Franchise Council of Australia NFC14 - Amazon S3 · The National Franchise Convention 2014 (NFC14) is the must attend event on the Australian franchising calendar. Attendees include

Franchise Council of Australia NFC14

1 For more information contact Angie Cooksey, Corporate Engagement and Partnerships

[email protected] (03) 9508 0811 +61 412 102 596

National Franchise Convention 2014

NFC14

Sponsorship and Exhibitor Prospectus



[email protected] (03) 9508 0811 +61 412 102 596

http://vimeo.com/79951006



[email protected] (03) 9508 0811 +61 412 102 596

Contents

Key dates 3

Commercial opportunities 3

Reasons to invest 4

Convention information 5-6

Convention sponsorships available 7-24

Exhibitors 22

Individual award sponsorships available 23-24

About Franchise Council of Australia

The national franchise sector is a thriving segment of

small business in Australia with $128 billion in annual

turnover.

This sector employs in excess of 700,000 individuals,

represents 70,000 franchisees and more than 1,200

franchise systems.

The Franchise Council of Australia (FCA) is a not-for-

profit, non-government, membership-based organisation

representing Australia’s franchise sector. The FCA

engages with its members through a variety of high-

visibility mediums including more than 180 nation-wide

industry events per year, trusted electronic

communication such as regular newsletters and political

updates, as well as traditional channels including hard

copy mailing and publications.

Incorporated in 1984, FCA is the country’s only peak

body representing the franchise sector. With a head

office based in Melbourne and a team of 12 experienced

staff, including advocates working with members at the

highest level of federal and state parliament, all the way

through to our highly creative and professional events

team, the FCA provides a comprehensive range of

valuable benefits to its members.

About the NFC14

The National Franchise Convention 2014 (NFC14) is the

must attend event on the Australian franchising

calendar. Attendees include franchisors, franchisees and

suppliers to the sector. NFC14 will begin with a legal

symposium and culminate in the FCA Excellence in

Franchising Awards 2014 gala dinner, the peak

recognition of Australian franchising excellence.

52%

2%

3%6%

34%

3%

Industry Sectors that attended NFC13

Advisory, Professional

Business Services, Personal

Financial Services 52%

Automotive

Home Services

Real Estate, Property,

Building, Construction,

Maintenance, Restoration

Retail

Transport



[email protected] (03) 9508 0811 +61 412 102 596

Key dates

Sunday 26 October

Legal Symposium

Welcome Reception evening

Monday 27 October

Conference, exhibition and networking evening

Tuesday 28 October

Conference and exhibition

Excellence in Franchising Awards night

Conference Location

Sydney Olympic Park

Sydney Showground,

1 Showground Road,

NSW 2127

Commercial opportunities

Category Quantity Investment ex GST Page

Platinum SOLD 8

Gold 1 $20,000 9

Silver SOLD 10

Networking Night SOLD 11

Delegate Bag SOLD 12

Internet 1 $10,000 13

Keynote Speaker 3 remaining $10,000 14

Catering 1 $10,000 15

Lanyard SOLD 16

Espresso Café SOLD 17

Health and Wellness 1 $8,000 18

Photo Booth SOLD 19

Welcome Reception Sponsor SOLD 20

Breakfast Sponsor 1 remaining $6,500 21

Conference Notebook 1 SOLD 22

Exhibitor $5,000 - $5,300 23

Individual Awards 6 remaining $2,500 24-25



[email protected] (03) 9508 0811 +61 412 102 596

Key reasons to invest in the NFC14

The NFC14 is the largest annual franchise event in Australia.

Sponsors and exhibitors are given access to a range of franchisors, franchisees and

suppliers to the franchise sector.

• Significant brand exposure to the FCA database which consists of franchisors,

franchisees and suppliers to the franchise sector across Australia through FCA’s

integrated marketing campaign

• Affiliation with a credible and reputable event that is widely regarded as the

franchise event of the year

• Excellent networking potential with conference delegates, speakers and

exhibitors

• The perfect way to gain face-to-face contact with potential partners and clients

• Maximise your time and resources by showcasing your product to more than 600

people in the franchise industry throughout the duration of the convention

• Take full advantage of networking and customer awareness opportunities with a

real-time gauge of product success or interest

• Stay abreast of current developments – what are the key issues for the franchise

sector? How can your organisation assist?

• Generate new leads, develop your brand or launch a new product via the

exhibition.

Click on the below link to see what you missed

http://vimeo.com/81557615

Testimonials

The NFC13 has given us a fantastic

opportunity to not only connect

further with our existing clients, but

also to meet some great potential

clients.

Jonathon Britton, Shift 8, FCA Partner

and NFC13 Exhibitor

Battery World has been involved with the FCA conference for 2013 because we really

see the benefit of being involved with the peak industry body.

Kerry Hannah, Battery World, NFC13 Delegate Bag Sponsor

We’re delighted to partner with NFC and showcase our brands

here. It’s a great way for us to meet all the guests that are

visiting the conference, and more importantly, give them a

great cup of coffee.

Drew Eide, Foodco - NFC12 & NFC13 Café Sponsor

The main benefit for Microsoft to be a part of this conference

is being able to engage with this very important

community...being able to engage with the franchisors and

franchisees who are a core component of the SMB market is

critical. We couldn’t think of a better place than here to do

that.

Gianpaolo Carraro, Microsoft, FCA Partner and NC13 Exhibitor



[email protected] (03) 9508 0811 +61 412 102 596

Concurrent Sessions 27 & 28 October

NFC14 provides delegates the opportunity to focus their attention on topics relevant to

their position within the sector through concurrent sessions. With three sessions per day,

offering four separate streams, delegates can focus their attention on finance, marketing,

recruitment or operations, as well as franchisee, franchisor and supplier-focused topics.

This provides relevant content for all attendees as well as a significant opportunity to tap

into a highly qualified audience for the appropriate sponsor.

NFC14 Breakfast Series 27 & 28 October

The NFC14 breakfast series provides entertainment and education to all delegates. With

one breakfast each day, the series boasts engaging, expert speakers in a friendly, informal

atmosphere.

The Excellence in Franchising Awards Gala Dinner

The awards evening will be held on 28 October.

The FCA Excellence in Franchising Awards 2014 is the biggest franchising awards

competition in the southern hemisphere and the black tie gala dinner is the most

prestigious event on the franchising calendar.

The awards bring together the best of the best in Australian franchising, recognise and

reward excellence, and provide a platform for companies and individuals to showcase the

amazing work they are doing in the franchise sector.

Click on below link to view 2013 awards annual

http://asp-au.secure-zone.net/v2/index.jsp?id=15/22/3875&lng=en



[email protected] (03) 9508 0811 +61 412 102 596

Marketing Mediums

NFC14 Website

The NFC14 has a dedicated website where delegates can

register for all the events, read biographies of keynote

speakers, view the program and venue details and

review all other NFC14 information. The website is the

main resource for delegates in the lead up to the event.

Links to the NFC14 website have prominent position on

all sections of the FCA website and rank as the top three

hits on Google. Online press in the lead up to the event

links readers directly to the NFC14 website.

Click below to view NFC13 website

http://wired.ivvy.com/event/NFC13/

NFC14 Delegate Booklet

The delegate booklet is distributed to attendees as they

arrive at the convention. It contains all the important

information for the event including the event program,

speaker information, venue maps and facilities,

networking event information, sponsor and exhibitor

company logos and profiles. It serves as a valuable

keepsake following the convention. The Delegate Book

will also be available as an e-book on the NFC14 website

following the convention.

Online

In the lead up to NFC14 delegates, potential delegates

and the general FCA member base receives regular email

communication regarding NFC14 speakers, venues,

ticketing and other important information relating to

their registration.

The Franchise Review

The Franchise Review (TFR) is a full-colour digital journal

published four times per year. TFR features news, issues

and commentary aimed at increasing the knowledge

base and informing the decision-making processes of

those within the sector.

With an initial distribution to 7,000 FCA Members, TFR is

seen by senior managers, stakeholders and decision-

makers. Total readership is estimated to be beyond

10,000.

Key 2014 Marketing Dates

NFC Website

Live date: Thursday 1 May

NFC14 Delegate Booklet

Material deadline: Friday 29 August

Distribution date: From Sunday 26 October

(Delegate booklet will also be available online as an

e-book)

The Franchise Review Edition One

Material deadline: Monday 5 February

Distribution date: Late March

The Franchise Review Edition Two

Material deadline: Monday 21 May

Distribution date: Late June

The Franchise Review Edition Three

Material deadline: Monday 20 August

Distribution date: Late September

The Franchise Review Edition Four

Material deadline: Monday 12 November

Distribution date: Early December



[email protected] (03) 9508 0811 +61 412 102 596

Platinum Sponsor - SOLD

Pre-convention

• Acknowledgement as the Platinum Sponsor for

NFC14 - Exclusive

• Sponsor acknowledgement and colour logo inclusion

on the NFC14 website

• Sponsor colour logo on all pre-event marketing for

the national conference

• Organisation name, logo and a 300-word company

profile with hyperlink on the NFC14 website

• Sponsor will be provided with the Franchise Council

of Australia proud sponsor of NFC14 logo which can

be used for their own marketing purposes (subject

to approval from the FCA)

Convention

• Joint branding with FCA logo and sponsor logo as the

platinum sponsor on the front page of the delegate

book – Exclusive

• Five minute speaking opportunity at the Official

opening of NFC14 - Exclusive

• Inside back cover full page advertisement in the

NFC14 Delegate Booklet Exclusive

• Organisation name, logo and 300 word company

profile in the conference delegate booklet

• Opportunity to introduce a keynote speaker (to be

chosen by FCA )

• Opportunity to place two A4 promotional inserts in

conference delegate satchels (inserts provided by

sponsor)

• Complimentary 6x4m exhibition booth including:

• Fascia board on each exposed aisle

- 4 x 150 watt spotlights

- 2 x power points

- Complimentary breakfast at the

breakfast sessions for 6 attendees per

day ( must pre-register for the

breakfasts)

- Morning tea for 6 attendees per day

- Lunch for 6 attendees per day

- Afternoon tea for 6 attendees per day

- Opening cocktail Reception for 6

attendees

- Networking night for 6 attendees

• Four registrations to FCA Excellence in Franchising

Awards 2014 gala dinner

• Sponsor acknowledgements during the conference

• Sponsor logo on presentation slides at the

conference (where available)

Post- convention

• Sponsor acknowledgement in the Franchise Review

publication following the NFC14

• Photos of the event will be displayed on the NFC14

website until the end of 2014

• Organisation name, logo and 300-word company

profile on the NFC14 website until the end of 2014

• Company hyperlink on the NFC14 website until the

end of 2014

• Conference delegate booklet will be available as an

e-book on the NFC14website

• First right of refusal for the Platinum sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Gold Sponsor - $20,000 ex GST

Pre-convention

• Acknowledgement as the Gold Sponsor for NFC14 -

Exclusive



• Sponsor colour logo on all pre- event marketing for








Convention

• Opportunity to speak or provide a speaker at a

concurrent session at the convention ( subject to

content approval)

• One full page colour advertisement in conference

delegate booklet



• Opportunity to place one A4 promotional insert in


sponsor)


- Fascia board on each exposed aisle


- 2 x power points

- Complimentary breakfasts at the


day (must pre-register for the

breakfasts)




- Opening Cocktail Reception for 6

attendees


• Four registrations to FCA Excellence in Franchising





Post- convention

• Sponsor acknowledgement in The Franchise Review



until the end of 2014




end of 2014


e-book on the NFC14 website

• First right of refusal for the Gold sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Silver Sponsor - SOLD

Pre-convention

• Acknowledgement as the Silver Sponsor for NFC14 -

Exclusive











Convention

• Opportunity to speak or provide a speaker at a

concurrent session at the convention ( subject to

content approval)


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees


• Two registrations to FCA Excellence in Franchising





Post- convention








end of 2014



• First right of refusal for the Silver sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Networking Night Sponsor - SOLD

Pre-convention

• Acknowledgement as the Networking Night Sponsor

for the NFC14 - Exclusive





• Organisation name, logo and a 150 -word company






Convention

• Joint naming rights with the FCA 2014 Networking

Event - Exclusive

• Five minute welcome speech to address the

delegates at the networking night – Exclusive

• Opportunity to place banners in the networking

room ( sponsor to provide) – Exclusive

• Opportunity to distribute collateral at the

Networking Event at the entrance ( sponsor to

provide FCA to approve) - Exclusive


delegate booklet





Sponsor)

• 8 registrations to the networking event

• Two registrations to the NFC14




breakfasts)


- Lunches for 2 attendees per day

- Afternoon teas for 2 attendees per day


attendees






Post- convention



• Photos of the event will be displayed on the

conference website until the end of 2014




end of 2014



• First right of refusal for the Networking Night

sponsor at NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Delegate Bag Sponsor - SOLD

Pre-convention

• Acknowledgement as the Delegate Bag Sponsor for

NFC14 - Exclusive





• Organisation name, logo and a 200 word company






Convention

• Logo inclusion on delegate bag co-branded with

FCA- Exclusive


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention








end of 2014



• First right of refusal for the Delegate Bag

sponsorship at NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Internet Sponsor - $10,000 ex GST

Pre-convention

• Acknowledgement as the Internet Sponsor for

NFC14 - Exclusive











Convention

• Rights to exclusively run the internet booth –

Exclusive


delegate booklet





sponsor)

• Complimentary 6 x 2m exhibition booth including:



- 2 x power points




breakfasts)





attendees







Post- convention






profile on the NFC14website until the end of 2014


end of 2014



• First right of refusal for the Internet sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Keynote Speaker Sponsor X 4 - $10,000.00 ex GST

Pre-convention

• Acknowledgement as a Keynote Speaker Sponsor for

the NFC14 (keynote speakers will be chosen by FCA)











Convention

• Opportunity to introduce the key note speaker

• Opportunity to place banners on stage with the

sponsored key note speaker (sponsor to provide)

• One half page colour advertisement in conference

delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention






profile on the conference website until the end of

2014


end of 2014



• First right of refusal for the Keynote Speaker




[email protected] (03) 9508 0811 +61 412 102 596

Catering Sponsor - $10,000.00 ex GST

Pre-convention

• Acknowledgement as the Catering Sponsor for

NFC14 - Exclusive











Convention

• Opportunity to display collateral on catering stations

in the exhibition hall – Exclusive

• Opportunity to supply branded items to be placed

on catering stations in the exhibition hall during the

convention for example water bottles, napkins

(approved by FCA) - Exclusive


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention








end of 2014



• First right of refusal for the Catering sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Lanyard Sponsor -SOLD

Pre-convention

• Acknowledgement as the Lanyard Sponsor for

NFC14 - Exclusive






profile with hyperlink on the NFC14website





Convention

• Joint branding with the FCA on the convention

lanyards- Exclusive


delegate booklet





Sponsor)




- 2 x power points




breakfasts)

- Morning Tea for 2 attendees per day

- Lunches for 2 attendees per day

- Afternoon teas for 2 attendees per day


attendees







Post- convention








end of 2014



• First right of refusal for the Lanyard sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Espresso Café Sponsor - SOLD

Pre-convention

• Acknowledgement as the Espresso Cafe Sponsor for

the NFC14 - Exclusive











Convention

• Exclusive rights to run the Espresso Café. Coffee

machine and distribution must comply with venue

policies ( coffee cart, staff and costs to be organised

and supplied by the sponsor) – Exclusive

• Opportunity to brand seating area opposite the

Espresso Café ( banners, signage and seating to be

supplied by the sponsor) – Exclusive

• Opportunity to brand coffee cups with the sponsor’s

logo (to be supplied by the sponsor) - Exclusive

• The sponsors exhibition booth will be placed

alongside the café cart


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention








end of 2014



• First right of refusal for the Espresso Cafe




[email protected] (03) 9508 0811 +61 412 102 596

Health and Wellness Sponsor - $8,000 ex GST

Pre-convention

• Acknowledgement as the Health and Wellness

sponsor for NFC14 - Exclusive











Convention

• Opportunity to provide complementary services

and information to assist with day to day health and

wellness in the workplace - Exclusive


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention








end of 2014



• First right of refusal for the Health and Wellness




[email protected] (03) 9508 0811 +61 412 102 596

Photo Booth Sponsor - SOLD

Pre-convention

• Acknowledgement as the Photo Booth Sponsor for

NFC14 - Exclusive




the NFC14







Convention

• Joint logo branding with the FCA on the printed

photographs taken in the booth- Exclusive

• Opportunity to place sponsor banners next to the

photo booth (sponsor to provide) - Exclusive


delegate booklet





sponsor)




- 2 x power points




breakfasts)





attendees







Post- convention




NFC14website until the end of 2014




end of 2014



• First right of refusal for the Photo Booth sponsorship

at NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Welcome Reception Sponsor- SOLD

Pre-convention

• Acknowledgement as the Welcome Reception

Sponsor for NFC14 - Exclusive




NFC14







Convention

• Opportunity to provide a five minute welcome

speech at the opening of the Welcome Reception-

Exclusive

• Opportunity to place banners where the Welcome

Reception is being held ( sponsor to provide) –

Exclusive

• Opportunity to distribute collateral at the entrance

to the reception ( sponsor to provide FCA to

approve) - Exclusive


delegate booklet





Sponsor)




- 2 x power points




breakfasts)




- Welcome Reception for 6 attendees







Post- convention







2014


end of 2014



• First right of refusal for the Welcome Reception




[email protected] (03) 9508 0811 +61 412 102 596

Breakfast Sponsor - $6,500.00 ex GST

Pre-convention

• Acknowledgement as the Breakfast Sponsor for

NFC14











Convention

• Sponsor acknowledgement at the Breakfast

• Joint opportunity with FCA to place banners on the

stage at the breakfast ( sponsor to provide) –

Exclusive

• Opportunity to distribute collateral at the entrance

to the Breakfast( sponsor to provide FCA to approve)

• Photo opportunity with the presenter on the stage

prior/post Breakfast


delegate booklet





sponsor)

• Two complimentary convention registrations

including:




breakfasts)





attendees







Post- convention







• Company hyperlink on the state conference website




• First right of refusal for the Breakfast sponsorship at

NFC15



[email protected] (03) 9508 0811 +61 412 102 596

Conference Notebook without exhibition booth -

$3,500.00 ex GST (sponsor must supply notebooks

and incur any printing costs)

Conference Notebook with exhibition booth - SOLD

(sponsor must supply notebooks and incur any

printing costs)

Let the world take note of your brand by placing it on the

cover and on every page of the NFC14 conference

notebook. The notebook sponsor also has the

opportunity to include a full-colour, inside front-cover

page ad for increased messaging and an opportunity to

drive booth traffic. Every time attendees use this popular

item to record or review sessions and meeting notes,

they see your company logo, not just on site, but back at

the office too.

Pre-convention

• Acknowledgement as the Conference Notebook

Sponsor for NFC14











Convention


delegate booklet



• Two complimentary convention registrations (if the

exhibitor booth is taken) including:




breakfasts)





attendees







Post- convention







• Company hyperlink on the state conference website






[email protected] (03) 9508 0811 +61 412 102 596

Exhibitors

$5,000.00 ex GST for current FCA members

$5,300.00 ex GST for non- members

Pre-convention

• Acknowledgement as an exhibitor for NFC14

• Exhibitor colour logo inclusion on the NFC14website



• Exhibitors have the opportunity to attend the FCA

Excellence in Franchising Awards 2014 evening and

will receive a 10% discount off the ticket cost if they

pre-register before the convention

Convention






- 2 x power points




breakfasts)





attendees


• Exhibitor logo on presentation slides at the


Post- convention





2014


end of 2014



• First right of refusal for the Exhibition opportunities

at NFC15



[email protected] (03) 9508 0811 +61 412 102 596

FCA Excellence in Franchising Awards 2014 Gala Dinner

Tuesday 28th

October 2014 7pm

Individual Awards sponsorship $2,500 ex GST

The FCA Excellence in Franchising Awards 2014 is the biggest franchising awards

competition in the southern hemisphere and the black tie gala dinner is the most

prestigious event on the franchising calendar.

The awards bring together the best of the best in Australian franchising, recognise and

reward excellence, and provide a platform for companies and individuals to showcase the

amazing work they are doing in the franchise sector.

The below link will take you to 2013 awards photos and awards annual.

http://www.franchise.org.au/awards.html

Individual Awards Categories available to sponsor:

Australian Established Franchisor of the Year SOLD

Australian Emerging Franchisor of the Year SOLD

Franchisor Social Responsibility SOLD

Franchise Woman of the Year SOLD

International Franchisor of the Year SOLD

Multi-Unit Franchisee of the Year

Single Unit Franchisee of the Year (less than two staff / two or more staff)

Field Manager of the Year

Excellence in Marketing

Supplier of the Year

Franchisee Community Responsibility and Contribution Award



[email protected] (03) 9508 0811 +61 412 102 596

Individual Award Sponsorship - $2,500.00 ex GST

Pre-convention

• Acknowledgement as the sponsor for the individual

award that was selected NFC14




the NFC14



https://vimeo.com/80580302

Convention

• Photo opportunity with the winner post the award

• Sponsor acknowledgement during the presentation

of the award







Post- convention







2014


end of 2014



• First right of refusal for the Established Franchisor of

the Year sponsorship at NFC15

Documents

Franchise Council of Australia NFC14 - Amazon S3 · The National Franchise Convention 2014 (NFC14) is the must attend event on the Australian franchising calendar. Attendees include