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GROUNGROUNDD
POUNDIPOUNDINGNG
NON-NON-STOP STOP
EXCITEMEEXCITEMENTNT
125+ 125+ MPHMPH
SPEEDSSPEEDS
100 100 SPRINT SPRINT
CAR CAR TEAMSTEAMS
10,000 10,000 AVID RACE AVID RACE
FANSFANS
UNLIMITUNLIMITEDED
MARKETIMARKETING NG
POTENTIPOTENTIALAL
THIS ISTHIS ISTHE...THE...
Associate Sponsorships Are Available For Associate Sponsorships Are Available For The 2007 Short Track Nationals (STN)!The 2007 Short Track Nationals (STN)!
……We’d Like The Opportunity To We’d Like The Opportunity To ShowcaseShowcase
Your Company Through This Event!Your Company Through This Event!
……We’d Like The Opportunity To We’d Like The Opportunity To ShowcaseShowcase
Your Company Through This Event!Your Company Through This Event!
Short Track Nationals Event Short Track Nationals Event InformationInformation
Our Vision Is To Have This Our Vision Is To Have This Become The Premier Sprint Car Become The Premier Sprint Car
Event Of The Year!Event Of The Year!
2007 Marks the 20th Anniversary of the STN.The STN takes place Thursday-Saturday, Oct. 25-27, 2007. The STN is the richest short track sprint car event of the season. This year’s winner will take home over $20,000 and it pays at least $2,000 for 21st.The STN averages around 100 sprint car teams from all over the U.S. compete annually.10,000+ avid sprint car fans attend.2007 marks the 3rd year for the STN Trade Show & Midway where vendors can sell and promote their product and services to the fans and drivers.
How We Can Help You Reach Potential How We Can Help You Reach Potential CustomersCustomers
How We Can Help You Reach Potential How We Can Help You Reach Potential CustomersCustomers
You
Your Product
•Businesses utilizing the Businesses utilizing the auto racing industry as an auto racing industry as an advertising medium advertising medium develop long-term loyal develop long-term loyal customers.customers.
•Motorsports is the #1 Motorsports is the #1 spectator sport in the U.S. spectator sport in the U.S. with over 52 million fans! with over 52 million fans!
•Businesses of all sizes Businesses of all sizes realize the benefit of realize the benefit of becoming a part of the becoming a part of the excitement auto racing excitement auto racing generates!generates!
YourCustomer
Our Associate Sponsorship Package Offers Our Associate Sponsorship Package Offers A Variety Of Effective & Revenue A Variety Of Effective & Revenue
Generating Opportunities!Generating Opportunities!You will receive STN event tickets valued at approximately $2,500 to distribute to customers, employees or however you see fit.Your name/logo in Radio & Print Collateral, as well as Out-Of-Home & Online Advertising.You will receive a display booth at the STN Trade Show & Midway, valued at $500. Availability for promotions at the track during the event. The price for this package is $5,000.
STN Associate Sponsorship Package PricingSTN Associate Sponsorship Package Pricing
If you are interested in the Associate Sponsorship package for 2007, we would really like this to develop into a long-term relationship.If you are interested in the Associate Sponsorship package for a 3-year term, we will increase the number of race tickets for the STN from $2,500 to $3,500 per year.If you select the 3-year term, you will also receive (at no extra charge) $1,000 in race tickets for any of the regular season events at I-30 Speedway. That means you will receive a total of $4,500/year in race tickets plus a $500STN booth, which totals $5,000!
Bonus Opportunity Available: Presenting The Bonus Opportunity Available: Presenting The STN Challenge!STN Challenge!
Bonus Opportunity Available: Presenting The Bonus Opportunity Available: Presenting The STN Challenge!STN Challenge!
The Short Track Nationals Challenge is a special promotion we have developed to ‘hyper-The Short Track Nationals Challenge is a special promotion we have developed to ‘hyper-
charge’ your presence at the STN.charge’ your presence at the STN.
It’s simple: Either of the front row starters in the STN Championship feature will be offered to It’s simple: Either of the front row starters in the STN Championship feature will be offered to
relegate their front row starting position for a 21relegate their front row starting position for a 21stst starting position. starting position.
If that competitor ends up coming through the field to win the event, they will win the Short If that competitor ends up coming through the field to win the event, they will win the Short
Track Nationals Challenge bonus.Track Nationals Challenge bonus.
The bonus money is an insurance policy that I-30 Speedway will purchase from an industry The bonus money is an insurance policy that I-30 Speedway will purchase from an industry
event promotions company. (This company is known for this type of racing promotion.)event promotions company. (This company is known for this type of racing promotion.)
The cost of the promotion is the same cost as the policy to I-30 Speedway. For example, a The cost of the promotion is the same cost as the policy to I-30 Speedway. For example, a
$25,000 policy will cost you $5,000 (or 20%). If won, the race winner will collect $45,000 $25,000 policy will cost you $5,000 (or 20%). If won, the race winner will collect $45,000
instead of $20,000! The STN Challenge will be renamed with your company name.instead of $20,000! The STN Challenge will be renamed with your company name.
If you are interested in this add-on bonus, it is available in an amount starting at $15,000 If you are interested in this add-on bonus, it is available in an amount starting at $15,000
(cost to you $3,000); up to any amount you would like to see the bonus become. We are (cost to you $3,000); up to any amount you would like to see the bonus become. We are
hoping to see a $25-$35,000 bonus available. hoping to see a $25-$35,000 bonus available.
to make it enticing for the drivers.to make it enticing for the drivers.
Don’t Let These Exciting Opportunities Don’t Let These Exciting Opportunities Pass You By!Pass You By!
Don’t Let These Exciting Opportunities Don’t Let These Exciting Opportunities Pass You By!Pass You By!
Cost Effective & Revenue Generating Marketing OpportunitiesCost Effective & Revenue Generating Marketing Opportunities
Flexible Programs Available To Meet Your Specific NeedsFlexible Programs Available To Meet Your Specific Needs
Generate Results Through Your Target Market By Becoming Title Sponsor Of The STN!Generate Results Through Your Target Market By Becoming Title Sponsor Of The STN!
Get The Marketing Results You Need By Get The Marketing Results You Need By Contacting Us Today!Contacting Us Today!Get The Marketing Results You Need By Get The Marketing Results You Need By Contacting Us Today!Contacting Us Today!
Let I-30 Speedway’s STN Showcase Your Business!Let I-30 Speedway’s STN Showcase Your Business!
We’ll Help Develop A Package That Works Best For We’ll Help Develop A Package That Works Best For
You!You!
Presentation by www.DarinShort.com.
Please Contact Us Today!Darin Short, STN Event MarketingPO Box 2061Rockwall, TX [email protected] DarinShort.com515-708-3206
Tracey Clay, PromoterI-30 Speedway2900 Old Jacksonville Hwy. N. Little Rock, AR 72117 [email protected] i-30speedway.com501-455-4567
This presentation can also be viewed online at DarinShort.com/i30.html
