-the-go
than ever before.
• Lower-priced tablets in late
2011 drove the market.
• A larger variety of available
smartphones now available -
1.2 billion smartphones will
enter the market over the next
5 years.
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• New devices & formats
have created a new
"multi-platform”
consumer.
• Growing evidence
shows mobile devices
are adding to how
people get
information, including
news
Mobile devices have changed the way that
developers must think and design.
Hmmm…
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• Content Prioritization
• Vertical Navigation
• Simplified Text, Graphics, Navigation
• Minimal Footer
• Integration of Phone Functions
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Navigation
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Text
Graphics
Navigation
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*Anderson, E. (2012, March). The 5 Worst Mobile Websites. imediaconnection.com. Retrieved
on February 4, 2013 from http://www.imediaconnection.com/article_full.aspx?id=31232
Cassavoy, L. (2012, March). Top 20 Mobile Sites and Services. Pcworld.com. Retrieved on
February 4, 2013 from
http://www.pcworld.com/article/252665/top_20_mobile_web_sites_and_services.html
Ma, S. (2011, March). 10 Ways Mobile Sites Are Different from Desktop Web Sites.
Uxmatters.com. Retrieved on February 4, 2013 from
http://www.uxmatters.com/mt/archives/2011/03/10-ways-mobile-sites-are-different-from-
desktop-web-sites.php
Mitchell, A., et al (2012, October). Future of Mobile News. Journalism.org. Retrieved on
February 4, 2013 from http://www.journalism.org/analysis_report/future_mobile_news
Savits, E. (2013, January). HTML5 vs. Native Mobile Apps: Myths and Misconceptions.
Forbes.com. Retrieved on February 4, 2013 from
http://www.forbes.com/sites/ciocentral/2013/01/23/html5-vs-native-mobile-apps-myths-
and-misconceptions/