5/20/2018 Getty Images Vs Microsoft

1/25

UN

IT

ED

ST

AT

ES

DI

ST

RI

T

C

OU

RT

S

OU

TH

ER

N

D

IS

TR

I

T

OF

NE

W

Y

OR

K

G

ET

TY

I

MA

GE

S

US)

,

N

C.,

M

IC

R

OS

OF

T

C

OR

PO

R

AT

IO

N

~~

E P

0

L

T . S

D

.C

.

. l ~

.

N .

` ~

.

S

HI

ER

S

N

O.

R NJ

U

NC

TI

VE

M

G

ES

P l

a i n

t i f

f

Get

ty

I

ma

ge

s

US

),

n

c . (

Get

ty

I

ma

ge s

)

,

o r

t s

c

omp

la

int

g

a i n

s t

Def

e n

dan

t

M

i c r

o s o

f t

C

orp

ora

ti

on

M

i c r

o s

o f t

) ,

a v e

r s

a s

f

o l l

o w s

:

NA

TU

R

EO

F

TH

E

C

A

SE

1 .

P l a

i n t

i f f

Ge

tt

yI

mag

es

b r i

n g

s t

h i s

a

c t

i o n

t o

e

n j o

i n

Def

en

dan

t

M

icr

oso

ft

fr o

m

i

n f r

i n g

i n g

an

d

f a c

i l i

t a t

i n g

t

h e

m

as

si v

e

inf

ri

nge

me

nt

o f

P l a i

n t i

f f

s c o p

y r i

g h t

s

t

hro

ug

h

a

n

e w

s

e r v

i c e

t

h a t

De

fe n

da

nt

i

n t r

o d

u c e

d

l e s

s

t h a

n t

wo

we

e k

s

ago

.

P l

a i n

t i f

f a

l s o

s

eek

s d

am

age

san

d

o t h

e r

a p p

r o p

r i

a t e

r

eme

di

es

o

r

t h

a t i n f

r i

n g e

m e n

t ,

a s

s

p e c

i f i

e d

be

low

.

2 .

O

n

r

ab o

u t

A

ug

ust

22,

2

01

4,

De

fe

n d

an t

M i

c r o

s o f

t

r e

l e a

s e d

an

ew

s e

r v i

c e c

a l l

e d

B

i n

g

I

ma

ge

W

i dg

et

,

w

h ic

h De

fen

da

n t

ma

rk

ets

t o w

eb

si t

e

p

u b l

i s h

e r s

a s

a

t o

o l f o r

en

han

ci

ng

t h

e v

i s u

a l

q u a

l i t

y o f

h e i

r w e

b s

i t e

s .

Th

e

Bi n

gI

ma

ge

W

i dg

e t

l

l o w

s

w e b

s i t

e

p u

b l i

s h e

r s

t o

e mb

e d

a p a

n e

l

o n

t h

e i r

w

e b s

i t

e s

t h

a t w

i l l

d i s

p l a

y d i

g i t

a l

i ma

ge

s

s u p

p l i

e d b

y Def

en

dan

tthr

ou

gh

i t s

p

r o

p r i

e t a

r y

Bi

n g

Ima

ge

S

ear

ch

s e a

r c h

e

ngi

ne,

b

as e

d

o n

s e a

r c h

q

u e

r i e

s o

f t h

e

w

e b s

i t e

p

u b l

i s h

e r

' s

c

ho

osi

ng.

The

e s

u l t

i n g

d i s

p l a

y , De

fe

n da

n t

e l

l s

w

e b s

i t

e

p u b

l i

s h e

r s ,

e n

ha

n c e

sy

o u r

we b

s i t

e

an d

pr ovides your

u s e r s w i t h b e a u t i f u l c o n f i g u r a b l e

i mage

g a l l e r i e s

and

s l

i d

e s h

o w s

.

htt

p:/

/ww

w.b

i ng

.c o

m/w

idg

edi

mag

e

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 1 of 25

5/20/2018 Getty Images Vs Microsoft

2/25

3 .

Wh

at

Def

end

ant

i

l s

t o

men

tio

n ho

we v

er

s

t

h a t

t h e

s e

b

e a u

t i f u

l , c

o n f

i g u

r a b

l e

i m

ag

e

g a

l l e r

i e s

an d

s l

i d

e s h

o w s

y p

i c a

l l y

c o

n s i

s t of

o p y

r i g

h t e

d i

mag

es

n c l

u d i

n g

i m

age

s wh

ose

c

o p y

r i g

h t s

a r

e o

w ne

do

r

c o n

t r o

l l e d

by

P l a

i n t i

f f

Ra

th

er

t h

a n

dr

aw

f

rom

a i

c e n

s e d

c

o l l e

c t i

o n of

images Defendant

g a t h e r s t h e s e

image s

by

crawling

a s

much

of

t h e I n t e r n e t a s

i t

c a n ,

c o p y i n g

and

i n

d e x

i n g

e

ver

yi

mag

e

i

t

f

i n d

s , w

i t h

o u t

r e

g a r

d t

o

t h e

c

o p y

r i g

h t

s t

a t u s

of

t h e

im

age

s an

d

w

i t h

o u t

p e r

m i s

s i o

n f

rom

c o

p y r

i g h

t

ow

ner

s

l i

k e

P l a

i n t

i f f .

The

s

u p

p l y

of

i

m ag

es

f o r

t h

e

Bi

ng

Im

age

Wid

ge

t

i s

t h

e r e

f o r

e

i n t

h e b i

l l i o

n s

e

s s e

n t i

a l

l y ,

t

h e e n t

i r e

u n

i v e

r s e

o

f

im

age

s

t h a

t

De

fen

dan

tc a

n f

i n d

ont h

e

I n

t e r n

e t

inc

lud

ing

P l

a i n t

i f f

s

h

i g h

l y v

a l u

a b l

e c

o p y

r i g

h t e

d w o

r k s

. I n

e f f

e c t

, Def

en

dan

t

has

t

u r n

e d

t h

e

e n

t i r

e t y o

f

h e

w

o r

l d '

s o n

l i n

e

im

age

s i n t

o l i

t t l m

or

e h a

n a v

a s t

,

u

n l i

c e n s

e d

c

l i p

a r t

c

o l l

e c t

i o n

f

o r t h e

b e n e

f i t

o

f h o

s e

w

e b s

i t e

p u

b l i s

h e r

s

wh

o i

m pl

em

e nt

t h e

Bi

ng

I

ma

ge

Wid

ge

t

l l w

i t h

o u t

s e e

k i n

g

p e

r m i

s s i

o n f

rom

t

h e o w

ner

s of

c o

p y r

i g h

t s

i

n

t

h o s e

im

age

s.

4

.

T

he i n j

u r y

t h a

t D e f

e n d

a n t

' s

Bi

ng

I

mag

e W

idg

et

c a u

s e s

P l a

i n t i

f f

an

d

f

n

o t

e

n j o

i n e

d

im

me

dia

tel

y

w i l l

c a

u s e

f u r

t h e

r

i s

i

mm

ens

e

a

nd

i r r

e p a r

a b l

e . P l

a i n t

i f f

i s o n

eof

t

h e

w o r

l d '

s

l a r

g e s

t p

r o v

i d e

r s

of

c

omm

erc

ial

v i

s u a l

c o

n t e

n t

and

t

h e l e

a d i

n g p

r o v

i d e

r o

f

com

mer

cia

l

i

ma

ges

o n l

i n e

, r e p

r e s

e n t

i n g

mo

re

t

h a n

80

m i

l l i

o n

uni

que

w

ork

s

o f

d i

g i t a

l im

age

ry

.

P l

a i n t

i f f

s

b u

s i n

e s s

i s

t h

u s c

r i t

i c a l

l y

de

pen

den

ton

l

i c e

n s i

n g t

o

o t

h e r

s

t h

e

r

i g h

t t

o

u

seP

l a i n

t i f

f ' s

im

age

s

i n

p

r e c i

s e l

y

t

h e

ma

nn

er

h a t

De

fen

dan

tn

ow

u

s e s

the

m

i

l l e

g a l l

y .

B y

r

e e l

y

p r o

v i d

i n g

t h e

s e

im

age

s

t o

w e b

s i t

e s

a f t

e r

h

avi

ng

c o p

i e d

th

em

fr

om

o t

h e r

w e

b s i

t e s

(

w i t

h o u

t an

y

p e

r m i

s s i

o n

t o do

s o

) ,

D

efe

nda

nt

has

l

l

bu

t

e l

i m i

n a t

e d

t h

e

i n

c e n

t i v e

of

e b

s i t

e

p u

b l i

s h e

r s t o

see

k

p r

o p e

r

l

i c e n

s e s

f r

o m

P l a i n t i f f

f o r t h e r i g h t t o d i s p l a y

i t s

im ages

on

t h e i r

w e b s i t e s .

Gi ven

t h e n a t u r e

and

s c a l e

of

D e

f e n

d a n

t ' s

c

ond

uct

t h

e

a c t u

a l

i

n j u

r y

t o P

l a i n

t i f

f

i s

i n c a

l c u

l a b

l e

an

d

c

ann

otbe

r e m

e d i

e d

by

m

one

tar

y d

am a

ge

s

a l o

n e .

P l

a i n

t i f f

a s

k s ,

t h e

r e f

o r e

, t

h a t

t h

e Cou

rt

i

mm

edi

ate

ly

e n

j o i

n

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 2 of 25

5/20/2018 Getty Images Vs Microsoft

3/25

D e f

e n d a

n t

s B

ing

Imag

e

Wid

get

a

nd

awa

rd

da

mag

es

a r i s

i n g

o u t

o

fD e f

e n d

a n t

s

u n l a

w f u l

c

o n d u

c t .

JUR

IS

DIC

TIO

NAN

D

VE

NUE

5. This

i s

a

c i v i l

a

c t i o

n

s

e e k

i n g

i n j

u n c t

i v e

r e l i

e f

and

da

mag

es f o r c o p

y r i g

h t

i n

f r i n

g e m e

n t

und

er h e

C o p y

r i g h

t Ac

t

17

U.S.

C.

0

1 e

t

s

eq.

6.

Th

isCo

urt

h a s

o r i g

i n a l

s

u b j e

c t m a

t t e r

j u

r i s d i

c t i o

n p

u r s u

a n t t

o

28

U.S.

C.

133

1

an

d1 3 3 8

( a ) .

7.

T h

e

Co

urt h a

s

p e r s

o n a l

j u r

i s d i

c t i o

n o v e r

De

fend

ant

p u r

s u a n

t t o

N

. Y.

.

P . L .

R .

301

and

30

2 a)

be

cau

se

Defe

nda

nt i

)

t r a n

s a c t

s or

o l i

c i t s b

u s i n

e s s

w i t

h i n t

h e

S t a t

e of

Ne

w

Y

ork

t h r

o u g h

, in

ter al

ia,

t s

o f f

i c e

i n t

h i s

D i s t

r i c t

;

i i )

has

e s i

g n a t

e d

an

a g e n

t f

o r s

e r v i

c e

of

r o c

e s s

i

n

t h

e

S t a t e

;

i

i i )

has c

omm

itte

d

a

c t s of

o

p y r

i g h t

i n

f r i n

g e m e

n t

w i

t h i n

t

h e

S t a

t e

a

nd

i n

t h

i s

D i s t r

i c t ;

(

i v )

has

com

mit

ted

a

c t s

of

c o p y

r i g h

t

i n f

r i n g

e m e n

t

o u t

s i d e

t h e

S t

a t e ,

whi

ch c

a u s e

d

i n

j u r y

t

o

P l a

i n t i f

f

w i

t h i n

t h e

S t a

t e

a

nd

whi

ch

De

fend

ant

e x p

e c t e

d

o r

s h o

u l d

r e a

s o n a

b l y

ha

ve

e x

p e c

t e d

t o

hav

e c

onse

qu e

nces

w i

t h i n

t h e

S t

a t e ;

v

)

d e r i

v e s

s

u b s t a

n t i a

l

rev

enu

e fro

m

i n

t e r s

t a t e

o r

i n

t e r n

a t i o

n a l

c o

mme

rc e

; and

v i

) p r e v

i o u s

l y

s u b j

e c t e

d i t s e

l f

t o j

u r i s d

i c t i

o n

i n

t

h e

S t a t

e

by

f i l i n g

num

ero

us

u i t s

i

n t h i s

C o u

r t .

8.

Ve

nu e

s

p r

o p e r

i

n t h i

s

D i s t r

i c t p u

r s u a

n t t

o 28

U.

S.C.

13

91 an

d

1 4 0 0

a ) .

P

LAI

NTI

FF

ND

T

S

U

SIN

ESS

9.

P l a i

n t i f

f G e t

t y I

mag

es

i s a

c o

r p o

r a t i

o n

o r g a

n i z e

d

und

e r

t h e

law

s

o

f

N

ew

Yor

k

w

i t h

i t

s

p r i

n c i p

a l p l

a c e of

u s i

n e s s

i n

Ne

w

York

,

Ne

w

Yo rk

.

1 0 .

Getty

Images

s

oneof

h e

w o r l d s

l e a d

i n g

c o n t

e n t

p r o

v i d e

r s .

t

s u

p p l i

e s

i

m a g

e r y ,

v i d

e o , and

mu s

ic

t o

b u s

i n e s

s

cus

tome

r s

f o r

awi

de

v a

r i e t

y ofu

s e s ,

i n

c l u d

i n g

w

e b s i

t e s ,

b o o

k s ,

n

ews

pape

rs, mag

azin

es,

i l

m an

d

t e l e v

i s i o

n

p

r o d u

c t i o

n ,

a d v e

r t i s

e m e n

t s ,

and

p r o d

u c t

p a

c k a g

i n g .

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 3 of 25

5/20/2018 Getty Images Vs Microsoft

4/25

I t

i s

one

of

h

e

w

o r l

d s

l a r

g e s t

p r

o v i d

e r s

of

omm

erci

al

v i s u

a l

c o n t

e n t

a

nd

t h

e l e a

d i n

g

p r o

v i d e

r

o

f

co

mme

rci

al

imag

es

o n l i n

e .

I n c

l u d e

d a m

o n

g

G e

t t y

Im

age

s

c o l l

e c t i

o n

of

w

ork

s

a r

e

m a

ny of

h e

most

c

o n i c

, c

r e a t

i v e

and

e

n g a

g i n g

p

h o t

o g r a

p h i

c ima

ges

e v

e r

c r e

a t e d

.

1 1

. G

e r i y

Im

age

s

r e

v e n

u e i

s

g

e n e r

a t e d

p r i

m a r i

l y

b

y l i c e

n s i n

g t h

e r i

g h t s

t o u s

e i t s

c o n

t e n

t . G

e t t

y

Ima

ges

o w

ns

m u

c h

of

t h e

c o n t

e n t

t

l i

c e n s

e s , b

u t

a l s o

a

c t s

a s

a d i

s t r i

b u t o

r f

o r

m or

e

t h

a n

150

,000

o t

h e r

c o n

t e n t

s u p

p l i e

r s , i

n c l u

d i n

g p h o

t o g r

a p h e

r s ,

i l l

u s t r a

t o r s

f i l m

m a k e

r s ,

me

dia

o r

g a n i

z a t i

o n s ,

a

nd

o

t h e r

s t

o c k

ph

oto

c o

m p a n

i e s

, l l o

f w

om

e

pen

d

on

G e

t t y

Ima

ges

f o

r

t

h e c

o l l e

c t i o

n and

d

i s t r i

b u t i

o n

o

f

o y a l

t i e s

a

nd man

age

men

t

o

f

h

e i r

i

n t e l l

e c t u

a l

p r o

p e r t

y .

The

se

c o

n t e n

t

s u p

p l i e

r s

r

e t a i

n

o

w n e

r s h i

p of

h e

c o p

y r i g

h t s i

n

t h e

i r

w o

r ks

b u t

g

r a n

t

G e

t t y

Im

age

s

by

c

o n t r

a c t

t

h e

r i g h

t t o

m a r k

e t ,

d i s t

r i b u

t e ,

a

nd

l i c e

n s e

t h

o s e

wo

rks

t o

t h i r

d p a

r t i e

s . G e t

t y

Im

age

s

o w

ns

r

r e

p r e s

e n t

s

m or

et h a

n 80

i

l l i o

n

u n i q

u e

wo

rksof

i g

i t a l i

m a g

e r y .

1 2 .

G e

t t y

Im

age

s

was

t

h e

f i r

s t

c

om p

any

t o l

i c e n

s e

i

mage

ry

v i

a t h e

I n

t e r n

e t

an

d

c u r r

e n t l

y

d e l i

v e r s

v i

r t u a

l l y a

l l o

f t s

c o n t

e n t

t h

r o u g

h

d i

g i t a l

m

eans

. G e t

t y

I

mag

es

m a i

n t a i

n s

w e b s

i t e s

a t

www.

get

tyi

mage

s.c

om

and

www

.is

tock

.co

m,

whe

re v i s

i t o r s

can

s e a

r c h

and

v

iew

m i l l

i o n s

of i

mag

es

and

o b t a

i n

l i

c e n s

e s t o

u s

e

them

.

G e t

t y Im

age

sh

a s

i n v

e s t e

d

a n

d

c o n t i n u e s

t o

i n v

e s t

s u b

s t a n

t i a l

r

e s o u

r c e s

i n o p

e r a

t i n g

t

h e s e

w e

b s i

t e s

i

n

o r d e

r t o p

r o v i

d e p

o t e n t

i a l

c u

s t o

m e r s

w i t

h

t h

e m e a

n s

o

bro

wse

t s im

age

s

and

a

c q u

i r e r i g

h t s

t o u s e

the

m.

1

3 .

I n M

ar ch

2

014

,

G e

t t y

Ima

ges

r

e v o l

u t i o

n i z e

d t h

e w a y

i n

whic

h

imag

es

a r

e

l i c

e n s e

d a

nd d

i s t r

i b u t

e d

o n l

i n e .

Thr o

ug h

i t s

i n n o

v a t i

v e

Emb

ed

f f e r

i n g ,

G

e t t

y

Im

age

s

n

o w

p e r

m i t s

nonc

omm

erc

ial

w e b s

i t e s

a

nd u

s e r s

o

f

s o c i

a l

me

dia

t

o u s e

an

y

ofa

p p r o

x i m

a t e l

y

5

0

m i l

l i o n

o

f G

ett

y

Im

age

s'

o p y

r i g h

t e d

i ma

ges

w i t h

o u t

p

aym

ent

of

any

f e e s

w

h a t s

o e v

e r ,

p

r o v i

d e d

t h a

t

t h e i

mag

ei s

d i

s p l

a y e d

u

s i n g

G e

t t y

Imag

es'

n

e w E

mbe

d

o

o l .

T h

e

Em

be d

o o l

c o n s

i s t s

of

a

s h

o r t

s n i

p p e t

o

f

o

de(c

omp

uter

i

n s t r

u c t i

o n s

t h a t

a

w e b s

i t e

p u

b l i s

h e r

i n c l

u d e s

i n

a

we

bpa

ge

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 4 of 25

5/20/2018 Getty Images Vs Microsoft

5/25

o r a

o

c i a l media

u s e r

i n c

l u d e s

i n

a

p o s t

i n o r

d e r

t o e m

bed a

p e c i f i

c

i m

age

w i t h i n

t h e i r

c o n t e

n t .

T

his

codec

a u s e s

t h

e comp

ute r of

a w e b s i t e

v i s i t

o r

o r

a s o c i a l

m e

d i ap

a r t i c i p a

n t t o o b t a

i n

t h e

s p e c

i f i e d imag

e fr

om a

G e t t y

Image s

e r v e r , whe

re t h e im

age

s

a

c t u a l l y

h o s t

e d ,

and d i s p l

a y s

t h

e

s e

l e c t e d i m ag

e

i n an e m be d

d e d

vi

ewer t h

a t

i

n c l u d e s

p h o t o

g r a p h e r

a t t

r i b u t i o n

an d

t

h e G

e t t y

Imag

es n

am e

an d

l o g o .

l i c k o

n

t h e

image l

e a d s

t h e v i e w e r

t o

a

page

where

he

o r

she may

l

i c e n s e

comm

ercial

u

s e s

on

a

a i d

b a

s i s .

1 4

.

non

- e

x h a u s t

i v e , i l l u s t

r a t i v e

l s t of

G

e t t y

I

mages'

e d e r a l l

y

c o p y r

i g h t e d

works

t h a t

Defend

ant h a s

i l l e g a l

l y

r e

p r o d u c e

d , d i s t

r i b u t e d

, an

d

d i s p

l a y e d

i s

a t t a c h

e d h e r e

t o a s E x h

i b i t

A

Ge

tty Im

age s h a s

r e c e i v

e d

C e r t i f

i c a t e s of

Cop y

right R e

g i s t r a t

i o n from

t h e

R

e g i s t e r

of

Copyr

igh ts o r

t h

e s e

c o p y

r i g h t e

d

wo

rks.

THE

DEF

END

NT ND

T S

UNL

WFUL

COND

UCT

15. De

fendan

t s

a

c o

r p o r a t i

o n

o

r g a n i z e

d

under

t h

e

l

aws

of

h e S t a t

e of

Washi

ngton,

w i

t h

t s

p

r i n c i p a

l p l a c e

of

u s i n e

s s

i n

Re d m

on d ,

Was

hington

,

a

nd has

a t l e a s t

tw o

o f f

i c e s

i n

t h e

S t a t e of

New

ork,

n c l u

d i n g

an o f f

i c e i n

t h i s D i s t r i c t

.

16.

D efend

ant i s

a m

u l t i n a t

i o n a l

comp a

n y t h a t d e v e

l o p s ,

p r o d u c e s ,

l i c e n s e s

a n d / o r

s e l l s

a

wide

v a r

i e t y of

p r

o d u c t s

a

nd

s e r

v i c e s ,

i n c l u d i

n g com

puter s

o f t w a r e

,

e l e c t r o n

i c s , an d

o n l i

n e

s e

r v i c e s .

17.

O

ne of

e f e n d a

n t s s e r v i

c e s i s a n

I n t e

r n e t

s e

a r c h

engi

ne

k n o

w n

a s

Bing,

whi

ch

i n c l u

d e s a

p e c

i a l i z e d

,

i mag

e- o

r i e n t e d

s e a r c h

e

n g i n e

k n o w n

a

s

B

i n g

Image e a

r c h .

Like

o t h e r

s e a r c h

e n g i n e

s , Bin

g

c r a

w l s

t h e

I n t

e r n e t

f o r

o n

l i n e c o n

t e n t and

c r e a t

e s

an i n

d e x o

f h a t

c o

n t e n t

i n

a

d

a t a b a s

e

s t o r e d on

Bin

g's

own

e r v e

r s . Bing r e s

p o n d s

t o

u s e r

s e a

r c h

q u e

r i e s

b

y c o n s u l

t i n g

t s

index

and

p r o v i d i

n g

t o

t h e

u s e

r

t h e

c

o n t e n t t h a

t

Bing d e

t e r n u n

e s i s

m os

t r e

l e v a n t

t o t h e

u s e

r ' s

que

ry.

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 5 of 25

5/20/2018 Getty Images Vs Microsoft

6/25

1

8 . I n

cra

wling t h e

I n t e r

n e t

f o r o n l i n

e c

o n t e n t B

i n g a l s

o

m

a kes

a t l e a s t

on e

c op

y of

ev

er y

i

ma get h a

t

i t

f i n d s

on l

ine

a n d

s t o r e s

a t

l e a s t

areduc

ed-size

, thumb

n a i l

copy

of ea

ch

im

age on

t s

s e r v

e r s .

Bi n g

Im

age

Sea

rch

d i s t r

i b u t e s

a n

d

d i s

p l a y s

t h

e thum

bnails

t o

u s e r s in

response

t o

i ma ge

search

q u e r

i e s al

ong

w i t h

l a r g e r

-

s i z e d

ima g

es and l

i n k s

t o

t h e

t h i r d

- p

a r t y

sou

rce

w e

b s i t e s

t h a t

host t

he

f u l l

- s i z e d

im

ages,

fr om w h i c h

Bi n

g 's

cop

ies were

d

e r i v e d .

T

he i n g Ima

ge ~~~

d~et

19.

On

rabout

A

u g u st

22,

2014,

Defend

an t

r e

l e a s e d

i t s Bing

Ima g e

W

idget,

w hi

c h

Defen d

a nt ma

rkets

t

o

web s

ite p u b l

i s h e r s a s

a o o

l t h a t

en

h a n c es

y

ou r w e b

s i t

e with

t h e

powe r

of

Bi

n g I

m a geSea

r ch

a n d

pr o

vi des your

u

s e r s with b e a

u t i f u l ,

c o n f i g

u r a b l e

i m a geg

a l l e r i e s

a n d

sl id

eshows.

Z S i m i

l a r t o

P l a i n t i

f f ' s

Embe

d

o o

l , t h

e Bi n g

Imag

e W

i dg et

c

o n s i s t s

of

a

n i p p e t

o

f

c o

de

t h a t w

e b s i t e

p u b l

i s h e r s c

an

c o

py fr o

m

t

h e

Bi n

g

Im a

ge W idge

t

w e b s i t e

www.b

ing.com

/wid.~

et/ima

ge,

a n

d

p a s t

e

d

i r e c t l y

i n t o

the sourc

e code

of p

aleson t h e

p u b l

i s h e r ' s

own

e

b s i t e :

O

i n g

p

Im a

g e

Wi d g e

t

Bing

Inl a

ge

Witlget

enhance

s

y

our e U s l : e

w1N th e

pah~er o f

Bi n g

Image

Se a r c ha n t l

p

rovidesyou

r users ~ i t h

U e a u t i l u l ,

config u

reUle

image

a l l e r i

es

and slm

zshoxs.

L

eam

ore.

Get

t i e

Code

: . i c e c i ns n

~^

e

:a4t~-~4'c`

Mi n-cYpe~ ~

Da ~ es^

.

'.>sa-auasY

:.>]ca

noa :hca

- , ~

_

:a~ouc

~ coila~e :taca-~

eighi~^_:lps

_Yjc

a-r=flch~ S~CF

x

]

aca-

_o z m n c c ~

dd4 d~~8iE

-:G:S1GII~~'J .

4^

as-a-

~

~

sc7_

Wz~l

ex: e n r:

' - . r t l i v + .

s c s = F c

c~~

cer

j oaec r ~ pc

szce/.a+nr .

Ma4.cx:xid7^c

.2~:ov'tec:. '

.

^

as

c>

sc xiBs'

.

v

'By

op

ying

th i

s code,

you agr9e

o

t h e Te

rms

f

S e r v i c e

S e t

t i n g s

Qu ery

Vdcanos

LaVUW

OO

Ca i

age a

d e s h o c v

S i z e

r i 0 0

x

28 a

. . I

Backgroun d

C o l o r l a t c h

n a

d c g r aM

cobr ~

g p r d e r

N

on e

Pa Ading

Nina

ttp://w

ww.bing

.com/wid

gedima g

e

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 6 of 25

5/20/2018 Getty Images Vs Microsoft

7/25

2

0. O

nce

t h e Bin

g

Im

age Wid

get

cod

e has b

een added

t o

a

pag

e

on t h e

p u b l i

s h e r s

w e b s i t e

,

t h a

t

page

w i l l

inc

lude

an

em

bedded

p a

n e l ,

bea

ring

t h e

Bing

logo, i n w

hich w i l l be

d i s p l a

y e d

images

fr

om Bing

Ima

ge

S

earcht h a t D

efenda

nt

has

d

etermin

ed

a r e

m

ost

resp

onsivet o

a

s e a

r c h

qu

ery

of

h e

p u b

l i s h e r

s choos

ing.

21. C

e r t a i n f e a

t u r e s

of h e

d i s p l a y

can

be

custo

mized by

t h e web

site

p u b l i s h

e r b e f

o r e

he

or

she

copies

and

p a s t e s

t

heBing

Im

age Wi

dget code i n t

o

h i s

or

h

e r ow

n ages (the

c

ode

w i l l

c

hange

depe

nding

on

t h e

choice

s t h a t t h e

w

ebsite

publi

sher

mak e

s).

For

e

xampl e

, De

fendan

t

gives t h e

webs

ite p u b l i s h

e r

the

o p t i

o n t o

ha

ve

t h e

imag

es p r e s

e n t e d

i n e i t

h e r

a co llage

or

slide

show

form

at. I f t

h e

p u b

l i s h e r

cho

oses

t h e

colla

ge form

at, h e

d i s p l a y

pa

nel

w i l l

i

n c l u d e

a numb

er

of

d i f f e r e

n t

thumbn

ail- s i z e d

i

mages t h a

t

Bing

ma

ge

Se

arch

de

termine

s

a r e r

e l e v a n t

t o

t h e p a

r t i c u l a r

sear

ch q

uer y.

To

i l l

u s t r a t e

using

t h e p

review

f e a t u r

e o

n

www. bi

n~.com

/widet/

ima~,

a

quer

yf o r

t h e

wor

ds

Maril y

n

M

onroe

y i

e l d s

a

c

o l l e c t i

o n

of

thum

bnail

- s

i z e d

ima

gesof

Mar

ilyn

Monr

oe i n t h e

d i

s p l a y

panel:

~

~s

e .

:~

~

k . . ~

o

.

~ _

~ ~ . ~

Pr

e~ mw

Case 1:14-cv-07114-JFK Document 1 Filed 09/04/14 Page 7 of 25

5/20/2018 Getty Images Vs Microsoft

8/25

22.

I f

t h e

w

ebsi

te p

u b l i s

h e r

cho

ose s

i n s

t e a d

t

o hav

e

a

s

lid

esho

w,

t

hen

t h e d

i s p l

a y

pan

el w

i l l

incl

ude

a

nu

mbe

r of

l a r

g e r

- s

i z e d

i m

a ge

s b

etw

een

1

an

d 25,

a t t

he p u

b l i s

h e r

s

e l e c

t i o n t ha

t

w

i l l

a

ppea

r o

ne

a

t atim

e,

s w a

ppi n

g out

e

ver

y

fe w

seco

nds.

Aga

i n,

aq

ue ry

f

o r

Ma

rily

n Mo

nro

e

i

e l d s

a

e r i e

s

of

a r g

e r

- s i

z e d ,

in

terc

han

ging

i

mag

e s

of

Ma

ri l

yn Mo

nro

e n

t h e

d i

s p l a

y

p a n e

l , w hi c

h

ca

n b e

l i

m i t e

d t o

a

s i

n g l e

,

s t a

t i c

i m

a ge

i f t h e

s

li d

e sho

w

s

l i

m i t e

d t o o

nly

o

n e i

mag

e:

S

en ing s

y

i

a~~

ge

J

a

u

~0 ?

a

.:)d

9a~xyro~M

Cd

or

~~ a fn

b

a

5/20/2018 Getty Images Vs Microsoft

9/25

Wel

come o

he

Oa

k

ore, ocat

ed

i

o

O ~k ti r

oo d.G e

or giw .

^-

Th l s

a u g ~

i s t

20

14, we

i l l b

e ce l

eb r~t[u

g

o nr 20

ce

a r u n

i v e r 5 a i

~ ~ ` .

_ . .

~ i

e

are

a

De ath - o~ r

ned b ~ i

s i n e s s

r h :

i t

s p

e c i a l i a

e a - i x ~ , e

l i d

good

fms

itm .

__

R' e

are

pr o u

d t o s e l l

g n ~ t

{ t } ~

furnit

ure

tLat c nu

I r S t x

t t [ e t i m

e .

FI

'OIA

S O I I t ~ O

AI( tN

VI PS I 0 L L l l R

1 1 1 t i G P C

1

i O I I I I

~ I

I I P , CLPf ~i

OU

f

ll l

' S

P I P f I 1 0

11

T

5

' O I I

Vl O~Y

~~

om

~

e b s e t e .

\I r

d e

u

i - S : ~

i s

Lnp

o r t a o t

to as

a u i l

we

a r t w

~

a l

arge

s e l e c

f i o u o C

m~lYc

Hu

ma

de

ro d

u c t s,

~ t ~ e o f f e r l a

y

a~

var,

_ '

mo

utL

u t

e r e s t

Q e e

6

na uc i

a g an

d e l

i r u ~ ~ .

_. _

_

-

- - -

Cu s tome r

a t i s f a c t i o n i s

o u r

#1

r i o r i t ~ ~ .

~ . .

"

' n o

r t n

g e

o r g

~ a

. _ ~-

-

A l r e a d y

h a v e a w e b

s i l e ?

T r

a n s f e r E

mi ly

3

2

4.

In

a n

o t h e

r ex

amp

le, a

w e b

s i t e

t h a

t

s e

l l s f

i t n e s

s

e

quip

me n

t

an

d fo

cus

es o n

i s s u

e s

of

h e

a l t h

,

f i

t n e s

s

an

d

n u t r

i t i o n

s

e l e c

t e d

t

h e

"

sl i

desh

ow"

vi

ew b a s

e d

o n a s e a r

c h qu

e r y

f

o r

" f i t

n e s s

" :

BE

AUTIFU

LFRN

E55FI O

TC S

CUR

REM

EA

LTH

NEW

Wee

kend

in k

Love

Ed it

io n 3i

o

d i t l

a

aw

:a 9 eas i

~

~ e ~ n t Y

r ~ r s ~

a i t