Upload
shiannegbrown
View
129
Download
3
Embed Size (px)
Citation preview
Recognisable and distinctive writing of the artist which suggests that this artist is established within the industry. It is an ancient font which coincides with the sound of the artist.
Publishing logo. Insight into the legal commissions of advertising and marketing.
With reference to the song that has been released from this album encourages the consumer to become aware that this is the artist of this song, as many would listen to the radio and may be unsure of who sung this particular song.
Having the website is a key feature as it makes the artist become more accessible and easy to reach for their music. It shows a trend in time and how there is a new method which is due to the advancing of media products such as the internet.
Gwen Stefani is well known for her elaborate and distinctive style which enables the
producers of this specific magazine advert for her new album quite easy as she has already
created an established style which is popular internationally, therefore, the creativity it could
be said stems from her. The font creates a star image which is unique and innovative as we
have never seen anything like this, she has adopted many of the styles of the Eastern World,
which is portrayed in the outfit both the magazine and album, again this creates an image of
an established star with her target audience satisfied as this is what they expect of Gwen
Stefani.
In this magazine advert, the makers have informed the consumer that this album contains the
song 'Rich Girl' featuring Eve which would be popular amongst her fans as well as general
mainstream music listeners. It is promoting the music video as well as the audience, thus a
connection is made throughout as we recognise the song and then we immediately a
simulate that thought into the release of her new album. The artist is the central point of the
magazine, it shows that this is an artist who has reached the peak of her success in the music
industry and she is well known amongst many. Her make up has interesting to note as red
lipstick is a signifier of power and authority as well as embraces her femininity, as well as her
peroxide blonde hair which gives an angelic aspect to the advertisement. It is clearly aimed
towards females of perhaps all ages as it is sophisticated, creative and new which is what
listeners what to listen to, a fresh wave of music.
The use of colour scheme is of significance as we understand the direction of creativity and
thought. The yellow and white highlights Stefani's eccentric style as this is not a common
colour used, as yellow has the ability to knock the class and sophistication out of a product,
however, she has made a success of this through the simplicity of it. The colours main focus
point is the border, which is not overbearing or uncomfortable for ones eye, it is about
pleasing the consumer and meeting the target audiences' satisfaction. There is usually a
website promoted on the magazine as it is a platform of communication towards the artist and
the consumer, you get to entice them more into looking further into buying the album, which
creates then a platform to success.