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A talk about thinking about a great idea for hacks
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How to think of a Great Idea?
Tom PraisonDeveloper @ Yahoo!
@tompraison
What is the most resilient parasite? Bacteria? A virus? An intestinal worm?
An idea. Resilient... highly contagious.
Once an idea has taken hold of the brain it's almost impossible to eradicate
”Cobb” - Inception(2010)
What’s an Idea?
An Idea is anything which changes our lifestyles.
The way we live, think and work
An Idea
Bright Idea
Green Idea
Business Idea
Broken Idea
Small Idea
Big Idea
Many Ideas
No idea
Generating Ideas
1. Strive for Quantity2. Defer Judgment3. Seek New
Combinations4. Use your imagination
Innovation scholars predict that it takes 3,000 raw ideas for 1 successful
idea.
1. Strive for Quantity
2. Defer Judgment
Seek new combinations
• New combinations from existing parts. • Put old things to a new uses. • Take an element and make it bigger or smaller.
Use your imagination
• Avoid the common response zone. • More ideas force you to use your imagination. • Let ideas incubate. Re-visit with a new
perspective.
1. Use Positive Judgment2. Consider Novelty3. Stay Focused4. Redirect Yourself
BRAINSTORMING
Brainstorming - Solo
1. Exhaust all options2. Sketch or Draw3. Avoid Disruptions4. Keep a journal5. Do what works for you
Brainstorming - Group
1. Set a time limit2. Keep groups small3. Stay on track4. Give everyone a chance5. Don’t criticize
STOP – LETS GET TO A SOLUTION
Convergence
Hack
Problem Definition
Business Goals
User Consideration
Constraints
Idea Visualization
Workflow Diagrams
Wireframes
Paper Mockups
Storyboards
Recapitulation
• Conduct a quick brainstorm by yourself or in a group
• Define a problem statement• Identify constraints, target users, business
goals• Visualize and capture ideas by using
wireframes, mockups, storyboards
Final Story of WWW
Look how WWW has changed our lifestyle
Thank You