Upload
bailee-walsh
View
214
Download
0
Tags:
Embed Size (px)
Citation preview
Fostering Innovation
Adapt or go extinct
Agenda
Technology Changes FastBusiness Models Change
Innovation In Your Organization
• Legal technology evolves• Delivering Content• Extracting information and knowledge from large
data pools• Predictive coding and analytics
Technology Changes Fast
• Future breakthrough (?)• Text treated as information, not data (semantics)
• Pick 3 of these disruptive technologies• Automated Document Assembly• Relentless Connectivity• Electronic Legal Marketplace• E-Learning• Online Legal Guidance• Legal Open-Sourcing• Closed Legal Communities• Workflow and Project Management• Embedded Legal Knowledge• Online Dispute Resolution• Intelligent Legal Search• Big Data• AI-Based Problem Solving
And It Will Change Faster
• LPO
• Online Legal Services
• Online Storefront
• Alternative Law Firms
New Business Models
• Law firms practices haven’t changed that much over the past few decades
• Disruptive vs. sustaining innovation• Challenge: is ground-breaking innovation for new start-
up firms only? What about existing, traditional law firms?
Survival Of The Fittest
• Stay close to your fee-earners• Set up a structure that promotes and enable
transformation• Crowdsourcing• Reward Failure!
Innovation – Getting the Ideas
• Communicate at all stages.• Identify Champions in the business who will
support you.• Challenge of being a Partnership. 20-60-20
approach.• Optimizing existing practices? Or changing
them?• Patience and Resilience
Innovation – Getting the buy-in
• Innovation is a slow process. Start early.• Learn to Fail Fast• Keep the momentum going but set the right
expectations.• Promote success and start a virtuous cycle.
Innovation – Delivering
• Fight the temptation to stay in your comfort zone• Find your level of risk acceptance• Innovation is a state of mind and a process – not a one-
off
Final Thoughts
Fostering Innovation:Sustaining v. Disruptive Innovations
Presented by:Sally R. Gonzalez
Sustaining Innovations
• Sustaining innovations provide improved delivery or performance of an established product or service– Adopters might struggle initially, but can and do
implement them • Most innovations are sustaining• Birthplaces in law firms– Process improvement – Clients– Competitive positioning
Example:
Example:
• “Book of Jargon‘”mobile phone apps for business and legal executives– Aim to help demystify sector
specific terminology and legal / business jargon
– Published on iTunes, iPad & website
Example:
• Client said: “We’ll increase case volume at lower unit cost” and Littler completely re engineered the way matters are handled‐
• Envisioned strategic management of a high volume of administrative ‐agency charges (such as federal, state, and local charges of discrimination), at a fixed, per charge fee‐
• Re engineered the legal process for a client dedicated, team based model ‐ ‐ ‐including distributed, work-at-home lawyers
• Maximized use of technology– To anticipate attorney needs as they conduct research, prepare
responsive documentation and perform legal and risk analysis– To provide transparent, privileged, and real time online access to the ‐
status of the client’s matters, as well as a dashboard of key performance indicators, visual graphics, and reports
– Built on a hosted technology platform developed in collaboration with third-party web-development company that allows
Example:
Source: www.clearspire.com
Disruptive Innovations
• Bring to the market a very different value proposition• Offer worse, not better, performance or quality when they
first arrive, but arrive when the market is ready for something smaller, cheaper, easier, or more convenient
• Almost always start out at the lowest level of the market, or even tap into markets that have previously been invisible
• Offer something that incumbents can’t replicate, even if they wanted to, because the attempt to replicate would tear the incumbent apart by fundamentally undermining its basic production and business model
Fasten Your Seatbelts; George Beaton; June 2013 87 (6) LIJ, p.40
Example:
Example:The Avatar Project
• Sponsored by the 2045 Initiative.
• Goal is "to create technologies enabling the transfer of an individual’s personality to a more advanced non-biological carrier, and extending life, including to the point of immortality.”
• Devote attention to “enabling the fullest possible dialogue between the world’s major spiritual traditions, science and society."
A “lawyer” who never sleeps?
Closing Thoughts
• Law firms are well positioned to adopt…– Sustaining business innovation (doesn’t threaten core
business)– Sustaining technology innovation (incrementally
improves efficiency and effectiveness)– Disruptive technology innovation (radically improves
efficiency and effectiveness)
But Can a Law Firm Ever Find The Path to Disruptive Innovation?
“Two roads diverged in a wood and I took the one less travelled byAnd that has made all the difference”
Robert Frost,“The Road Not Taken”