Get On The Road To Euphoria

With Shark Energy Drink

Background

The only way to describe the intensity that envelops Machakos whenever something big goes down in their locale, is euphoria.

Regrettably, this only happens every once in a while. Without big events, Machakos is mostly hushed.

Well, not anymore. Not with Club Euphoria making its debut.

On 20th June 2015, all roads will lead to Club Euphoria for the grand opening of the ultimate party location.

The traffic will be heavy, and the night will be long. But SHARK Energy Drink will be there to fuel your desire to keep partying.

Club Euphoria

Affiliation – Gelian Hotel

Location - Machakos

Seating Capacity – 250 pax

Launch Date – 20th June 2015

Entry – Kshs. 1000

On-Air Campaign Kiss FM will run a radio campaign to hype up the launch of

Club Euphoria and tell all the party animals where they need to be on 20th June 2015.

The on-air promotion will run on Kiss Drive with Jeff, Lynda and Chipukeezy for one-week prior to the launch.

The trio will talk about the new joint and how it's going to transform the party scene for all the revelers in Nairobi and Machakos.

They will also mention the celebs who will be in attendance as well as the artistes who will perform at the launch.

Mechanic

The mechanic will be simple:

“Tweet us a picture of you and your girls/mates having a great time under the #RoadtoEuphoria!”

Best pic wins 5 tickets to the launch and a Shark Energy Drink Hamper to fuel their desire to keep partying as they get on the road to Euphoria.

Prizes

Daily Prize 5 tickets to the launch A Shark Hamper for you and your girls/mates.

What's In It For You?

3 mentions daily on Kiss Drive for 1 week.

Branding on location

Branding on promotional items i.e.

• Wall banners

• Flyers/Hand-outs

• Media wall

Product activation on location

Emcee credits

Coverage on The Star Society/Word Is column

Kenya’s New Kiss!

We represent an entire generation!