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Wim Elfrink, EVP showcases how emerging countries shape innovation at Cisco with case studies from Brazil, China and India.
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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
Cisco Confidential © 2012 Cisco and/or its affiliates. All rights reserved.
Globalization of Innovation
Wim Elfrink EVP, Industry Solutions and Chief Globalisation Officer
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3
Three Major Trends Are Reshaping the Global Landscape
Social Demographics
Aging
Shrinking
Hypergrowth
Economics Environmental/ Energy
By 2030 world energy demand will increase
by 40%
Source: The Economist; Energy Outlook 2030, BP
Experiencing The Biggest Economic and Social Shifts in History
Hypergrowth Shrinking Aging
Source: World Population Prospects: The 2010 Revision, United Nations Population Division
2050 Estimate million % Decline
from 2000
Portugal 10.0 (2%) Europe 691.0 (5%) S. Korea 44.0 (5%) Slovakia 4.9 (9%) Hungary 8.9 (13%) Germany 70.5 (14%) Poland 32.0 (17%) Japan 101.6 (20%) Russia 116.0 (21%) Romania 17.2 (22%) Ukraine 35.0 (28%) Bulgaria 5.3 (33%)
Elderly (65+ yrs.) 2000 2050
World 6.8% 16.2% USA 12.4% 21.6% China 6.8% 23.3% Sweden 17.2% 24.1% Canada 12.6% 25.5% Netherlands 13.6% 25.6% Switzerland 15.4% 26.0% Europe 14.8% 27.4% Poland 12.2% 29.9% Singapore 7.2% 32.6% Germany 16.4% 32.5% Italy 18.4% 33.3% S. Korea 7.3% 34.2% Japan 17.2% 37.8%
2050 Estimate million % Growth
from 2000 World 9,149.9 50% Lebanon 4.6 25% Brazil 222.8 28% India 1,613.8 55% Bangladesh 222.4 58% Egypt 129.5 85% Jordan 9.8 105% Saudi Arabia 43.6 110% Pakistan 335.1 126% Nigeria 289.0 132% Iraq 63.9 160% Ethiopia 173.8 165% Congo 147.5 190% Afghanistan 73.9 260% Qatar 2.6 343%
World 6.8% 16.2% China 6.8% 23.3% USA 12.4% 21.6% Netherlands 13.6% 25.6% Japan 17.2% 37.8%
Nigeria 289.0 132%
Saudi Arabia 43.6 110% Egypt 129.5 85% India 1,613.8 55% World 9,149.9 50%
Europe 691.0 (5%) Germany 70.5 (14%) Russia 116.0 (21%)
Developed World Emerging Countries
Only 3% of buildings in the developed world qualified for LEED
50%+ of new building construction globally is happening in Asia
Developed economies: Shortage of 18M college educated workers in 2020. Surplus of 35M workers without college education
China: Shortage of 23M college educated workers. 58M surplus low skill workers in emerging markets.
US: 2M+ home-care workers needed by 2020. Shortage of 200K nurses, 130K doctors
India: Shortage of 1M nurses, 600K doctors today. 3B people will be connected worldwide
Stimulus packages for revitalization of 100+ cities
700M people will be urbanized. 100 new cities with 1M+ people
What Are the Challenges We Need to Address?
Source: World Urbanization Prospects: The 2009 Revision, UN Population Division; McKinsey Global Institute, The Economist; FICCI
The Main Challenges
New Value Creation /
Productivity Improvements
Access to Healthcare &
Education
Talent Mismatch / Supply & Demand
Energy Mgmt / Urbanization
Secure and Environmentally Friendly
Cisco Banyan Building: Built for Sustainability Cisco Bangalore: Campus As A City
• 25% above for lighting energy • 27% above for water consumption • 31% above for cooling energy • Enhanced air quality by 30%
Above LEED Standards: • OpEx savings of ~15% • Employee productivity of +5% • Energy efficiency of +30%
Annual Payback of:
Child Care Centre Collaboration Areas Cafeteria
Songdo
Toronto Waterfront
London
Rio de Janeiro
China
Barcelona
Lend Lease (London and Sydney)
Lake Nona
Our Iconic S+CC Engagements
Skolkovo (Moscow)
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
Songdo Global Center of Innovation
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9
Rio Center of Innovation Toronto Innovation Center Cisco House London
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10
Revitalization & Growth
Toronto & Vancouver
Chicago
Barcelona
Holyoke
Colorado: Connected Communities Initiative
China: Chongqing
London
New Development South Korea: Songdo
China: Chengdu
India: Lavasa
Portugal: PlanIT Valley
Russia: Skolkovo
S Arabia: King Abdullah Financial District Kuwait: Al Hamra Tower
NYC: Yankee Stadium
Cisco on Cisco
Amsterdam: Smart Working Centers Seoul: Personal Travel Assistant San Francisco: Urban EcoMap; Connected Bus
Proof Points
Case Studies
Vietnam: Times Square
Philippines: Twin Oaks Place
Jacksonville, Florida
India: UST Global ,Kerala
India: Mantri Developers
Malaysia: Iskander
Sao Paolo: Healthcare with Prodam India: IP Video Surveillance - Haryana Police
India: Delhi Mumbai Industrial Corridor
South Korea: KT
Rio de Janeiro & Sao Paolo
Qatar
Lake Nona, Orlando
Netherlands: Eindhoven
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11
Smart Work Centers: The Workplaces of the Future
120 Smart Work Centers Today $13 Mn Savings in Leasing Costs
3428 Tons Reduction in Carbon Emissions
450 Smart Work Centers by 2015
$1.3 Bn Savings in Transit Expenses
1.1 Mn Tons Reduction in Carbon Emissions
Amsterdam South Korea
Parking
Individual Work Spaces Mobile
TelePresence Virtual Education and
Healthcare Services Virtual
Social
Communal / Lounge Areas Child Day Care. Restaurant
Function Room
Traditional Office Space Visual
Collaboration Rooms Social Programs. Networking
Social, Economic and Environmental Components
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
Benefits of Sustainable Communities
30% 50% 20% 30%
Healthcare: $3/Doctor Visit Education: $3/Student/Month
Energy Savings
Water Consumption
Crime Rates Traffic
A Safer, Desirable Environment where People are Happier and more Productive
Jobs
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
Globalisation Center East: A Role Model for Global and Local Relevance
Symbol of Innovation Industry Benchmark
800+ CXO Visits in the Last Year
Live In Lab: Campus as a City Smartest Cisco Campus Worldwide:
Platinum LEED Certified 2013: Seating Capacity –10,500;
2.5 Mn Sq Ft End to End Responsibility
for Specific Segments Global Briefing Centre and Advanced Labs
Best in Class Healthcare & Transport System
Reverse Innovation
Cisco Confidential 14 © 2012 Cisco and/or its affiliates. All rights reserved.
Connecting Sichuan: Transforming the Delivery of Education Made in China for China…and the World
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15
Century Goal: Promote 21st Century Learning – part of 12-5yr plan Number of schools: 510,000
Students: 300mil
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16
Narrow down the regional gaps of
education resource allocation
Improve teaching
effectiveness
Use global resource to train
talents
Connect school & home together to promote learning
collaboration
Use multimedia teaching modes
for education innovation
Take advantage of technical platform to
improve teaching quality
Provide equal opportunities for each
student to learn comprehensive skills
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17
• No standard IT infrastructure; inefficient management
• Informa5on Island: mul5ple systems exist in their own territory without interoperability
• High IT cost due to complicated hardware requirement and OPEX
• Insufficient IT exper5se
• No central plaDorm for informa5za5on applica5on and service in each industry
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18 © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
School Pad
Edu Cloud
E-Profile
• Resource Mgmt. & Distribution
Homework / Test
• Personal Profile Mgmt.
• Remote Education
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19
Room Access Cost-effective, all-in-one access, Open platform -- vertical cloud
agent, Cisco Cloud connector (VPN,
WebEx, Medianet, OnPlus, … etc)
Network Infrastructure End-to-end security, Medianet,
application visibility and optimization
Cloud Unified computing, unified fabric,
cloud management, Cloud services (collaboration, video,
OnPlus, vertical specific cloud service)
Education
Bringing it all together
Cloud Access
Healthcare
Branch Campus
Service Provider
Data Center
Remote Access
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20
Project Samudaya: Inclusive Growth in India A New Business Model Born Out of CSR
Healthcare Education Housing
1 healthcare center built and networked with Cisco HealthPresence
patients seen via remote telemedicine*
3800
schools networked for remote classroom sessions
students received remote classroom instruction three days per week*
4
500
houses built for displaced families in five villages
Volunteer hours by 250 Cisco employees
3223
2700
Ensures long-term sustainability Reduces inequity
Creates a services economy Enables economic growth
Measurable GDP
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21
• The story of Cisco HealthPresence
• Cisco Care-at-a-Distance customer experiences India – Cisco HealthPresence Brazil – Cisco TelePresence Jordan – Cisco HealthPresence
EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22 EDCS-1239225
http://www.cisco.com/web/strategy/healthcare/cisco_healthpresence_solution.html
Cisco Confidential 23 © 2012 Cisco and/or its affiliates. All rights reserved.
Patient End Point CTS MX Series Jabber Enabled TelePresence VX Tactical
Cisco TelePresence VX Clinical Assistant
EDCS-1239225
Cisco TelePresence EX90 Cisco TelePresence EX60
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24
2013 Frost & Sullivan Asia Pacific Real-Time Telemedicine Company of the Year
.
EDCS-1224253: EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25
District Hospitals Community Health Centre
Intelligent Network
Enabling Smart Hospitals
Primary Health Centre
Access to medical doctors via Telehealth Access to Specialist care Avoids unnecessary referrals to CHC
Collaboration among Medical Institutions
Medical Colleges Training & Consultation
Interstate Collaboration District Hospital
Community Health
Private Hospital Specialist Consultations
Mobile Van Clinic
EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 26
http://www.cisco.com/web/strategy/healthcare/cisco_healthpresence_solution.html EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27
Cases are assessed 24 hours a day, 7 days/week
EDCS-1224253: EDCS-1239225
Note: A TelePresence deployment without medical device integration Telepresence is not a medical device; it is comprised of a suite of collaboration products. Cisco Health Presence is a medical device in the U.S. and other countries around the world.
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28 EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 29
Cisco and Jordanian Government Take First Steps to Transform Healthcare Services for Rural Citizens
EDCS-1239225
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 30
• Cisco HealthPresence is not intended for use in emergency or critical care situations. In the event of an emergency or critical care, call 911 or your local emergency response system.
• Cisco HealthPresence is intended to allow health care providers or specialists to evaluate patients remotely.
• Cisco HealthPresence is not intended for use in emergency situations. In the event of an emergency, use a phone that allows outside calls to dial your local emergency response system.
• Cisco HealthPresence is not for use in situations involving real-time patient monitoring or alarming.
• For further important information, refer to the Cisco HealthPresence 2.5 Instructions For Use, which can be found at http://www.cisco.com/en/US/products/ps11966/products_user_guide_list.html.
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31
Thank you.