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Go2Market provides turnkey go-to-market solutions for brands with an interest tosell their products in the Asian market. Our extensive distribution channels and !innovative sales and marketing expertise, has helped brands maximize market !potential and open untapped opportunities.!

We are NOT the traditional distributor you maybe familiar with.!

With more than a decade of priceless experience helping global companies !market their brands, we put creativity, strategy, insight, innovation and channel !management into a special mix that creates value for our clients businesses.!

We love brands and we will probably love yours too. We create relationships with your brand so that the market can love you the way you want them to.!

ABOUT US!

OUR APPROACH!

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We put our money where our mouth is.!

We don’t just love your brand, we walk the talk.!

We value potentials and we want to grow with you.!

Your success is our success.!

We approach brands like they are our own. Armed with local knowledge of the !diverse Asian culture and understanding of the unique consumer behaviour, we !are able to help position your brand so as to achieve effective and quick !speed-to-market, saving you time and heartaches.!

SHOWROOM!

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The best products need to be showcased in the best retail environment. We take the lead by having our own showroom to best present your products. We currently have our showrooms located in 2 highly cosmopolitan cities of Singapore and Beijing, serving as the regional hubs in S.E Asia and North Asia.!

Our show room is operated under the trademark of “LifeCycle” which we own in !Asia. The first showroom was opened in the CBD district of Singapore in 2010, we currently have a total of 3 outlets in Singapore and Beijing, China serving the !medium and premium tier lifestyle markets.!

Product range includes urban bicycles and lifestyle products from premium local !and overseas brands. LifeCycle also collaborate with creative individuals and !businesses to come up with both own and co-branded merchandize.!

LifeCycle is well covered by both local and international media for its unique !business concept and as a trend leader in the urban cycling lifestyle.!

This is our flagship and latest concept shop in Singapore. Its the first of its kind that offers a full service bicycle retail shop integrated with a café catering to the cycling community. !

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SHOWROOM (Singapore)!

SHOWROOM (Singapore)!Located just minutes away from the up and coming residential estate and Punggol Waterway, the outlet services young couples and families’ leisure needs. !

SHOWROOM (Beijing)!

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Located within 2km from the Central Business District, and housed in a recently converted Glass factory. It’s a hidden treasure ad hang out location for the hip and trendy.!

IN THE NEWS!LifeCycle is well covered by both local and international media for its unique business concept and as a trend leader in the urban cycling lifestyle. !

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AWARDS & ACCOLADES!

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In collaboration with DDB worldwide and renowned Creative Director, Thomas Yang. LifeCycle commissioned a poster series titled “Cityscape”, “Terrain” and “Roadmap”. The series went on to win many international awards for its creativity !execution. !

Cannes Lions International Festival - 4 gold, 4 silver and 2 bronze!

CCA Gong 2012 – 7 golds!

Adfest 2013 - 1 Gold, 3 Silvers & 2 Bronzes for Print, Posters, Art Direction, Photography and Image Manipulation!

AWARDS & ACCOLADES

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The artwork series was widely covered internationally and in order to meet the demand for people to own a copy, a limited edition of 100 copies of the posters were produced. The response was overwhelming and a sell out with the posters sent to all corners of the world. The posters are currently proudly displayed in many bicycle shops and related businesses internationally.!

AWARDS & ACCOLADES

MARKETING (SOCIAL MEDIA)!

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www.facebook.com/life-cycle.co!

http://instagram.com/lifecyclestore!

https://twitter.com/lifecyclestore!

MARKETING (CO-BRANDING)!

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What happens when coffee and cycling meet each other? !

LifeCycle teams up with Papapaletha Specialty Coffee to bring you our unique blend "FUEL" to capture the essence of these 2 great passions. Made up of seasonal coffees fresh off from the boat: - El Salvador Finca Montserrat - Guatemala Antigua - Kenya Mukurwe. With a lot of fruit in the blend, it cuts through the milk and gives you a very flavorful black coffee. The acidity also helps in providing flavor when the coffee is iced. So whichever you like your coffee, let the blend "fuel" you.!

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MARKETING (EVENT SPONSORSHIP)!

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Working together with Sony Pictures, LifeCycle sponsored the premiere of the much awaited “bicycle” movie – Premium Rush. !

A roadshow was held in Orchard Road while 200 of our customers were invited to be the first to preview the movie in Singapore. !

PEOPLE MAKE THE DIFFERENCE Bibi HO!

Born & bred in Singapore, Bibi Ho founded AMUSE in Beijing. With a decade of creative enterpreneurship and digital marketing experience in CHINA, Bibi Ho privately invested & established AMUSE as a premium multi-use space that houseS a creative spirit of bringing bicycling and lifestyle to CHINA’s rising middle classes. Since 2011, with the inception of The Bike Society at the Beijing Design Week, AMUSE hopes to bring about a change in perception to the Chinese that bicycling is more than a mode of transportation but a leisure sports that encompasses good health, better environment and a simple way of life.!

www.amusegroup.com!www.thebikesociety.com!

The Founders (Beijing)!

Brands we work with.!

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LifeCycle retails a variety of unique and quality products !

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Are you in love with us yet? !

Contact us and we look forward to knowing you too.!