Q2 NEWSLETTER

COMPANY TRAININGBeing enthusiastic about skill development & training activities, Guardian Life arranged two separate training programs virtually during lockdown. One of them was a six-day training for all employees on “Interpersonal & Leadership Skills”. The other one “Learning and Earning” was dedicated for the energetic sales force, it was a five-day long virtual training to boost and motivate sales force even in this crisis situation.

ONLINE CLAIM SUBMISSION(OCS)“Online Claim Submission (OCS)’’ platform is a unique initiative of Guardian Life during COVID-19 pandemic to settle the claims online. This platform, allows the Corporate customers to submit Life and Health claims (Hospitalization/ Outdoor Patient/ Death) via mobile, laptop or desktop anytime. This service can be availed by logging into OCS directly or from MyGuardian Portal or MyGuardian App or even Guardian Life corporate website.

MYGUARDIAN APP(BANGLA VERSION) LAUNCHINGThe new version of MyGuardian App has been released and made available in Google Play store to download. The main purpose of this new app is to improve the digital experience of customers during lockdown. Most importantly, now MyGuardian App includes a complete Bangla version. Also a dedicated producer panel has been incorporated. Moreover, users can experience updated product information & design. FAQ sections of Guardian BRAC Bima, Group Insurance and “Why Life Insurance” have been updated as well. Last but not least, underwriting dashboard & tracking the status of submitted insurance proposals have been updated for swift policy processing.

GUARDIANSHIP AMIDST THE COVID-19

Guardian Life

From the beginning of COVID-19 pandemic, Guardian Life maintained proper health and safety guidelines as per WHO declaration and introduced ‘Work from Home’. To ensure proper and flawless service, a virtual ‘town-hall meeting’ was held to communicate the essence of its philosophy with the employees. GLIL employees adopted work from home (WFH) facilities to continue business operations during this pandemic. GLIL has been supporting its stakeholders by adopting technology coupled with a robust business continuity plan. GLIL’s ethos, "A promise is a promise" is well reflected through the support it has been providing to its customers, partners, agents, and communities. Later on, in response to government’s decision, the office resumed by following recommended guidelines to make sure that the business is conducted in a safe environment.

WE ACED ‘WORK FROM HOME’

Zvgvbœv gviRvb

CORONA SAFETY NET“Corona Safety Net” is another distinctive product of Guardian Life, introduced to provide COVID-19 insurance coverage to the bankers who are working during general holidays due to COVID-19 to ensure services for their clients. This product has been designed in response to Bangladesh Bank’s direction. By availing this corporate plan, Banks can ensure peace of mind to their employees who are at higher risk of exposure.

We, the Guardian Life family, are deeply saddened by the death of Niloufer Manzur, the country's eminent educationist and founder principal of Sunbeams school. She was persevering, patient, humble and a source of inspiration to all of us. Her impeccable role in ensuring the quality of education will always be remembered.

In the midst of the ongoing crisis, the Guardian Life family is saddened by the passing of a dear colleague, Tamanna Marzan (Claims Division Officer), after a 4-month battle with terminal cancer.

LOSS OF TWO GUARDIAN LIFE FAMILY MEMBERS

4 PRODUCT AVs (AUDIOVISUAL) LAUNCHING

To disseminate insurance literacy, we need to have good quality product contents & illustrations that customers can understand easily. Once the utilities & benefits of our services are clear to our potential customers, they will be more inclined to avail our services. Hence for better product communication, Guardian Life has always focused on quality contents. Recently we have launched four AVs (Audiovisual) highlighting our six most popular products: Child Protection Plan (CPP), Retirement plan, Monthly Savings Plan and 3, 4 & 5 Stage plans. The OVCs (Online Video Commercial) have generated huge engagement on social media with thousands of views.

Child Protection Plan - 898K+ views Retirement Plan - 711K+ views Monthly Savings Plan - 562K+ views 3,4,5 Stage Plans - 817K+ views

During COVID-19 pandemic, people from various professions are working hard to keep the country running despite the risk of getting infected by the virus. Especially, doctors, nurses and other health workers are consistently serving us and saving our lives while risking theirs. To pay homage to all the frontline champions and to inspire them in the coming days, GLIL partnered with some renowned artists (Bappa Mazumder, Pinto Ghosh, Rokon Emon and Shukonna Mazumder Ghosh) and produced a special tribute song. This tribute song has been well appreciated among all the media personalities & corporate brands and has already garnered 1+ million views within a very short time. Fighting from the front line, they will always be remembered for their bravery.

SPECIAL TRIBUTE SONG FOR HEALTH WORKERS

VIEWSMILLION

STAGE PLANS SAVINGS PLAN

CPP PENSION PLAN

Among many initiatives of Guardian Life during COVID-19 pandemic, “LeadSpeak” was a bit different. Partnering with Lighthouse Bangladesh, Guardian Life presented a series of Webinars where around 62 leaders from every sector, industry and society participated to think of strategies to cope with the ‘‘new normal’’. This webinar series consisted of 4 seasons and focused on ‘Organizational Leadership’, ‘Financial Leadership’,

FATHER’S DAY 3D VIDEOTo signify the Father's day and extend good wishes to all the fathers out there, Guardian Life has produced a very special 3D animated Online Video Commercial (OVC). Fathers have always been sacrificing their own happiness to keep their children free from all the difficulties of life and this OVC is a token of gratefulness and appreciation to all their sacrifices. The OVC has been well appreciated by all the stakeholders and has already gathered more than 550k views.

GUARDIAN LIFE ‘‘BUDGET BISLESHON’’Guardian Life in association with Channel I organized a budget discussion program titled "Guardian Life Budget Bisleshon" on Bangladesh's economic recovery and domestic investment in the Covid-19 situation. The show was aired on Channel I and its Facebook page from 11th June and ended on 30th June 2020. This 14-episode long discussion program garnered more than 1.2 Million views on Facebook. The program aimed at discussing about the declared budget for the next fiscal year (2020-2021) which brought together 56 prominent economists, educationists and professionals from financial institutions and other sectors.

RvZxq ev‡RU 2020-21

‡KvwfW-19 cwiw¯’wZ‡Z ev‡RU wb‡q Av‡jvPbv Abyôvb

MvwW©qvb jvBd

11-30 Ryb 2020, cÖwZw`b weKvj 5t30/6t00 Uv mivmwi ‡`Lyb P¨v‡bj AvB Gi c`©vq I †dmeyK †c‡R

Police Plaza Concord (Level-13), Tower- 02Plot # 02, Road # 144, Gulshan-1, Dhaka.

www.guardianlife.com.bd

C a l l C e n t e r1 6 6 2 2

MTB BUNDLE PRODUCTSGuardian Life Insurance Limited in partnership with Mutual Trust Bank Ltd. (MTB) has recently launched two unique products named ‘MTB Shield’ and ‘MTB Extreme’. ‘MTB Shield’ is the country’s first ever fixed deposit scheme and ‘MTB Extreme’ is the first ever savings scheme with COVID-19 and life insurance coverage from Guardian Life Insurance. Both the products were launched through a virtual launching ceremony on the first week of June 2020.

GUARDIAN IS ALWAYS OPEN FOR BUSINESS During lockdown, Guardian Life’s business teams have been highly vigilant about new businesses while ensuring proper safety of the employees and clients. They are still conducting meetings via Zoom, Webex or sometimes even physically visiting the clients to get the deals done. The Group business team has onboarded about 20 new business deals even under the pandemic situation covering over 10 thousand lives. Among them, the agreement with Digital Healthcare Solutions (Telenor Health), Marico Bangladesh, SML Packaging, Bikroy.com, Bangla Trident Forwarding Agency (APL Logistic), ADRA, AK Khan Telecom, Gonoshasthaya Kendra, Cox’s Bazar; Standard Insurance Ltd. and Centre for Policy Dialogue are some of the prominent ones.

PARTNER OF THE MOST FAMOUS WEBINAR SERIES‘Social Leadership’ and ‘Youth Leadership’ which went live from both Lighthouse Bangladesh and Guardian Life’s official Facebook pages. The live sessions gathered more than 70,000 views and has engaged an audience of more than 100k.

LeadSpeak has incited some crucial discussion points that are very relevant to the new normal and it is essential that we inculcate those learnings

as we go ahead. Hence, we have already launched the next series of Guardian Life presents LeadSpeak - "Connecting The Dots". In this series, there will be a total of 15 episodes in 7 months among which the first 3 episodes have been completed successfully that highlighted ‘Adaptation and Consolidation’, ‘Financial Landscape’ and ‘Economic Resurgence’.

Country’s first ever fixed deposit with COVID-19 insurance coverage

from Guardian Life

Country’s first ever saving account withCOVID-19 insurance coverage

from Guardian Life