FORGIFT ME NOT

Owned by:Sarah Jones, Jensen Perrick, Sam Gaussoin and Melissa

Carson

ForGift Me Not: Making every special occasion unforgettable● Smart-phone app that allows users to place orders for future

holidays, occasions, anniversaries, etc. ● App sends reminders when the event is approaching (so you

don’t forget)● Can order gifts for all holidays at one time→ ONE STOP

SHOPPING● Alerts you when order is placed and confirms your purchase● Connects businesses to their target markets and locks down

future deals for them● Simply pay a monthly fee and receive unlimited access to our

service

1. Single app that allows you to shop all your favorite brands/stores

2. Customers can plan ahead and save themselves the stress of last minute shopping

3. Business revenue come from the monthly subscription fees, not by marking up the price of products

4. Allows customers to customize gifts, choose a shipping date and recipient, and stay up to date on the important events in their lives

PRODUCT DIFFERENTIATION:

Business Model

● Partnership (25% each)o share liability and profitso collaborate on problemso provide equal share of start-up funds

● Monopolistic Competitiono many different online retailerso easy to enter/leaveo product differentiation/marketing is

the key to our success

Competition

● Competing companies include Amazon, 1-800-FLOWERS, and Edible Arrangements

● ForGift Me Not will outshine its competitors because,o one stop shopping that can be done

from comfort of own homeo offers pre-order dates to stay ahead

of busy scheduleo sends notifications to users that the

special occasion is approaching and when ordered gifts have been shipped

Financing● Asking for $25,000 in exchange for 12%

ownership in our companyo This will leave each one of our

partners with 22% of the business● ForGift Me Not will be financed by the

$4.99/monthly fee users pay for our services

● We predict we will create $950,000 in revenue by 2017

● As popularity and usage increases, we will seek for a percentage of sales from partnering companies as commission

Marketing

-Affiliate Marketing Style-Advertising Includes: TV, Newspaper, Radio-Promotions: Free Shipping & Handling, Free Subscriptions-Price: Free Download, $4.99/monthly subscription

-Cardboard instore cutouts -Average person has 17+ celebrations per

year -201.7 million

online shoppers (2015)

TARGET MARKET

College Students/Young Adults:● financially

independent● busy

schedules

Adults:● financially

independent● busy schedules● serious

relationships

Elderly● financially

independent● hard to get to

the store● helps with

forgetfulness

KEY MARKET:● can pay for

service● families● people in

relationships● those with

busy lives● people who

cannot make it to the store to do their shopping

Operations● ForGift Me Not is set up as an APP

available to smart-phone users.● We will be hiring a handful of

individuals with a strong sense of technology and drive to provide exceptional customer service.

● Tech Support will be paid an annual salary of $46,000. Other employees will be paid at a minimum wage rate, receiving roughly $20,000 a year.

● Since our business is accessible through a smartphone APP, our hours will be 24/7.

● The CFO of our company will be in charge of finances.

● People will pay for our service APP through a monthly subscription.

Operations continued . . .

● The CFO of our company will be in charge of finances.

● People will pay for our service APP through a monthly subscription.

● One pitfall of our business will be the logistics and distribution of goods. Another we need to highly consider is the fact that the tech market is tough to compete in because it’s constantly changing