GQ Comparative Map

8/13/2019 GQ Comparative Map

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>YELLOW

HIGHLIGHTED ELEMENTS TO SHOWLOCATIONS AND PROMPTS

47 COMMENTS| add yours

Color BLUE YELLOW RED

C+ Similarities

- Differences

WWebPPrint

Infrequent use of yellowTo highlight text

Navigational arrowsSpecific quoted text (call attentionto certain information)

Frequently used in photographyInfrequent use in articles (accent)Italics + quotesFeatured itemsLarge point size

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>BLUE >RED

Prompts user to take action (subscribe)Comment, email, turn off soundConnect with social mediaIt also tells the user where he/shecurrently is on the website

Links (Pages, searches, categories,external websites)Subscription sign-ups, log it, registerSub headeringsbanners

BannersDots to seperate introductionsand interviews

Calls attention and directs the users eyeto key/important informartion

Photo captionsSection symbolsPage number bubblesTitle bars

Frequent use in graphic elementsHighlighted in first lines + pullout quotesBoldPhoto captions

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SPECIFIC QUOTED TEXTCALLS ATTENTION


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>GENERAL

Navigation

GENERAL

FIRSTIMPRESSIONN

+ Similarities

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WWebPPrint

Section headers Intro (Home page vs Cover)Featured information stacked+++

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> FIRST IMPRESSION

Home pageMenu barSearch historyUse of the color yellow

Search toolbarMost popular (viewed, commented)Linked (colored and underlined)

CoverUse of page numbersTable of contentsFootersBorders (let you know what content

is written by GQ)

Quick captionsHeaders colored/sized differently toshow heirarchyBoldAll caps

WW

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TABLE OF CONTENTSHEADERS + PAGE #s

NAVIGATION/MENU BARPRESENT ON EVERY PAGE


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>GENERAL

Graphic Elements

GENERAL ICONS

SHAPES

G+ Similarities

- Differences

WWebPPrint

Captions and header containersAesthetic symbolsNavigational buttonsTitle Bars

Frequent use (present in every article)Used as secondary level of info

Used on every pageBoth aesthetic and informationalpurposes/direction

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> ICONS >SHAPES

Section buttonsFeature indicatorsArrows for body textsHighlighter cirlcesFood captionsDirectional arrows

Social media iconsSub-section iconsComment box

Graphic bannersBoxes for type emphasisRolloversCircle/dot dividersImage banners (to hold captions)Navigation shapes (arrows, play, pause)

Go buttonsCurrent location

Article creditsAdditional detailed info Price stars (indicators)

aesthetic shapes (arrows, Xs)Release datesGeometric touchpoints

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PP

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ICONS + SHAPES BOTH USED TOPROVIDE SECONDARY INFORMATIONP


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>DIVIDERS >HEADERS

Borders HeadersDIVIDERS SECTIONS TITLES

B H+ Similarities

- Differences

+ Similarities

- Differences

WWebPPrint

WWebPPrint

White box border of texton imagesDotted line dividers

BoldNever all caps

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-Thick gray lines to seperate articlesInfrequent use within articles

All black for article titlesMedium point sizeFrequently used in banner formBlye headers used within navigationLight + white headers used innavigation barSubheaders are medium weight and blue

Dashed border to define the articleThick solid line on main section headersThin solid line for section headersas a reference after main sectionsheader pagesUsed more within the articles

Usually boxed/divided offItalicUnique typefaces (different from body, fitmood of content)

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PP


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>GENERAL

Photo Captions GENERAL

P+ Similarities

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WWebPPrint

Small typesizeConciseLight fonts

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ItalicFrequently below or to the sideof an imageEven smaller typesize for credit

Generelly colored (red or blue)Frequently layered ontop of an image

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COMPARATIVE MAP TEVIN BYRD, ANNIE G. BUEDEL, KELSEY HUGHESGD 417

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GQ Comparative Map