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Tradition routes used by Companies for Raising Money Angels, Friends, and Family Government grants of various kinds Venture Capital –Many different flavors and tastes Tradeoff between dilution and time Not much to get to the next milestone?
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Friends Welfare Community
What is Friends Welfare Community ??
“ Friends Welfare Community is a platform for people from all over dedicated to help individual's improve the quality of life
and well being of Society.. “
Tradition routes used by Companies for Raising Money
• Angels, Friends, and Family• Government grants of various kinds• Venture Capital
– Many different flavors and tastes• Tradeoff between dilution and time• Not much to get to the next
milestone?
Modern option for people to come together and make higher profits ..
• Start a Business together • Stock Market gave the common man an
opportunity to become a part of a big company ..
• People are always looking for new options to earn good profit from less fund ..
New Era of Online Marketing ..( The tool most profitable for companies these days )
The Marketing Funnel
The Big Social Experiment
• Many companies are stumbling blindly into social media marketing without a measurement strategy in place
6
Facebook is the second biggest site in US
Twitter gets approx 50 million tweets a day
Form a Platform for Brand Communities for Social Marketing , By .. – increasing the time consumers spend enjoying a
brand;
– articulate the brand message in a way that customers can transmit to new prospects;
– provide an interactive communication and research channel that tracks members’ interests over time;
– support ongoing promotions, e.g., for new products, and events;
– reduce advertising and promotions costs with programs that build upon each another.
“ Idea !! Behind Friends Welfare Community ”
The minimum requirements for having a brand community seems to be:
– a brand that uniquely differentiates its consumers;
– mechanisms for consumers to engage in a public experience of the brand.
Currently ..
Two major Implications …
1. As visible consumers of a brand, brand community members can become its best promoters: Brand community members propel the brand message (and their enthusiasm for it) into the market and also act as the conduit for feedback from the market. They become the source of valuable customer research.
2. Because a brand community represents a cohesive group, marketers can treat customers like subscribers or members and develop membership-oriented programs that deepen customer relationships.
Do you aspire to build a brand community or a community brand ?
The Brand Community Landscape THE BRAND THE BRAND COMMUNITY
Brand Community Members
Brand Community Manager
Brand Ambassador
Brand Co-Ambassadors
www.fwc.co.in
The Brand Community Marketplace..
- A brand Experience and recommendation service- An Ideas Bank for the brand- Start a Brand Community in less then 1 minute- Brand Community manager tools to manage the Community- Information about the Community and its members- Exclusive news and advantages from your brands
Fwc will offer Qualitysheet to Brand Fans
Advertising means currently used by Brands..
Brands that love it …
Friends Welfare Community plan’s to be a primary Brand Community Marketplace, trusted by many brands worldwide and growing rapidly, unlocking the customer network in its full potential ..http://www.fwc.co.in
