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Brand Book Content 4 Biography The designer, Patricia Gomez-Gracia 8 Brand Identity Gomez-Gracia costumer profile 12 Celebrity Loyal clients of Gomez-Gracia 14 Red Carpet Celebrity at the event with Gomez-Gracia 16 Press Magazine, article, photoshoot 18 Collections All the latest collections 20 Contact Numbers and e-mail G G 2015

Gomez-Gracia brandbook

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Page 1: Gomez-Gracia brandbook

Brand BookContent

4Biography

The designer,Patricia Gomez-Gracia

8Brand IdentityGomez-Gracia costumer profile

12CelebrityLoyal clients of Gomez-Gracia

14Red Carpet

Celebrity at the event with Gomez-Gracia

16PressMagazine, article, photoshoot

18Collections

All the latest collections

20ContactNumbers and e-mail

GG2015

Page 2: Gomez-Gracia brandbook

Meet Patricia Gomez-Gracia, Madrid born, and Miami native, whose career in fashion has brought her from Miami to New York to London, her adoptive home.

Patricia started her career like a natural. Unlike conventionally trained designers she studied economics and marketing. While attending university, a friend of Patricia’s suggested to begin her career in design by making handbags. After graduation, she continued her newfound interest back in Miami, producing a capsule collection.

Patricia quickly realized that if she wanted to continue down this path, she needed to learn the ins and outs of the fashion industry. She sought out her favorite designer, Alexander McQueen and secured an internship. This quickly transitioned into a freelance designer role. From there Patricia moved to a full time designer roll at Homebody, under the Marchpole umbrella.

In 2009 after five years, working hard building other people’s companies, Patricia decided it was time to revisit her own dream and Gomez-Gracia was born.

Her designs are influenced by her natural style and her exposure to a diverse range of cultures. Patricia takes inspiration from her passion for textures and fabrics as opposed to creating a theme, as is the more traditional method. Feminine and refined with a sophisticated yet edgy twist, Gomez-Gracia’s designs feature sensual cuts and flattering lines in luxurious textured and often contrasting fabrics. Body conscious, fresh and innovative silhouettes, the brands signature appeals to women universally.

The label has now caught the eye of many celebrities and fashionistas over the past few years. It is in high demand and has become increasingly evident why. Patricia’s contemporary yet classic designs give the appropriate amount of edge to any look. Not only does each piece exude sophistication with a chic vibe, but the flattering lines, contrasting textures and fabrics, and beautiful cuts make every woman look and feel like a star.

DESIGNERThe

Patricia Gomez-Gracia

GG

Page 3: Gomez-Gracia brandbook

BRAND The

Identity

Gomez-Gracia plays on timeless classics, creating enduring styles and catering less to the current trends. Inspiration

percolates from life, little rock and roll, hipster detailing from London’s East End, sophisticated elegance from my West

London, Notting Hill home. Influences range from fabrics and textures to shapes in rain smeared windows. I want women to enjoy wearing my pieces like I savour the visceral experience of creating something special. I want them to feel special. A Gomez-Gracia outfit should be an event. Women should feel more powerful and confident wearing my clothing but elegant

and sophisticated too.

- MANUFACTURED IN LONDON - HAND EMBROIDERED IN BOMBAY

- EUROPEAN SOURCED FABRICS - COUTURE CRAFTSMANSHIP -LUXURY HAND FINISHING

Gomez-Gracia Woman: Sophisticated yet uncomplicated.

Empowered worldly with high aspirations. A Real Individual Attention to Detail Embraces her curves. Leaves others Curious Seeks the Finest Loves her sexuality.

Leaves a room...and is always Remembered.

Versatile/ Beautiful fit/ Timeless/ Exclusive/ Polished

GG

Page 4: Gomez-Gracia brandbook

CELEBRITIESThe

Client

ADRIANA LIMA KATIE HOLMES KATHERINE JENKINS CARRIE UNDERWOOD TARAJI P. HENSON KIM KARDASHIAN ESTELLE JAIME MURRAY CLEA DUVALL

CHRISTINA AGUILERA CHRISTINA MILIAN VIRGINIA WILLIAMS

JADA PINKETT SMITH JODIE KIDD IMAN HASSAN KRISTEN STEWART HIBA ABOUK NASTIA LIUKIN EMMY ROSSUM JENNIE GARTH CARLY RAE JEPSEN EMILY MAYNARD BUSY PHILIP LAUREN BOWLES

MARIA MENOUNOS JULIA STILES JULIE BOWEN CAMILA ALVES VICTORIA JUSTICE KACEY MUSGRAVES ASHLEY TISDALE HEATHER MORRIS CARMEN ELECTRA HEATHER LOCKLEAR CHELSEA KANE

ALEXIA ECHEVARRIA BAR POLY MELINDA CLARKE EVANNA LYNCH CHER LLOYD ADRIANNE PALICKI ESTELLA WARREN KATE DEL CASTILLO BETH BEHRS ARIELLE KEBEL BECCA TOBIN VANESSA CARLTON

CHLOE BENNET BROOKE BURKE-CHARVET CLÁUDIA VIEIRA KREE HARRISON SIAN LLOYD CAROL VORDERMAN JESSICA SZHOR GIULIANA RANCIC DAKOTA JOHNSON TARAJI P. HENSON INDIA DE BEAUFORT CAMILLA LUDDINGTON

GABY ESPINO ELIZABETH GUTIERREZ MARITZA RODRIGUEZ RASHEL DIAZ BARBARA BERMUDO PIA TOSCANO MARIAH BONNER LYKKE LI TATYANA ALI CARMIT BACHAR REGINA KING ALEX BEST

GG

Page 5: Gomez-Gracia brandbook

REDThe

Carpet

Grammy Awards, Sag Awards, Teen Choise Awards, Ama Awards, Country music Awards, Prism Awards, Trevor Project, Warner

music Group 2013 Grammy.

Page 6: Gomez-Gracia brandbook

WOMENS WEAR DAILY HARPERSBAZAAR.CO.UK

VOGUE FACEON

RED INSTYLE EBONY

DAILY CANDY HELLO! MAGAZINE BLONDE GERMANY

NOTOFU NATURAL HEALTH

TOKION OK! MAGAZINE

EBONY WASHINGTONIAN MAGAZINE MODERN LUXURY

MAGAZINE DC WASHINGTON LIFE MAGAZINE

CAPITOL FILE MAGAZINE

PRESSTheMagazine

Page 7: Gomez-Gracia brandbook
Page 8: Gomez-Gracia brandbook

Autumn/Winter 2014 Spring/Summer 2014

Gomez-Gracia Previous Collections

Page 9: Gomez-Gracia brandbook

Autumn/Winter 2013 Spring/Summer 2013

Gomez-Gracia Previous Collections

Page 10: Gomez-Gracia brandbook

QUOTES

“Grammys 2012 Best Dressed”

-vogue.com

The

“Grammys 2012 Best Dressed” -vogue.com

“...I love my dress” -Mary Alice Stephenson,

ex-Fashion Director of Harper’s Bazaar and a loyal customer

“Fun, flirty, sexy... Gomez-Gracia is fab for women with confident style and a bold personality!” - Wendy Tee, Art Director of Harper’s Bazaar and Elle

“I’m excited to have discovered Gomez-Gracia. The collection offers pieces that are hip, youthful, and modern, with an edge and amazing fit.”

- Jen Rade, Celebrity Stylist

Page 11: Gomez-Gracia brandbook

For more information please contact

Alexa Smith USA [email protected] Tel: +1 973 851 844

Eric Blake EUROPE [email protected] Tel: +44 20 7565 0819

Emma Viner INTERNATIONAL [email protected]

www.gomez-gracia.com

CONTACT

The

Page 12: Gomez-Gracia brandbook

LONDON