Embed Size (px)
Citation preview
GoFest South 28/29 May | GoFest North 24/25 JuneMedia Pack and Marketing Opportunities
Introduction • The UK’s Family Festival of Sport, Dance, Health & Fitness
• Action packed, fun weekend Festivals “Where Activity Unites Families”
• Providing opportunities for children, parents, carers, extended families and anyone able bodied or not; to “Have a Go” at a huge variety of different sporting, fitness, dance, and healthier lifestyle choices
• 50+ sports, dance, fitness activities from Archery to Zumba utilising the highest quality indoor and outdoor facilities for a 2 day Festival of fun, achievement and motivation
• Inspirational 30-45 minute coaching sessions in small groups with dedicated, fully qualified, CAB approved instructors
• “Village” Leisure and Entertainment Zones • Special Activity Events
• “Big Stage” Entertainment
• Tournaments in Football and Netball for Adults & Juniors – Available to Sponsor
www.gofest.co.uk
Transformation A dream in 2013 turned into reality in 2015 and 2016 with two hugely successful, GoFest Festivals at the Surrey Sports Park in Guildford.Now we are on the Move!
GoFest South - in its 3rd year at Surrey Sports Park, Guildford
GoFest North - launching at the spectacular Sport city Regional Arena in Manchester.
We transform the very best sporting venues into a family friendly “Village” of Fun, Sport, Dance & Entertainment.
www.gofest.co.uk
www.gofest.co.uk
Exclusive Title Sponsorship
Media PartnershipInvestment
South - Print 11 titles - 190 insertions
11 titles - 114 insertions
See detailed breakdownin media pack p.17
22 titles - 304 insertions
Readership - 489,298
Readership - 944,155
Readership - 1,433,453
150,000 impressions
200,000 impressions
350,000 impressions
Digital MPU
North - Print
Digital MPU
Total - Print
Digital MPU
Colleague & Customer Involvement Discounted ticket allocation £5,000 per Festival
Press launches, releasesEditorial, Logo & URL onWebsite, Data basenetworking, Access toGoFest Ambassadors, SocialMedia platforms etc.
See detailed breakdownIn Media pack p.17 26,637,000
Exclusive Title Sponsorship 2,254,000
1,621,000In Situ Pre Festival Promotions
NB. EXCLUDES EDITORIAL SUPPORT
£75,000 worth of advertisingper Festival
Title Rights
Activity Media Support
Festival Presence
Added Value
Corporate Social Responsibility
Delivery & R.O.I
Impressions
Sponsored by
Fees:£20,000 per Festival
£35,000 Both Festivals
www.gofest.co.uk
MediaPartnership
GoFest South Guildford 28/29 MayGoFest North Manchester 24/25 June
GoFest has recently formed a major Media Partnership with Trinity Mirror plc, the biggest print and digital media group in the UK. £150,000 of additional Advertising support, is now available for our Sponsors to benefit from for no additional charge!
The impact of this massive increase in amplification for your Brand and ours means we can deliver some incredible media linked sponsorship packages.
Aldershot News & Mail SeriesBedfordshire On SundayBuckinghamshire Advertiser & Examiner SeriesDorking & Leatherhead AdvertiserHertfordshire MercuryHerts & Essex ObserverKent & Sussex CourierMidweek Mercury - HitchinSevenoaks ChronicleSurrey & Hants Star CourierSurrey Mirror
Major Websiteswww.gethampshire.co.ukwww.bedfordshire-news.co.ukwww.essexlive.newswww.getbucks.co.ukwww.dorkingandleatherheadadvertiser.co.ukwww.kentlive.newswww.harlowstar.co.ukwww.hertfordshiremercury.co.ukwww.hertsandessexobserver.co.ukwww.getsurrey.co.ukMirror.co.uk
Accrington ObserverHeywood AdvertiserLiverpool EchoLiverpool Sunday EchoMacclesfield ExpressManchester Weekly NewsMetro Merseyside*Middleton & North Manchester GuardianRochdale Observer (Sat)Rochdale Observer (Wed)Rossendale Free Press
Major Websiteswww.manchestereveningnews.co.ukwww.liverpoolecho.co.ukwww.macclesfield-express.co.ukwww.southportvisiter.co.ukwww.rossendalefreepress.co.ukwww.accringtonobserver.co.uk
Delivery
Title Rights
Festival Presence
Delivery
Festival NamingRights
Main Stage Branding
Branded Panels(Indoor Sports)
Branded Banner Teardrop Flags
Branded Wristbands
ProgrammeAdvertising
Large ScreenPromotion
IP Exploitation
inc Large Structure
FC + DPS
x4
x12
Page
x2
x5
1/2 Page
x2
1/4 Page
inc Tent
#
*
*
inc Tent
Site Entrance
Branded Demonstration &Retail Areas
Branded BannerFencing(Outdoor Events)
Title Sponsor Zone/SFXSponsor
Tournament Sponsor
Activity Sponsor Exhibitor
Media Wall Logo
Full Page
* Additional Cost #Entertainment/Dance Only
Logo Only
PAAnnouncements
“Goody Bag”Inserts
Preferential Ticket Rates
Attendance atPress Launches
Access to Opt inDatabase
Logo & URL onWebsite
150 wd Editorial on website
Inclusion in PR & Ad Campaign
Per Festival
Both Festivals
£20,000
£35,000
From £5,000
From £8,500
£2,500
£4,500
£950
£1,500
£400 - £600
£700 - £900
GoFest Ambassador Interviews
Press Release & E-Newsletters(pre/post)
Communications
Fees (Ex VAT)
www.gofest.co.uk
x4 Per Week x2 Per Week x1 Per Week Twice Per Month TwiceSocial MediaEngagement
BBC Surrey/ Woking or Business Radio
Zones
GoEntertain
GoAdventure
GoH
ealth
yGoM
edia
GoT
ech G
oFuel
www.gofest.co.uk
Sports Sponsors
www.gofest.co.uk
GoSplash
Swimming
Aqua Zumba
Sub Aqua
Diving
Paddle Boarding
Canoeing
Water Polo
GoHands
Tennis
Raquetball
Cricket
Martial Arts
Badminton
Lacrosse
Archery
Squash
Hockey
Rock Climbing
GoRun
Relays
Sprints
Fun Runs
5K Charity Runs
Obstacles
GoBalls
Football
Korfball
Bowls
Basketball
Rugby
Netball
GoTumble
Trampolining Free Running Gymnastics
Special Activity Sponsors
GoJump
GoCool
GoSlide
GoFame
GoRide
Jumping from heights onto fully branded airbags and platforms
An amazing giant water/foam slide
A cycle track with pumps, jumps and high walls
Ultimate VIP photo booth. Text photos beamed to giant screen
Real snow Ski and Snowboard Slope
www.gofest.co.uk
GoFest South28/29 May
Sitemap Example 2016
24/25 June Manchester Sportscity
GoFest North
www.gofest.co.uk
High Profile Ambassadors
www.gofest.co.uk
Exhibitor Prices Per Festival
Programme Adverts(10,000 copies)
GoFest South - Guildford - May 28th/29thGoFest North - Manchester - June 24th/25th
Outdoor - Main Festival Area3m x 3m SpacesStandard £650Previous Supporters only £450
Fully Enclosed GazeboHire & Installation £150Power feed £100
Indoor - Sports Hall 2m x 2m Spaces £4003m x 3m Spaces £500Power feed £50
www.gofest.co.uk
1/4 page £95 £50
1/2 Page £175 £95
Full Page £250 £150
Standard 2017 Exhibitor
www.gofest.co.uk
Branding Opportunities Banner sites, in the form of PVC banners or free-standing pull-up style banners, are available around the venue for you to increase your exposure to visitors.
i) PVC Banner Sites
ii) Free-standing Outdoor Banners
2m wide × 1m high banner sites available on fences; you can provide your own banners or we can design and/or print them for you. Price includes rigging/attaching to fencing in your chosen location (subject to availability)
Available around walkways throughout GoFest
£175+vat2m wide x 1m high PVC Banner(production & space)
2m wide x 1m high PVC Banner(inc. design, production & space)
2m wide x 1m high PVC Banner(client supplies own banner)
1 Banner
£275+vat
£100+vat
£150+vat Each
4+ Banners
£225+vat Each
£95+vat Each
£300+vat1.5m wide x 600mm side(production & space)
1.5m wide x 600mm side(design, production & space)
1 Banner
£475+vat
£225+vat Each
4+ Banners
£375+vat Each
Dear GoFest. Just wanted to say a massive thank you and well done for GoFest today! What a great day with so much going on, something for everyone and spoilt for choice!
- Vicky Smith
I just wanted to take the opportunity to thank you for an amazing weekend. As a family of 5, we came for all 3 days and every one of us was fully engaged throughout and had a fabulous time. We managed 12 hours there on Saturday and carried my daughter to the car from main stage fast asleep - Lodge Family
7,000 People
“brilliant and we loved it!” - Tappin Family
Superb Feedback
95% in Families
10,000+ GoFest Database
Media Sponsors/Partners
www.gofest.co.uk
Sports Delivery Partners
Now in its 3rd year
ABC1C2 Demographic
Many Marketing Opportunitiesyou should be enormously proud of what you achieved this weekend which I think will be the beginning of a hugely successful annual event - Armitage family
Hi GoFest Team. Just a quick note to say a huge thank you for a fabulous experience on Friday. My family biked to GoFest and took part in Lacrosse, Fencing/Kingball, Tennis, Squash, soft play (toddler) and Climbing. We all really enjoyed ourselves - and can only praise your coaches for their enthusiasm]
- Helen Currie
www.gofest.co.uk
“huge amount of fun”- Rachael Curran
www.gofest.co.uk
GoFest MediaDeliveryDelivery
On-site festival exposure
GoFest & Venue owner Advertising
In situ Festival Pre Promotions
Gross Database Mailings (excluding sponsors)
Gross GoFest Ambassadors/Social media connections
Editorial Media Coverage
Total
Impressions 000’s
2,254
15,695
1,621
10,537
16,100
94,704
140,911
• “GoFest was absolutely AMAZING !! We all completely loved it and really appreciate the enormous amount of hard work that went into it. It was everything we hoped for ...and more!
We came to all three days and will do the same next year (and Carmina's family too) except, next year, we will literally clear the diary completely so we can spend every waking minute there!”
Taylor Family
www.gofest.co.uk
FeedbackWill refer
to a friend
75%
Value for money
20
15
10
5
1 2 3 4 5 6 7 8 9 10
Num
ber
of
peo
ple
Marks out of 10
Sean McCormick Partnerships DirectorE:T:M:
Paul FarrisFounder and CEOE:T:M:
[email protected] 50815607710 432116
[email protected] 497065+44 (0) 777 4629242
