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Green IT Activities in Japan October 25, 2012

Green IT Activities in Japan IT... · Recognizing the possibility of an energy crisis when Korea is almost entirely dependent on energy imports, the Korean government is working on

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Green IT Activities in Japan

October 25, 2012

1. At CEATEC JAPAN 2012 - Green IT International Symposium and WTO/ITA Expansion Symposium -

2. Concrete Cooperation in Asia 1) Energy-Saving Surveys in Asia 2) Training Program

3. International Coordination Toward Energy- Saving in Data Centers

4. Global-Scale Promotion of Green IT

Contents

1. At CEATEC JAPAN 2012 - Green IT International Symposium and WTO/ITA Expansion Symposium -

Green IT International Symposium at CEATEC JAPAN 2012

October 4-5 Room201 International Conference Hall, Makuhari Messe

Presentations at Green IT International Symposium 2012

1 All Rights Reserved, Copyright GIPC 2012

All Rights Reserved, Copyright GIPC 2012

Green IT International Symposium at CEATEC JAPAN 2012

Day1: October 4, Room 201, International Conference Hall, Makuhari Messe

2

All Rights Reserved, Copyright GIPC 2012

Green IT International Symposium at CEATEC JAPAN 2012

Day1: October 4, Room 201, International Conference Hall, Makuhari Messe

3

Energy-Saving Efforts in Asia (Session 2) Dr. Paeng Jung Kook, Chairman, Korea Green Business Association Recognizing the possibility of an energy crisis when Korea is almost entirely dependent on energy

imports, the Korean government is working on a range of initiatives using green IT as a national strategy.

Mr. Ahamad Zairin Ismail, Senior Vice President, Green Tech: Importance of trial projects in the energy efficiency initiatives being pursued in Malaysia’s various

industrial sectors. Energy Saving ‘by IT’ (Session 3) Mr. Stephen Harper, Co-Chair, Digital Energy & Sustainability Solutions Campaign: ICT solutions can help society to become more energy-efficient and combat climate change, but because

marketing strategies are not going as well as they might, this potential is not sufficiently recognized. Mr. John Higgins, Director-General, DIGITALEUROPE: The EC's Environment Directorate-General is considering an LCA-based footprint policy but industry is

concerned about the possible introduction of tight regulations.

October 4-5, Room 201, International Conference Hall, Makuhari Messe

Green IT International Symposium

Mr. Yasushi Sumitani Director, Office for Environmental Affairs and Recycling,

Digital Consumer Electronics Strategy Office, Commerce & Information Policy Bureau, METI

Mr. Kiyoshi Shikano Chairman, Policy Committee (GIPC)

Opening & METI Session

4 All Rights Reserved, Copyright GIPC 2012

Green IT International Symposium

Dr. Paeng Jung Kook Chairman, Korea Green Business Association (KGBA)

Mr. Ahamad Zairin Ismail Senior Vice President

Malaysian Green Technology Corporation (Green Tech)

Mr. Stephen Harper Global Director of Environment and Energy Policy, Legal &

Corporate Affairs, Intel Corporation, Co-Chair, Digital Energy & Sustainability Solutions Campaign (DESSC)

Mr. John Higgins, CBE Director-General, DIGITALEUROPE

Energy-Saving by IT Session

Energy-Saving Efforts in ASIA Session

5 All Rights Reserved, Copyright GIPC 2012

Green IT International Symposium

Chairman Dr. Chubachi (JEITA/GIPC) Deputy Director-General Nakayama (METI) Mr. John Higgins CBE (DIGITALEUROPE)

Dr. Paeng Jung Kook (KGBA) At the reception

October 3 Joint Reception at Hotel the Manhattan Green IT International Symposium2012, WTO/ITA Expansion Symposium, Global Harmonization of Data Center Energy

Efficiency Measurements and Metrics, Training Program on Green IT for Asia

6 All Rights Reserved, Copyright GIPC 2012

WTO/ITA Expansion Symposium 3 October 2012, Makuhari Messe

Message from WTO Director-General Mr. Lamy Expectations for active participation and push from the global IT industry toward successful ITA

expansion

Keynote by JEITA Chairman Dr. Chubachi Expectations for ITA expansion

Speeches by METI Officials, Mr. Nakayama and Ms. Munakata Negotiations efforts, Japan’s future strategy

Panel Discussion: DIGITALEUROPE, ITI, JEITA Joint Paper: Cooperation toward the swift conclusion of the WTO/ITA expansion negotiations

Dr. Chubachi hands Joint Paper to Mr. Lamy On 12 October, Dr. Chubachi directly handed the Joint Paper to WTO Director-General Mr. Lamy, who was visiting Japan

All Rights Reserved, Copyright GIPC 2012 7

WTO/ITA Expansion Symposium Joint Paper

8

Green IT Pavilion at CEATEC JAPAN 2012

Date: October 2-6, 2012 Venue: Makuhari Messe

Sponsor companies

All Rights Reserved, Copyright GIPC 2012 9

All Rights Reserved, Copyright GIPC 2012

Green IT Awards 2012: ‘Of IT’ Winners

10

Green IT Awards 2012: ‘By IT’ Winners

All Rights Reserved, Copyright GIPC 2012 11

Green IT Awards 2012 ‐METI Minister’s Awards (“Of IT”)‐

NTT Data Intellilink Corporation, Japan Radio Co., Ltd. and NTT Data Corporation

All Rights Reserved, Copyright GIPC 2012

The system comprises two main sections: FRESH HVDC section for controlling high-voltage DC power to reduce the number of AC/DC conversions from three to one, and XECHNO Power section for stepping down the high voltage to 12V DC and feeding it to IT equipment. With this highly reliable, safe, energy-saving power system, data centers around the world can significantly improve power efficiency by 10-30%.

XECHNO® Power + FRESH HVDC®, the ultra energy-saving power supply system for data centers

12

Green IT Awards 2012 ‐METI Minister’s Awards (“By IT”)‐

Azbil Corporation

Energy- and power-saving solution that uses a remote server and data simulation technology

Controllers equipped with sophisticated algorithms are expensive to install and not cost-efficient except for large buildings. To solve this problem, Azbil Corporation has developed Web-Infilex, an application that remotely controls the energy consumption in a building from a remote server with advanced algorithms. The server is connected to the customer’s building or factory through a dedicated line.

All Rights Reserved, Copyright GIPC 2012 13

Best Practices

A number of best practices were collected into a handbook to provide Information to those offshore about Japan’s green IT products and examples of green IT in use. This is the third year that a handbook has been created.

Example of green IT product information

All Rights Reserved, Copyright GIPC 2012 14

Introduction of the latest green IT technologies and products from member companies through the GIPC website

http://greenit-bestpractice.jp/en/

All Rights Reserved, Copyright GIPC 2012 15

Best Practices(Website)

2. Concrete Cooperation in Asia 1) Energy-Saving Surveys in Asia 2) Training Program

Survey on Energy Saving “by IT” in Asia

Dissemination of Best Practices collections

Green IT seminars

Dispatch of green IT energy-saving survey missions

Green IT workshops, training for surveyed companies

The government of Japan arranges surveys on energy saving “by IT” which utilize advanced Japanese energy saving/control technologies in Asian countries.

GIPC member companies conduct these surveys.

All Rights Reserved, Copyright GIPC 2012 16

All Rights Reserved, Copyright © GIPC 2012 17

Target Businesses and Countries (FY2009 to FY2011)

The Asian regions where we sent missions for energy-saving surveys, held seminars, and from which trainees were drawn FY2009-2011 were as follows.

Bangkok Panasonic (2009) Yokogawa Electric (2009) Toshiba Mitsubishi-Electric Industrial System (2009)

Rayong Yokogawa Electric (2009) Toshiba Mitsubishi-Electric Industrial System (2009)

Seminar Diagnosis

Bangkok, Thailand (2009)

Ho Chi Minh IDC Frontier (2010)

Dalian Mitsubishi Electric Information Technology (2010)

Beijing NEC Corporation (2010) NEC Fielding (2010) Noida, Uttar Pradesh

Panasonic (2010)

Hubei Yokogawa Electric (2010)

Northern part of Vietnam Hitachi, Ltd. (2011)

Hanoi IDC Frontier (2011) NEC Corporation (2011) Panasonic (2011)

Qingdao Mitsubishi Electric (2011)

Zhejiang Hitachi, Ltd. (2011) Yokogawa Electric (2011)

Hanoi, Vietnam (2011)

中国・北京(2010,2011) 2009 2010 2011 Total

Diagnosis

Seminar

Accepting trainees

Dispatching

experts

8名

2 people

6名

3名

3 people

5 people

3 people 9名

6 sites 8 sites 10 sites 24 sites

12 from 2 countries

10 from 3

countries

25 from 7

countries

47 from 8

countries

2 sites 2 sites 2 sites 6 sites

Hanoi, Vietnam (2011)

シンガポール NTTデータ先端技術㈱ (2009,2010,2011) 高砂熱学工業㈱(2009,2010) 山武㈱(2010,2011)

中国・北京(2010) Beijing, China (2011)

シンガポール NTTデータ先端技術㈱ (2009) 高砂熱学工業㈱(2009)

シンガポール・シンガポール(2009)

シンガポール NTTデータ先端技術㈱ (2011) 山武㈱(2011)

Singapore NTT Data Intellilink (2009 & 2010) Takasago Thermal Engineering (2009 & 2010) Yamatake (2010)

Singapore (2009 & 2010) 7 people

- - 1

country Malaysia

13名 4 people

2名 4 people

4 people

All Rights Reserved, Copyright © GIPC 2012

Target Businesses and Countries (FY2012) Projects are being conducted in the countries shown below.

Malaysia (1) Data center NTT Data Intellilink (2) District heating & cooling Azbil Corporation (3) Plant Yokogawa Electric

Brunei (1) Power grid Toshiba Corporation

Seminar Diagnosis

Malaysia

10 people (planned)

10 people

India

Experts sending * The number under each national flag shows the number of trainees from the country.

18

All Rights Reserved, Copyright © GIPC 2012

Activities in FY2012 In FY2012, we are focusing on Malaysia and working to help the survey companies develop business there.

Study effects of energy-saving diagnoses from various aspects. Diagnose facilities in Malaysia where Green IT is being promoted. All-Japan team diagnoses energy-saving effects in one country. Enhancing business meetings, which were welcomed in the last two years Holding lectures with the target companies Giving lectures at a seminar organized by the local counterpart (synergetic effect) Introducing energy-saving products, solutions and case studies of member companies Introducing energy-saving methods

Again using METI’s trade and investment facilitation project

Projects Approaches in FY2012 Send mission for green IT energy-saving surveys Hold Green IT seminar (scheduled for Jan. 29, 2013) Issue collection of best practices and integrated control guidebook Green IT training Dispatching experts (Trade and Investment Facilitation Project)

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Asia Green IT Seminar 2012

Greeting: Mr. LE Ngoc Son Chairman, Vietnam Electronic Industries Association (VEIA)

Vietnam February 13, 2012

Speakers: METI, MIC, NEC Corp, IDC FRONTIER Corp, Panasonic Corp, Azbil Corp

Speakers: METI, MIIT, Yokogawa Electric Corp, HITACHI Corp, MITSUBISHI ELECTRIC Corp, NEC Corp, NTT Data Intellilink Corp

Greeting: Mr. Wang Ning Executive Vice President, China Electronic Chamber of Commerce (CECC)

Beijing February 16, 2012

All Rights Reserved, Copyright GIPC 2012

Greeting: Mr. Shi Yonghong Vice President, China Chamber of Commerce for Impor t& Export of Machinery & Electronic Products (CCCME)

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Training Program on Green IT for Asia

Trainees from Asian countries were invited to Japan to learn about green IT initiatives and cases. < October 7-14, 2011 > Trainees: 30 people / China, Singapore, Vietnam, Malaysia, Thailand, India, Indonesia and the Philippines. < October 1-5, 2012 > Trainees: 20 people / Malaysia and India

Expert Dispatch to Asian countries

An expert from Japan was sent over to conduct training in Malaysia and India, presenting an overview of green IT in Japan and some specific cases. 1) Dec. 2011 and Jan. 2012: KL (Malaysia) 2) Aug. 2012: Delhi, Bangalore (India)

Training in Japan

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3. International Coordination Toward Energy-Saving in Data Centers

Potential Energy-Saving in Data Centers Through Green IT

142,5 183,1 199,2 303,4 358,4 555,7

2250,8

0

500

1,000

1,500

2,000

2,500

3,000

3,500

2005 2020 2025 2050

14.6 15.9 16.1 14

33 44.3

103

0

20

40

60

80

100

120

140

160

180

200

2005 2020 2025 2050

Japan Worldwide

2020: Japan: Reduction of 33.0 billion kWh (CO2: 6.6-13.2 million tons) Worldwide: Reduction of 358.4 billion kWh (CO2: 70-140 million tons)

(year) (year)

Ener

gy C

onsu

mpt

ion

(billi

on k

Wh/

year

)

Ener

gy C

onsu

mpt

ion

(billi

on k

Wh/

year

)

Energy saving

Innovation

Energy saving

Innovation

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Datacenter Energy Flow and Boundary of Metrics

We are working toward establishing DPPE as a world standard in consultation with governments and organizations in Japan, the US and Europe.

Power Plant

Solar, Wind. etc

Local Green Power

Grid Power Data Center Environment

Air conditioners Power supply Lightings, etc.

Hardware

ITEE PUE ITEU GEC

Data Center

Efficiency of Energy Procurement Efficiency of Facility Efficiency of

Hardware

Efficiency of Software and Operation

Software and Operation

IT Equipment

DPPE

Gas, Fuels Other Energy

※DPPE ( Data Center Performance Per Energy ) All Rights Reserved, Copyright GIPC 2012 23

Metrics for Data Center Energy Efficiency (DPPE) (Website)

24

http://www.greenit-pc.jp/e/topics/release/100316_e.html

All Rights Reserved, Copyright GIPC 2012

◆ Discussions on DPPE

◆Members JAPAN: METI, GIPC, JEITA US: DOE, EPA, TGG EU: EC, BCS

International Coordination on Metrics (Japan-US-EU International Workshops)

GIPC and US and EU organizations (both private and public sector) have held a succession of Japan-US-EU workshops toward the global harmonization of metrics for data center energy efficiency. GIPC has proposed the DPPE metric at the workshops.

1st WS March 2009 Washington DC Introduction of DPPE outline 2nd WS Feb. 2010 San Jose Introduction of DPPE calculation procedure 3rd WS Oct. 2010 Milan Introduction of DPPE measurement guidelines and trial measurement results Agreement on PUE measurement 4th WS Feb. 2011 Tokyo (Scheduled) DPPE feedback (TGG, EU, DOE, EPA) and discussion Final PUE calculations 5th WS Oct. 2011 Washington DC Agreement on GEC measurement method, consideration of ITEE and ITEU 6th WS Feb. 2012 Milan Agreement on Carbon metric (GEC,CUE,ERF) consideration of Holistic Framework 7th WS Oct. 2012 Tokyo Agreement on Holistic Framework

25 All Rights Reserved, Copyright GIPC 2012

4. Global-Scale Promotion of Green IT

All Rights Reserved, Copyright GIPC 2012

Asia Green IT Forum Portal Site

In the Asia Green IT Forum, we created a joint statement. Now, to discover further each other’s activities as noted in the statement, we have built a portal site for the Asia Green IT Forum within the GIPC Japan website.

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Sending Speakers to Conferences 1/2

To provide business stakeholders (including CEOs, CFOs, and CIOs) with a unique opportunity to learn about key strategies, best practices and solutions for developing Green ICT strategies that drive cost savings and operational efficiencies across the organization.

Green ICT Conference & Exhibition November 3, 2011 - Jakarta, Indonesia

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Sending Speakers to Conferences 2/2

CSR CALENDAR FORUM ON GREEN IT Applying Green IT- Preserving the Environment – Improving

Business 15th May 2012, Ho Chi Minh City

17th May 2012, Hanoi

Ho Chi Minh City Hanoi

GIPC as a speaker in the International Experiences in GREEN IT session

All Rights Reserved, Copyright GIPC 2012 28

35

Green IT Global Alliance Map US EU

The Green Grid(May 2008) (Climate Savers Computing Initiative (May 2008))

Digital Energy Solution Campaign (June 2009)

ICT4EE Forum (Europe)

(MOU to be concluded by end of 2011)

BITKOM (German) (July 2010)

Asia Green IT Forum (Date of MOU conclusion in brackets)

Japan

Members of Asia Green IT Forum (1st Forum on October 5, 2010)

Korea (National IT Industry Promotion Agency ・Korea Green Business IT Association) (January 2009)

Singapore (Singapore Infocomm Technology Federation (SITF) )

China (Ministry of Industry and Information Technology (MIIT) ・ China Electronic Chamber of Commerce (CECC))

Thailand (Ministry of Industry ・The Electrical and Electronics Institute of Thailand (EEI)) Vietnam (Ministry of Information and Communications (MIC) ・ Vietnam Electronic Industries Association (VEIA)) Malaysia (Ministry of Energy, Green Technology and Water

(KeTTHA) ・Malaysia Administrative Modernisation and Management Planning Unit (MAMPU))

Taiwan (Industrial Technology Research Institute (ITRI) ・ Taiwan Electrical and Electronic Manufacturers’ Association (TEEMA))

Indonesia (Ministry of Communication and Information Technology (KEMKOMINFO) ・ Indonesian Telematic Software Association (ASPILUKI))

Philippines (Philippine Congressional Commission of Science, Technology and Engineering ・ Semiconductor and Electronics Industries in the Philippines Inc. (SEIPI))

India (Manufacturers Association of Information Technology (MAIT)) (December 2010)

BCS, The Chartered Institute for IT(UK) (December 2010)

All Rights Reserved, Copyright GIPC 2012 29

http://www.greenit-pc.jp

Thank you