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Getting the Basics
Graphics for the Web
McIntyre, Period 2
Kellogg, Period 5
Things You Need to Know About
types of graphics color resolution size file formats file naming how graphics are used software.
About Graphic Types Raster
bit-mapped, not BMP pixel by pixel color GIF, JPG, PNG Photoshop, Fireworks,
Paint . Vector
mathematical formulas smooth resize, no
pixelation Flash, Freehand,
Illustrator .
About Color
CMYKK (printing) cyan, magenta, yellow, black ink
RGB (TV/monitor) red, green, blue light
8-bit color (binary) 2 to the 8th power 256 colors
216 web safe PC and Mac display comparable in NN and IE
More About Color hexadecimal code
conversion from 0-255 system 2-digits RED 2-digits GREEN 2-digits BLUE
values 0-9, A-F low to high saturation dull to bright “red” = FF0000 “green” = 00FF00
“blue” = 0000FF
00336699CCFF
About Resolution
print – minimum 300 display – minimum 72display – minimum 72
Mac 72 dpi PC 96 dpi lowest common
denominator For cross-application
work (print and web), start big (high DPI), compress later (low DPI)
About Size Size = memory Consider download
speed of user Appropriate content Monitors on campus set
to 800 width by 600 height As low as 640 x 480 As high as 1280 x 1024
Consider settings for the majority of your audience
More About Size
About File Formats PSD
PhotoShopDocument saves layer – huge file size
JPG JointPhotoExpertsGroup millions of colors
GIF Compuserve GraphicInterface transparency
PNG PortableNetworkGraphic lack of browser support
More About File Formats JPG
photos, gradients, shading
better compression = lots of visual information with faster loading
GIF line drawing, cartoons,
animations transparency, interlacing,
motion How to choose?
File Naming keep it simple 8.3 format
short, but descriptive no “9X349LG.jpeg” okay to go longer
NO spaces NO special characters
hyphen or underscore, OK NO capitals (though it
won’t kill ya)
About Graphic Elements banners, logos backgrounds, buttons desktop wallpaper animations navigation bars image maps photos/cartoons
About Software
Paint (all labs) Photoshop 5.5 Photoshop 6.0
(G104) Fireworks MX Illustrator (G104???) Freehand MX Many others
available…
Online Tools and Articles
Death of the Websafe Color Palette? Visibone Color Lab
(http://www.visibone.com/colorlab/) WebMonkey Color Chart (
http://hotwired.lycos.com/webmonkey/reference/color_codes/)
Color Calculator (http://sessions.edu/ilus/)
Our First Look at Photoshop 5.5
New file settings for web graphics Tools / Options / Layers (TAB key) History vs CTRL+Z (undo) Paint Can and Color Picker Pencil and Airbrush Gradients and Creating New Ones Filters Rulers and Guidelines Saving for Web (optimization tools)