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GROUP MEMBERS
Kartik Baranga - C-04
Gauri Mahale - C-20
Rupali Mehta - C-22
From Rags to Riches
About the Case
extraordinary story of An ordinary man
Story of an entrepreneur who runs a food-chain
A crorepati who lives in a hut!!!
About the Man
Name: Mr.Sarathababu
Education: Engineering Graduate from BITS PILANI
Post-Graduate from IIM-A
Place : Madipakkam, Chennai
Company’s Name: Food-king
“Every Cloud has Silver Lining”
Modest Background
Drew Inspiration from his mother
Labored hard during childhood
“It is better to light a candle instead of cursing
the darkness”
A Tough Beginning
First Generation Entrepreneur
Inexperience
Started his Cafeteria business in IIM-Ahmedabad
Lack of appropriate decision making skills
Why did he start College Cafeteria?
Question?
A night full of Agony
Slept on the Railway Platform in Mumbai
Lost the Contract
“When Problems come they come in battalions”
The Sweet taste of Failure
Initial failure in Cafeteria Business
Never Say die attitude
Quick realization of his mistakes
A Sudden change in wheel of fortune
Got an offer to start a unit in BITS Pilani
Offer turned out to be more profitable as compared to the business in Ahmedabad
“Fortune favors the brave”
Key Learnings
Simplicity and Modesty
Never say die
You need determination and a tough mind to cross the initial hurdles.
If you are starting without much money, you should not have any overhead expenses.
Social Responsibility
Why 90% employees in Sarathbabu
Organization are uneducated?
Question?
What according to you should
be his future plan of Action?
Question?
