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1 Foreign Direct Investment: Financing Sustainability Conference June 19, 2002 Anton Lukac Vice President Strategic Implementations U. S. Steel Kosice, s.r.o.

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  • 1

    Foreign Direct Investment:Financing Sustainability

    Conference

    June 19, 2002

    Anton LukacVice President Strategic Implementations

    U. S. Steel Kosice, s.r.o.

  • 2

    U. S. Steel

    United States Steel• Founded in 1901

    • World’s first billion dollar corporation

    • Known on Wall Street as “The Corporation”

    • A giant of 20th century American industry

    • Growth fueled by American industrial expansion

  • 3

    U. S. Steel

    Manufactured many types of steel productsOwned a variety of steel and non-steel businessesPioneered technologies and management techniquesEmployed over 200,000 people; owned facilities across the U.S.Integrated steel company

  • 4

    U. S. Steel

    1990’S – Modernized facilities to meet world class standardsEntered in joint ventures with companies from:• Mexico• Japan • Korea• US

    Focus on core business and customers

  • 5

    U. S. Steel

    Globalization of USS Customers• U. S. Steel customers operating overseas

    Globalization Criteria• Support customer overseas operations

    • Serve emerging markets

    • Develop new markets for USS products

    USS search led to Kosice, Slovakia

  • 6

    U. S. Steel

    USS-POSCO JVTinplate, Galv., CR

    USS-FairfieldFlat ProductsFor Constr.

    USS-Tubular

    USS-MinntacIron Ore Mining &Pelletizing

    USS-GaryAutomotiveProducts.

    USS-FairlessGalv. & Tin

    Pro-Tec JVGalv.

    - USS Auto Research Ctr.- Double Eagle JV, EGL- Worthington JV, processing- Olympic Laser Processing JV

    - USS HQ- Irvin Works- ET Works- Straightline- Research Ctr.Acero Prime JV

    Processing forAuto & Applicance

    Met-Chem

  • 7

    U. S. Steel Kosice

    U. S. Steel aware of VSZ’s assets:• Modern equipment

    • Well-maintained facility

    • Highly-educated workforce

    1998 – U. S. Steel signed agreement with VSZ to produce tin plate

    USS assumed control of VSZ steel plant in November, 2000

  • 8

    U. S. Steel Kosice Market

    Ger.Poland

    Ukraine

    Belarus

    Russia

    Romania

    Bulgaria

    Yugoslavia

    Italy

    Switzerland

    Czech Republic

    Hungary

    Slovakia

    Croatia

    Austria

    Slovenia

    Bosnia-Herzegovina

    GM

    GM

    GM

    Ford

    Tower Automotive

    TowerAutomotive

    A.O. SmithButler Mfg.EmersonFrigadaireVan Leer

    Whirlpool

    Trinity Ind.

    Trinity Ind.

    DaimlerChrysler

    BMW

    Van LeerVan LeerVW Group

    VW Group Magna

    Magna

    MagnaMagna VW Group

    VW Group

    VW Group

  • 9

    U. S. Steel Kosice

    Central Europe – A Good Investment Decision• Potential for economic change• Healthy and dynamic market economy• Emerging markets• Excellent educational system• Skilled workforce• Cooperative governments

    $121 million profit, $61 million CAPEX in 2001

  • 10

    Global Economic ConditionsGross Domestic Product Growth in Central Europe Will Decline, but Not as Severely as EU, US, and JapanSlovakia GDP will increase

    6

    4.1

    1.5

    3.3

    1.11.7

    1.50.7

    3.12.2

    2.732.9 2.7

    4

    1.5 1.8

    3.83.5

    5.254

    2000320012200210

    -1 -0.7 -1-2

    USA Japan EU Hungary Poland SlovakiaCzechRep

    Source – OECD 2001

  • 11

    Global Impacts

    Over Capacity

    Trade Cases

    Protective Tariffs

    Bankruptcies

    Consolidation

    Privatization

  • 12

    Price Trends in GermanyCRU Statistics

    Hot rolled

    Cold rolled

    Galvanized

    540

    480

    180

    240

    300

    360

    USD

    per

    ton 420

    IX.0

    0

    I.99

    I.01

    I.98

    I.00

    I.97

    V.00

    V.97

    IX.9

    7

    V.99

    IX.9

    9

    V.01

    IX.0

    1

    V.98

    IX.9

    8

  • 13

    Growth MarketsReal GDP Growth

    Central Europe exceeds Western EuropeReal GDP Growth % change YOY%

    3.3%

    1.7% 1.5%

    2.9%

    4.3%

    2.6% 2.7%

    4.1%Western EuropeCentral Europe

    4.5

    4.0

    3.5

    3.0

    2.5

    2.0

    1.5

    1.0

    0.5

    0.02000 2001 2002 2003

  • 14

    Sheet Steel Consumption GrowthConsumption Exceeds Production

    ProductionConsumption

    15

    14

    13

    10

    11

    12

    mil.

    tons

    9

    8

    2000 2001 2002 2003 2004 2005 2006Source: CRU October 2001 Sheet Steel Quarterly

  • 15

    Central European Vehicle Production000 units of production

    1,396 1,4491,665

    1,972 2,111

    1,500

    2,000

    Greater than 10% annual growth expected

    2,500

    1,000

    0,500

    0,0002001 2002 2004 2006 2011

  • 16

    Central European Growth Corridor

    Central European Growth Corridor

  • 17

    Serbia Is Part Of Central European Growth Corridor

    Serbia is making great political and

    economic progress

    Serbian Government is:

    • Stabilizing economy

    • Strengthening democracy

    • Improving investment climate

  • 18

    Commitment ToEconomic Development

    Attract FDI to PromoteEconomic Growthand Job Creation

    PublicizeBenefits

    Help EstablishNew Businesses

  • 19

    Commitment ToEconomic Development

    Over 280 Companies Contacted10 Companies Considering Relocation 5 Companies Have Established Operations• Approximately 1000 New Jobs at Full Staff and

    $26 Million in Foreign Direct Investment

  • 20

    Why Would USS Do This?

    To generate more business for U.S. Steel

    If we recruit businesses that use steel products, we can sell steel products

    To be a part of the all aspects of the community: economic, social, cultural, and civic

    To integrate into the society at large

  • 21

    Commitment To Community

    Since December 2000, USSK has Donated Over 1.4 Million US Dollars:• Health Care

    • Environment

    • Education

    • Science

    • Sports

    • Culture

    • Charities

  • 22

    Commitment To Employees

    USSK has Maintained Employee Level at Approximately 16,000 Employees Are the Strength and Character of the CompanyIncreased Cooperation Between Labor and ManagementLabor Agreements Signed EarlyEmployee Cooperation, Trade Unions, Improved Productivity and Profitability Resulted in Increased Wages

  • 23

    U. S. Steel Kosice

    FDI Critical to Business Success in Transition EconomiesCommitment to SucceedCommitment to Economic DevelopmentCommitment to CommunityCommitment to Employees

  • 24

    FDI Benefits All

    Attracts More Foreign InvestmentSustainable GrowthMore Jobs / Reduced UnemploymentIncreased Social ProgramsImproved Standard of LivingMore Spendable IncomeLower Interest RatesDomestic Investment

    Domino Effect

  • 25

    U. S. Steel Kosice

    Foreign Direct Investment:Financing Sustainability ConferenceJune 19, 2002U. S. SteelU. S. SteelU. S. SteelU. S. SteelU. S. SteelU. S. Steel KosiceU. S. Steel Kosice MarketU. S. Steel KosiceGlobal Economic ConditionsGlobal ImpactsPrice Trends in GermanyGrowth MarketsReal GDP GrowthCentral Europe exceeds Western EuropeSheet Steel Consumption GrowthConsumption Exceeds ProductionCentral European Vehicle ProductionCommitment ToEconomic DevelopmentCommitment ToEconomic DevelopmentWhy Would USS Do This?Commitment To CommunityCommitment To EmployeesU. S. Steel KosiceFDI Benefits AllU. S. Steel Kosice