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General Psychology
A
Nickerson and Adams (1979)
Memory is not a complete and accurate copy of experience
Memory is shaped by contextual variables such as task and environment
Memory is not a unitary process
EncodingStorageRetrieval
Context Effects - Encoding SpecificityEffort and Organization - Levels of
ProcessingVisual imagery encoding
Learn Test
Godden and Baddeley (1975)
P = rate the pleasantness
C = count the vowels Candy
__ __
1234567890
How could you use the link between encoding and retrieval to increase your performance on the next test?
Long term memory
LTM
What are these?
What are these?
Explicit memoryImplicit memoryEpisodic memorySemantic memory Procedural memory
_ OOK _
Forgetting as retrieval failure
Forgetting as interference
sandwich nuclearsolar vegetablewater bellyanimal school blossomfabricvacationdoughpiano
c
p
guitar forestreporter popcorntypewriter judgedaisy tablehurricanejewelairport chickengate
c
p
Write down all the words you can remember.
Score your recall using the list on the next slide
Note how many remembered words were from your vowel counting condition
Note how many were from your pleasantness condition
nuclear guitarsolar vegetable reporterwater belly typewriteranimal school daisyblossom sandwich
hurricanefabricjewel forestvacation airport popcorndough chicken judgepiano gate table
pc
p c
Memory Palaceshttps://youtu.be/6JnDBYf9odc