Cher’s make up includes red lipstick, dark eye liner and purple eye shadow. This creates a fun, feminine and feisty look that grabs attention and successfully reflects Cher’s star image. The tattoo placed on the lower part of Cher’s arm could indicate rebellion and a tendency to break the rules; many young girls would love to be as brave as her and this will reinforce their perception of Cher as a role model. However, the style of the text within the tattoo is script and will help to demonstrate Cher’s feminine persona.

The puff is a bright blue and uses a rhetorical question to grab attention. The subject matter is associated with romance and, in particular, summer love. Most girls would to experience a summer romance, much like the characters Sandy and Danny in the well-loved film Grease. They would be keen to find out how to make this happen and so they will flick straight to page 16 to ‘get help from Alex’. The use of the advisor’s first name (‘Alex’) will make the audience feel as if they are seeking guidance from a friend.

The word ‘exclusive’ will lure in the audience, making them feel that they cannot get any better information elsewhere. This will encourage them to stay loyal to the publication.

Pop magazines always seem to have posters within their magazine, given away as a free gift to the readership. Many young girls love to fill up their bedroom walls with popular artists so this is a good thing to have in a pop magazine. The reference to the free poster is placed in the bottom area of the right hand third and is one of the last places the TA will look, leaving it fresh in their mind and acting as a last persuasive push to buy the magazine.