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Tactics Website & SEO Neighborhood Blog Meetings Constituent Mapping Action Alerts Phone Calls & Letters Social Media Citizen Lobbying Story Banking Digital Marketing
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Growing a
NetworkGrassroots
Jerilyn StoweVice President of Marketing and CommunicationsUnited Way of Salt Laketel 801.736.7709 [email protected]
STRATEGY
Educate # of clicks/web page visits
Grow # of new leads
Mobilize # of online actions
Engage # of interactions with UWSL
New Donors, Advocates & Volunteers
Tactics
Website & SEO Neighborhood
Blog Meetings
Email Constituent Mapping
Action Alerts Phone Calls & Letters
Social Media Citizen Lobbying
Story Banking Digital Marketing
Change.org is the world’s largest petition platform,empowering people everywhere to create the change they want to see. Pledges invite Change.org users to
add their support to a shared set of beliefs or demonstrate
their commitment to reaching a shared goal.
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ENGAGEMENT PATHRead about an Received a UWSL
about key issues at
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ADVOCATE ATTENDED ACTI
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