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Topics Price Drivers Raw Material Supply/Demand Trade Inventory USA Market A Look Ahead Sequester Impact $85B Production Cuts Price Changes Presented by: Patrick A. McCormick Managing Partner – WORLD STEEL DYNAMICS President – WORLD STEEL EXCHANGE MARKETING Steel Conference - March 1, 2013 Steel Update The Rolling Tides of Global Steel 1

Global Steel

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Page 1: Global Steel

TopicsPrice Drivers Raw Material Supply/Demand Trade Inventory

USA MarketA Look Ahead Sequester

Impact $85B Production Cuts Price Changes

Presented by:

Patrick A. McCormickManaging Partner – WORLD STEEL DYNAMICSPresident – WORLD STEEL EXCHANGE MARKETING

Steel Conference - March 1, 2013

Steel UpdateThe Rolling Tides of Global Steel

1

Page 2: Global Steel

WSD Steel Stratagems Consulting Service Offering Creative business solutions to Clients

Raw Materials Mill Service

Center OEM’s

Automotive GlobalManufacturing

WarehouseStorage Systems

HACComponents

Appliance Fabrication

AgricultureDistribution

& Processing

Raw Materials Mill Service

Center OEM’s

Automotive GlobalManufacturing

WarehouseStorage Systems

HACComponents

Appliance Fabrication

AgricultureDistribution

& Processing

Value proposition Experienced “hands-on”

consulting to improve client’s buying/selling performance Steel Industry Analysis Performance Benchmarking Strategy Development Tools & Tactic Support

Non-competing clients. If two clients buy or sell to each other we work as a facilitator

Total Supply Chain coverage

Managing price volatility is a common concern

among clients

Page 3: Global Steel

553

655676

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Dol

lars

per

met

ric to

nne

USA, China, Western Europe and World Export(WSD's PriceTrack data, Jan. 2000 - March 2006; SteelBenchmarker data begins April 2006)

USAFOB mill

World ExportFOB port of

Chinaex-works

Western Europeex-works

February 25, 2013

608

Steel prices have remained on a “rollercoaster” with many “ups and downs”but recent peaks have not eclipsed the 2008 pre-crisis peaks

3

Hot-Rolled Band Spot Priceswww.steelbenchmarker.com

Page 4: Global Steel

Assess GlobalEconomic

GrowthFAI – Key driver

Assess Global Steel Production

Forecast and Demand on Raw

Materials

Calculate Raw Material Prices

and Steel Product Price

Spreads

4

WSD’s Stratagems Price Forecast Process Methodology

Using global fundamentals to forecast steel price trends

Page 5: Global Steel

WSD’s Global Steel Information System (GSIS)Internet accessible global steel statistics

World Cost Curves:•Steel Sheet•Steel Billet/Rebar/Wire Rod•Steel Plate•Coking Coal*•Iron Ore•Pig Iron/DRI/HBI

Global Metallics Balance•Forecast to 2035•All major metallics:

•Iron Ore•Steel Scrap•Steel Scrap Substitutes•Coking Coal & Coke

*Powered by Martson

5

Page 6: Global Steel

0.00

0.20

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0.60

0.80

1.00

1.20

0

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800

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

Obsolete Scrap Usage Ratio (RHS)

Obsolete Scrap Requirement (LHS)

New Scrap Usage (LHS)

Home Scrap Usage (LHS)

6

Scrap is Considered the Marginal MetallicPrice Spikes are Required to Drive Up the Recovery Rate

of Obsolete Scrap

Obsolete steel scrap demand was 358 million tonnes in 2011 and the recovery rate was the highest on record. In 2012, the obsolete scrap requirement was flat implying a 0.94 recovery rate from the

obsolete scrap reservoir that is on average 10-40 years old.

Page 7: Global Steel

7

Scrap Prices Significantly Declined in 2012

Rising prime scrap volumes from manufacturing and black swan events

0

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ion

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ric T

onne

s pe

r Qua

rter &

USA

Scr

ap P

rice

($/G

T)

Steel ScrapUSA Scrap Price Versus Global Scrap Demand for SteelMaking

Steel Scrap Global Demand (Million MT)

USA Busheling Price -Chicago ($GT)USA Heavy Melt Price -Chicago ($/GT)

Page 8: Global Steel

8

Scrap Price Volatility has Declined as Global Growth Rates have Slowed

During periods of high steel production growth scrap prices spike during demand increases and supply constraints during winter months

-20.00%

-10.00%

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

Mon

th O

ver

Mon

th %

Cha

nge

for

Glo

bal S

crap

Dem

and

and

US

A Pr

ice

Steel Scrap Month Over Month % ChangeUSA Scrap Price Versus Global Scrap Demand for SteelMaking

Steel Scrap Global Demand Monthly (% Change)

USA Busheling Price -Chicago Monthly (% Change)

USA Heavy Melt Price -Chicago Monthly (% change)

Page 9: Global Steel

9

Black Swan Events - Japan Tsunami Scrap and European Recession

Added Scrap Exports to the Global Market in 2012

Japan scrap exports increased 2 million tonnes in 2012. Europe exports spiked in 1Q12

0

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Q1 2011

Q2 2011

Q3 2011

Q4 2011

Q1 2012

Q2 2012

Q3 2012

Q4 2012e

mill

ion

tonn

es

Japanese Net Scrap Exports vs. Eurozone Net Scrap Exports

Eurozone Net Exports (1,000,000)

Japan Net Exports (1,000,000)

Source: WSD estimates

Page 10: Global Steel

10

Global Iron Ore Demand has Increased 703 Million Tonnes since 2000

China Accounted for 669 Million Tonnes (95%)

Domestic production has increased 7.7% CAGR since 2000, while imports have grown 22% CAGR and account for 61% of the total requirement.

70 92 111 148 208275 326 383

444

628 619687 735

149 142 161193

209

284323

368 305

264 306

323361

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Imports Production

Mill

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Page 11: Global Steel

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Slowing Chinese Steel Production Growth,Credit Constraints and the European Recession

Slowed Global Iron Ore Demand Growth

The current rise in iron prices has been driven by Chinese restocking, short term supply issues and political export constraints in India

0

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ion

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ric T

onne

s pe

r Qua

rter

& )

Iron

Ore

CFR

Chi

na

($/M

T)

Iron OreIron Ore Price Versus Global Iron Ore Demand

Iron Ore Global Demand (Million MT)

Iron Ore Price ($/MT)

Page 12: Global Steel

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Iron Ore Price Volatility has Declined as Global Growth Rates have Slowed

Swings in China’s massive steel production activity,~700 M tonnes, drives iron ore spot price volatility

-30.00%

-20.00%

-10.00%

0.00%

10.00%

20.00%

30.00%

40.00%

Mon

th O

ver M

onth

% C

hang

e fo

r G

loba

l Iro

n O

re D

eman

d

an

d C

hina

CFR

Iron

Ore

Pric

e

Iron Ore Month Over Month Percent ChangeChina CFR Iron Ore Price Versus Global Iron Ore Demand for SteelMaking

Iron Ore Global Demand monthly (% Change)

Iron Ore Price Monthly (% Change)

Page 13: Global Steel

13

World Cost Curve Region/Country RankingA current snapshot

Region Project Status Gross Capacity Region Project Status Gross Capacity

CIS 3.5 Europe 9.5Construction 3.5 Closed, reopen/plans 2

Europe 7.5 Closed, reopen/plans 7.5Closed, reopen/plans 5.0 Oceania 112.8

Feasibility 2.5 Conceptual 15North America 32.0 Feasibility 80.8

Construction 7.0 Operating, exp/constr 14Feasibility 3.0 Operating, exp/plans 3

Operating, exp/constr 8.0 South America 61.3Operating, exp/plans 14.0 Operating, exp/plans 10

Oceania 137.8 Feasibility 24Conceptual 15.0 Operating, exp/constr 27.3Construction 63.0

Feasibility 15.0 Under Construction/Operating 41.3Operating, exp/constr 1.8 Conceptual/Prefeasibility/Feasibility 119.8Operating, exp/feasib 43.0 Operating Expansion-Planning Stage 13.0

South America 147.5 Closed-Reopen Plans 9.5Conceptual 10.0 Grand Total 183.6Construction 19.5

Feasibility 19.5 Source: UNCTAD & WSD estimates

Operating, exp/constr 42.0Operating, exp/plans 4.1

Prefeasibility 50.0Operating 2.4

Under Construction/Operating 147.2Conceptual/Prefeasibility/Feasibility 158.0Operating Expansion-Planning Stag 18.1Closed-Reopen Plans 5.0Grand Total 328.3

Source: UNCTAD & WSD estimates

2013 Upcoming Iron Ore Projects 2014 Upcoming Iron Ore Projects(million tonnes) (million tonnes)

Iron OreCapacityAdditionsExpected To Push

Down PricesIn 2H13

and2014

Page 14: Global Steel

USA Service Center Steel InventoriesRemain Well Below Pre-Crisis Levels

Credit constraints and uncertainty has many living hand-to-mouth (buying only what they need)

14

Page 15: Global Steel

China is Driving the Global Steel Production BusUSA is less than 6% (5.8%) of global production

47%

6%

24%

23%

% Share of 2012 ForecastedGlobal Steel Production

ChinaUSARest of advancedDeveloping (non China)

15<

Page 16: Global Steel

USA Spot Pricing Comparison (2009 – 2013YTD)Declining Raw Material Prices are Flowing into Steel Prices

16

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Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

$ pe

r Sho

rt to

n

2009 2010 2011 2012 2013

2011 ‐ March Peak

2012 ‐ January Peak

2013 ‐ ???

2010 ‐ May Peak

2009 ‐ September Peak

Page 17: Global Steel

USA EAF Mill Price Spreads Between hot-rolled and #1 Busheling in 2H12

were the Highest in Four Years

17

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USA Price Spread ‐ Hot‐Rolled Band  Price Minus #1 Busheling Price

2009 2010 2011 2012 2013

2012  had highest spread in 2H of year

Page 18: Global Steel

$0

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$ pe

r Metric

 Tonn

e

HRB Price Spread Between USA Domestic Price and World Export Price 

2009 2010 2011 2012 2013

2011 ‐ April Peak2012 ‐ January Peak

2013 ‐ ???2010 ‐ June Peak

2009 ‐ March Peak

18

The Price Spread Between the USA Domestic Price and the World Export Prices has

Significantly Declined During February 2013

India exporters are becoming more aggressive due to domestic credit issues

Page 19: Global Steel

USA ImportsIncreased Significantly in 2012

One Reason There is Excess Supply in the USA

19

Page 20: Global Steel

USA 2013 Steel Price Outlook

Key Items to watch

1H 2013Expect current mill price increases to take hold in MarchScrap prices up $10 - $30/GT in MarchReduced import competition Watch for mill production cutsImport price spread fell in 1Q and is expected to increase in the 2nd

quarterWatch mill lead times closelyMost mills are still chasing orders as demand is impacted by uncertaintyWatch consumer spending for any lull due to higher taxes, reduced government spending and economic uncertainty

2H 2013Expect mill price increases to

reverse in the summerScrap prices are likely to be

impacted by falling pig iron prices and a slowing global economyWatch for mill production cuts

Import price spreads increase as raw material prices fall enabling a more competitive world cost curve

Watch mill lead times closelyWatch for the sustainability of domestic mill production cutsWatch consumer spending for

impacts from higher taxes, reduced government spending and

economic uncertainty 20

Page 21: Global Steel

Steel futures can provide the opportunity to hedge steel values during long transit times21

Steel Futures Forward Price Curves Tend to be Too Flat Offering Buyers and Sellers Trading Opportunities

Integrated/BF Route EAF Route

Page 22: Global Steel

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Pat McCormickManaging Partner

World Steel DynamicsPresident

World Steel Exchange MarketingWork: (201) 503-0920Cell: (314) 378-4858

[email protected]

Thank you for your kind attention

This report includes “forward‐looking” statements that are based on current expectations about future events and are subject to uncertainties and factors relating to operations and the business environment, all of which are difficult to predict.  Although we believe that the expectations reflected in our forward‐looking statements are reasonable, they can be affected by inaccurate assumptions we might make or by known or unknown risks and uncertainties, including among other things, changes in prices, shifts in 

demand, variations in supply, international currency movements, technological developments, governmental actions and/or other factors. 

 The information contained in this report is based upon or derived from sources that are believed to be 

reliable; however, no representation is made that such information is accurate or complete in all material respects, and reliance upon such information as the basis for taking any action is neither 

authorized nor warranted.  WSD does not solicit, and avoids receiving, non‐public material information from its clients and contacts in the course of its business.  The information that we publish in our 

reports and communicate to our clients is not based on material non‐public information.  

The officers, directors, employees or stockholders of World Steel Dynamics Inc. do not directly or indirectly hold securities of, or that are related to, one or more of the companies that are referred to 

herein.  World Steel Dynamics Inc. may act as a consultant to one or more of the companies mentioned in this report. 

 Copyright  2012 by World Steel Dynamics Inc. all rights reserved.

Page 23: Global Steel

A Look Behind Steel Scrap PricingHigher scrap demand is expected to move

closer to the obsolete reservoir driving up prices

23$0

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apac

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Obsolete Scrap Requirement

Average Annual

Reservoir

Shredded Scrap Price (RHS)

#1HM Scrap Price (RHS)

Page 24: Global Steel

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Steelmakers’ Metallics