massive change i

m e e t a d f f er en t k i n d o f a gencyi

mee t a d f f er en t k i n d o f a gency

AUDIENCES HAVE MORE CHOICE AND CONTROL THAN EVER BEFORE. THEY’D RATHER LISTEN TO EACH OTHER THAN

TO WHAT BRANDS HAVE TO SAY. SO THETRADITIONAL MARKETING VOICE CREATEDBY A TRADITIONAL SLOW-TRACK AGENCY

IS INCREASINGLY IGNORED.

TO BE HEARD IN TODAY’S WORLD TAKESA DIFFERENT KIND OF AGENCY. A LEAN,PASSIONATE TEAM THAT COMBINES A

WEALTH OF EXPERIENCE TO MAKE BRANDSSHINE. A PARTNER THAT HAS THE INSIGHTAND ABILITY TO TELL YOUR STORIES AND

GROW YOUR BUSINESS.

AN AGENCY THAT NOT ONLY SAYSIT DIFFERENTLY, BUT ALSO DOES IT

DIFFERENTLY.

WE ARE GIANTS & TITANS. AND WE’D LOVETO KNOW WHAT MAKES YOUR BRAND TICK.

ARE YOU SURE YOUR NEXTBIG CAMPAIGN WILL BE RIGHT

ON TARGET?

We believe brand success should be built onmore than the roll of a dice. That’s why we

combine real-world experience with cutting edgeresearch tools to gain a greater insight – leadingto inspiring creative communications that provide

measurable, precise and effective results.

DO YOU USE THERIGHT TOOLS FOR THE JOB?

We use our experience to provide tools thatconnect you with your audience and meet today’s

business demands. From technology that getsunder the skin of today’s consumer, through to

ground-breaking creative solutions. We’veeven invented a tool or two ourselves; such as

our 6 Pillars social planning framework, andour super-efficient 5D project management

methodology. Plus, we have exclusive accessto Atlas, a social media analytics platform with aglobal database of data second only to Google.

COULD YOU WORK BETTERWITHOUT A FLABBY

TRADITIONAL AGENCY?

We keep it lean with a speedy and adaptable service that always goes way above and beyond expectations. The team you meet at the pitch will be the team you deal with day-to-day. And we’re

not divided by departments either. We work together in collaborative teams creating exciting ways to bring your brand experience to life. This fluid structure enables us to deliver a bespoke

solution for everything, from a big budget brand campaign to a small budget project.

WHEN WAS THE LAST TIME YOU WERE BLOWN AWAY?

We love coming up with big, bold andmemorable creative work that demands

attention and gets results. And that meansoffering a compelling new perspective. Whetherit’s through a poster, an online experience or a

TV commercial; we express a brand’s DNAand make it the most exciting place to be. Manyagencies can craft beautiful pictures and words,but we aim to make a real connection with theaudience - creating a brand experience that

inspires loyalty and drives action. Simply put, wewant people to fall in love with you.

IS YOUR AGENCY MORE ABOUT CRAFT THAN COMMERCE?

We realise that marketing is irrelevant withouta sound and progressive business growth

strategy behind it. Creative solutions shouldalways address a commercial need. Our experts

will bring plenty of real-world experience insenior roles for brands like Jaguar, Stella Artoisand Westfield when we sit down to talk about

your brand.

SHOULDN’T THE AGENCY FITTHE CLIENT, RATHER THAN THE

OTHER WAY AROUND?

We want to open you up to the best talents thatcan tell your story. That’s why our specialistscollaborate to unearth brand truths, build a

dialogue with your audience and connect youwith a wealth of skills. We can also call on

our network of talented friends; including topphotographers, gamers and video production

people. Through teamwork we’re able to delivereverything from cutting edge analysis to powerful,

motivating creative solutions.

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WANT TO KNOW THE TRICKS OF THE TRADE?

Today, everyone has the power to be heard. Andwe’re more than happy to provide framework

training in digital and social media channels forour clients and their customers. Birmingham CityUniversity help develop our training programme,

and in return we provide content and give theoccasional lecture for their communication

courses. BCU also offer us access to cuttingedge technology and leading research

programmes. Not to mention talented graduates,who help us stay way ahead of the game.

WE BELIEVE YOU CAN HANDLE THE TRUTH

Honesty is the best policy. It’s an oldie, but wethink it’s a goodie. And we believe in being

100% transparent with our clients, so you cansee exactly how your budget is being used to

boost your brand in a dynamic and original way.The best experience for your customer starts

with the best experience for you.

GOT THE SAME HAIRSTYLE YOU HAD SIX YEARS AGO?

The same clothes? The same phone? Peoplelike to move forward, it’s human nature. So ifyour old agency hasn’t evolved its approach

over the years, how can your brand really grow?While digital is pushing the industry frontier,technology and innovation have affected all

aspects of advertising. So it stands to reasonthat you work with a nimble partner with a talentfor exploiting new channels and opportunities.

You’ve read how we can offer a new approach,but we’d love to hear all about your brand. f we’ve got you thinking that you need a different kind of agency for

today’s world, why not set us a challenge and let our ideas do the talking.

Call Martin Shaw on 07733 262313 or email

martin@giantsandtitans.com

50%

2013

2014

2015

55%

40%

10%

Specialisms

Social data research

Web data insight

Technology monitoring

Trend analysis

Focus group management

Online panel research

Training interventions

Conceptual

Art Direction

Copywriting

Design

Branding

Production

Strategic capabilities Creative

50%

2013

2014

2015

55%

40%

10%

Specialisms

Marketing automation

Web build

Social apps

Mobile apps

eCommerce

Microsites

Rich media

Explainer videos

IA/UX

Social

Mobile

Search

Display

Print

TV

Radio

Technical Channel

Visit us atThe Arch, Floodgate Street,

Birmingham B5 5SL

Get In Touch0121 448 7877

hello@giantsandtitans.comgiantsandtitans.com