Groundbreaking Innovations in Packaging Recovery: a … · * Henkel Chairman Kasper Rorsted's presentation in Montreux to detergent ... wheel-in / wheel ... • Eco-innovation throughout

Groundbreaking Innovations in Packaging Recovery: a Henkel case study

Mark Mikol Sustainability Summit, September 14, 2011

September 21, 2011 Mark Mikol - Ground Breaking Innovations in PKG Recovery - a Henkel Case StudySlide 2

1. Henkel’s response to the sustainability challenge

2. Leading with Eco-innovation in our products and supply chains

3. Package and adhesive product examples and opportunities

Contents


Operates worldwide with leading brands and technologies in

Cosmetics/Toiletries Laundry & Home CareAdhesive Technologies

Henkel

Employees: 48,000 Revenue: $19.5 billion**KP exchange rate from Euros is 1.3.


Henkel consumer product brands in North America


Sustainability: a long-term commitment at Henkel

20111972

German “Best Sustainability Brand” Award

WalmartSustainability Award

Frost & Sullivan “Green Excellence of the Year Award”


Henkel’s response: a holistic approach

People, Planet, Profit

Triple Bottle Line

+ Sustainability

along the Value Chain

___________________

= Holistic approach


Clear commitments for the futureFocal Areas and Targets for 2012


• Henkel is calling for collective action to boost the sustainability of our business activities by a factor of 3 for 2030*

Henkel promotes more sustainable consumption

* Henkel Chairman Kasper Rorsted's presentation in Montreux to detergent industry (October 6, 2010)http://www.henkel.com/com/content_data/193659_Rorsted_Montreux_20101006g.pdf


Commit to eco-innovation in our products and supply chains

Strengthen sustainability partnerships with stakeholders in our business value chain

Enhance employee and community engagement through our EcommitmentTM

program

Our prioritized action in North America


Eco-innovation• Find opportunities for all new products to contribute to at

least one Henkel sustainability focal area• Integration into Henkel INNOGATE process


Eco-innovationIdentify and optimize all key aspects of our supply chains


Smarter packaging• Eco-efficient product packaging designed to “reduce, reuse and

recycle” throughout our supply chains

• “Retail Ready” for shelf display• Simplifies customer’s logistics• Reduces placard, corrugate,

and plastic wastes.

*40oz Pouch vs. 40oz Bottled Refill

• 67% less plastic• Less energy to produce• 85% reduction in transportation


Dial 20 bar pack - retail ready packaging for club

• New 20 bar pack is “retail ready” for shelf displays, simplifies our customer’s logistics, and reduces the amount of placard, corrugate, and plastic waste.

• When a single Club account purchases the new 20 bar soap pack, we will: • Save more than 187,000 lbs of paper waste / year

(equivalent to 1,300 trees)• Save more than 1.7 million gallons of water• Save more than 35,000 gallons of oil


Purex Complete 3-in-1® Laundry Sheets: less is moreCompare with a double concentrated liquid laundry detergent (2x):• Detergent, softener, anti-static in one product• More concentrated with less water (10x)• Significantly less weight, plastic and transportation


Ultra Purex Natural Elements® – Concentrated (2x) natural-based laundry detergent

• 95% naturally-sourced ingredients

• 1st mainstream brand with DfE designation from EPA – February 2008

• 53% less packaging overall (vs. 1x)

• Contains more than 25% recycled resin

• Uses 54% less plastic

• Uses 58% less corrugate


Mirafoil® - labels with metallic visual effect

• A UV-curable, printable coating on paper board for cartons and packages to provide metallic visual effect.

• Enhances the brilliance of printed surfaces equally and at competitive cost when compared with metalized polyester or foil lamination.

• More sustainable than polyester or foil lamination –Recyclables – Mirafoil coated boards can be re-pulped.Less carbon footprint – eliminate freight from foil laminator


• A bundled offering that includes: • Low temperature applied adhesive• Adhesive dispensing equipment (tank,

hoses, heads)• Packaging line that seals top and

bottom• No capital expenditure required, and

wheel-in / wheel-out typically in 1 hour

“Wal-Mart gapped the flaps on their Great Value cereal cases”


Working together for responsible, sustainable packaging consumption

• Companies must establish the required science along with common goals/metrics in the context of the entire value chain

• Eco-innovation throughout the product’s life cycle with cooperation of business stakeholders will be a key competitive advantage toensure true improvements in packaging sustainability

• We are all stakeholders for ensuring a sustainable future

Thank you!

Mark Mikol [email protected]

Henkel Scottsdale, AZ

Documents

Groundbreaking Innovations in Packaging Recovery: a … · * Henkel Chairman Kasper Rorsted's presentation in Montreux to detergent ... wheel-in / wheel ... • Eco-innovation throughout