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NATIONAL SEMINAR ON GREEN MARKETING AJIT SINGH ASSISTANT PROFESSOR SHEELA DEVI INSTT. OF MGT. & TECH. DR. SUNIL SHARMA ASSISTANT PROFESSOR GOVT. COLLEGE,TIGAON BARKHA SINGH COMMERCE FACULTY DAV CENTENARY COLLEGE

GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

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Page 1: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

NATIONAL SEMINAR ON GREEN MARKETING

AJIT SINGH

ASSISTANT PROFESSOR

SHEELA DEVI INSTT. OF MGT. & TECH.

DR. SUNIL SHARMA

ASSISTANT PROFESSOR

GOVT. COLLEGE,TIGAON

BARKHA SINGH

COMMERCE FACULTY

DAV CENTENARY COLLEGE

Page 2: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

HOW DO YOU RE?

ReduceReuse

RecycleRe-buyRethink

Repurpose

Page 3: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

What is recycling?• Reduce• Reuse• Recycle

Page 4: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Reduce means…• Decreasing unnecessary and wasteful

purchases• Decreasing the volume of waste• Decreasing pollutants

Page 5: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Reuse means…• Taking care of our stuff• Repurposing• Donating• Upcycling

Page 6: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling is a process.

• Collection and Segregation• Processing and Remanufacturing• Purchase and Use

Page 7: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling Benefits…• You• Society• Environment

Page 8: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

7 Benefits of Recycling• Financial Benefit• Conservation of Resources• Energy savings• Community Building• Jobs creation• Strong economy• Environmental Protection

Page 9: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Financial Benefits• Make money selling recyclables• Community Financial Benefits

Page 10: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

1 million tons of steel recycled saves…

• 1.3 million tons of iron ore • 718,000 tons of coal • 62,000 tons of limestone.

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Recycling Saves Energy

It requires more energy to manufacture a brand new

aluminum can than it does to recycle 20 aluminum cans.

Page 12: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling Builds Community

• People work together• Communicate• Share ideas• Support each other

Page 13: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling Creates Jobs10,000 tons of waste:• Incinerated, creates 1 job• Land filled, creates 6 jobs• Recycled, creates 36 jobs!

Page 14: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling helps build a strong Economy

• Lower waste management costs• Economical production materials• Energy Savings• Jobs Creation

Page 15: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling helps protect the Environment

• Reduced contamination risk from landfills• Reduced pollution• Reduced environmental impact from

mining or extracting fresh raw materials.

Page 16: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Recycling is a way of life• Once you make the choice to recycle…• And stick to that choice everyday…• Recycling becomes second nature – a way

of life.

Page 17: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Let’s all recycletoday…

Page 18: GREEN MARKETING (NATIONAL SEMINAR AT AGGARWAL COLLEGE)

Once a thing can be imagined,

it can be engineered.

— Janet Unruh