EARLY-BIRD DIscount save €325 by 10 April

Gartner Customer Strategies & Technologies Summit 201510 – 11 June | London, UK | gartner.com/eu/crm

Key benefits of attending

• Developaclearcustomervisionandstrategy

•OvercomeorganizationalbarrierstoCRMsuccess

• Unlocktherealbusinessvalueinyourcustomerdata

• Elevatecustomerexperiencesthroughcustomerjourneydesignandmonitoring

• Providepersonalizedcustomerinteractionsacrossmarketing,sales,serviceanddigital-commerce

EmbracingComplexitytoEngagewithCustomers

Embracing Complexity to Engage with Customers

Gartner Customer Strategies & Technologies Summit 2015

Technologyoffersmoreandmoreopportunitiestoattract,engage,win,serve

andretaincustomers.However,unlockingthispotentialiscomplex.Business

modelsandstrategiesarecomplicatedtoenvision,designandexecute.

Systemsandapplicationsarecomplextomanage.Organizationsstruggle

moreandmorewithoverlappingsystems,processesandresponsibilities,

whileanalyticsandBigDataarecreatingmoreambiguitythaninsight.Most

willstruggletomasterthedigitalforcesactingonthem,butwinnersin

today’sbusinessenvironmentwillembracecomplexityandharnessitspower

tocreatenewsourcesofwealthandvalue.

The2015 Gartner Customer Strategies & Technologies Summitexplores

thenewdigitalopportunitiesandchallengesthatCRMleadersarefacing,

providingaroadmaptocutthroughthecomplexitytodevelopaclear

customerstrategy.TheSummitdeliverspracticaladviceonhowto:

•Managecomplex,two-waycustomerrelationshipsacrossmultiple

channelsandtouch-points

•Developanddeliverrelevantcustomerinteractionsandexperiencesacross

marketing,sales,serviceande-commerce

•OvercomethepoliticalandculturalhurdlesthatcancauseCRMprojectsto

stumble

•Decipherandunlocktherealbusinessvalueinyourorganization’sdata

•Drivevaluefromyourcustomerexperienceprojectsandmeasure

theresults

Join us at Gartner Customer Strategies Summit 2015 to build a CRM

action plan to help your organization take advantage of the

opportunities that digital technologies promise.

3 easy ways to registerWeb: gartner.com/eu/crm

Email: emea.registration@gartner.com

Telephone: +442088792430

Pricing Early-bird price: €2,150+VAT(ends 10 April 2015)

Standard Price: €2,475+VAT

Public Sector Price:€1,950+VAT

Gartner clients AGartnerticketcoversbothdaysoftheSummit.Contactyouraccountmanageroremailemea.events@gartner.com toregisterusingaticket.

Registration and pricing

Gain a much richer experience of the event and save!

Maximizeyourlearningbyattendingwithyourgroup.Participatetogetherinrelevantsessionsorsplituptocovermoretopics,sharingyoursessiontake-awayslater.

Complimentary registrations:• 1forevery3paidregistrations

• 2forevery5paidregistrations

• 3forevery7paidregistrations

Formoreinformation,emailemea.teamsend@gartner.com orcontactyourGartneraccountmanager.

Bring your team

Including your IT Leader, Customer Strategy Leader, Head of Customer Experience, Head of Customer Service, Sales and Marketing Leaders

Save €325 — Register by 10 April 2015 by visiting gartner.com/eu/crm

What’s new in 2015

This year’s event will deliver practical, real-world advice and thought provoking future scenarios on new topics such as:

• How“CustomerJourneys”canbedesignedandanalyzedto deliver outstanding multichannel customer experiences

• Howtodevelopa“CustomerEngagementHub”thatmanages all customer interactions

• Howyoucanusecustomerdatatocreateandleverage“businessmoments”

• Howtomeasurethetruebusinessbenefitofyour customer experience initiatives

• The“InternetofThings”andhowtoprepareforwhenthings become customers

• HowMarketingcantakeadvantageoftheopportunitiespresented by Big Data

• Identifyingthenewmobiletrendsthatwillimpactyour customers

• Howtoprepareyoursupportorganizationforaworldwithout agents

Shell: Delivering Best in Market Customer Experience to Improve Customer Loyalty

Laurence Fleury Romano Customer Experience Manager, Shell

Holistic Healing — How Johnson & Johnson is Using 360 Degree CRM to Better Understand Patients and Customers

Sanjay Singh, Worldwide IT Director — TotalView and Mobility MD&D, Johnson & Johnson

Bayer CropScience: Implementing a Global Commercial Excellence Program to Drive Customer Centricity

Armin Pfeiffer, Global Customer Interaction Manager, Bayer CropScience AG Dr. Arnd Nenstiel, Head of Customer Interaction Management, Bayer CropScience AG

ASDA: Customer Centric “e-volution” in Multichannel Commerce

Alex Alexander, Multichannel Technology Director, ASDA (part of Walmart Global eCommerce division)

Case studiesKeynotesessionsGartner Keynote: Customer Engagement Will Accelerate to the Speed of Digital Business

The future of business is being led by customers. Advancements in digital technologies are dramatically lowering barriers to entry to digital business – the creation of new business designs by blurring the physical and digital worlds. Today’s customers have the ability to rapidly and easily influence new and innovative business models. How will

customer strategies need to change in this fluid and increasingly complex world of digital business? In this keynote, we examine digital business and why it’s important, predict how customer engagement will change when people, business, and the internet of things interact, and discuss how you can start to engage customers on the journey to digital business.

Don Scheibenreif, Gartner

Gartner Keynote: We Analyze Too Much and Synthesize Too Little

This is a closing keynote you don’t want to miss. Provocative, engaging, and funny, it promises to fundamentally change your point of view. We’ll challenge people’s obsession with analysis. In an increasingly complex world, analytics actually suffer from diminishing returns. So what is the alternative? It’s about the art and science of synthesis. To find out

what that is, why it is important and how to apply it, you’re going to have to see for yourself!

Frank Buytendijk, Gartner

Guest Keynote: When Markets Become Networks: Rethinking Customer Strategies

This keynote will focus on how companies have to re-think their customer strategies in a world where technology and digital have become the new Normal. We’re witnessing the transition where markets as we know them are disappearing, and turning into complex networks of information. Markets turn into networks of intelligence, with the customer at

the epicenter. But this means we have to rethink the concept of ‘marketing’ in a networked world, we have to understand that information on customers is transforming into a constantly changing river instead of a stale pond. The network always wins, with rivers of information supplying us with insights into customers, where technology will allow us to keep being relevant to customers, but where we also have to re-establish the premium value of human interaction in a post-new normal world.

Peter Hinssen, Author and Entrepreneur

• ChiefCustomerOfficers

• CustomerServiceandSupportLeaders

• CIOs,TechnologyStrategists,ITManagers

• E-CommerceManagers

•MarketingManagers

• SalesManagers

• CustomerExperienceLeaders

• HeadsofCustomerStrategy

• HeadsofCustomerIntelligence

• ContactCentreManagers

• CRMProjectManagers

• BusinessAnalysts

• EnterpriseandSolutionArchitects

Who should attend?

#GartnerCRM

Gartner Customer Strategies & Technologies Summit 2015

AgendaataGlance07:30–20:00 RegistrationandInformation

08:00–08:45 Tutorial:GettingtoKnowGartnerandMeettheAnalysts Gene Alvarez

09:00–10:00 Welcome and Gartner Opening Keynote: Customer Engagement Will Accelerate to the Speed of Digital Business Jim Davies and Don Scheibenreif

10:00–10:45 RefreshmentBreakintheSolutionShowcase

10:45–11:15 SponsorPanelDiscussion Moderators: Jim Davies and Ed Thompson

11:15–12:15 Guest Keynote: When Markets Become Networks: Rethinking Customer Strategies Peter Hinssen, Author and Entrepreneur

12:15–13:30 LunchintheSolutionShowcase

TRACKS A. Removing Organizational Barriers

B. Managing Customer Interactions

C. Delivering Value from Customer Data

D. Elevating Customer Experiences

Real-World CRM: Workshops, Contract Negotiation Clinics and Analyst-User Roundtables (Available to end-users only)

13:30–14:15 DefiningaClearCRMVisionandStrategy Scott Nelson

BuildingaNext-GenerationCustomerSupportCenterThatWowsCustomers Michael Maoz

HowtoMobilizetheFiveKeyRolesRequiredtoAchieveaSingleViewoftheCustomer Saul Judah

HowtoGetValuefromCustomerExperienceProjects Ed Thompson

13:30 – 15:00 Workshop:HowtoUseBusinessMomentstoDriveDigitalStrategy Moderator: Don Scheibenreif

14:30–15:00 SolutionProviderSessions

15:15–16:00 EffectingCulturalChange:TheHiddenKeytoCRM Scott Nelson

TheFutureofDigitalCommerceCustomerInteractions Gene Alvarez

HowtoBenefitfromtheSixStylesofCustomerAnalysis Gareth Herschel

HowtoDeliveranOutstandingMultichannelCustomerExperienceUsingCustomerJourneys Brian Manusama

Roundtable:DrivingCustomerSuccesswithContentinContextMick MacComascaigh

16:00–16:30 RefreshmentBreakintheSolutionShowcase

16:30–17:15 CaseStudy:BayerCropScience:ImplementingaGlobalCommercialExcellenceProgramtoDriveCustomerCentricity Armin Pfeiffer, Global Customer Interaction Manager, Bayer CropScience AG

CaseStudy:ASDAAlex Alexander, Multichannel Technology Director, ASDA/WalmartLabs

CaseStudy:HolisticHealing—HowJohnson&JohnsonisUsing360DegreeCRMtoBetterUnderstandPatientsandCustomersSanjay Singh, WW IT Director – TotalView and Mobility MD&D

CaseStudy:Shell:DeliveringBestinMarketCustomerExperiencetoImproveCustomerLoyaltyLaurence Fleury Romano, Customer Experience Manager, Shell

16:30 – 18:00 ContractNegotiationClinic:SoftwareasaServiceModerator: Roberto Sacco

Roundtable:HowtoGetYourEmployeestoCareAboutCustomerExperiencesOlive Huang

17:30–18:00 HowtoEasethePlanning,GoverningandImplementationofSaaSCRMProjects Robert Desisto

MaverickSession:TheInternetofThings—HowtoGetReadyforWhenThingsBecomeCustomersDon Scheibenreif

Wearables:NewDevices,NewInteractions,NewOpportunitiesNick Jones

MaverickSession:DigitalEthics,orHowtoNotCrosstheCreepyLineFrank Buytendijk

17:30 – 18:15 Roundtable:CreatingaTrustedSingleViewforYourCustomerMasterData Saul Judah

18:00–20:00 NetworkingReception

08:00–16:45 RegistrationandInformation

08:00–08:45 PeerExchange

09:00–09:45 MeasuringtheSuccessofYourCRMProject Gene Alvarez

CreatingaSalesForceAutomationStrategyThatYieldsBusinessValueRobert Desisto

TheBigDataOpportunityforMarketing Gareth Herschel

Outside-InCustomerProcessRedesign Ed Thompson

09:00 – 10:30 Workshop:ThePitfallsofCustomerSelf-ServiceandHowtoAvoidThem Moderator: Brian Manusama

10:00–10:30 SolutionProviderSessions

10:30–11:00 RefreshmentBreakintheSolutionShowcase

11:00–11:45 HowtoAchieveStrongSalesForceAutomationAdoption Tad Travis

HowtoEnsureaROIonYourDigitalMarketingStrategy Scott Nelson

UsingDatatoCreateandLeverageBusinessMoments Don Scheibenreif

HowtoListentotheVoiceoftheCustomer Jim Davies

11:00 – 12:30 Workshop:BuildingtheBusinessCaseforCRMInitiatives Moderator: Gene Alvarez

Roundtable:HowCanITPlayaRoleinImprovingCustomerExperience?Ed Thompson

12:00–12:30 SolutionProviderSessions

12:30–13:45 LunchintheSolutionShowcase

13:45–14:30 EssentialTipsforSuccessfulNegotiationswiththeCRMMega-Vendors Roberto Sacco

TenStepstoRunningaSuccessfulCustomerEngagementHubProject:FromIdeatoExecutionOlive Huang

Who'sSabotagingYourInformationManagement,andWhattoDoAboutIt Saul Judah

PersonalizeyourDigitalCommercetoGrowSatisfaction,ProfitsandLoyalty David Kohler

13:45 – 15:15 Workshop:DevelopingaWinningMobileCRMApplication Moderator: Robert Desisto

Roundtable:HowtoPrioritizeSalesEnablementProjectstoBalanceEfficiencyandEffectiveness Tad Travis

14:45–15:15 IdentifyingtheConsumerMobileTrendsThatWillImpactYourCustomer Nick Jones

MaverickSession:HowReadyisYourSupportOrganizationforaWorldWithoutAgents? Michael Moaz

HowtoMasterCustomerJourneyAnalytics Gareth Herschel

PechaKucha:CustomerExperienceMetricsin400SecondsANDSurveyBestPracticesforaBetterCustomerExperience Ed Thompson and Jim Davies

14:45 – 15:30 Roundtable:WhatMarketplaceStrategyisBestforYourDigitalCommerceOperation? David Kohler

15:15–15:45 RefreshmentBreakintheSolutionShowcase

15:45–16:30 Closing Gartner Keynote: We Analyze Too Much and Synthesize Too Little Frank Buytendijk

16:30–16:35 ClosingRemarks David Kohler

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Visit gartner.com/eu/crm for updates and to register!

When attending this event, please refer to the agenda handout provided or the Gartner Events mobile app for the most up to date session and location information

Agendaasof16February2015,andsubjecttochangeA. Removing Organizational Barriers Thistrackprovidespracticaladviceonhowtotacklecommonchallengessuchasgainingexecutivesupport,developingaclearvisionandstrategy,overcomingculturalandinterdepartmentalresistance,controllingroguedeploymentsandincreasingemployeeadoption.CRMisabusinessstrategyafterall,andmanyofthekeyhurdlesarenotlinkedtotechnology.Learnhowtoovercomethestumblingblocksthatcouldcauseyourcustomerinitiativestofail.

B. Managing Customer Interactions Inthistrack,weexplorehowtoattractandinfluencecustomersacrosswebsites,stores,phonesystems,socialmediaandmobiledevices,andhowtocentralizetouch-pointsintoa“CustomerEngagementHub”.Thescienceandartofbuildingcustomerrelationshipsisacomplexmixoftechnology,processchangeandpeopleskillsacrossallinteractionchannels.We’llhelpyoutogetthatmixright.

C. Delivering Value from Customer Data Presentationsinthistrackfocusonhowtodevelopacustomeranalyticsstrategy,managedatatounderstandthecustomerjourney,andultimately,create“businessmoments”thatyoucanexploit.Asyouexplorenewmeansofmarketingto,sellingtoandsupportingcustomers,thesheervolume,varietyandvelocityofcustomerdatathatexistscanbeanoverwhelmingprospect.Thistrackwillprovideyouwitharoadmapasyoustarttousebigdataandadvancedanalyticstosupportyourkeysales,marketingandcustomerserviceinitiatives.

D. Elevating Customer Experiences Thistrackwillexaminehowyoucandesign,deliverandsystematicallyimprovethecustomerexperience.Keytopicsincludeensuringcross-channelconsistency,redesigningcustomerprocesses,capturingthe“voiceofthecustomer”andaddingpersonalizationtothedigitalexperience.Deliveringasuperiorcustomerexperiencecanprovidecompetitivedifferentiationandsecurebusinesssuccess,butastheworldbecomesmorecomplex,existinginitiativesruntheriskofbeingderailed.Learnhowtorefinethecustomerexperienceasexpectationscontinuetoriseandwhen,whereandhowcustomerswanttoengagechanges.

Plus: Real-World CRM: Workshops, Contract Negotiation Clinics and Roundtable DiscussionsThistrackconsistsofaseriesofin-depthworkshops,contractnegotiationclinicandroundtablediscussions,facilitatedbyGartneranalysts,withattendeesexpectedtoworktogethertoidentifybestpracticesandsharepracticalideasandtips.Availabletoend-usersonly,pre-registrationrequired.

Tracks

07:30–20:00 RegistrationandInformation

08:00–08:45 Tutorial:GettingtoKnowGartnerandMeettheAnalysts Gene Alvarez

09:00–10:00 Welcome and Gartner Opening Keynote: Customer Engagement Will Accelerate to the Speed of Digital Business Jim Davies and Don Scheibenreif

10:00–10:45 RefreshmentBreakintheSolutionShowcase

10:45–11:15 SponsorPanelDiscussion Moderators: Jim Davies and Ed Thompson

11:15–12:15 Guest Keynote: When Markets Become Networks: Rethinking Customer Strategies Peter Hinssen, Author and Entrepreneur

12:15–13:30 LunchintheSolutionShowcase

TRACKS A. Removing Organizational Barriers

B. Managing Customer Interactions

C. Delivering Value from Customer Data

D. Elevating Customer Experiences

Real-World CRM: Workshops, Contract Negotiation Clinics and Analyst-User Roundtables (Available to end-users only)

13:30–14:15 DefiningaClearCRMVisionandStrategy Scott Nelson

BuildingaNext-GenerationCustomerSupportCenterThatWowsCustomers Michael Maoz

HowtoMobilizetheFiveKeyRolesRequiredtoAchieveaSingleViewoftheCustomer Saul Judah

HowtoGetValuefromCustomerExperienceProjects Ed Thompson

13:30 – 15:00 Workshop:HowtoUseBusinessMomentstoDriveDigitalStrategy Moderator: Don Scheibenreif

14:30–15:00 SolutionProviderSessions

15:15–16:00 EffectingCulturalChange:TheHiddenKeytoCRM Scott Nelson

TheFutureofDigitalCommerceCustomerInteractions Gene Alvarez

HowtoBenefitfromtheSixStylesofCustomerAnalysis Gareth Herschel

HowtoDeliveranOutstandingMultichannelCustomerExperienceUsingCustomerJourneys Brian Manusama

Roundtable:DrivingCustomerSuccesswithContentinContextMick MacComascaigh

16:00–16:30 RefreshmentBreakintheSolutionShowcase

16:30–17:15 CaseStudy:BayerCropScience:ImplementingaGlobalCommercialExcellenceProgramtoDriveCustomerCentricity Armin Pfeiffer, Global Customer Interaction Manager, Bayer CropScience AG

CaseStudy:ASDAAlex Alexander, Multichannel Technology Director, ASDA/WalmartLabs

CaseStudy:HolisticHealing—HowJohnson&JohnsonisUsing360DegreeCRMtoBetterUnderstandPatientsandCustomersSanjay Singh, WW IT Director – TotalView and Mobility MD&D

CaseStudy:Shell:DeliveringBestinMarketCustomerExperiencetoImproveCustomerLoyaltyLaurence Fleury Romano, Customer Experience Manager, Shell

16:30 – 18:00 ContractNegotiationClinic:SoftwareasaServiceModerator: Roberto Sacco

Roundtable:HowtoGetYourEmployeestoCareAboutCustomerExperiencesOlive Huang

17:30–18:00 HowtoEasethePlanning,GoverningandImplementationofSaaSCRMProjects Robert Desisto

MaverickSession:TheInternetofThings—HowtoGetReadyforWhenThingsBecomeCustomersDon Scheibenreif

Wearables:NewDevices,NewInteractions,NewOpportunitiesNick Jones

MaverickSession:DigitalEthics,orHowtoNotCrosstheCreepyLineFrank Buytendijk

17:30 – 18:15 Roundtable:CreatingaTrustedSingleViewforYourCustomerMasterData Saul Judah

18:00–20:00 NetworkingReception

08:00–16:45 RegistrationandInformation

08:00–08:45 PeerExchange

09:00–09:45 MeasuringtheSuccessofYourCRMProject Gene Alvarez

CreatingaSalesForceAutomationStrategyThatYieldsBusinessValueRobert Desisto

TheBigDataOpportunityforMarketing Gareth Herschel

Outside-InCustomerProcessRedesign Ed Thompson

09:00 – 10:30 Workshop:ThePitfallsofCustomerSelf-ServiceandHowtoAvoidThem Moderator: Brian Manusama

10:00–10:30 SolutionProviderSessions

10:30–11:00 RefreshmentBreakintheSolutionShowcase

11:00–11:45 HowtoAchieveStrongSalesForceAutomationAdoption Tad Travis

HowtoEnsureaROIonYourDigitalMarketingStrategy Scott Nelson

UsingDatatoCreateandLeverageBusinessMoments Don Scheibenreif

HowtoListentotheVoiceoftheCustomer Jim Davies

11:00 – 12:30 Workshop:BuildingtheBusinessCaseforCRMInitiatives Moderator: Gene Alvarez

Roundtable:HowCanITPlayaRoleinImprovingCustomerExperience?Ed Thompson

12:00–12:30 SolutionProviderSessions

12:30–13:45 LunchintheSolutionShowcase

13:45–14:30 EssentialTipsforSuccessfulNegotiationswiththeCRMMega-Vendors Roberto Sacco

TenStepstoRunningaSuccessfulCustomerEngagementHubProject:FromIdeatoExecutionOlive Huang

Who'sSabotagingYourInformationManagement,andWhattoDoAboutIt Saul Judah

PersonalizeyourDigitalCommercetoGrowSatisfaction,ProfitsandLoyalty David Kohler

13:45 – 15:15 Workshop:DevelopingaWinningMobileCRMApplication Moderator: Robert Desisto

Roundtable:HowtoPrioritizeSalesEnablementProjectstoBalanceEfficiencyandEffectiveness Tad Travis

14:45–15:15 IdentifyingtheConsumerMobileTrendsThatWillImpactYourCustomer Nick Jones

MaverickSession:HowReadyisYourSupportOrganizationforaWorldWithoutAgents? Michael Moaz

HowtoMasterCustomerJourneyAnalytics Gareth Herschel

PechaKucha:CustomerExperienceMetricsin400SecondsANDSurveyBestPracticesforaBetterCustomerExperience Ed Thompson and Jim Davies

14:45 – 15:30 Roundtable:WhatMarketplaceStrategyisBestforYourDigitalCommerceOperation? David Kohler

15:15–15:45 RefreshmentBreakintheSolutionShowcase

15:45–16:30 Closing Gartner Keynote: We Analyze Too Much and Synthesize Too Little Frank Buytendijk

16:30–16:35 ClosingRemarks David Kohler

SolutionShowcase

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©2015Gartner,Inc.and/oritsaffiliates.Allrightsreserved.GartnerisaregisteredtrademarkofGartner,Inc.oritsaffiliates.Formoreinformation,emailinfo@gartner.comorvisitgartner.com.

SDL (LSE: SDL) allows companies to optimize their customers’ experience across the entire buyer journey. Through its web content management, analytics, social intelligence, campaign management and translation services, SDL helps organizations leverage data-driven insights to understand what their customers want, orchestrate relevant content and communications, and deliver engaging and contextual experiences across languages, cultures, channels and devices. SDL has over 1,500 enterprise customers, over 400 partners and a global infrastructure of 70 offices in 38 countries.www.sdl.com

SugarCRM enables businesses to create extraordinary customer relationships with the most innovative and affordable customer relationship management (CRM) solution on the market. By placing the individual at the center of its solution, SugarCRM is putting the “i” in CRM and empowering people at all levels of an organization to better understand and engage with customers. More than 1.5M individuals in over 120 countries rely on SugarCRM.www.sugarcrm.com

Verint® Systems Inc. (NASDAQ: VRNT) is a global leader in Actionable Intelligence® solutions for customer engagement optimization, security intelligence, and fraud, risk and compliance. Our solutions help organizations address these areas by capturing large amounts of information from numerous data types and sources, using analytics to glean insights from the information, and leveraging the resulting intelligence to help achieve their customer engagement, enhanced security, and risk mitigation goals.www.verint.com

The Dun & Bradstreet Corporation is the world’s leading source of commercial data, analytics and insight on businesses. Our global commercial database contains more than 235 million business records. We transform commercial data into valuable insight which is the foundation of our global solutions that customers rely on to make critical business decisions.www.dnb.co.uk

Intershop is the world’s only independent provider of enterprise solutions for omni-channel commerce and provides a variety of services that enable customers to leverage the full potential of online selling. Building on extensive industry knowledge, we develop and implement commerce solutions that are tailored to your needs.www.intershop.com

Genesys is the market leader in multi-channel customer experience and contact center solutions in the cloud and on-premises. Its Customer Experience Platform powers optimal customer journeys across all touchpoints, channels and interactions. Genesys is trusted by 4,500 customers in 80 countries to orchestrate 100million digital and voice interactions each day.www.Genesys.com

Sitecore is the global leader in customer experience management software. The company delivers highly relevant content and personalized digital experiences that delight audiences, build loyalty and drive revenue. With Sitecore’s experience platform, marketers can own the experience® of every customer that engages with their brand, across every channel.www.sitecore.net

Infor is a leading provider of business application software, helping 73,000 customers improve operations and drive growth offering deep industry-specific applications, using ground-breaking technology that delivers a rich user experience.www.infor.com/solutions/crm/

Marketo provides the leading marketing software and solutions designed to help marketers master the art and science of digital marketing. Marketo is focused solely on helping marketers keep pace in an ever-changing digital world.www.marketo.com

Global software innovator ISIS Papyrus offers the Papyrus Platform for fully integrated inbound and outbound customer communications, document management and adaptive process in enterprise customer operations.www.isis-papyrus.com

At Zendesk, our goal is to help bring companies and their customers closer together. We know that communication is the key to happy relationships, so we build software that makes customer conversations easy and more productive.www.zendesk.com

Mitel, with #1 market share in EMEA, is recognised as a leader in business communications, helping organisations engage, interact and improve customer experience with open multimedia contact centre solutions.www.mitel.com

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