NAVIS Reach is a powerful marketing automation solution to create and deliver personalized 1-to-1 communications with rental guests and prospects.

Arm your marketing team with the tools and integrated guest insights to automate creating, delivering and measuring communication campaigns that dramatically increase more profitable direct bookings.

Reach is fully configurable to your needs via three integrated sets of functionality.

Increase Guest Engagement and Bookings

Reach™ Vacation Rental Edition

A connected system that powers highly targeted and personalized 1-to-1 communications

Integrated CRM & Messaging Engine1

PMS integration enables marketing teams to dramatically improve their capability and e�iciency with a single system to take personal guest communications to the next level.

Built-in email service with robust template editor eliminates time consuming steps and chances for human errors while executing email campaigns.

Configurable maximum number of sends ensures the same guest isn’t bombarded with too many messages and unsubscribes.

Recognize and combine household members; enabling you to communicate more smartly to multiple members of the same household.

Measure campaign ROI with actual booked revenue, in addition to standard email performance metrics like open, click and bounce rates.

Auto Agent; respond instantly when agents are unavailable via richly branded emails with real-time property availability for HomeAway PMS users.

Already booked aware system identifies and scrubs recipients and other household members from promotional o�ers at the time of send so you never have to give back profit.

Progressive Personas; smart lists for ad-hoc and repeatable campaigns that automatically pull up-to-date, refreshed lists whenever you send. Your lists will never be out of date!

A/B testing allows you to maximize revenue by testing di�erent imagery, messaging, subject lines, etc., and automatically deliver the best performing creative to the rest of the list.

REACH

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CRM Strategists – Your data strategy champion. As a Reach client, you have access to our strategists to audit current practices, build demand-nurturing campaigns based on proven triggers, and share data management and email marketing best practices.

NAVIS University – Education and certification that fuels performance. Every NAVIS client has access to comprehensive product training and skills development via on-demand courseware, a robust knowledgebase, and a playbook of 100+ proven best practices.

Technology Integrations:

AtriumBarefootEntechEpitomeEscapiaFareHarbor

Total E Golf IntegratedV12VictorexVirtual Resort Manager (VRM)Visual One (V1)Zaui

ResortSuiteRoomKeySilverbyte Optima PMSSMS HostSPI ToolsStreamline

InstantSo�wareIQWareLiveRezMaestroMaxxtonMegasys HMS

MSI Nite VisionOperaProperty PlusRental Management Four (RMIV)Rental Network So�ware (RNS)Resort Data Processing (RDP)

FRS/AV MainHMS by InforInnfinityInnquest roomMasterInntopiaInstaManager

Premier Technical Support – Every minute, every hour, every day. US-based, live support is always available because we know serving guests is a 24/7 job.

Confirm rentals, drive higher spend and measure satisfaction while building dynamic guest profiles with captured guest data

Guest Stay Communications

Personalized 1-to-1 and automated ongoing lifetime marketing

Demand Nurturing2

3

Target and automatically send branded messaging to each guest and prospect based on his or her place along the guest experience path.

LifeCycle™ technology automates and personalizes follow-up messages to potential guests who have inquired but not yet booked. Our data shows a 13.5x increase in booking probability when you send an email 48 hours a�er their last contact.

Progressive Personas leverage past booking behavior to ensure your property is top of mind when travelers begin considering their next trip.

Integrate with NAVIS Narrowcast™, and re-target potential guests based on their email and phone contact history, a powerful bridge across the multiple ways today’s guests engage.

StayCycle™ technology automates sending pre-, mid-, and post-stay communications via PMS integrations, a huge time saver for all.

Pre-arrival confirmations and cross-promotion of area amenities in richly branded emails.

InSight™ technology captures guest sentiment, preferences and attributes and automatically appends them to each guests’ dynamic profile.

Measure guest satisfaction over time using the ultimate question – Net Promoter Score.

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