friday, june 11, 2010 The VancouVer courier EW31

Fresh your life & style guide special advertising feature

by Helen Petersonrunway photos by Manon Paradis

Finally, it’s out with the umbrellas and galoshes, and trekking through the mire. Summer fashion is all about easy, breezy dresses, sandals with attitude and a jolt of fab colour.

The city’s fashion forward are demon-strating what you’ll want this season, with fashion shows, trunk sales, design-er launches, blow-out sales and just about any method to get the word out.

Oakridge Centre, a reigning style cap-ital of Vancouver, recently hosted Style Night 2010, to show their faith-ful the up-to-the-moment trend-set-ting clothes, footwear and accessories the mall has in store.

They also introduced their new style

coach, Jessie Carlson, who is available to help even the shyest of fashionistas get a leg up on the perfect style for her (con-tact www.oakridgecentre for full details).

Here are two of the must-have trends of the summer:

1 Heavenly florals extract their bright colour from West Coast gardens and vistas. They go from paint-erly prints to 3D appliqués, adding whimsy to summer looks. Shown: sequin appliqué dress, painterly coat and shoes — all DKNY.

2 Nude/blush tones give sun-kissed skin a boost with shades of blush, tan and nude, ie: the new neutrals. Shown: silk tank — Guess by Mar-ciano; pants — Wear Else; scarf and necklaces — Eddie Bauer; bag — Banana Republic.

summer style is…scorching hot

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Platform sandals with tie-dyed exotic floral fabric, in brights like blue and red, are a must-have staple. Shoe: Nine West.

A straw hat keeps the sun off your face. Pick a racy colour to make heads turn – an added benefit! Hat: supplied.

A leather or vegetable-based weaved handbag (big enough to take to the beach), in a bright like green, really rocks. Bag: supplied.

three for the road

JuNe/10

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EW32 The VancouVer courier friday, june 11, 2010

fresh

Tala Hair & EstheticsHair Cut .....................$20Colour ........................$45Highlight ....................$65Perm ..........................$65Mani/Pedi ..................$45Facial .........................$45Waxing, Threading & more

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safe fun, in the sunSummer is a great time to get outside and enjoy the sun and fresh air. With greater exposure to UVA and UVB rays, however, it is increasingly impor-tant to ensure that skin is protected.

Perveen Gulati, pharmacist and sun-care expert at Murale, shares this summer’s must-know facts to keep skin best protected while having fun in the sun.

1 SPF stands for Sun Protection Factor and indicates the protection level of sunscreens against sunburn, refer-ring to UVB rays only. Theoretically, wearing SPF 30 means it would take 30 times longer for the skin to burn with sunscreen than without.

2 All sunscreens are not equally effec-tive against UV radiation. Factors that differentiate sunscreens include SPF, photo-stabilizing agents, water resistant versus waterproof and ingredients that protect against

both UVA and UVB radiation, known as broad-spectrum sunscreens.

3 Sunscreens work by absorbing or reflecting the sun’s UV rays away from your skin, and provide both UVA and UVB protection within 30 minutes of application. Some ingredients to look for that cover both UVA and UVB include Zinc Oxide, Titanium Dioxide, Oxyben-zone, Meradimate and Mexoryl XL.

4 Sunscreens can be tailored to suit specific skin types: for example, those with dry skin can use almost any cream or lotion, but should avoid any formulations that con-tain alcohol, such as sport sprays. Customers with oily skin should look for oil-free sunscreens that are not too heavy in texture.

5 Always look for the Canadian Dermatology Association (CDA) logo on bottles of sunscreen. Visit the CDA website at http://www.dermatology.ca/sunscreens/index.html for a full list of recognized sunscreens available in Canada.

CliNique suN sPf 45 targeted ProteCtioN stiCk

($21) at Murale, oakridge (www.Murale.Ca).

MariNe CollageN relief gel by li’tya is a CooliNg reliever for a bit of burN.

If you’ve got the time, but not the budget, for a professional hair makeover, hair academies may be the answer. It also doesn’t hurt if you’re a bit of a risk-taker. While the process is supervised by a pro, the end result may or may not meet expectations. You wouldn’t expect a stu-dent chef to make pas-tries like in a French patisserie!

Devon Plamondon, mas-ter stylist at Caramel Salon on South Gran-ville, is also chief instruc-tor at Vancouver Hair-dressing Academy across the street. He advises that the level and capa-bilities of the students, who are very much in the early stages of the learning process, vary greatly. This is one rea-son your appointment will take longer and that it’s priced at a dis-counted rate. Clients will often bring in a photo and say —“do that!” However, “Each stylist brings their own finesse and artistry to the salon chair, and this will be reflected in their work,” says Plamondon. “And in order for your hair to sit in a way that is truly complementary

to the cut, it must be styled accordingly. It is very rare to find a style that is ‘wash and wear,’ and looks amazing on its own.” So, on top of a cut and colour or highlights at a reduced fee, you can pick up some quick and easy tricks for your styling routine.

Resources:Vancouver Hairdressing AcademyDirector: Michael Levinewww.vancouverhairacademy.com

Future Hair Training CentreProprietor: Cynthia Skabarwww.futurehairtraining.com

friday, june 11, 2010 The VancouVer courier EW33

*The Government Regulatory Recovery Fee ranges from $2.46-$3.46/line/month (varies by province and plan se-lected). It is applied to help fund fees, costs and other amounts related to federal, provincial and/or municipal mandates, programs and requirements. It is not a tax or charge the government requires Rogers to collect and is subject to change. See www.rogers.com/regulatoryfee for details. A one time Activation Fee of up to $35 (varies by province) also applies. Where applicable, additional airtime, data, long distance, roaming, options and taxes are extra and billed monthly. Tethering is the use of your phone as a wireless modem to connect to the Internet from your computer. If you subscribe to a data plan which includes at least 1GB of data transmission and if you have a compatible device, you may use tethering as part of the volume of data included in your plan at no additional charge. Early Cancellation Fees Apply. The ECF is the greater of (i) $100 or (ii)$20 per month remaining int he service agreement, to a maximum of $500 (plus applicable taxes), and applies for each line in the plan that is terminated. In connection with your wireless data service, a Data Early Cancellation Fee (DECF) also applies if, for any reason, your service is terminated prior to the end of your plan’s commitment term (Data term). The DECF is the greater of (i) $25 or (ii) $5 per month remaining in the Data Term, to a maximum of $100 (plus applicable taxes), and applies in addition to the ECF for termination of your service agreement. If you subscribe to a plan combining both voice and data services, both the ECF and the DECF apply.** 2 months to use data with no overage charges: Choose a data plan, then use your device for 2 months - we won’t charge you any overage fees. This will help you monitor your usage and choose the right plan for your needs. After 2 months, low overage rate of just $0.05 per MB on all data plans, for those months when you do use more than your plan’s monthly data allotment.+ With subscription to new 2-year term data plan having a min. $30 monthly service fee. ™Rogers and the Mobius design are trademarks of Rogers Communications Inc. used under license or of Rogers Wireless Partnership. All other brand names are trademarks of their respective owners.© 2010 Rogers Wireless.

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by Helen Peterson

For women of all ages, finding the perfect hairstyle that suits us is a constant journey.

The straight or long-haired wavy look we sported in our 20’s may feel dated and tired now. The shoulder-length, curly style from the grad photo may have morphed into a present-day ball of frizz.

The way our hair behaved in the past is irrelevant. We need a look that feels great, is easy to main-tain and features the colour(s) or highlights that suit our age.

Long, sultry hair in the Penelope Cruz style, or Jessica Simpson’s blonde locks — these may be ide-als we aspire to, but if hair is dry, frizzy, over-coloured or full of split ends, no amount of fussing and flattening will really help. Plus, over-processing just makes the hair follicles even more battered and bruised.

With summer and its effects of sun, wind and chlorine doing a dry-out number on our hair, per-haps it’s time to consider a bold move — to a chic, short shape! Hairstylists say most gals can achieve the look, with the possible exception of those with a square face/strong jawline.

And whether your new “bob” is wavy and flirty, or straight and cut on a striking angle, do take note — a short cut really accentuates the face. Think of actresses like Michelle Williams, Keira Knightley, Ginnifer Goodwin — and back in the day — Meg Ryan. Their short, sassy do’s draw major attention to their eyes and cheekbones.

You’ll have to do your make-up a bit differently (dramatic eyes absolutely dance with a short hair-style.) And you’ll have to learn a few tips on styling, like wisping the ends with a curling iron or sporting a gem-crusted hairpin to hold back a bang.

Discuss it with your hairdresser and find out — could short and sassy be on your style agenda this summer? Check out these pics for ideas.

summer Buzz: the loNg aNd short of it

school for style