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PRODUCE MARKETING ASSOCIATION
Citrus Production Trends Kevin Fiori – Sunkist Growers
Fresh Connections: Shanghai China
PRODUCE MARKETING ASSOCIATION
Agenda Ø Orange, Tangerine/Mandarin and Lemon/Lime Fresh
Trends Ø Worldwide Production Ø Worldwide “Fresh” Production Ø Top Importing Countries Ø Top Exporting Countries Ø Main Takeaways From 6 Year Trends Ø Please Note That Processing Production is down in all categories
Ø General Fresh Food Trends
Data Source - USDA Foreign Agricultural Services Unless Noted
PRODUCE MARKETING ASSOCIATION
Top Orange Exporting Countries
South Africa 28%
Egypt 26%
USA 16%
EU - 27 8%
Turkey 8%
Morocco 4%
Australia 3%
China 2%
Argentina 2%
All Others 2%
Hong Kong 1%
Mexico 0%
PRODUCE MARKETING ASSOCIATION
Main Takeaways Orange – 6 Year Trend Ø Worldwide Production up 2% and Shifting
Ø Largest Reductions: Argentina -39%, USA -19% Ø USA Decline Is Mainly Florida Juice Production
Ø Largest Increases: China and Morocco +27%
Ø Exports Increased 16% Ø Largest Export Increases: EU 40%, Egypt 36%, South Africa 32%, USA
30%
Ø Largest Import Increases Ø Iraq 233%, South Korea 111%, USA 56%, Japan 35%, Saudi Arabia 30%
Ø Worldwide Consumption Increased 7% Ø Largest Increases: Iraq 98%, Morocco 63%, Saudi Arabia 30%, Russia
28%, Australia 27%, Ø USA Is Up 4%
PRODUCE MARKETING ASSOCIATION
Tangerine/Mandarin Consumption as a % of Total Easy Peeler/Orange Consumption
PRODUCE MARKETING ASSOCIATION
Main Takeaways Tangerine/Mandarin – 6 Year Trend • Worldwide Production is up 28%
• Largest Reductions: EU and Japan Both Down 8% • Largest Increases: Morocco 60%, USA 50%, China 44%
• Export Increased 13% • Largest Increases: EU 57%, South Africa 27%, Turkey 26%
Ø Largest Import Increases • Thailand 384%, Ukraine 68%, Russia 62%, Canada 20%, USA
18%
• Worldwide Consumption Increased 31% • Largest Increases In Consumption: Russia 62%, China 48%,
USA 40%
PRODUCE MARKETING ASSOCIATION
Main Takeaways Lemon/Lime – 6 Year Trend Ø Worldwide Production Is Down 6%
Ø Largest Reductions: Argentina down 44%, USA down 4% Ø Largest Increases: Israel up 90%, South Africa up 24%, Turkey up 13%,
EU up 6%
Ø Exports Increased 19% Ø Largest Increases: South Africa 31%, USA 29%, Turkey 25%, Mexico
19%, EU 15%, Ø 80% of Mexican Exports In This Category Are Limes
Ø Largest Import Increases Ø UAE 105%, Canada 81%, USA 21%, Saudi Arabia 15%, Ukraine 12%,
Russia 11%, EU 9%
Ø Worldwide Consumption Increased 5% Ø Largest Increases In Consumption: Canada 81%, Saudi Arabia 15%,
Russia 14% and USA 12%
PRODUCE MARKETING ASSOCIATION
General Fresh Food Trends
• Annual Fresh Fruit And Vegetable Export Dollars Are Valued At $88.8 Billion
• Their “Value” Grew By 175% Between 2000 And 2012 • “Volumes” Grew 56% During The Same Time Period
• The Asian Pacific Region Consumes 66% Of All The Fresh Food Worldwide
• It Will Grow To 68% By 2016
• Worldwide Trade Will Grow By 98% By 2026
• Increasing Demand For Food And Limited Resources Will Result In Supply Challenges
• We Must Work Together To Feed The World
Source: Euromonitor – Matt Tripoli