Grand Chittorgarh Shopping Festival-2015

Mobile – 9461274080E-mail – www.chittorgarhinfo.com

The Event

Event Is All About

The festival first started on 2007 Dec 1 to next year Jan 15 lasting for a period of 46 days with an aim to promote and develop commerce, trade and industrial sector of Kerala using the brand value of Kerala Tourism. The objective of the festival is to make the state an International shopping destination over a period of 5 years and create employment to develop traditional trade centers.

During this period stores and shops registered under the GKSF offer wide range of discounts, vat refunds etc. Along with the guaranteed shopping experience, shoppers are provided with gift coupons for a fixed worth of purchase entering them into weekly and mega lucky draws.

Event Background

As compared to shopping festivals being held in other countries, this Festival converts the entire state of Kerala into a giant shopping mall, incorporating not just the big players, but also the small and medium scale industries.

Over 3,000 outlets selling jewellery, electronic goods, textiles, consumer-durables, cars and autos, as well as hotels, restaurants and shopping malls across the State have been decked up for this 45 days long Shopping Festival.

Key Objective

The aim of the Festival is to make Kerala an international shopping destination in five years on lines of Singapore

and Dubai and thereby attract tourists in large number to the state.

The Packaging

Propose adding a tagline to the main logo unit that sums up the essence of the festival in 5 key words.

Shop. Play. Experience. Indulge.

These become the 5 key words for the festival with all activities falling under these verticals.

Shopping – Commercial Goods

Locations:

Merchants & Traders across the town are presetting in the festival.

These can be stores, malls, showrooms, neighbourhood shops and any place selling a product.

Shopping – Commercial Goods

Eligible Industries:

Apparel

Automobiles

Jewelry

Handicrafts

Pets

Lifestyle

FMCG

Electronics

Foods

Shopping - Services

Shopping - Services

Spiritual Shopping:

Locations – all temple in town

Being a town with an abundance of religious and cultural history, spiritual tourism has immense scope in Chittorgarh. It caters to the people who visit the state seeking inner peace and a break from the normal materialistic life.

For this purpose, special or customized tour packages to various religious sites in the town can be planned in association with reputed tour operators.

Shopping - Services

Thank You

Idea Presentation By Lavina Thakur For Impresario EventsMobile – 8108236744

E-mail – lavina.virgo@gmail.com/ lavina@bootboxideas.com