Getting AnalyticalIntroduction to Google Analytics

Presented by Brad Riley, Project Manager – Northwoods Software

What We’ll Cover

• Google Analytics Tools• Answers to Common Questions• Live looks at Google Analytics

Google Analytics Tools - Visitors

Google Analytics Tools – Traffic Sources

Google Analytics Tools - Content

Google Analytics Tools - Goals

How to Answer Common Questions

• What is the most common path a visitor travels through my site?

• What are the top exit pages?• What pages have the lowest page views?• How do I set up and measure a goal?• What is a good bounce rate?• How do I exclude internal traffic from my r

esults?

Google Analytics Tools - Goals

Google Analytics Tools - Goals

Google Analytics Tools - Goals

Join us for Upcoming Lunch & Learn Seminars

http://learn.northwoodsoft.com