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Introduction to Protecting Your Pets’ Teeth and Gums
Here’s Why You Should Be Brushing Your Pets’ Teeth
How To Train Your Pet To Get Their Teeth Brushed
How To Find A Veterinarian Dentist
Got Your Pet’s Teeth Cleaned? Now What?
Getting Started in Providing Your Pets with Quality Dental Care
List of content
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Introductionto Protecting Your Pets’Teeth + Gums
A lot goes into ensuring that dogs
and cats receive the dental care
they need to enjoy healthy teeth and
gums for life. To support pet owners
on this journey, our team at Petsmile
created this informative guide about
protecting your pets’ dental health.
With this guide, you will learn all
you need to know about at-home
and professional dental care
for dogs and cats.
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At the start of this guide, we will
cover the importance of regularly
brushing your pets’ teeth and how
to accomplish this feat. We will
also discuss best ways to find a
skilled veterinary dentist and what
to expect from the tooth cleaning
process. Finally, we will explore ways
to maintain the excellent condition
of your pets’ teeth and gums. All
this information will assist in your
complete care of your pets’ teeth and
gums, so get ready to learn all you
need to know.
02
Intr
od
uct
ion
to
Pro
tect
ing
You
r P
ets’
Tee
th +
Gu
ms
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At Petsmile, we strive to help dogs
and cats live happier, healthier lives
through every age and life stage.
Our Veterinary Oral Health Council
(VOHC) accepted toothpaste
supports this mission by actively
eliminating biofilm and plaque using
our proprietary Calprox formulas.
As our formula gently dissolves the
protein layer on the teeth, plaque,
bacteria and stains disappear as well.
With our effective toothpaste for
pets, we proudly support pet owners’
efforts in keeping their dogs and cats
happy and healthy for years to come.We welcome you to jump right in
and learn all you need to know about
preserving the dental health of your
pets. Our guide will give you the
knowledge you need to provide your
pets with exceptional dental care
through every stage of life.
Our Mission in Helping You Protect Your Pets’ Dental Health
Forge Ahead to Learn How to Preserve the Dental Health of Your Pets
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Here’s Why You Should Be Brushing Your Pets’ Teeth
Despite the rise of teeth cleaning
bones and treats, dogs need daily
toothbrushing sessions to maintain
great oral health. The bones and
treats can act as a backup method,
but the focus needs to stay on wthor-
oughly cleaning the teeth and gums
with a toothbrush and toothpaste
for pets each and every day. When
you attend to the needs of your pets’
dental health, you can prevent tooth
decay, gum diseases and other health
complications from developing. Your
pets may benefit from the care by
retaining their full set of teeth and
living without pain and discomfort
associated with poor dental health.
Explore why you need to brush your
pets’ teeth every day in detail using
this informative guide.p
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Both cats and dogs have several
different types of teeth for grabbing,
eating and grooming purposes. From
the incisors to the molars, each type
of tooth requires thorough cleaning
to prevent plaque and bacteria from
adhering to the surface. You must pay
attention to the grooves and ridges in
each tooth surface to fully remove
food deposits and plaque.
When cleaning the tooth surfaces,
the front, back, sides and top all need
attention to remain in great condition.
Unlike your own at-home dental care
needs, you do not need to floss between
your pets’ teeth, as a specially designed
pet toothbrush tends to hit all the most
important spots. You simply need to
clean the entire surface of each tooth
with a spe- cially-designed toothpaste
for pets to remove the deposits that
could otherwise harm your pets’ teeth.
Dental Anatomy of Cats and Dogs
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We welcome you to jump right in
and learn all you need to know about
preserving the dental health of your
pets. Our guide will give you the
knowledge you need to provide your
pets with exceptional dental care
through every stage of life.
Without removal of dental
biofilms and plaque
deposits, your pets’ teeth
and gums could start to
suffer serious damage.
As the plaque deposits
develop beneath the
gumline, damage to the
gums occurs in the form
of gum disease. This
condition tends to worsen
over time, creating deeper
and deeper periodontal
pockets around each
tooth. Eventually, the
tooth loosens in its socket
and falls out, leaving your
pet without the proper
dentition needed to pick
up items, eat and groom
themselves.
Tooth decay can also
cause the teeth to fall out
as the acids produced by
the bacteria eat through
the enamel and inner tooth
surfaces.
Typical Development Cycle for Plaque Deposits on Your Pet’s Teeth
Complications Caused by Advanced Gum Disease + Tooth Decay
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In addition to protecting the teeth
and gums, regular oral health care
for pets can help keep minor to
serious medical conditions at bay.
The biggest risk of skipping at home
and professional dental care for your
pets is an infection. If an infection
develops within the teeth or gums,
it could quickly pass into the blood,
causing a systemwide infection.
Poor dental hygiene is also linked to
the development of heart disease,
diabetes, liver abscesses, and other
major health conditions. If dental
pain interferes with good eating
habits, vitamin deficiencies, including
anemia, could arise and persist until
the underlying problems are resolved.
Great at-home oral health care for
pets can help prevent these issues
by keeping the teeth and gums in
excellent condition.
Health Conditions Linked to a Lack of Veterinary Dental Care
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To start establishing beneficial
at-home routines for oral health
care for pets, pick a time of the day
that you can dedicate to this process.
Then, you can gather your supplies,
including effective toothpaste for
pets, and place them in an easily
accessible location. You can use a
long-handled toothbrush or a finger
brush if that is easier on your pet.
Either way, apply the toothpaste to
the brush and begin gently scrubbing
down each tooth in your pets’ mouth.
Gently move the brush over the top
and sides of each tooth using circular
motions, focusing on removing
biofilm from the nooks and crannies.
Remember to brush all the way at the
back of the molars to prevent decay
from setting in there, as is common
with both cats and dogs.
Beneficial Routines for Oral Health Care for Pets
08
Your pet will likely enjoy the brushing
process, but you can ensure that it
becomes a favorite pastime by using
positive reinforcement techniques.
With plenty of praise and few treats
along the way, you can help your
pet look forward to you pulling out
the tube of toothpaste for pets.
The delicious rotisserie chicken
and London broil flavors can also
help increase your pets’ comfort
and willingness to sit through the
brushing sessions.
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pet
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mDevelop a Daily Oral Health Care Plan to Protect the Health of Your Pets
When it comes to the daily oral health
care of your pets, you can take charge
by developing a comprehensive at-
home care plan. Begin by filling out
your at-home pet dental care toolkit
with Petsmile toothpaste and your
brush of choice. Once you have the
supplies on hand, you can work
toward acclimating your pets to the
daily toothbrushing process. Although
your pets may balk at first, they will
eventually come around and show
great enthusiasm for the amazing
toothpaste flavors found in Petsmile
toothpaste. Pick your pets’ favorite
flavor and checkout to add this
awesome toothpaste for pets to your
at-home pet dental care kit.
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How To Train Your Pet To Get Their Teeth Brushed
If you’re one of the few pet owners
whose cat or dog doesn’t easily sit
through a full toothbrushing session
without complaint, here’s some help.
Some pets will buck, roll, and squirm
away the first couple times you try
and brush their teeth. But it’s very
easy to train your pet to willingly sit
through a teeth brushing session.
Here’s how you can get started in
training your pet to allow you to
brush their teeth. Cats and dogs
love the taste of Petsmile, and
owners soon start incorporating
our toothpaste as a treat.
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How
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Before you can start training for
any desirable behavior, you must
establish reward and release cues
that you will use throughout the life
of your pet. The reward cue tells
your pet, in no uncertain terms, that
they performed the right behavior
at the correct moment. The release
cue, on the other hand, lets your pet
know that they are done with being in
obedience mode and can relax.
For cats and dogs, you can use a
clicker, whistle or word for the reward
cue. You will need to pair the reward
cue with a treat, praise or both to
utilize positive reinforcement to
breeze through the training process.
To accomplish this, immediately give
your pet a treat and praise each time
you use the reward cue. The release
cue can be a simple phrase or sound,
as long as it is different from your
other cues. Remember to always use
the release command whenever you
are done working with your pet.
To easily brush your pets’
teeth, you will need to
teach a simple sit stay
command. Start with sit
by guiding your pet using
a treat raised just above
the snout. As your pet’s
nose follows the treat, their
rump will end up on the
ground. Once this happens,
give the reward cue, and
then treat and praise. With
your pet in the sit position,
teach stay in three-second
increments until your pet
can remain in one spot for
at least one minute at a
time. Once your pet can
sit and stay, you can move
onto the next step.
Establish Reward + Release Cues
Train the Sit Stay Command
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All the tools and supplies needed
for a great oral care routine can
feel overwhelming or scary to
pets. Therefore, you should gently
introduce these supplies to your pet
in slow steps. Start by bringing the
items into the same room as your pet,
and then slowly move them closer
and closer. Treat and praise freely to
create a positive connection between
the supplies and the rewards. With
time, your pet will look forward to
seeing the oral care supplies needed
for great brushing habits.
Pets do not need to have their teeth
brushed as often as humans, but daily
oral care sessions are still a necessity.
Plan to brush your pet’s teeth after
the last meal of the day to protect
them from bacterial growth through
the evening hours. By removing the
biofilm that builds up on the teeth
before bed, you help minimize the
growth of bacteria that cause cavities
and tooth decay. With the creation of
a solid brushing schedule, your pet
will learn to accept the sessions as
a normal part of the daily routine.
Familiarize Your Pet with the OralCare Supplies
Establish a Solid Brushing Schedule
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mWith Petsmile you do not need to use
a toothbrush to clean your pet’s teeth,
though it is recommended. Petsmile
contains Calprox that actively helps
to gently remove plaque from teeth
upon contact. The teeth will become
cleaner, the gums healthier, and
breath fresher. The specialized
formula also helps to strengthen the
enamel to prevent cavities and other
dental health issues.
By selecting a Petsmile, you can skip
the brush and move through the
oral care process much quicker and
easier. Instead, simply use your gauze-
covered finger to apply the toothpaste
for pets to all tooth surfaces. As your
pet gets used to having his or her
teeth cleaned, you can switch to a
traditional or finger-cover toothbrush
to add mechanical plaque removal
to the process. You can also just let
y our pet’s tongue do the work when
Petsmile is applied to teeth. Your dog
will love it and his tongue will swish
it over his teeth, then Calprox in
Petsmile will begin to inhibit
plaque and clean the teeth.
Work Without a Brush at First
How
To
Trai
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How
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If your pet is young or you are still
early in the training process, you can
break up the brushing sessions to
make it easier on you both. Simply
focus on completing one quadrant
per brushing session to complete
all four by bedtime. As your pet
acclimates to this process, it will be
easier to squeeze all the brushing into
a single session. Maintain a calm, but
firm, attitude and utilize your positive
reinforcement techniques to help
your pet adjust to having his or her
teeth brushed. Save the most tempting treats you
have on hand as rewards for your
pet’s daily toothbrushing sessions.
The best treats will help encourage
your pet to sit tight and tolerate the
toothbrushing routine. Some pets
even start to enjoy the gum massage
and attention, not to mention all
the praise, that comes with the
daily oral healthcare routines. Until
then, however, you have to bring out
the best treats possible to ensure
the full compliance of your pet.
Always provide enthusiastic praise
in a positive voice to help your pet
remain comfortable throughout every
brushing session. Through the years,
you will be able to phase out treats
and just provide praise alone, if you
wish.
Break Up Brushing Sessions
Offer the Most Delicious Treats and Ample Praise
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Remember to Partner with a Veterinary Dentist
Although at-home toothbrushing for
pets is of vital importance, you still
need to partner with a veterinary
dentist to protect the health of your
pet’s teeth and gums. A veterinary
dentist needs to perform regular
cleaning sessions to remove plaque
below the gum line and in hard to
reach areas. This process also allows
for a thorough examination of your
pet’s teeth and gums to check for
developing issues. If any are found,
your veterinary dentist can perform
restorative services to correct the
problem and prevent future issues.
When you take an active approach to
care for your pet’s teeth and gums,
you can rest assured that you are
doing all you can to keep cavities,
gum disease, and tooth decay at bay.
Your efforts will likely pay off in the
long run in the form of healthy teeth
and oral tissues through your pet’s
golden years. Start your journey
toward exceptional dental health
for your pet by using Petsmile
toothpaste today. The Calprox
formula will help thoroughly clean
teeth, inhibit plaque, and prevent
decay to protect the health of your
pet’s teeth and gums for years to
come.
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How To Find A Veterinarian Dentist
Just like their human companions,
pets need to visit the dentist on a reg-
ular basis for exams and teeth clean-
ing services. The process is a lot more
involved for dogs and cats than hu-
mans, however, so it takes a particu-
larly skilled professional to handle the
dental care needs of your pets. For
total peace of mind, you can entrust
your pets’ dental care procedures to a
veterinary dentist. To acquire this lev-
el of care for your pets, you can utilize
the following guide on how to find a
pet dentist.
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If you prefer to take a
more personal route,
you can ask your friends
and family for referrals
to trusted pet dentists in
your region. Your friends
and family will offer stories
of their experiences with
pet dentists to help you
choose the right expert
for your canine and feline
companions. Since you
cannot be sure if the
recommendations are
for board-certified pet
dentists, cross-check
the referrals against the
directory listings to verify
all candidates’ credentials
before moving forward.
The effort you put into finding a great
veterinary dentist will pay off in dividends
through the quality of care your pets
receive. Start your search today to give
your pets’ the best dental care possible
year after year.
You should ensure you acquire services
from a veterinary dentist licensed to
work in your state by looking through
the American Veterinary Dental College
directory. This directory shows all of the
pet dentists in your area that has passed
their board examinations to earn the right
to treat all species. These board-certified
veterinary dentists will offer your pet the
highest quality of care.
Ask Friends + Family for Referrals
How to Find a Veterinary Dentist for Your Pet
Look for Licensed Veterinary Dentists in Your Area
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All the tools and supplies needed
for a great oral care routine can
feel overwhelming or scary to
pets. Therefore, you should gently
introduce these supplies to your pet
in slow steps. Start by bringing the
items into the same room as your pet,
and then slowly move them closer
and closer. Treat and praise freely to
create a positive connection between
the supplies and the rewards. With
time, your pet will look forward to
seeing the oral care supplies needed
for great brushing habits.
Review All Candidates’ Credentials + Experience
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Once you have a few veterinary
dentists in mind, you can look online
for reviews to confirm your initial
findings. Take an honest look at both
sides of the equation while reading
reviews to create a fair picture of the
pet dentists in question. Look for
reviews that position the pet dentist
as a leader in their industry and one
of the best choices in your region.
Once you have selected a pet dentist,
call the front desk to schedule a
consultation appointment. At this
initial appointment, you can assess
whether the pet dentist will be a good
fit for you and your pets. Look at
important factors, such as knowledge,
expertise and bedside manner, to
best utilize your observations in the
decision-making process. During the
appointment feel free to ask about
their care approach and overall
passion for the job to gauge their
suitability as your pets’ dentist of
choice.
Your efforts will be well-rewarded
in this realm, as you can give your
pets’ the absolute best in dental care
by partnering with a knowledgeable
veterinary dentist. This professional
will help make sure your pet enjoys
healthy teeth and gums through every
stage of life.
Look for Online Reviews for Confirmation
Schedule a Consultation Appointment
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Comprehensive care services
provided by veterinary dentists can
help your pets retain their oral health.
Veterinary dentists can prevent and
treat a wide variety of conditions
affecting the teeth, gums and other
oral tissues.
Regular visits to a skilled pet dentist
are an important part of a great oral
hygiene routine for your pets. During
these visits, your pet will receive a
thorough dental examination and
teeth cleaning. The examination
can help reveal developing dental
health conditions in need of
treatment. With the findings from
the exam, pet dentists can offer care
recommendations that help you stay
on top of your pets’ dental health.
Veterinary dentists perform the
routine examination and teeth
cleaning procedure with your pet
under general anesthesia. To ensure
a great outcome, your pet will receive
a pre-anesthetic workup to rule
out key risk factors. While under
anesthesia, your vet will complete
Care Services Provided by Veterinary Dentists
the examination, including x-rays
if needed, to look for signs of tooth
decay, gum disease, and other dental
health conditions.
Then, your pets’ teeth will receive a
complete cleaning using ultrasonic
scaling, which fully removes hardened
plaque on the teeth. Hand scaling
is completed next to remove tartar
from just below the gumline and clear
out the periodontal pockets. If any
problems are found during the exam,
your veterinary dentist can perform
restorative techniques to repair the
teeth and gums.
Upon completing the routine exam
and teeth cleaning, your veterinary
dentist can help you establish a great
at-home dental care routine for your
pet. You can work with your pets’
dentist to find the best level of care
for your furry friends.
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You should begin your search for a
veterinary dentist as soon as you can
best support your pets’ dental health
needs. You can simply hop onto the
American Veterinary Dental College
directory to start building your list
of eligible candidates. As you narrow
down your options, you will come ever
closer to giving your pets the dental
care they need and deserve. Get
started today to help your pets thrive
day after day.
In between cleanings and visits to pet
dentists, it is important to keep your
pet’s teeth clean, and gums healthy.
Petsmile Professional Pet Toothpaste
is so easy to use. Simply apply
Petsmile Professional Toothpaste to
your pet’s teeth. Your cat or dog’s
tongue will do the rest and swirl
Petsmile around their mouth. The
proprietary technology, Calprox will
gently dissolve the protein pellicle
a bio-film that forms on your pet’s
teeth which plaque and stains adhere
to. Your cat or dog will love the taste
and quickly learn to enjoy having their
teeth cleaned on a regular basis at
home. Owners even use Petsmile as a
treat. Your pet will soon look forward
to having their teeth cleaned daily!
Start Your Veterinary Dentist Search to Best Support Your Pets’ Dental Health
What to Do Between Cleanings
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mGot Your Pet’s Teeth Cleaned? Now What?
When you bring your pets in to see
a veterinary dentist for professional
teeth cleaning, you set them up right
to enjoy excellent dental health.
To retain the benefits of having
professional cleaning performed,
however, you will need to work toward
establishing supportive oral health
care routines. You can accomplish
this goal by utilizing the best
at-home care practices at your
disposal. The guide below will assist
you in identifying and following the
next steps in caring for your pets’
dental health after completing
professional teeth cleaning.
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Before you leave the clinic,
schedule your pets’ next teeth
cleaning appointment to avoid any
unnecessary delays in the future.
Your pet could likely benefit from
professional cleaning appointments
every six to twelve months. Your pet
dentist will utilize the exam findings
and dental information for your pet
to determine the optimal cleaning
interval. Attend these appointments
as recommended to stay on top of
oral health care for pets.
If the veterinary dentist indicated
that the examination revealed cavities
or other repairable problems, you
should go ahead and schedule an
appointment for the recommended
treatments. The follow-up care
appointments will revolve around
the restorative procedures needed
to repair the tooth or other damaged
structures. Completing these
appointments in a timely manner
is important, as it helps ensure
your pet lives without pain and
discomfort related to untreated
dental health conditions.
Schedule the Next Teeth Cleaning Appointment
Complete All Recommended Follow Up Dental Care
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The most important thing you can
do for the upkeep of your pets’
oral health is to establish a daily
toothbrushing routine. The routine
helps ensure that food deposits and
biofilm are removed before they have
a chance to harden into plaque. To
be truly effective in the support of
your pets’ dental health, acquire the
right toothbrush and toothpaste for
pets. Also, always utilize the correct
brushing techniques, such as using
gentle, circular motions, to protect
the overall condition of the teeth
and gums.You cannot acquire just any
toothpaste for pets and hope to
achieve great results. You need to
have a toothpaste on hand that
is Veterinary Oral Health Council,
or VOHC, accepted and made
with human grade ingredients.
Furthermore, the formula should
utilize Calprox, as found in Petsmile
toothpaste, to dissolve biofilm as
you work to mechanically remove it
with the toothbrush. A high-quality
toothpaste for pets can prevent
plaque adherence to the teeth both
above and below the gumline. By
preventing plaque from affecting
the gums, the toothpaste for pets
can also help keep gingivitis and
advanced gum diseases at bay.
Establish a Daily Toothbrushing Routine for Your Pets
Acquire an Effective Toothpaste for Pets Formula
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During your daily dental care routine,
examine your pets’ teeth and gums
for signs of a developing problem.
Check for yellow and brown spots on
your pets’ tooth surfaces, as those
are signs of plaque accumulation and
tooth decay, respectively. While you
look at the gums, check for redness
and inflammation that often signals
the development of gum diseases.
Also, check for trauma to the teeth
and gums as certain bones and chews
can have a negative impact on oral
health. As you look at the teeth and
gums, take a peek at their tongue and
roof of the mouth as well. If you notice
any abnormalities, you can report
your findings to your pet dentist to
ensure your pet receives the level of
care needed to resolve the issue.
Perform Regular Tooth and Gum Inspections
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Your pets need to eat a healthy,
balanced diet to protect the health
of their teeth. If your pet regularly
has cavities or other dental health
problems, it may be wise to switch
to a prescription food from your vet.
The dental health formulas can help
reduce the formation of plaque and
overall improve the condition of your
pets’ teeth and gums. Despite common
misconceptions, dry kibble will not help
remove plaque deposits on the teeth.
You can feed wet, dry or a mixture of
both types of food without impacting
the dental health of your pets.
Great oral health care
for pets depends on the
availability of fresh, clean
drinking water at all times.
The clean water can help
support tooth and gum
health by washing away
food deposits and bacteria.
As your pet drinks, the
water gently cleans the
tooth surface until you can
complete a full cleaning
at your scheduled care
period. Staying hydrated
also helps boost saliva
production, which has a
similar effect on oral health
care for pets.
You can support the dental health of
your pets by having teeth cleaning chews
available at all times. These chews work
to mechanically remove biofilm and food
debris before it can harden and become
a problem. Before it fully hardens, plaque
can even be removed by the chews.
Without its removal, the plaque would
eventually harbor harmful bacteria that
could lead to the development of cavities
and other dental health issues.
Watch Your Pets’ Daily Dietary Intake
Always Provide Fresh, Clean Drinking Water
Have Dental Health Chews Available at All Times
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You can support the health and wellbeing
of your pets by providing daily dental
care and using the best products in
the industry. A high-quality toothpaste
for pets, for example, can help you
achieve your goals in maintaining the
dental heal of your pets. For all your pets’
daily toothbrushing needs, consider
Petsmile toothpaste as your go-to dental
healthcare product. This toothpaste for
pets will dissolve biofilm to help you
effectively clean every surface of your
pets’ teeth.
Work Toward Wellness for Your Pets withDaily Dental Care
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Getting Started in Providing Your Pets with Quality Dental Care
With our informative eBook, you can
get started providing your pets with
quality dental care at-home and with
help from your selected veterinary
dentist professional. Your efforts will
help protect your pets’ teeth, gums
and other oral structures from decay
and disease processes relating to
a lack of care. Your pets’ teeth and
gums will likely stay in phenomenal
condition as you apply the practices
and techniques detailed in this guide.
For additional support, you can add
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Petsmile toothpaste for
pets to your cats and
dogs’ daily dental care
routine. Our toothpaste is
clinically proven to inhibit
the formation of plaque
and actively prevent gum
disease. When you use
Petsmile toothpaste for
pets, you can trust that
you are giving your pets
the absolute best at-home
dental care possible.
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Petsmile toothpaste for pets is
made with our proprietary Calprox
formula designed to dissolve protein
pellicle without scrubbing. With this
toothpaste on hand at all times, you
can actively remove biofilm, plaque
deposits and food debris from all
tooth surfaces. Our proprietary
toothpaste also assists in removing
stains intermeshed in the protein
deposits on the teeth. The active
removal of plaque, deposits and even
stain-causing debris helps preserve
the condition of the gums and prevent
the development of gum disease.
With daily care of your pets’ dental
health, you can help your cats and
dogs live happier, healthier lives. We
welcome you to utilize this guide
anytime you want to perfect your
pets’ daily health care routines.
Get started today by establishing a
brushing routine and introducing your
pets to the clinically-proven, great-
tasting Petsmile toothpaste for pets.
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How to Support Your Pets’ Dental Health with Petsmile Toothpaste for Pets