Fruit and Nut

7/31/2019 Fruit and Nut

1/7

Fruit and Nut" redirects here. For the Indian films, seeFruit and Nut (film).

Dairy Milk

A Dairy Milk Caramel bar, without outer wrapper

Type Confectionery

Owner Cadbury(Kraft foods)

Country United Kingdom

Introduced 1905

Related brands List of Cadbury products

Markets Worldwide

Website cadburydairymilk.co.uk

Dairy Milk is a brand ofmilk chocolatecurrently manufactured byCadbury; except in the United States where

it is made byThe Hershey Company. It was introduced in the United Kingdom in 1905 and now consists of a

number of products. Every product in the Dairy Milk line is made with exclusively milk chocolate.

Contents

[hide]

1 History

2 Production

o 2.1 Fairtrade
http://en.wikipedia.org/wiki/Fruit_and_Nut_(film)http://en.wikipedia.org/wiki/Fruit_and_Nut_(film)http://en.wikipedia.org/wiki/Fruit_and_Nut_(film)http://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Kraft_foodshttp://en.wikipedia.org/wiki/Kraft_foodshttp://en.wikipedia.org/wiki/Kraft_foodshttp://en.wikipedia.org/wiki/List_of_Cadbury_productshttp://en.wikipedia.org/wiki/List_of_Cadbury_productshttp://www.cadburydairymilk.co.uk/http://www.cadburydairymilk.co.uk/http://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Historyhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Historyhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Productionhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Productionhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Fairtradehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Fairtradehttp://en.wikipedia.org/wiki/File:Cadbury-Dairy-Milk-Caramel-Bar.jpghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Fairtradehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Productionhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Historyhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Types_of_chocolatehttp://www.cadburydairymilk.co.uk/http://en.wikipedia.org/wiki/List_of_Cadbury_productshttp://en.wikipedia.org/wiki/Kraft_foodshttp://en.wikipedia.org/wiki/Cadburyhttp://en.wikipedia.org/wiki/Fruit_and_Nut_(film)


2/7

3 Advertising

o 3.1 Pre-2007 advertising

o 3.2 Glass and a Half Full Productions (20072011)

o

3.3 Glass and a Half Full Records

o 3.4 Joyville (2012present)

4 Recalls

5 References

6 External links

[edit]History

In June 1905, Cadbury made its first Dairy Milk bar, with a higher proportion of milk than previous chocolate

bars, and it became the company's best selling product by 1913. George Cadbury Junior, responsible for the

development of the bar, has said "All sorts of names were suggested: Highland Milk, Jersey and Dairy Maid.

But when a customers daughter suggested Dairy Milk, the name stuck.".[1]

Fruit and Nut was introduced as part

of the Dairy Milk line in 1928, soon followed by Whole Nut in 1933. By this point, Cadbury's was thebrand

leaderin the United Kingdom.[2]

In 1928, Cadbury's introduced the "glass and a half" slogan to accompany the

Dairy Milk bar, to advertise the bar's higher milk content.[3]

In September 2012, Cadbury made the decision to change the shape of the bar chunks to a more circular

shape to keep the bar current. The bar had not seen such a significant change in shape since 1905.

[edit]

ProductionMany of the newer Dairy Milk varieties are now manufactured in theRepublic of Ireland, France andPoland.

Aficionados[who?]

complain that the product no longer tastes as good and has lost its creamy texture. Dairy Milk

itself is also manufactured in France and these products are sold in the UK. Several reformulated versions are

sold in the United States as theU.S. Food and Drug Administrationdoes not allow products that replacecocoa

butterwithvegetable fatto be called chocolate.

In Australia, Cadbury Dairy Milk was reformulated in 2006 and again in 2009, with the addition of palm oil as a

replacement for some cocoa butter. This occurred in conjunction with a weight reduction of the standard block

from 250g to 200g. There has been some outcry over the reduction in block size while the price stayed the

same, although Cadbury states that the wholesale cost per gram should be the same and the retailers may not

have adjusted their prices.[4][5]

In August 2009, Cadbury announced it would return to a Cocoa Butter only

formula due to a poor response from consumers.[6]
http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Advertisinghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Advertisinghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Pre-2007_advertisinghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Pre-2007_advertisinghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Productions_.282007.E2.80.932011.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Productions_.282007.E2.80.932011.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Productions_.282007.E2.80.932011.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Productions_.282007.E2.80.932011.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Recordshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Recordshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Joyville_.282012.E2.80.93present.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Joyville_.282012.E2.80.93present.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Joyville_.282012.E2.80.93present.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Joyville_.282012.E2.80.93present.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Recallshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Recallshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Referenceshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Referenceshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#External_linkshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#External_linkshttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=1http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=1http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=1http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-0http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-0http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-0http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-timeshistory-1http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-timeshistory-1http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-timeshistory-1http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-2http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-2http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-2http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=2http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=2http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=2http://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/wiki/Polandhttp://en.wikipedia.org/wiki/Polandhttp://en.wikipedia.org/wiki/Polandhttp://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_wordshttp://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_wordshttp://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_wordshttp://en.wikipedia.org/wiki/Food_and_Drug_Administration_(United_States)http://en.wikipedia.org/wiki/Food_and_Drug_Administration_(United_States)http://en.wikipedia.org/wiki/Food_and_Drug_Administration_(United_States)http://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Vegetable_fathttp://en.wikipedia.org/wiki/Vegetable_fathttp://en.wikipedia.org/wiki/Vegetable_fathttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-3http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-3http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-3http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-3http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-3http://en.wikipedia.org/wiki/Vegetable_fathttp://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Cocoa_butterhttp://en.wikipedia.org/wiki/Food_and_Drug_Administration_(United_States)http://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_wordshttp://en.wikipedia.org/wiki/Polandhttp://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=2http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-2http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-timeshistory-1http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Dominance_(economics)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-0http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=1http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#External_linkshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Referenceshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Recallshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Joyville_.282012.E2.80.93present.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Recordshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Glass_and_a_Half_Full_Productions_.282007.E2.80.932011.29http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Pre-2007_advertisinghttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#Advertising


3/7

In September 2012 smaller bars of Cadbury Dairy Milk started to appear on British shelves. The standard

countline shrank from 49g to 45g whilst appearing in a newly moulded shape. Further, the 400g blocks shrank

down to 360g.

Dairy Milk is sold in the United States under the Cadbury label, but it is manufactured byThe Hershey

CompanyinPennsylvania.

[edit]Fairtrade

Cadbury securedFairtrade certificationfor solid-chocolate Dairy Milk bars in the UK and Ireland in 2009, with

the first bars bearing theFairtrade Markproduced on 21 July 2009.[7]

The company has since announced plans

to roll out Fairtrade-certified Dairy Milk bars in Australia andNew Zealand(and by extension Japan) in spring

2010, and in Canada that summer.[8]

[edit]Advertising

[edit]Pre-2007 advertising

Dairy Milk has always tried to keep a strong association with milk, with slogans such as "a glass and a half of

full cream milk in every half pound" and advertisements that feature a glass of milk pouring out and forming the

bar.

On 9 March 1976, American singerNeil Diamondperformed a concert televised throughout Australia during

which he did a humorous live commercial for Dairy Milk. This concert, including the ad as a bonus selection,

was released on DVD on 1 July 2008.

In 2004, Cadbury started a series of television advertisements in the United Kingdom and Ireland featuring a

human and an animal (representing the human's happiness) debating whether to eat one of a range of bars

including Dairy Milk.

[edit]Glass and a Half Full Productions (20072011)

In 2007, Cadbury launched a new advertising campaign entitledGorilla, from a new in-house production

company called "Glass And A Half Full Productions".[9]

The advert was premired during the season finale

ofBig Brother 2007, and consists of agorillaat a drum kit, drumming along to thePhil Collinssong "In the Air

Tonight".[10]

It is supposed to relate the joy of playing drums to that of eating a chocolate bar.[11]

The advert has

now become extremely popular with over five million views on YouTube, and put the Phil Collins hit back into

the UK charts.

On 28 March 2008, the second Dairy Milk advert produced by Glass and a Half Full Productions aired. The ad,

entitled 'Trucks' features several trucks at night on an empty runway at an airport racing to the tune ofQueen's

"Don't Stop Me Now".[12]

The ad campaign ran at the same time as the problems atHeathrow Terminal 5with

baggage handling; in the advert baggage was scattered across the runway.[13]
http://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/Pennsylvaniahttp://en.wikipedia.org/wiki/Pennsylvaniahttp://en.wikipedia.org/wiki/Pennsylvaniahttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=3http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=3http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=3http://en.wikipedia.org/wiki/Fairtrade_certificationhttp://en.wikipedia.org/wiki/Fairtrade_certificationhttp://en.wikipedia.org/wiki/Fairtrade_certificationhttp://en.wikipedia.org/wiki/International_Fairtrade_Certification_Markhttp://en.wikipedia.org/wiki/International_Fairtrade_Certification_Markhttp://en.wikipedia.org/wiki/International_Fairtrade_Certification_Markhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-6http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-6http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-6http://en.wikipedia.org/wiki/New_Zealandhttp://en.wikipedia.org/wiki/New_Zealandhttp://en.wikipedia.org/wiki/New_Zealandhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-7http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-7http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-7http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=4http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=4http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=4http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=5http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=5http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=5http://en.wikipedia.org/wiki/Neil_Diamondhttp://en.wikipedia.org/wiki/Neil_Diamondhttp://en.wikipedia.org/wiki/Neil_Diamondhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=6http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=6http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=6http://en.wikipedia.org/wiki/Gorilla_(Cadbury)http://en.wikipedia.org/wiki/Gorilla_(Cadbury)http://en.wikipedia.org/wiki/Gorilla_(Cadbury)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-8http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-8http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-8http://en.wikipedia.org/wiki/Big_Brother_2007_(UK)http://en.wikipedia.org/wiki/Big_Brother_2007_(UK)http://en.wikipedia.org/wiki/Big_Brother_2007_(UK)http://en.wikipedia.org/wiki/Gorillahttp://en.wikipedia.org/wiki/Gorillahttp://en.wikipedia.org/wiki/Gorillahttp://en.wikipedia.org/wiki/Phil_Collinshttp://en.wikipedia.org/wiki/Phil_Collinshttp://en.wikipedia.org/wiki/Phil_Collinshttp://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-9http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-9http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-9http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-10http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-10http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-10http://en.wikipedia.org/wiki/Queen_(band)http://en.wikipedia.org/wiki/Queen_(band)http://en.wikipedia.org/wiki/Queen_(band)http://en.wikipedia.org/wiki/Don%27t_Stop_Me_Nowhttp://en.wikipedia.org/wiki/Don%27t_Stop_Me_Nowhttp://en.wikipedia.org/wiki/Don%27t_Stop_Me_Nowhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-11http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-11http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-11http://en.wikipedia.org/wiki/London_Heathrow_Terminal_5http://en.wikipedia.org/wiki/London_Heathrow_Terminal_5http://en.wikipedia.org/wiki/London_Heathrow_Terminal_5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-12http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-12http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-12http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-12http://en.wikipedia.org/wiki/London_Heathrow_Terminal_5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-11http://en.wikipedia.org/wiki/Don%27t_Stop_Me_Nowhttp://en.wikipedia.org/wiki/Queen_(band)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-10http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-9http://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/In_the_Air_Tonighthttp://en.wikipedia.org/wiki/Phil_Collinshttp://en.wikipedia.org/wiki/Gorillahttp://en.wikipedia.org/wiki/Big_Brother_2007_(UK)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-8http://en.wikipedia.org/wiki/Gorilla_(Cadbury)http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=6http://en.wikipedia.org/wiki/Neil_Diamondhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=5http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=4http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-7http://en.wikipedia.org/wiki/New_Zealandhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-6http://en.wikipedia.org/wiki/International_Fairtrade_Certification_Markhttp://en.wikipedia.org/wiki/Fairtrade_certificationhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=3http://en.wikipedia.org/wiki/Pennsylvaniahttp://en.wikipedia.org/wiki/The_Hershey_Companyhttp://en.wikipedia.org/wiki/The_Hershey_Company


4/7

On 5 September 2008, the Gorilla advert was relaunched with a new soundtrackBonnie Tyler's "Total Eclipse

of the Heart" a reference to onlinemash-upsof the commercial. Similarly, a version of the truck advert

appeared, usingBon Jovi's song "Livin' on a Prayer". Both remakes premiered once again during the finale

ofBig Brother 2008.[14]

In January 2009, 'Eyebrows', the third advert in the series, was released, of two children moving theireyebrows

up and down rapidlyto a set electro-funk beat: "Don't Stop the Rock" by Freestyle.[15]

In April 2010, a fourth advert aired, entitled 'Chocolate Charmer', containing a scientist mixing milk and

chocolate to make a dairy milk bar to the tune of"The Only One I Know" byThe Charlatans. This was subtly

different to the others as it did not feature the 'A Glass and a Half Full Production' title card at the start.

In April 2011, a fifth advert aired, known as 'Charity Shop' or 'Dancing Clothes', featuring dancing clothes at a

charity shop to the tune of"We Don't Have to Take Our Clothes Off" byJermaine Stewart. This exposed the

song to a new generation who downloaded the track and returned the song to theUK Top 40so far reachingno. 29. This ad also marks the return of the Glass and a Half Full title card.

[edit]Glass and a Half Full Records

Main article:Zingolo

A new 'record label' was launched as part of the Glass and a Half Full Productions campaign. The first song

released wasZingolofeaturing Tinny, to promote Fairtrade Dairy Milk. A full music video was made

incorporating the 60 second ads, as well as a Facebook page.

[edit]Joyville (2012present)

The 2012 campaign focuses on an 'organisation made to bring joy to people'. Chocolate fountains were put in

shopping centres such asWestfield Londonand the first ad focused on the relaunch of Dairy Milk Bubbly.

During the campaign in 2012, Cadbury Dairy Milk was launched in new flavours such as Toffee Popcorn,

Golden Biscuit Crunch, an exclusive to Sainsburys, Nutty Caramel and also Cadbury Dairy Milk with Oreo.

Along with the new flavours, Cadbury also launched two new Bubbly bars including a mini version and a Mint

Bubbly.[citation needed]

[edit]Recalls

Cadbury was fined GB1 million in July 2007 due to its products having been found to have been at risk of

infection withsalmonella(at a factory inMarlbrook, Herefordshire). They spent a further 30 million

decontaminating the factory.[16]

On 14 September 2007,Cadbury Schweppesinvestigated a manufacturing error overallergywarnings,

recalling for the second time in two years thousands ofchocolate bars. A printing mistake at
http://en.wikipedia.org/wiki/Bonnie_Tylerhttp://en.wikipedia.org/wiki/Bonnie_Tylerhttp://en.wikipedia.org/wiki/Bonnie_Tylerhttp://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Mashup_(video)http://en.wikipedia.org/wiki/Mashup_(video)http://en.wikipedia.org/wiki/Mashup_(video)http://en.wikipedia.org/wiki/Bon_Jovihttp://en.wikipedia.org/wiki/Bon_Jovihttp://en.wikipedia.org/wiki/Bon_Jovihttp://en.wikipedia.org/wiki/Livin%27_on_a_Prayerhttp://en.wikipedia.org/wiki/Livin%27_on_a_Prayerhttp://en.wikipedia.org/wiki/Livin%27_on_a_Prayerhttp://en.wikipedia.org/wiki/Big_Brother_2008_(UK)http://en.wikipedia.org/wiki/Big_Brother_2008_(UK)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-GNM-13http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-GNM-13http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-GNM-13http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-14http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-14http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-14http://en.wikipedia.org/wiki/The_Only_One_I_Knowhttp://en.wikipedia.org/wiki/The_Only_One_I_Knowhttp://en.wikipedia.org/wiki/The_Only_One_I_Knowhttp://en.wikipedia.org/wiki/The_Charlatans_(UK_band)http://en.wikipedia.org/wiki/The_Charlatans_(UK_band)http://en.wikipedia.org/wiki/The_Charlatans_(UK_band)http://en.wikipedia.org/wiki/We_Don%27t_Have_to_Take_Our_Clothes_Offhttp://en.wikipedia.org/wiki/We_Don%27t_Have_to_Take_Our_Clothes_Offhttp://en.wikipedia.org/wiki/We_Don%27t_Have_to_Take_Our_Clothes_Offhttp://en.wikipedia.org/wiki/Jermaine_Stewarthttp://en.wikipedia.org/wiki/Jermaine_Stewarthttp://en.wikipedia.org/wiki/Jermaine_Stewarthttp://en.wikipedia.org/wiki/UK_Top_40http://en.wikipedia.org/wiki/UK_Top_40http://en.wikipedia.org/wiki/UK_Top_40http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=7http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=7http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=7http://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=8http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=8http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=8http://en.wikipedia.org/wiki/Westfield_Londonhttp://en.wikipedia.org/wiki/Westfield_Londonhttp://en.wikipedia.org/wiki/Westfield_Londonhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=9http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=9http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=9http://en.wikipedia.org/wiki/Salmonellahttp://en.wikipedia.org/wiki/Salmonellahttp://en.wikipedia.org/wiki/Salmonellahttp://en.wikipedia.org/wiki/Marlbrook,_Herefordshirehttp://en.wikipedia.org/wiki/Marlbrook,_Herefordshirehttp://en.wikipedia.org/wiki/Marlbrook,_Herefordshirehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-15http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-15http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-15http://en.wikipedia.org/wiki/Cadbury_plchttp://en.wikipedia.org/wiki/Cadbury_plchttp://en.wikipedia.org/wiki/Cadbury_plchttp://en.wikipedia.org/wiki/Allergyhttp://en.wikipedia.org/wiki/Allergyhttp://en.wikipedia.org/wiki/Allergyhttp://en.wikipedia.org/wiki/Chocolate_barshttp://en.wikipedia.org/wiki/Chocolate_barshttp://en.wikipedia.org/wiki/Chocolate_barshttp://en.wikipedia.org/wiki/Chocolate_barshttp://en.wikipedia.org/wiki/Allergyhttp://en.wikipedia.org/wiki/Cadbury_plchttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-15http://en.wikipedia.org/wiki/Marlbrook,_Herefordshirehttp://en.wikipedia.org/wiki/Salmonellahttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=9http://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Westfield_Londonhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=8http://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/wiki/Zingolohttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=7http://en.wikipedia.org/wiki/UK_Top_40http://en.wikipedia.org/wiki/Jermaine_Stewarthttp://en.wikipedia.org/wiki/We_Don%27t_Have_to_Take_Our_Clothes_Offhttp://en.wikipedia.org/wiki/The_Charlatans_(UK_band)http://en.wikipedia.org/wiki/The_Only_One_I_Knowhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-14http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Eyebrows_(advertisement)http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-GNM-13http://en.wikipedia.org/wiki/Big_Brother_2008_(UK)http://en.wikipedia.org/wiki/Livin%27_on_a_Prayerhttp://en.wikipedia.org/wiki/Bon_Jovihttp://en.wikipedia.org/wiki/Mashup_(video)http://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Total_Eclipse_of_the_Hearthttp://en.wikipedia.org/wiki/Bonnie_Tyler


5/7

theKeynshamfactory resulted in the omission ofnutallergy labels from 250g Dairy Milk Double Chocolate

bars.

The2008 Chinese milk scandaldid not leave Cadbury unaffected, after many mainland Chinese manufactured

Dairy Milk (trademark of Cadbury) were tainted withmelamine. Melamine is a toxic chemical, particularly to

infants, which may be safely used in plastic manufacturing.[17]

[edit]References

1. ^Cadbury Dairy Milk launched. Cadbury plc website. Accessed 30 May

2010.

2. ^Ascribed to Cadbury plc. (January 19, 2010)."A history of Cadbury's

sweet success". London:Times Online. Retrieved 30 May 2010.

3. ^begins in Cadbury Dairy Milk ads. Cadbury plc website. Accessed 30

May 2010.

4. ^Sally Glaetzer (2009-05-25)."Cadbury's chocolate outcry Tasmania

News The Mercury The Voice of Tasmania". The Mercury. Retrieved

2010-01-05.

5. ^"Confectionery shavings at Cadbury Investment News".

Investsmart.com.au. Retrieved 2010-01-05.

6. ^Glaetzer, Sally (2009-08-20)."Cadbury removes palm oil".

News.com.au. Retrieved 2010-01-05.

7. ^"Cadbury Fairtrade: "This feels like a dream"".

Cadburydairymilk.typepad.com. 2009-07-22. Retrieved 2010-01-05.

8. ^"Cadbury Global :: Media :: Fairtrade Cadbury Dairy Milk goes global as

Canada, Australia and New Zealand take Fairtrade further into

mainstream". Cadbury.com. 2009-08-25. Retrieved 2010-01-05.[dead link]

9. ^"Cadbury Dairy Milk Glass and a Half Full Productions".

Aglassandahalffullproductions.com. Retrieved 2010-01-05.

10. ^"Revealed: The man behind the drum-playing gorilla suit in Cadbury's ad

| Mail Online". London: Dailymail.co.uk. 2007-09-11. Retrieved 2010-01-

05.

11. ^"Advertising: Spot the link between a gorilla and chocolate Media,

News The Independent". London: News.independent.co.uk. 2007-05-

14. Retrieved 2010-01-05.
http://en.wikipedia.org/wiki/Keynshamhttp://en.wikipedia.org/wiki/Keynshamhttp://en.wikipedia.org/wiki/Keynshamhttp://en.wikipedia.org/wiki/Nut_(fruit)http://en.wikipedia.org/wiki/Nut_(fruit)http://en.wikipedia.org/wiki/Nut_(fruit)http://en.wikipedia.org/wiki/International_Reaction_to_the_2008_Chinese_Milk_Scandalhttp://en.wikipedia.org/wiki/International_Reaction_to_the_2008_Chinese_Milk_Scandalhttp://en.wikipedia.org/wiki/International_Reaction_to_the_2008_Chinese_Milk_Scandalhttp://en.wikipedia.org/wiki/Melaminehttp://en.wikipedia.org/wiki/Melaminehttp://en.wikipedia.org/wiki/Melaminehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-16http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-16http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-16http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=10http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=10http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=10http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-0http://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/ourstoryDetail.aspx?era=1901_1940&category=producthttp://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/ourstoryDetail.aspx?era=1901_1940&category=producthttp://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/ourstoryDetail.aspx?era=1901_1940&category=producthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-timeshistory_1-0http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-timeshistory_1-0http://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://en.wikipedia.org/wiki/The_Timeshttp://en.wikipedia.org/wiki/The_Timeshttp://en.wikipedia.org/wiki/The_Timeshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-2http://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/OurstoryDetail.aspx?estmenthttp://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/OurstoryDetail.aspx?estmenthttp://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/OurstoryDetail.aspx?estmenthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-3http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-3http://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-4http://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-5http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-5http://www.news.com.au/business/story/0,27753,25955202-462,00.htmlhttp://www.news.com.au/business/story/0,27753,25955202-462,00.htmlhttp://www.news.com.au/business/story/0,27753,25955202-462,00.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-6http://cadburydairymilk.typepad.com/fairtrade/2009/07/this-feels-like-a-dream.htmlhttp://cadburydairymilk.typepad.com/fairtrade/2009/07/this-feels-like-a-dream.htmlhttp://cadburydairymilk.typepad.com/fairtrade/2009/07/this-feels-like-a-dream.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-7http://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-8http://www.aglassandahalffullproductions.com/http://www.aglassandahalffullproductions.com/http://www.aglassandahalffullproductions.com/http://www.aglassandahalffullproductions.com/http://www.aglassandahalffullproductions.com/http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-9http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-10http://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://news.independent.co.uk/media/article2537369.ecehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-10http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://www.dailymail.co.uk/pages/live/articles/showbiz/showbiznews.html?in_article_id=481196&in_page_id=1773http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-9http://www.aglassandahalffullproductions.com/http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-8http://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://www.cadbury.com/media/press/Pages/ftcdmanzcan.aspxhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-7http://cadburydairymilk.typepad.com/fairtrade/2009/07/this-feels-like-a-dream.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-6http://www.news.com.au/business/story/0,27753,25955202-462,00.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-5http://www.investsmart.com.au/news/news.asp?Action=Display&DocID=SMH090526AH2iVC1H1E7Phttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-4http://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://www.themercury.com.au/article/2009/05/25/75645_tasmania-news.htmlhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-3http://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/OurstoryDetail.aspx?estmenthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-2http://en.wikipedia.org/wiki/The_Timeshttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article6824373.ecehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-timeshistory_1-0http://www.cadbury.co.uk/cadburyandchocolate/ourstory/Pages/ourstoryDetail.aspx?era=1901_1940&category=producthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-0http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=10http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_note-16http://en.wikipedia.org/wiki/Melaminehttp://en.wikipedia.org/wiki/International_Reaction_to_the_2008_Chinese_Milk_Scandalhttp://en.wikipedia.org/wiki/Nut_(fruit)http://en.wikipedia.org/wiki/Keynsham


6/7

12. ^Jasbir Authi (2008-03-28)."News Birmingham News New Cadbury

advert to be broadcast tonight". Birmingham Mail. Retrieved 2010-01-05.

13. ^Ad Breakdown (2008-05-28)."UK | Magazine | Water on the brains".

BBC News. Retrieved 2010-01-05.

14. ^Sweney, Mark (2008-09-05)."Cadbury brings back gorilla ad with

Bonnie Tyler remix".guardian.co.uk(London: Guardian News and Media).

Retrieved 2008-09-28.

15. ^"Video: Watch Cadbury's 'eyebrow dance' ad | Media | guardian.co.uk".

London: Guardian. 2009-01-23. Retrieved 2010-01-05.

16. ^[1][dead link]

17. ^[2]Ruwitch, John (5 October 2008). "Hong Kong finds melamine in two

Cadbury products". Reuters. Retrieved 5 October 2008. Reuters

[edit]External links

Cadbury UK

[show]

V

T

E

Kraft Foodsbrands

[show]

V

T

E

Confectionery products of The Hershey Compa

View page ratings

Rate this page

What's this?

Trustworthy

Objective

Complete
http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-11http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-11http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-12http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-12http://news.bbc.co.uk/1/hi/magazine/7417366.stmhttp://news.bbc.co.uk/1/hi/magazine/7417366.stmhttp://news.bbc.co.uk/1/hi/magazine/7417366.stmhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-GNM_13-0http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-GNM_13-0http://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-14http://www.guardian.co.uk/media/video/2009/jan/23/cadbury-eyebrow-adhttp://www.guardian.co.uk/media/video/2009/jan/23/cadbury-eyebrow-adhttp://www.guardian.co.uk/media/video/2009/jan/23/cadbury-eyebrow-adhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-15http://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article2456483.ecehttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article2456483.ecehttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-16http://www.reuters.com/article/marketsNews/idUSHKG30923320081006http://www.reuters.com/article/marketsNews/idUSHKG30923320081006http://www.reuters.com/article/marketsNews/idUSHKG30923320081006http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=11http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=11http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=11http://www.cadbury.co.uk/http://www.cadbury.co.uk/http://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Template:Krafthttp://en.wikipedia.org/wiki/Template:Krafthttp://en.wikipedia.org/wiki/Template_talk:Krafthttp://en.wikipedia.org/wiki/Template_talk:Krafthttp://en.wikipedia.org/w/index.php?title=Template:Kraft&action=edithttp://en.wikipedia.org/w/index.php?title=Template:Kraft&action=edithttp://en.wikipedia.org/wiki/Kraft_Foodshttp://en.wikipedia.org/wiki/List_of_Kraft_brandshttp://en.wikipedia.org/wiki/List_of_Kraft_brandshttp://en.wikipedia.org/wiki/List_of_Kraft_brandshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Template:Hershey%27s_confectionery_productshttp://en.wikipedia.org/wiki/Template:Hershey%27s_confectionery_productshttp://en.wikipedia.org/wiki/Template_talk:Hershey%27s_confectionery_productshttp://en.wikipedia.org/wiki/Template_talk:Hershey%27s_confectionery_productshttp://en.wikipedia.org/w/index.php?title=Template:Hershey%27s_confectionery_products&action=edithttp://en.wikipedia.org/w/index.php?title=Template:Hershey%27s_confectionery_products&action=edithttp://en.wikipedia.org/wiki/List_of_products_manufactured_by_The_Hershey_Companyhttp://en.wikipedia.org/wiki/Wikipedia:Article%20Feedback%20Toolhttp://en.wikipedia.org/wiki/Wikipedia:Article%20Feedback%20Toolhttp://en.wikipedia.org/wiki/Wikipedia:Article%20Feedback%20Toolhttp://en.wikipedia.org/wiki/List_of_products_manufactured_by_The_Hershey_Companyhttp://en.wikipedia.org/w/index.php?title=Template:Hershey%27s_confectionery_products&action=edithttp://en.wikipedia.org/wiki/Template_talk:Hershey%27s_confectionery_productshttp://en.wikipedia.org/wiki/Template:Hershey%27s_confectionery_productshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/List_of_Kraft_brandshttp://en.wikipedia.org/wiki/Kraft_Foodshttp://en.wikipedia.org/w/index.php?title=Template:Kraft&action=edithttp://en.wikipedia.org/wiki/Template_talk:Krafthttp://en.wikipedia.org/wiki/Template:Krafthttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://www.cadbury.co.uk/http://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edit&section=11http://www.reuters.com/article/marketsNews/idUSHKG30923320081006http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-16http://en.wikipedia.org/wiki/Wikipedia:Link_rothttp://business.timesonline.co.uk/tol/business/industry_sectors/consumer_goods/article2456483.ecehttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-15http://www.guardian.co.uk/media/video/2009/jan/23/cadbury-eyebrow-adhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-14http://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://www.guardian.co.uk/media/2008/sep/05/advertising.marketingandprhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-GNM_13-0http://news.bbc.co.uk/1/hi/magazine/7417366.stmhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-12http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://www.birminghammail.net/news/birmingham-news/2008/03/28/new-cadbury-advert-to-be-broadcast-tonight-97319-20688692/http://en.wikipedia.org/wiki/Cadbury_Dairy_Milk#cite_ref-11


7/7

Well-written

I am highly knowledgeable about this topic (optional)

Submit ratings

Categories:

1905 introductions

Cadbury brands

The Hershey Company brands

Create account

Log in

Article Talk Read Edit View history

Main page

Contents

Featured content

Current events

Random article

Donate to Wikipedia

Interaction

Help

About Wikipedia Community portal

Recent changes

Contact Wikipedia

Toolbox

Print/export

Languages

This page was last modified on 1 November 2012 at 16:32.

Text is available under theCreative Commons Attribution-ShareAlike License; additional

terms m
http://en.wikipedia.org/wiki/Special:Categorieshttp://en.wikipedia.org/wiki/Special:Categorieshttp://en.wikipedia.org/wiki/Category:1905_introductionshttp://en.wikipedia.org/wiki/Category:1905_introductionshttp://en.wikipedia.org/wiki/Category:Cadbury_brandshttp://en.wikipedia.org/wiki/Category:Cadbury_brandshttp://en.wikipedia.org/wiki/Category:The_Hershey_Company_brandshttp://en.wikipedia.org/wiki/Category:The_Hershey_Company_brandshttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milk&type=signuphttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milk&type=signuphttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milkhttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Talk:Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Talk:Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edithttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edithttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=historyhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=historyhttp://en.wikipedia.org/wiki/Main_Pagehttp://en.wikipedia.org/wiki/Main_Pagehttp://en.wikipedia.org/wiki/Portal:Contentshttp://en.wikipedia.org/wiki/Portal:Contentshttp://en.wikipedia.org/wiki/Portal:Featured_contenthttp://en.wikipedia.org/wiki/Portal:Featured_contenthttp://en.wikipedia.org/wiki/Portal:Current_eventshttp://en.wikipedia.org/wiki/Portal:Current_eventshttp://en.wikipedia.org/wiki/Special:Randomhttp://en.wikipedia.org/wiki/Special:Randomhttp://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C12_en.wikipedia.org&uselang=enhttp://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C12_en.wikipedia.org&uselang=enhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Help:Contentshttp://en.wikipedia.org/wiki/Help:Contentshttp://en.wikipedia.org/wiki/Wikipedia:Abouthttp://en.wikipedia.org/wiki/Wikipedia:Abouthttp://en.wikipedia.org/wiki/Wikipedia:Community_portalhttp://en.wikipedia.org/wiki/Wikipedia:Community_portalhttp://en.wikipedia.org/wiki/Special:RecentChangeshttp://en.wikipedia.org/wiki/Special:RecentChangeshttp://en.wikipedia.org/wiki/Wikipedia:Contact_ushttp://en.wikipedia.org/wiki/Wikipedia:Contact_ushttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://as.wikipedia.org/wiki/%E0%A6%95%E0%A7%87%E0%A6%A1%E0%A6%AC%E0%A6%BE%E0%A7%B0%E0%A7%80_%E0%A6%A1%E0%A7%87%E0%A6%87%E0%A7%B0%E0%A7%80_%E0%A6%AE%E0%A6%BF%E0%A6%B2%E0%A7%8D%E0%A6%95http://as.wikipedia.org/wiki/%E0%A6%95%E0%A7%87%E0%A6%A1%E0%A6%AC%E0%A6%BE%E0%A7%B0%E0%A7%80_%E0%A6%A1%E0%A7%87%E0%A6%87%E0%A7%B0%E0%A7%80_%E0%A6%AE%E0%A6%BF%E0%A6%B2%E0%A7%8D%E0%A6%95http://en.wikipedia.org/wiki/Wikipedia:Text_of_Creative_Commons_Attribution-ShareAlike_3.0_Unported_Licensehttp://en.wikipedia.org/wiki/Wikipedia:Text_of_Creative_Commons_Attribution-ShareAlike_3.0_Unported_Licensehttp://en.wikipedia.org/wiki/Wikipedia:Text_of_Creative_Commons_Attribution-ShareAlike_3.0_Unported_Licensehttp://en.wikipedia.org/wiki/Wikipedia:Text_of_Creative_Commons_Attribution-ShareAlike_3.0_Unported_Licensehttp://as.wikipedia.org/wiki/%E0%A6%95%E0%A7%87%E0%A6%A1%E0%A6%AC%E0%A6%BE%E0%A7%B0%E0%A7%80_%E0%A6%A1%E0%A7%87%E0%A6%87%E0%A7%B0%E0%A7%80_%E0%A6%AE%E0%A6%BF%E0%A6%B2%E0%A7%8D%E0%A6%95http://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Wikipedia:Contact_ushttp://en.wikipedia.org/wiki/Special:RecentChangeshttp://en.wikipedia.org/wiki/Wikipedia:Community_portalhttp://en.wikipedia.org/wiki/Wikipedia:Abouthttp://en.wikipedia.org/wiki/Help:Contentshttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C12_en.wikipedia.org&uselang=enhttp://en.wikipedia.org/wiki/Special:Randomhttp://en.wikipedia.org/wiki/Portal:Current_eventshttp://en.wikipedia.org/wiki/Portal:Featured_contenthttp://en.wikipedia.org/wiki/Portal:Contentshttp://en.wikipedia.org/wiki/Main_Pagehttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=historyhttp://en.wikipedia.org/w/index.php?title=Cadbury_Dairy_Milk&action=edithttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Talk:Cadbury_Dairy_Milkhttp://en.wikipedia.org/wiki/Cadbury_Dairy_Milkhttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milkhttp://en.wikipedia.org/w/index.php?title=Special:UserLogin&returnto=Cadbury+Dairy+Milk&type=signuphttp://en.wikipedia.org/wiki/Category:The_Hershey_Company_brandshttp://en.wikipedia.org/wiki/Category:Cadbury_brandshttp://en.wikipedia.org/wiki/Category:1905_introductionshttp://en.wikipedia.org/wiki/Special:Categories

Documents

Fruit and Nut