Fuzzy Cognitive Mapping (FCM)

• Procedure to involve different stakeholders in a research or management process

• Method to extract, depict and analyze different kinds of knowledge

• Way to combine academic, regulatory and practical knowledge in an expert network

FCM-how-toExample question: Why do tourists come to Scotland and

how does that affect rural development?

Concepts

-pristine wilderness-wildlife-salmon fishing-grouse moor management-golf courses-forestry-rural employment-transport infrastructure-…

Pristine wilderness

Wildlife

Salmon fishing

Golf courses

Grouse moor management

Forestry

Rural employment

Transport infrastructure