289
Goodies and Treats Company Tel#: (032) 495-2010 Fax#: 495-2011 Office Address: A.S. Fortuna St. Mandaue City E-mail: [email protected] A APPROVAL SHEET This study entitled “A Feasibility Study on Edible Spoon and Fork” prepared and submitted by: Alvin Baring, Raoul Julius Bascon, Frend Cabahug in partial fulfillment of the course IE-52: Project Feasibility Study has been examined and is recommended for acceptance and approval for Oral Examination. FEASIBILITY EVALUATION COMMITTEE Engr. Kristian Cabahug Chairman Engr. Teodorico Mejaran Member Engr. Kristian Cabahug Adviser PANEL OF ORAL EXAMINERS Approved by the panel of Oral Examiners with the grade of ____________________ Engr. Kristian Cabahug Chairman Engr. Teodorico Mejaran Member Engr. Kristian Cabahug Adviser

For Binding

Embed Size (px)

Citation preview

Page 1: For Binding

Goodies and Treats Company

Tel#: (032) 495-2010 Fax#: 495-2011

Office Address: A.S. Fortuna St. Mandaue City

E-mail: [email protected]

A

APPROVAL SHEET

This study entitled “A Feasibility Study on Edible Spoon and Fork” prepared and submitted by: Alvin Baring, Raoul Julius Bascon, Frend Cabahug in partial fulfillment of the course IE-52: Project Feasibility Study has been examined and is recommended for acceptance and approval for Oral Examination.

FEASIBILITY EVALUATION COMMITTEE

Engr. Kristian CabahugChairman

Engr. Teodorico MejaranMember

Engr. Kristian CabahugAdviser

PANEL OF ORAL EXAMINERS

Approved by the panel of Oral Examiners with the grade of ____________________

Engr. Kristian CabahugChairman

Engr. Teodorico MejaranMember

Engr. Kristian CabahugAdviser

Accepted in Partial Fulfillment of the Requirements for the Degree of Bachelor of Science in Industrial Engineering

September 13, 2010 Engr. Kristian Cabahug, M. Engg. Date of Oral Defense Chairperson Allied Engineering

ACKNOWLEDGMENT

Page 2: For Binding

Goodies and Treats Company

Tel#: (032) 495-2010 Fax#: 495-2011

Office Address: A.S. Fortuna St. Mandaue City

E-mail: [email protected]

A

The researchers wish to express their heartfelt gratitude and sincerest appreciation to the following

persons who have contributed to the completion of this paper.

To Engr. Kristian Cabahug, the Chairperson of the College of Allied Engineering, encouragement

and suggestions in making these research a reality.

To Engr. Teodorico Mejaran, our adviser, for his much needed encouragement and assistance

throughout the research process and for his dedication in motivating us to give the best.

To Mrs. Bennette Amores, for the effort, understanding, time and expertise in the completion of

the study.

To Ms. Mae Angelie Maloloy-on for helping in the preparation of the figures in the study and for

the patience she had shown to the researcher.

To our parents, siblings, and relatives who continuously provide the challenge, and who

sustained emotional support, motivation, and love from the start of the study to its completion.

To all of our friends, the researchers wish to say THANK YOU VERY MUCH!

The researchers are forever grateful to the Most Powerful and Divine Almighty God for his

continued enlightenment in giving the knowledge and wisdom, good health and perseverance that has

made it possible for us to undertake this study and fulfill its aim.

DEDICATION

Page 3: For Binding

Goodies and Treats Company

Tel#: (032) 495-2010 Fax#: 495-2011

Office Address: A.S. Fortuna St. Mandaue City

E-mail: [email protected]

A

We dedicate this study to our

Dear parents who constantly support,

Care, and love us unconditionally.

We owe all of you a lot.

Page 4: For Binding

Table of ContentsRATIONALE.................................................................................................................................................vi

Research and Methodology.......................................................................................................................vii

SCOPE AND LIMITATIONS..........................................................................................................................viii

Chapter I......................................................................................................................................................1

MARKETING ASPECT....................................................................................................................................1

SCOPE OF THE MARKETING ASPECT............................................................................................................2

INTRODUCTION...........................................................................................................................................4

EXECUTIVE SUMMARY.................................................................................................................................5

MAJOR ASSUMPTIONS................................................................................................................................6

Target Market..............................................................................................................................................7

Description of the Market.......................................................................................................................9

Mandaue City......................................................................................................................................9

Lapu-lapu City....................................................................................................................................11

Cebu City...........................................................................................................................................13

AREA OF DISPERSION.............................................................................................................................19

Demand.....................................................................................................................................................20

Computation for the total demand per year.........................................................................................21

Projected Demand Using the Four Methods of Projections..................................................................22

Projected Demand (1 pack approx. 50g)................................................................................................23

Projected Demand Graph......................................................................................................................24

Supply........................................................................................................................................................25

Projected Supply (1 pack approx. 50g)..................................................................................................28

Projected Supply Graph.........................................................................................................................29

Past Demand and Supply...........................................................................................................................30

Proposed Strategic Marketing Plan...........................................................................................................34

Marketing Strategies and Tactics...........................................................................................................35

Distribution Channel..................................................................................................................................37

Marketing Mix...........................................................................................................................................38

Product Life Cycle......................................................................................................................................40

Page 5: For Binding

There are four stages in a product's life cycle.......................................................................................41

Introduction Stage.............................................................................................................................42

Growth Stage.....................................................................................................................................42

Maturity Stage...................................................................................................................................43

Decline Stage.....................................................................................................................................43

Pricing Scheme of Competitor...................................................................................................................46

Conclusion:................................................................................................................................................47

CHAPTER II.................................................................................................................................................48

TECHNICAL ASPECT....................................................................................................................................48

Scope of Technical Aspect.........................................................................................................................49

INTRODUCTION.........................................................................................................................................50

MAJOR ASSUMPTIONS:.............................................................................................................................51

PROJECT SITE.............................................................................................................................................52

Factors in Evaluating Location Analysis.....................................................................................................58

ALTERNATIVES SITES..................................................................................................................................59

PLANT LAYOUT..........................................................................................................................................60

Goodies and Treats Plant Layout...............................................................................................................63

Production Area Layout.........................................................................................................................64

PRODUCT DESCRIPTION............................................................................................................................65

The Product...........................................................................................................................................66

RAW MATERIALS...................................................................................................................................69

Description of Raw Materials.............................................................................................................69

MANPOWER REQUIREMENTS / MACHINE AND HEAD COUNT..................................................................74

Manufacturing Process..............................................................................................................................83

The Process for Making Sporkie............................................................................................................84

Detailed Description of Manufacturing Process....................................................................................85

PROCESS FLOW CHART..............................................................................................................................86

PRODUCTION SCHEDULE...........................................................................................................................87

SUMMARY OF OPERATIONS......................................................................................................................89

PRODUCTION SCHEDULE...........................................................................................................................90

FLOW PROCESS CHART OF GOODIES AND TREATS COMPANY..................................................................92

Summary of Flow Process Chart:...........................................................................................................93

Page 6: For Binding

INVENTORY AND PROCUREMENT SCHEDULE............................................................................................94

SAFETY PROGRAMS...................................................................................................................................96

Location of Fire Extinguishers and Direction to Fire Exits......................................................................97

Fire Extinguisher Placement Requirements...............................................................................................97

Class A...................................................................................................................................................97

Class B....................................................................................................................................................97

Class C....................................................................................................................................................97

Class D...................................................................................................................................................97

Class K....................................................................................................................................................98

MAINTENANCE PROGRAMS......................................................................................................................99

QUALITY CONTROL PROGRAM................................................................................................................100

STANDARD PROCEDURE FOR TESTING THE STRENGTH OF THE PRODUCT..........................................101

PRODUCTION FACILITIES.........................................................................................................................102

Capacity Computation.............................................................................................................................103

Conclusion:..............................................................................................................................................107

CHAPTER III..............................................................................................................................................108

MANAGEMENT ASPECT...........................................................................................................................108

SCOPE OF MANAGEMENT ASPECT..........................................................................................................109

Introduction.............................................................................................................................................110

Major Assumptions..................................................................................................................................111

Historical Account....................................................................................................................................112

Vision, Mission, Objectives and Values....................................................................................................114

Vision:..................................................................................................................................................114

Mission:...............................................................................................................................................114

Objectives:...........................................................................................................................................114

Values:.................................................................................................................................................114

Title of the Project...................................................................................................................................115

Name of the Company.............................................................................................................................115

The Company Logo:.................................................................................................................................116

Business Location....................................................................................................................................117

PROPONENTS OF THE PROJECT...............................................................................................................118

FORMS OF OWNERSHIP...........................................................................................................................119

Page 7: For Binding

TYPE OF ORGANIZATION.....................................................................................................................119

Goodies and Treats Company..................................................................................................................121

Organizational Chart................................................................................................................................121

PRE-0PERATING ACTIVITIES:....................................................................................................................122

Job description and Qualifications...........................................................................................................123

JOB DESCRIPTION REFERENCE.................................................................................................................127

Personnel Plantilla...................................................................................................................................128

COMPANY POLICIES.................................................................................................................................131

Health Attendance Policy........................................................................................................................132

Overtime policy.......................................................................................................................................132

BENEFITS.................................................................................................................................................133

LEAVE BENEFITS...................................................................................................................................135

COMPANY RULES AND REGULATIONS.....................................................................................................136

PERFORMANCE APPRAISAL FORM...........................................................................................................141

Waste Management................................................................................................................................145

CONCLUSION:..........................................................................................................................................146

CHAPTER IV..............................................................................................................................................147

FINANCIAL ASPECT..................................................................................................................................147

SCOPE OF THE FINANCIAL ASPECT...........................................................................................................148

INTRODUCTION.......................................................................................................................................149

Major Assumptions..................................................................................................................................150

CREDIT AND COLLECTION POLICIES.........................................................................................................151

TOTAL PROJECT COST..............................................................................................................................152

PROJECTED INCOME STATEMENT...........................................................................................................153

FINANCIAL RATIOS...................................................................................................................................157

Profitability Ratio.................................................................................................................................157

Net Profit Ratio....................................................................................................................................158

Return on Equity Ratio.........................................................................................................................158

Operating Return.................................................................................................................................159

on Asset...............................................................................................................................................159

Net Return on Asset............................................................................................................................159

Turnover ratio......................................................................................................................................160

Page 8: For Binding

Quick ratio...........................................................................................................................................161

Leverage ratio......................................................................................................................................161

Payback Period....................................................................................................................................162

CHAPTER V...............................................................................................................................................164

SOCIO-ECONOMIC ASPECT......................................................................................................................164

A. INTRODUCTION...................................................................................................................................165

B. IMPACT STATEMENT...........................................................................................................................166

C. COST BENEFIT EVALUATION................................................................................................................166

D. SENSITIVITY ANALYSIS.........................................................................................................................167

E. ENVIRONMENTAL IMPACT...................................................................................................................167

F. REQUIREMENTS NEEDED TO START A BUSINESS.................................................................................167

G. CONCLUSION.......................................................................................................................................168

RATIONALE

Edible Utensils like spoon and forks are increasing in popularity in other countries since these

are unique and functional products that could help control pollution by replacing disposable plastic

utensils that harm the environment. Edible utensils are not available here in the Philippines thus, giving

the proponents an opportunity to explore if producing these products would be feasible locally. The

proposed product is made of cookies because cookies are one of the favorite snacks of Filipinos. Variety

of flavors and designs of cookies are being produced in the market. People from all ages love cookies.

Although cookies are traditional foods, the technical and technological innovations are continuously

evolving to adapt them to the global consumers of all ages. Recipes have been modified and

Page 9: For Binding

continuously adjusted to suit the taste of the consumer. Production equipments have been improved,

modernized and up-graded to guaranty efficient productivity.

Research and Methodology

The feasibility study on Edible Spoon and Fork in Cebu Provinces has gone various procedures in

determining both the independent and dependent variables or information related and significant to the

study. The following procedures were made by the proponents to obtain relevant information for the

study.

An interview was conducted on the different distributors on Edible Spoon and Fork to get the

required data for supply computation.

An interview and survey questionnaires were given to each household respondents to

determine the demand.

Data for both Supply and Demand were tailed to get the percentage.

Page 10: For Binding

Computation for the projection of the Demand and Supply is obtained.

An online research through the internet was made to determine potential source of resources

and related information for the study.

SCOPE AND LIMITATIONS

A Project Feasibility Study is an essential method to start a new project or to determine whether

a particular project will be profitable or not and also one way of evaluating the actual project results.

The proponent considered the five phases as its cope and limitations. These are as follows:

1. THE MARKETING ASPECT

This includes the identification of potential customer’s demand and choosing the best

method for demand and supply computation. This also includes the identification of the market

area and proper location of the firm.

2. THE TECHNICAL ASPECT

Page 11: For Binding

This includes choosing the right location in order to start a new business. This

determines on which machineries and equipment that are to be used and the required

manpower.

3. THE MANAGEMENT ASPECT

This includes making policy mission and vision for the company. This tackles all topics

that are related to management.

4. THE FINANCIAL ASPECT

This includes the total investment of our company and determining the profitability in

order to identify if the business is feasible or not.

5. THE SOCIO-ECONOMIC ASPECT

This includes the relationship between several people (costumers, suppliers,

community, government and others).

Page 12: For Binding

Chapter I

MARKETING ASPECT

Page 13: For Binding

SCOPE OF THE MARKETING ASPECT

INTRODUCTION

EXECUTIVE SUMMARY

MAJOR ASSUMPTIONS

TARGET MARKET

DESCRIPTION OF THE MARKET

AREA OF DISPERSION

DEMAND

SUPPLY

PAST DEMAND AND SUPPLY

PAST DEMAND

DEMAND COMPUTATION

PROJECTED DEMAND USING THE FOUR METHODS OF PROJECTONS

SUMMARY ON THE STANDARD DEVIATION ON THE FOUR METHODS OF PROJECTIONS

PROJECTED DEMAND

PROJECTED DEMAND GRAPH

PAST SUPPLY

COMPUTATIONS OF TOTAL SUPPLY INCLUDING OTHER COMPETITORS

PROJECTED SUPPLY GRAPH

PAST COMPETITOR’S MARKET SHARE

PRESENT MARKET SHARE

PROJECTED UNTAPPED MARKET

PROPOSED STRATEGIC MARKETING PLAN

MARKETING STRATEGIES AND TACTICS

DISTRIBUTION CHANNEL

MARKETING MIX

PRODUCT LIFE CYCLE

CONCLUSION

Page 14: For Binding

INTRODUCTION

One of the most important factors to consider in any business establishment is marketing. It involves

all activities of getting goods from the producer (as well as from distributor) to the consumers. With

Page 15: For Binding

proper strategy, planning and a good marketing program, the ultimate goal and main focus of any

business enterprise will be achieved and that is profitability.

Marketing is the process by which companies create customer interest in products or services. It

generates the strategy that underlies sales techniques, business communication and business

development. It is an integrated process through which companies build strong customer

relationships and create value for their customers and for themselves. Marketing is used to identify

the customer, to keep the customer, and to satisfy customer. In this aspect, companies will come up

with various marketing strategies to inform the market of what they are producing.

The company will make a product that meets customer’s expectation. The company is responsible

for the physical distribution of the product. The proponents will determine the channel of

distribution that will be used and will supervise the profitable flow of goods from the factory to its

end consumer.

Source: http://www. Wikipedia, marketing

EXECUTIVE SUMMARY

The Goodies and Treats Company, proposed as manufacturer of edible spoon and fork

The target market includes the total number of individuals particularly in a 5-14 age bracket

particularly in Cebu, Mandaue and Lapu-lapu City( these areas serve as testing markets)

Page 16: For Binding

The company will have direct distribution of its products to its chosen retailers down to the

ultimate consumer

Jack and Jill, Kraft, Monde M.Y San, Galinco and others are the existing competitors considered

in the Snack Industry (Cookies and Biscuits) by the Goodies and Treats Company

The proponents use the Slovins formula with percent error of 10%

Total of 100 respondents belonging to a 5-14 yrs. age bracket were surveyed to represent the

totality of Lapu-lapu, Mandaue and Cebu City individuals

Promotional activities include the use of leaflets, promotional posters and signage making with

company logo for retail stores

The company holds a 3.11% market share

MAJOR ASSUMPTIONS

The total demand is based on the total number of individual population from a 5-14 age bracket

here in Cebu, Mandaue and Lapu-lapu City

The samples were computed based on the data obtained from the National Statistics Office

The supply was based on the data gathered from major competitors

Demand is greater than supply

Page 17: For Binding

During its first year of operation, the proponents assume to have a market share of 1.05%

Target Market

Target Market is referred as one or more specific groups of potential consumers which an organization directs its marketing program (Dictionary of Marketing terms, p.49)

Projected target market based from the total population

Page 18: For Binding

The proponents’ target market belong to these areas:

o Lapu-lapu City

o Mandaue City

o Cebu City

Children from 5-14 years of age are the target market of the company. 20% of the total

population in these areas belongs to this age group. This 20% is equivalent to 316,915

people. These people are mostly students in elementary level who have buying power

because of the allowance given to them by their parents.

Page 19: For Binding

Population of people belonging to the 5-14 yrs. age bracket

Growth

rate 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Cebu 2% 148,811 151,848 154,947 158,046 161,207 164,431 167,720 171,074 174,495 177,985 181,545

Mandaue 4% 59,568 62,050 64,635 67,220 69,909 72,706 75,614 78,638 81,784 85,055 88,457

Lapu-lapu 8% 53,603 58,265 63,331 68,397 73,869 79,779 86,161 93,054 100,498 108,538 117,221

Total 261,982 272,162 282,913 293,664 304,985 316,915 329,495 342,766 356,778 371,579 387,224

Note: NSO population data with age 5-14 years age bracket 2007 is projected into 2010

Source: http://www.census.gov.ph./data/census2007/index.htm

Page 20: For Binding

Description of the Market

Mandaue City

Land Area

Mandaue City has a total of 27 barangays in a total land area of (from: land area of 3, 532 hectares last

1998 data) 4, 410 hectares. Bounded in the north by the town of consolacion, by cebu city to the south

and west and by the Mactan Strait to the east. It has the shape of a heart situated directly in front of

Mactan Island and seven kilometers away from Cebu City.

Distribution of Land Area to Uses:

Residential : 965.10 has.

Commercial : 527.7 has.

Industrial : 1,381 has.

Agricultural/others : 658.2 has.

Location

The locality is situated on the central coastal plains of the Province of Cebu, approximately at 10-19’ –

40.34" degrees latitude and 123-5-28,16"degrees longitude. Mandaue has an average elevation of land

at 55 ft. above sea level. It is bounded by the Municipality of Consolacion to the North. The City of Cebu

to the South and West by the Mactan Channel to the East.

Topography and Land Features

Mandaue’s territorial span includes 15% highlands, while the greater part of the city is the central plains

compromising 65% of its land, 11 of its barangays are distributed along the 5-kilometer shoreline.

Page 21: For Binding

Trade and Industry

Exporter : 243

Gen Merchandise : 1,161

Manufacturer/Importer : 608

Services : 1,473

Financial Intermediaries

Commercial Bank/Money Shops : 37

Government Banks : 4

Savings Bank : 3

Lending/Pawnshop : 45/20

Cooperatives : 20

Factors to be Considered When Investing in Mandaue City

1. Proximity to Mactan International Airport, Cebu Port, etc.

2. Safety and Security

3. Availability of quality labor force

4. Local Government’s support for new businesses

5. Adequate provision of infrastructure

6. Availability of sufficient area of land

7. Relatively advantageous land rent

8. Mandaue City’s strategic location for international business linkages

9. Amenities and facilities

10. Flat terrain.

Page 22: For Binding

Lapu-lapu City

Geography

Distance from Manila : 365 miles ( 1 hour travel )

Distance from Cebu Island : 350 meters at the narrowest portion of the Mactan Channel accessible

through the Mandaue-Mactan Bridge.

Topography

The area is generally flat with slopes of 0-3%. There are rivers or creeks in the island.

Climate

Average Annual Rainfall 1,638 mm

Temperature Range 65-95 ° F

Dry Season February – May

Rainy Season June – January

Trade, Industry and Tourism

Mactan Economic Zone (MEZ) Exports

MEZ exports increased by 21.0 percent to compromise 63.35 percent of the total exports and exceed its

projected share to regional exports by 1.35 percentage points. Value of exports of non-MEZ enterprises

registered to US$ 3.59 million. Manufacturing activity at the MEZ increased as manifested in the

significant rise in employment at 10.0 percent. As of the first quarter of 1998, the processing has 130

locators/foreign companies doing business in the zone employing 36,000 people with a monthly payroll

of P150 million.

Page 23: For Binding

Transportation and transport Facilities

This is the country’s second international airport and the most important transport facility in the Visayas

and Mindanao.

Domestic Destinations : serviced by Philippine Airlines, Grand Air, Air Philippines, Cebu Pacific, and

Mindanao Express.

International Destination : serviced by PAL and other airlines, Direct flights to the following points are

available.

Bangkok, Thailand

Brunei

Hongkong

Malaysia

Narita, Japan

Singapore

Sydney, Australia

Taipei, Taiwan

In-City and Cebu transport

Land : Jeepneys, tricycles, taxicabs, buses, cars for hire

Sea : Metro ferry, pumpboats, barges ( across Mactan Channel )

Wharves

Public : Muelle Osmena

Private : Seven( Owned by various establishments )

Page 24: For Binding

Communications

Philippine Long Distance Company and ISLACOM with national and international direct dialing facilities.

Hospitals

Two public hospitals with 85 bed capacity and one private hospital and various other private clinics.

Peace and Order

Lapulapu City is generally peaceful with a relative low crime rate. Protection services are provided by the

City’s Police Force, Fire Department and Barangay Tanods.

Cebu City

Location : 365 miles south of Metro Manila, located midway on the East Coast of Cebu Island

Area : 32,880 hectares

No. of Barangays : 80 barangays

Cebu City, the regional capital of Central Visayas, lies at the heart of the Philippine archipelago, 365

miles south of Manila. Located midway on the East Coast of Cebu Island, it is bounded on the north by

the Municipality of Talisay and on the west by Toledo City and Balamban.

Cebu City has a total land area of 328.80 square kilometers (32.880 hectares). Along the coast, the

terrain is relatively flat, accounting for 15% of the total area. This becomes rolling and hilly at elevations

of 40 to 200 meters above sea level, then, turns generally rugged and mountainous at elevations of 200

to 800 meters.

Natural barriers protect the city from rough elements. Along its northwestern rim lay the mountain

ranges of Cebu, while on the opposite side, Mactan Island protects the city harbor from strong winds.

Three rivers in the city- Guadalupe, Lahug and Kinalumsan – serve as natural flood drains.

Page 25: For Binding

The city is politically divided into 80 barangays, which are clustered into two congressional districts. The

North District with 46 barangays and the more densely populated South District with 34. Although the

city is predominantly urban, 1 of its 80 barangays (38%) is located in the uplands.

Pleasant weather generally prevails over metropolitan Cebu. It is seldom visited by typhoons, being

outside the typhoon belt.

THE RESOURCES

Cebu City has 20,655 hectares classified as alienable/ disposable land amounting to 63 percent of its

total land area. The remaining 12,225 hectares composing 37 percent are classified as public land.

There exist two distinct land uses: (1) the highly urbanized and industrialized zones concentrated in

about 5,083 hectares of flat land along the coast: and (2) the outlaying 27,797 hectares of rugged

terrain, commonly referred to as the Central Cebu Hillylands.

As to water resources, Cebu City has five major rivers with a total catchment area of 8,786 hectares that

directly affect the drainage systems of the urban and industrial zone. These rivers are the Guadalupe,

Buhisan, Subang-daku, Lahug, and Pardo Rivers.

THE PEOPLE

Cebu City’s population of 687,269 (1995 census) makes this premier city of the south the second biggest

metropolis in the country. Its strong attraction for migrants from the rural areas of Cebu Province as well

as the rest of the Visayas and Mindanao has helped to make it grow at 2.2 percent per annum in the last

decade.

Considering the proliferation of schools in Cebu City, this busy metropolis can boast of a very high

literacy rate of 97 percent. However, more females (3.4 percent) are illiterate compared to males (2.8

percent).

The Cebuanos have long been known as pioneering entrepreneurs and innovative businessmen. Largely

responsible for the Vigorous growth of Cebu’s economy, they have initiated myriad small and medium-

scale businesses that have generated precious dollars from the export of furniture, gifts, toys and

fashion accessories, garments, mangoes, dried fruits and seaweed

Page 26: For Binding

THE FACILITIES

Cebu City is aptly known as the premier city of the South, being an important regional center that has

set the pace of development for the Visayas and Mindanao. Since World War II, it has metamorphosed

into a locus of education and culture, attracting students not only from the Visayas but also from

Mindanao and Luzon. It has six universities, nine colleges and several technical and vocational schools

that are able to compete with Manila’s better schools. Its reputable medical colleges have attracted

students and eleven public high schools that provide education for the youth.

LOCATION

Cebu in Central Visayas is in the center of the Philippines archipelago. It is bounded on the north by the

Visayan Sea, on the east by the Camotes Sea, on the west by the Tanon Strait, and on the southeast by

the Bohol Strait.

Cebu City, with an area 329 sq. km and a population of 610,417, and Mandaue, with an area 33 sq. km

and a population 180, 285 are highly urbanized cities.

THE LAND

Cebu City, the regional capital of Central Visayas, lies at the heart of the Philippine archipelago, 365

miles south of Manila. Located midway on the East Coast of Cebu Island, it is bounded on the north by

the Municipality of Talisay and on the west by Toledo City and Balamban.

Cebu City has a total land area of 328.80 square kilometers (32.880 hectares). Along the coast, the

terrain is relatively flat, accounting for 15% of the total area. This becomes rolling and hilly at elevations

of 40 to 200 meters above sea level, then, turns generally rugged and mountainous at elevations of 200

to 800 meters.

Natural barriers protect the city from rough elements. Along its northwestern rim lay the mountain

ranges of Cebu, while on the opposite side, Mactan Island protects the city harbor from strong winds.

Three rivers in the city- Guadalupe, Lahug and Kinalumsan – serve as natural flood drains.

Page 27: For Binding

The city is politically divided into 80 barangays, which are clustered into two congressional districts. The

North District with 46 barangays and the more densely populated South District with 34. Although the

city is predominantly urban, 1 of its 80 barangays (38%) is located in the uplands.

Pleasant weather generally prevails over metropolitan Cebu. It is seldom visited by typhoons, being

outside the typhoon belt.

Cebuanos are predominantly Catholics. The next biggest religious sects are the Protestants, Iglesia Ni

Cristo, Muslims, Taoists, Buddhists and other smaller denominations.

Considering the proliferation of schools in Cebu City, this busy metropolis can boast of a very high

literacy rate of 97 percent. However, more females (3.4 percent) are illiterate compared to males (2.8

percent).

The Cebuanos have long been known as pioneering entrepreneurs and innovative businessmen. Largely

responsible for the Vigorous growth of Cebu’s economy, they have initiated myriad small and medium-

scale businesses that have generated precious dollars from the export of furniture, gifts, toys and

fashion accessories, garments, mangoes, dried fruits and seaweed.

AMENITIES

Cebu City is blessed with a relatively moderate climate making it a favorite tourist destination. For

expatriates and prospective investors who may have to stay therein, Cebu has excellent housing

facilities, five-star hotels, casinos, plush restaurants, big shopping malls, and other amenities including

an international school. One is never more than 45 minutes away from its white sand beaches and its

clear blue waters or from its several world-class golf courses. In short, Cebu provides a quality of life

bound only in a tropical paradise. The Cebu beats with the dynamism of its people and the vastness of

its opportunities.

ECONOMY

The Cebuanos have long been known as pioneering entrepreneurs and innovative businessmen. Largely

responsible for the vigorous growth of Cebu’s economy, they have initiated myriad small and medium-

Page 28: For Binding

scale business that have generated precious dollars from the export of furniture, gifts, toys and fashion

accessories, garments, mangoes dried fruits and seaweed.

ECONOMIC PROFILE

Outside of Metro manila, the City is considered as one highly urbanized area and Metropolitan Center

with the highest potential for further economic growth.

Trade and commerce lead as the City’s source of livelihood and therefore forms as its main economic

base. It has become the center of the following economic activities in the region.

a. banking and finance

b. general merchandising

c. manufacturing

d. wholesale and retail establishments

e. other linkages, including transport and communications

INDUSTRIES IN CEBU CITY

1. grain mill products

2. manufacture of bakery products

3. manufacture of food products

4. distilling, rectifying and blending spirits

5. wine industries

6. softdrinks and carbonated water

7. manufacture of cork products

8. manufactured of furniture and fixtures

Page 29: For Binding

9. printing, publishing and allied industries

10. manufactured of chemical products

11. processing of copras

12. manufacture of garments

13. manufacture of shell crafts

14. rattan and buri crafts

15. metal crafts

16. food processing

17. electronics manufacturing

18. stone craft

GETTING THERE

There are several flights daily from Manila to Cebu: flying time is one hour. By sea, Cebu is a 22 hours-

sailing time. There are also several international flights direct in Cebu.

Source: http://www.ngkhai.com/pointcebu/facts/mandaue.htm

http://www.ngkhai.com/pointcebu/facts/lapu.htm

http://www.ngkhai.com/pointcebu/facts/demograph1.htm#PopGrowth

Page 30: For Binding

AREA OF DISPERSION

Cookies can be considered one of the favorite snacks of Filipinos. Cookies are small, flat-baked treat, usually contains fat, flour, eggs and sugar. Variety of flavors and designs are being produced in the market. People from all ages love cookies.

The company that the proponent will establish involves baking cookies. Since the company is new to the market, their main focus of dispersion in its first five years of operation is at Lapu-lapu, Mandaue and Cebu City. The company seeks best ingredients and best baking procedures to come up with a distinct taste product. Combining distinct taste and a unique design that can be used as a utensil, the company has a differential advantage compared to other competitors.

The proponents decide to establish intermediaries in the form of supermarkets throughout the target cities. These intermediaries have many customers in which it gives the company a chance to gain customers.

Source: http://en.wikipedia.org/wiki/Cookie

Page 31: For Binding

Demand

Demand is the desire to own anything and the ability to pay for it and willingness to pay. The term demand signifies the ability or the willingness to buy a particular commodity at a given point of time.

Goodies and Treats Company determine demand as the number of individuals willing to buy their product (66% of the population according to the survey conducted). The demand was based on the data collected from National Statistics Office and considered the population of individual in Lapu-lapu, Mandaue and Cebu City.

Source: http://en.wikipedia.org/wiki/Demand_(economics)

Page 32: For Binding

Computation for the total demand per year (1 pack approx. 50g)

Year PopulationWilling to buy the product

Buying Power

Rate of consumption (Daily)

Daily Consumption (50g pack)

Days per Year

Total Demand (packs)

2005 261,982 66% 91% 0.6 1.14 365 39,283,1002006 272,162 66% 91% 0.6 1.14 365 40,809,5482007 282,913 66% 91% 0.6 1.14 365 42,421,6152008 293,664 66% 91% 0.6 1.14 365 44,033,6822009 304,985 66% 91% 0.6 1.14 365 45,731,219Demand Computation:

1. Individual population from Cebu, Mandaue and Lapu-lapu City were gathered from the National Statistics Office.

2. The proponents use Slovins Formula (n=N/1+Ne^2) to obtain the number of samples for the survey.

Where:

N= total number of Individual Populatione^2= 0.10^2 Margin Errorn= sample sizen= 1,410,869/1+1,410,869(0.10^2)

3. The proponents randomly surveyed and interviewed each individual representatives

4. The survey results were tallied as basis for demand computation

5. 66% of individuals are willing to buy the proponents’ proposed product

6. Total Demand Computation: (Individual Population)*(% of willing to buy the product)*(% Buying Power)*(Daily rate of

consumption)*(Daily Consumption)*(No. of Days per Year)

Page 33: For Binding

Projected Demand Using the Four Methods of Projections

Year Past Demand Arithmetic Straight Line Arithmetic Geometric Statistical Straight Line Statistical Parabolic2005 39,283,1002006 40,809,5482007 42,421,6152008 44,033,6822009 45,731,2192011 47,343,249 47,436,250 49,056,067 49,331,7182012 48,955,279 49,204,852 50,700,694 51,212,6172013 50,567,308 51,039,393 52,345,320 53,152,5842014 52,179,338 52,942,333 53,989,947 55,151,6192015 53,791,368 54,916,222 55,634,574 57,209,722

Summary on the Standard Deviation on the Four Methods of Projections

Methods Standard Deviation

Arithmetic Straight Line 74,083.71

Arithmetic Geometric Curve 145,728.31

Statistical Straight Line 74,792.42

Statistical Parabolic 12,904.33

Page 34: For Binding

Projected Demand (1 pack approx. 50g)

Year Statistical Parabolic (packs)

201149,331,718

201251,212,617

201353,152,584

201455,151,619

201557,209,722

Analysis: The proponents chose the Statistical Parabolic Method in projecting the demand because it has the lowest standard deviation. There is an increasing trend of demand over the next five years. The projected values give the proponent a conclusion that a probable segment of customers are willing to buy the product. The computed data also shows the consumers’ order behavior which is also constantly increasing each year as projected. (See appendix for the Methods of Demand Projection Computations).

Page 35: For Binding

Projected Demand Graph

Analysis: The graph shows the projected 5-year demand which illustrates the (4) four methods in computing projected demand. Among the four methods, Statistical Parabolic Method has the lowest standard deviation. (See appendix for the Methods of Demand Projections Computations)

Page 36: For Binding

Supply

Supply is the total amount of a good or service available for purchase; along with demand, one of the two key determinants of price. In food manufacturing it refers to distribution of a product. Researchers should know the other food manufacturers related to baking cookies or biscuits and other snacks because it provides a view for its competitors’ market shares and the adequacy of supply.

The proponents got their data for supply from major competitors like Jack and Jill, Kraft, Monde M.Y. San, Galinco and others. These data serve as basis for the volume of supply in the market. With the help of these data, the proponents can determine how much of the demand has not been catered in the market. This will help determine whether the proponents have a promising market for their product or a no market at all.

Source: http://www.investorwords.com/4822/supply.html

Page 37: For Binding

Past Supply(1 pack approx. 50g)Competitors Growth Rate 2005 2006 2007 2008 2009Jack and Jill 4% 5,488,020 5,707,541 5,935,842 6,173,276 6,420,207Kraft 2% 5,275,812 5,381,328 5,488,955 5,598,734 5,710,709Monde M.Y. San 6% 4,149,362 4,398,324 4,662,223 4,941,957 5,238,474Galinco 4% 3,657,307 3,803,599 3,955,743 4,113,973 4,278,532Total Supply 18,570,501 19,290,792 20,042,764 20,827,940 21,647,922

COMPUTATIONS OF TOTAL SUPPLY INCLUDING OTHER COMPETITORS

Total Supply for the year = (TOTAL SUPPLY OF THE TOP 4 COMPETITORS) / (4/Total No. of Competitors)

Total no. of Competitors = 8

Computation of Total Supply Including other Competitors

Year Total Supply of Top 4 Competitors 4/Total # of CompetitorsTotal Supply for the Year(1 pack approx. 50g)

2005 18,570,501 0.5 37,141,0022006 19,290,792 0.5 38,581,5842007 20,042,764 0.5 40,085,5282008 20,827,940 0.5 41,655,8802009 21,647,922 0.5 43,295,844

Analysis:

The data shown above are the number of supply the competitors’ have produced in the market per year. The growth rates were based on the average percentage growth rate given by the competitors.

Projected Supply Using the Four Methods of Projection

Page 38: For Binding

YearPast Supply (1 pack approx. 50g)

Arithmetic Straight Line

Arithmetic Geometric Curve Statistical Straight Line Statistical Parabolic

2005 37,141,0022006 38,581,5842007 40,085,5282008 41,655,8802009 43,295,8442011 44,834,555 44,924,128 46,466,644 46,784,2922012 46,373,265 46,613,649 48,039,560 48,629,4782013 47,911,976 48,366,710 49,612,476 50,542,7322014 49,450,686 50,185,700 51,185,392 52,524,0532015 50,989,397 52,073,100 52,758,308 54,573,441

Summary on the Standard Deviation on the Four Methods of Projection

Methods Standard Deviation

Arithmetic Straight Line 96,879.51

Arithmetic Geometric Curve 155,448.82

Statistical Straight Line 84,913.25

Statistical Parabolic 1,755.99

Page 39: For Binding

Projected Supply (1 pack approx. 50g)

Year Statistical Parabolic (packs)

201146,784,292

201248,629,478

201350,542,732

201452,524,053

201554,573,441

Analysis: The proponents chose the Statistical Parabolic Method in projecting the supply because it has the lowest standard deviation. There is an increasing trend of supply over the next five years. (See appendix for the Methods of Demand Projection Computations).

Page 40: For Binding

Projected Supply Graph

Analysis: The graph shows the projected 5-year supply which illustrates the (4) four methods in computing projected supply. Among the four methods, Statistical Parabolic Method has the lowest standard deviation. (See appendix for the Methods of Supply Projections Computations)

Page 41: For Binding

Past Demand and Supply

Year Demand (packs) Supply (1 pack approx. 50g) Gap % Gap2005 39,283,100 37,141,002 2,142,098 5%2006 40,809,548 38,581,584 2,227,964 5%2007 42,421,615 40,085,528 2,336,087 6%2008 44,033,682 41,655,880 2,377,802 5%2009 45,731,219 43,295,844 2,435,375 5%

Analysis: As shown in the graph, demand is greater than supply. There is a gap between the demand and the supply, giving new players like The Goodies and Treats Company a chance to grab a portion of the market in the Snack Industry (Cookies and Biscuits).

Page 42: For Binding

Past Competitors’ Market Share

CompetitorsPast Supply (1 pack approx. 50g)

Past Demand (packs)

% Market Share

Jack and Jill 6,420,207 45,731,219 14%Kraft 5,710,709 45,731,219 12%Monde M.Y. San 5,238,474 45,731,219 11%Galinco 4,278,532 45,731,219 9%

Total Supply for a Year 43,295,844Untapped Market 5%Others 47%

100%

Analysis: The data above shows the past market shares of competitors and the percentage of the untapped market. The untapped market is 5% which could give new companies like the Goodies and Treats Company a chance to earn a portion of the market share. The others are composed of Febisco, Ace, Magic and other bakeries that cater the demand of the market.

Present Market Share

Jack and Jill 14%Kraft 12%Monde M.Y. San 11%Galinco 9%Untapped Market 5%Others 47%

Page 43: For Binding

CompetitorsPresent Supply (1 pack approx. 50g)

Present Demand (packs)

% Market Share

Jack and Jill 6,677,015 47,520,072 14.05%Kraft 5,824,923 47,520,072 12.26%Monde M.Y. San 5,552,782 47,520,072 11.69%Galinco 4,449,673 47,520,072 9.36%Goodies and Treats 1,477,440 47,520,072 3.11%Total Supply for a Year 45,008,788Untapped Market 5.28%Others 46%

100%

Analysis: As shown above, the present market share of companies plus the entry of the Goodies and Treats Company. Goodies and Treats hold 3.11% of the market share. The proponents plan to increase this market share by stealing market shares of competitors and catering the untapped market. This can be done through aggressive marketing strategies and creating differential advantage. The others are composed of Febisco, Ace, Magic and other bakeries that cater the demand of the market.

Jack and Jill 14.05%Kraft 12.26%Monde M.Y. San 11.69%Galinco 9.36%Goodies and Treats 3.11%Untapped Market 5.28%Others 44.25%

Page 44: For Binding

Projected Untapped Market

Year Projected Demand (packs) Projected Supply (packs) % of Projected Untapped Market2011 49,331,718 46,784,292 5%2012 51,212,617 48,629,478 5%2013 53,152,584 50,542,732 5%2014 55,151,619 52,524,053 5%2015 57,209,722 54,573,441 5%

Where:

% of Projected Untapped Market= (Projected Demand-Projected Supply)/ Projected Demand

Analysis:

As shown above, there is a decrease in the percentage of untapped market as years’ progress. This is due to the constant improvement of aggressive marketing strategies done by companies in order to capture these untapped markets. Another cause of the decrease of the percentage of the untapped market is the entry of new companies that adds volume to the supply. This results to a closer gap between demand and supply.

Page 45: For Binding

f

Proposed Strategic Marketing Plan

Company’s strategy is the game plan management using to strive out a market position, attract and please customer, compete successfully, conduct operations and achieve organizational objective.

The Strategic marketing plans of the proposed business were in line to its vision, mission and objective. With a new concept of Edible Spoon and Fork, capturing a market position serves as a challenge for the business. Strategic marketing plans play an important role to introduce the service and to achieve its objective.

Marketing Objectives:

To make people aware of its business activities

To attract customers

To increase the total number of customer served

To maintain and project the business image

To encourage customers in patronizing the service

Marketing Strategies and Tactics

Unique and functional Product.

Page 46: For Binding

f

With its Spoon and Fork design, it doesn’t only captivate customers but it can also serve as a utensil. Undergo quality control tests to obtain the products strength, in order to have a reliable product if used.

Attractive Packaging

Package is designed to respond to customer wants and needs through style and convenience. The material used in the packaging of the product is aluminum foil. The dimension of the packaging is 3.5x6x1.5 inches. The color of the packaging is black so that the colorful logo and product name will stand out and attract buyers.

Cost Leadership Strategy

The concept is to produce and market a good quality product or service at a lower cost than the competitors. Goodies and Treats Company is not just profit oriented but is also concerned to the customer’s satisfaction. The company aims to produce a product with good quality. However, price will be set at the lowest possible value to attract customers. In determining the price, total production cost will be included and by comparing the prices of the competitors of the same product. Price must be set enough to cover all costs yet still affordable for the customers.

Differential Strategy- is creating a product or service that is perceived as being unique

throughout the industry. The emphasis can be brand image, propriety technology,

special features, superior service, a strong distributor network or other aspect that

might be specific to other industry. Some of the addition that should exist to support a

differentiation strategy includes strong marketing abilities, effective engineering,

creative personnel, the ability to perform basic research and a good reputation.

Goodies and Treats Company Product Differential Advantages:

o A. The product is unique from other existing products

o B. Has a cheaper cost

Page 47: For Binding

f

o Raw materials are purchased locally

Basing on the following differential advantages of the proposed product, it is very much obvious that the product has a very good chance to play in the market share since people tend to buy a good quality product yet economical and affordable to everyone’s budget. The proposed product is nutritious and captures the interests of the health conscious individuals.

Advertising Strategy- is a campaign developed to communicate idea about products and

services to potential customers in the hopes of convincing them to buy the products and

services. This strategy, when built in a rational and intelligent manner, will reflect other

business considerations (overall budget, brand recognition efforts) and objectives(public

image enhancement, market share growth) as well.

Goodies and Treats Company has its advertising strategy to promote awareness of our proposed product. Since we are still to begin our new firm we chose advertising strategies that can convince the people and catch their attention yet doesn’t require much money.

o Free taste is one of the best ways on conducting our promotional activities. This

will be done on supermarkets, malls, and other establishments that people go

to buy food commodities. This would let them be aware of our product, its taste

and contents. Flyers, streamers, and leaflets are also used to make people recall

and be familiar with the company’s product. Visiting restaurants, hotels, resorts,

and schools are also being considered.

Distribution Channel

Manufacturer

Page 48: For Binding

f

Analysis:

The cycle starts from Goodies and Treats Company. Product is being transferred from the company to

the retailers. Retailers includes: supermarkets, groceries, department stores, convenience stores and

variety stores. Retailers sell the product to the end consumer.

Source: http://en.wikipedia.org/wiki/Retailing

Marketing Mix

The Combination of the four primary elements that comprise a company’s marketing program is termed the marketing mix. The design implementation, and evaluation of the marketing mix constitute the bulk or a firm’s marketing effort.

The four elements of the marketing mix are:

Product

Managing the product ingredient includes planning and developing the right goods and/or services to be marketed by the company. Strategies are needed for changing existing products, adding new one and taking other actions that affect the assortment of

Retailers

End Consumer

Page 49: For Binding

f

products carried. Strategic decisions are also needed regarding branding, packaging and various other product features.

Price

Management must determine the right base price for its products. It must then decide on strategies concerning discounts, freight payments and many other price related factors.

Place

Even though marketing intermediaries primarily wholesalers and retailers are largely a non controllable environmental factor, an executive has considerable latitude when working with them. Management’s responsibility is to:

a. Select and manage the trade channels through which the products will

reach the right market at the right time

b. Develop a distribution system for physically handling and transporting

thee products through these channels.

Promotion

Promotion represents all of the communications that a marketer may use in the marketplace. Management needs to inform and persuade the market regarding a company’s products. Advertising, personal selling, sales promotion, and publicity are the major promotional activities.

Page 50: For Binding

f

Source: http://www.quickmba.com/marketing/mix/

Product Life Cycle

The product life cycle goes through multiple phases, involves many professional disciplines, and requires many skills, tools and processes. Product life cycle (PLC) has to do with the life of a product in the market with respect to business/commercial costs and sales measures. To say that a product has a life cycle is to assert four things:

that products have a limited life,

product sales pass through distinct stages, each posing different challenges,

opportunities, and problems to the seller,

profits rise and fall at different stages of product life cycle, and

Products require different marketing, financial, manufacturing, purchasing, and

human resource strategies in each life cycle stage.

Page 51: For Binding

f

There are four stages in a product's life cycle.

Stage Characteristics

1. Introduction stage

1. costs are high

2. slow sales volumes to start

3. little or no competition

4. demand has to be created

5. customers have to be prompted to try the product

6. makes no money at this stage 2. Growth stage 1. costs reduced due to economies of scale

2. sales volume increases significantly

3. profitability begins to rise

4. public awareness increases

5. competition begins to increase with a few new players in establishing market

Page 52: For Binding

f

6. increased competition leads to price decrease

3. Maturity stage

1. costs are lowered as a result of production

2. volumes increasing and experience curve effects

3. sales volume peaks and market saturation is reached

4. increase in competitors entering the market

5. prices tend to drop due to the proliferation of competing products

6. brand differentiation and feature diversification is emphasized to maintain or increase market share

7. Industrial profits go down

4. Decline stage

1. costs become counter-optimal

2. sales volume decline or stabilize

3. prices, profitability diminish

4. profit becomes more a challenge of production/distribution efficiency than increased sales

Introduction Stage

In the introduction stage, the firm seeks to build product awareness and develop a market for the product. This is the point of product launch, market entry, and user-trial by the innovators. At this stage sales are slow and difficult, and the manufacture must incur heavy promotional expenditure to educate the public. The main objective here is to generate primary demand instead of the selective demand. Prices may be set high to cream the market before imitators appear, or set low to determine imitators with skimpy margins.

The impact on the marketing mix is as follows:

Product branding and quality level is established and intellectual property protection

such as patents and trademarks are obtained.

Pricing may be low penetration pricing to build market share rapidly, or high skim

pricing to recover development costs.

Page 53: For Binding

f

Promotion is aimed at innovators and early adopters. Marketing communications seek

to build product awareness and to educate potential consumers about the product.

Place (Distribution) is selective until consumers show acceptance of the product.

Growth Stage

In this stage, the firm seeks to build brand preference and increase market share. It is characterized by product sales increasing often at a very rapid rate. It is also the stage when early entrants begin to realize profits, though the fact the market is now profitable invariably leads to increased competition. Finally, it is also the time in which competitors try to actively position their brand in a way that will separate it from the onslaught of new entrants.

Product quality is maintained and additional features and support services may

be added.

Pricing is maintained as the firm enjoys increasing demand with little

competition.

Promotion is aimed at a broader audience.

Place (Distribution) channels are added as demand increases and customers

accept the product.

Maturity Stage

At maturity stage, the strong growth in sales diminishes. Competition may appear with similar products. At some point in time sales of the product form slows. Instead of double-digit growth from one period to the next, the industry limps along with low single digit sales increases or worse. There are key reasons why this occurs. First, the market has become saturated with a large majority of potential customers having already purchased the product. Second, customers have moved on to purchase other products that are seen as replacements for this product form. In this situation, the growth of the product form may have been interrupted with the introduction of a new product form. The primary objective in this point is to defend market share while maximizing profit.

Product features may be enhanced to differentiate the product from the competitors.

Pricing may be lower because of the new competition.

Promotion emphasizes product differentiation.

Place (Distribution) becomes more intensive and incentives may be offered to

encourage preference over competing products.

Page 54: For Binding

f

Decline Stage

A product form has reached this stage when it becomes clear that market is no longer able to sustain. Like the Maturity stage, the Decline stage may last a long time especially for products that have been adopted by a large percentage of the market who are not inclined to change how they satisfy their needs. Since the end of the product form is seen as inevitable, there are no-stages here. As sales decline, the firm has several options:

Maintain the product, possibly rejuvenating it by adding new features and finding new

uses.

Harvest the product – reduce costs and continue to offer it, possibly to a loyal niche

segment.

Discontinue the product, liquidating remaining inventory or selling it to another firm

that is willing to continue the product.

Source: www.quickmba.com

Product Life Cycle Curve

PRODUCT LIFE CYCLE

Goodies and Treats Company

INTRODUCTORY GROWTH MATURITY DECLINE

PRODUCT Product branding and Quality Level is Established

Product Quality is maintained plus additional flavors

Product enhancement

New products introduced

Product Modification

Phase out products that weakens

PRICE Price Penetration

Low- introductory price

Price is maintained

Increase of price by 5%

discounts given

PROMOTION Product Awareness

Product launching

Free tastes of the product to the supermarkets, schools, public markets, streamers,

Streamers, mascots and flyers

Commercials on radios and television

Product Differentiation

Product launching

( new products )

Streamers and flyers

Raffle promo and discounts

Page 55: For Binding

f

flyers, Internet and newspaper advertising

Advertisement

PLACE Renting Maximize Existing Space

Expansion or buy the existing space

Page 56: For Binding

f

Source: http://www.quickmba.com/marketing/product/lifecycle/

Pricing Scheme of Competitor

COMPANY NAME PRODUCTS’ PRICE

Jack and Jill ( Pretzel’s 50g) 0.31 ¢PHP per gram (15.50 PHP SRP)

M.Y San ( Eggnog 50g ) 0.33 ¢ PHP per gram (16.25 PHP SRP)

Galinco ( Chips Delight 50g ) 0.43 ¢ PHP per gram (21.50 PHP SRP)

Kraft Nabisco ( Chips Ahoy 50g ) 0.41 ¢ PHP per gram (20.50 PHP SRP)

Goodies and Treats Company (Sporkie 50g) 0.28 ¢PHP per gram (14.65 PHP SRP)

Page 57: For Binding

f

Note: The 20% addition on the manufacturers’ price is based on the average mark up rate.

Source: http://www.neda.gov.ph/ads/mtpqd/chapters1-6/ch2.htm

Conclusion:

A promising market is present because of the gap of the demand and the volume of supply giving new players like the Goodies and Treats Company to penetrate the market. Though the market share of the company is small, the marketing strategies and marketing mix formulated by the proponents can help the company gain a bigger portion in the market by stealing market shares of competitors or by catering the untapped market.

Page 58: For Binding

f

CHAPTER II

TECHNICAL ASPECT

Page 59: For Binding

f

Scope of Technical Aspect

INTRODUCTION

EXECUTIVE SUMMARY

MAJOR ASSUMPTIONS

PROJECT SITE

LOCATION OF BUSINESS HEADQUARTER

FACTORS EVALUATING LOCATION ANALYSIS

ALTERNATIVE SITES

PLANT LAYOUT

PRODUCTION AREA LAYOUT

PRODUCT DESCRIPTION

RAW MATERIALS

SUPPLIERS OF RAW MATERIALS

SUMMARY OF MACHINE COST

MACHINERIES, TOOLS AND EQUIPMENT

MANPOWER REQUIREMENTS / MACHINE AND HEAD COUNT

MANUFACTURING PROCESS

FLOW PROCESS CHART

PRODUCTION SCHEDULE

SAFETY PROGRAMS

MAINTENANCE PROGRAMS

QUALITY CONTROL PROGRAM

PRODUCTION FACILITIES

CAPACITY OF THE PRODUCT

CONCLUSION

INTRODUCTION

Page 60: For Binding

f

The Technical aspect is the discussion of the basic and operation flow of the project. The technical aspect is one of the essentials of this study because this factor responds to the technicalities and basic structure of the proposed study. This includes the list of equipments, materials, structure plan and also the source of the supplies use in the proposed project for business plans, promotion strategies, utilities, facilities, layout designs and location.The technical feasibility assesses the details of how the company will deliver a product or service (i.e., materials, labors, transportation, where the business will be located, technology needed, etc.). The technical feasibility study is the logical or tactical of how the business will produce, store, deliver, and track its product or services. The technical feasibility study is an excellent tool for trouble-shooting and long-term planning which serves as a flow chart of how the products and services evolve and move through the business to physically reach the market.This chapter of study discusses the technical feasibility of Goodies and Treats Company and the inferred probability of the proposed product is presented. This chapter of study pertains to discuss in detail the composition of the product, the raw materials needed, the project site or plant location and its layout, the manufacturing process, plant size, the production volume and scheduling, the manpower, structure, utilities, waste disposal, the equipment and machinery and other information deemed necessary in determining the technical feasibility.In this study detailed flow charts indicating the manufacturing process involved and the normal duration of the process are taken into account. The content of the report shall be based upon verifiable data and contain sufficient information and data analysis so that a determination may be made on the technical feasibility of achieving the levels of income or production that are projected in the financial statements. The report shall also identify and estimate project operating and development costs and specify the level of accuracy of these estimates and the assumptions on which these estimates have been based.

Source: http://wiki.answers.com/Q/What_is_technical_aspect

MAJOR ASSUMPTIONS:

Goodies and Treats Company considered the 12 non-working days, thus the total

number of days in a year is 365 days.

Page 61: For Binding

f

Operation per year = 305 days

(Approximately 365 days/year – 12 non working days) – (48 Sundays in a year)

= 365 – 12 – 48

= 305 days

Operation per week is 6 days

Operation per month is 4 weeks

Operation per day is 15 hours

Morning duty hours =(7:00 am to 3:00 afternoon)

Afternoon duty hours=(3:00 pm to 11 pm)

The company has 2 shifts per day.

Both shifts have a 30 minutes break.

The entire process is machine operated, thus the company only needs a minimum number

of production workers.

The data gathered from the internet are used as the basis in computing the production

capacity. Plant capacity will be based on the capacity and capability of the machine.

The proponents have a supplier of the raw materials needed.

PROJECT SITE

The geographical location of the final plant can have strong influence on the success of the industrial venture. Considerable care must be exercised in selecting the plant site, and many different factors must be considered. Primarily the plant must be located where the minimum cost of production and distribution can be obtained but other factors such as room for expansion and safe living conditions for plant operation as well as the surrounding community are also important. The location of the plant can also have a crucial effect on the profitability of a project. The choice of the final site should

Page 62: For Binding

f

first be based on a complete survey of the advantages and disadvantages of various geographical areas and ultimately, on the advantages and disadvantages of the available real estate.The proponents actually have alternative before deciding to manage at Consolacion, Cebu city. The preference sites include Alang-Alang Mandaue and Mactan, Marina Mall, Lapu-Lapu City, which are all part of the target market.

Source: http://www.gsn.org/web/webproj/design/prjsite.htm

Location of the Business Headquarters

Goodies and Treats Company is located at A.S Fortuna St. Mandaue City. The location is near by the National Highway in which it is very accessible to any land transportation vehicle.

Page 63: For Binding

f

Source: www.earth.google.com

The various principal factors that must be considered while selecting a suitable plant site are briefly discussed in this section.

The factors to be considered are:

1. Raw material availability2. Location (with respect to the marketing area)3. Availability of suitable land4. Transport facilities5. Availability of labors6. Availability of utilities (Water, Electricity)7. Environmental impact and effluent disposal8. Local community considerations9. Climate10. Political strategic considerations

Page 64: For Binding

f

11. Taxations and legal restrictions

Discussion of each Factor:

1. Raw Materials Availability:The source of raw materials is one of the most important factors influencing the selection of a plant site. This is particularly true for the cane sugar plant because a large volume of sugar cane is consumed in the process, which will result in the reduction of the transportation and storage charges. Attention should be given to the purchased price of the raw materials, distance from the source of supply, freight and transportation expenses, availability and reliability of supply, purity of raw materials and storage requirements.

2. Location:

The location of markets or intermediate distribution centers affects the cost of product distribution and time required for shipping. Proximity to the major markets is an important consideration in the selection of the plant site, because the buyer usually finds advantageous to purchase from near-by sources.

3. Availability Of Suitable Land:

The characteristics of the land at the proposed plant site should be examined carefully. The topography of the tract of land structure must be considered, since either or both may have a pronounced effect on the construction costs. The cost of the land is important, as well as local building costs and living conditions. Future changes may make it desirable or necessary to expand the plant facilities. The land should be ideally flat, well drained and have load-bearing characteristics. A full site evaluation should be made to determine the need for piling or other special foundations.

4. Transport:

The transport of materials and products to and from plant will be an overriding consideration in site selection. If practicable, a site should be selected so that it is close to at least two major forms of transport: road, rail, waterway or a seaport. Road transport is being increasingly used, and is suitable for local distribution from a central warehouse. Rail transport will be cheaper for the long-distance transport. If possible the plant site should have access to all three types of transportation. There is usually need for convenient rail and air transportation facilities between the plant and the main company head quarters, and the effective transportation facilities for the plant personnel are necessary.

5. Availability Of Labors:

Labors will be needed for construction of the plant and its operation. Skilled construction workers will usually be brought in from outside the site, but there should be an adequate pool

Page 65: For Binding

f

of unskilled labors available locally; and labors suitable for training to operate the plant. Skilled tradesmen will be needed for plant maintenance. Local trade union customs and restrictive practices will have to be considered when assessing the availability and suitability of the labors for recruitment and training.

6. Availability of Utilities:

The word “utilities” is generally used for the ancillary services needed in the operation of any production process. These services will normally be supplied from a central facility and includes Water, Fuel and Electricity which are briefly described as follows: Water: - The water is required for large industrial as well as general purposes, starting with

water for cooling, washing and steam generation. The plant therefore must be located

where a dependable water supply is available namely lakes, rivers, wells, seas. If the water

supply shows seasonal fluctuations, it’s desirable to construct a reservoir or to drill several

standby wells. The temperature, mineral content, slit and sand content, bacteriological

content, and cost for supply and purification treatment must also be considered when

choosing a water supply. De-mineralized water, from which all the minerals have been

removed, is used where pure water is needed for the process use, in boiler feed. Natural

and forced draft cooling towers are generally used to provide the cooling water required on

site.

Electricity: - Power and steam requirements are high in most industrial plants and fuel is

ordinarily required to supply these utilities. Power, fuel and steam are required for running

the various equipments like generators, motors, turbines, plant lightings and general use

and thus are considered, as one major factor is choice of plant site.

7. Environmental Impact And Effluent Disposal:

Facilities must be provided for the effective disposal of the effluent without any public nuisance. In choosing a plant site, the permissible tolerance levels for various effluents should be considered and attention should be given to potential requirements for additional waste treatment facilities. As all industrial processes produce waste products, full consideration must be given to the difficulties and coat of their disposal. The disposal of toxic and harmful effluents will be covered by local regulations, and the appropriate authorities must be consulted during the initial site survey to determine the standards that must be met.

8. Local Community Considerations:

Page 66: For Binding

f

The proposed plant must fit in with and be acceptable to the local community. Full consideration must be given to the safe location of the plant so that it does not impose a significant additional risk to the community.

9. Climate:

Adverse climatic conditions at site will increase costs. Extremes of low temperatures will require the provision of additional insulation and special heating for equipment and piping. Similarly, excessive humidity and hot temperatures pose serious problems and must be considered for selecting a site for the plant. Stronger structures will be needed at locations subject to high wind loads or earthquakes.

10. Political And Strategic Considerations:

Capital grants, tax concessions, and other inducements are often given by governments to direct new investment to preferred locations; such as areas of high unemployment. The availability of such grants can be the overriding consideration in site selection.

11. Taxation And Legal Restrictions:

State and local tax rates on property income, unemployment insurance and similar items vary from one location to another. Similarly, local regulations on zoning, building codes, nuisance aspects and others facilities can have a major influence on the final choice of the plant site.

Page 67: For Binding

f

Source: http://www.gsn.org/web/webproj/design/prjsite.htm

Factors in Evaluating Location Analysis

FACTORS CITED ISSUES1. Proximity to the market The target market of the company is the

people of the three cities namely: Cebu City, Mandaue City and Lapu-Lapu City which makes a good reason why it is beneficial to locate the company near them.

2. Proximity to the necessary materials Direct and indirect materials were being purchased within the country

3. Availability of the transported facilities The proposed site is in contiguity to maintain road, making it accessible for both public and private vehicles.

4. Adequacy of private and public

services

Other services such as power, water, fuel, and gas also exist in the area to support production and service.

5. Climatic conditions The tropical climate of the country is a good incentive for the manufacturing.

Page 68: For Binding

f

Source: www3.interscience.wiley.com/journal/119556147

ALTERNATIVES SITES

Our target market is in the three cities namely: Lapu-Lapu City, Mandaue City and Cebu City. Considering the factors in locating the plant we comparatively analyze the chosen sites. The first location is in (A) A.S. Fortuna St. Mandaue City(1). The second alternative is in (B) Mactan Marina Mall, Lapu-Lapu City beside Save More (2). And the third one is in (C) Alang-Alang, Mandaue.

FACTORS WEIGHTSCORES (OUT OF 100) Weighted

A B C A B CSafetyand Security

20%85 83 80 17% 16.6% 16%

Parking Lot 5% 83 82 81 4.15% 4.1% 4.05%

Rental Fee 15% 84 83 82 12.6% 12.5% 12.3%

Proximity to its areas for service delivery

20% 85 82 88 17% 16.4% 17.6%

Proximity to its supplier

10% 87 86 85 8.7% 8.6% 8.5%

Office Space area 30% 89 86 85 26.7% 25.8% 25.5%

TOTAL 100% 513 502 501 86.15% 84% 83.95%

Page 69: For Binding

f

Weighted mean of the Alternative sites

PLANT LAYOUT

Is the physical arrangement of equipment and facilities within a plant. The Plant Layout can be indicated on a floor plan showing the distances between different features of the plant. Optimizing the Layout of a Plant can improve productivity, safety and quality of Products. Unnecessary efforts of materials handling can be avoided when the Plant Layout is optimized.

This is valid for: - Distances Material has to move- Distances Equipment has to move- Distances Operators have to move- Types of Handling Equipment needed- Energy required to move items against resistance (i.e. gravity)

After the flow process diagrams are completed and before detailed piping, structural and electrical design can begin, the layout of process units in a plant and the equipment within these process unit must be planned. This layout can play an important part in determining construction and manufacturing costs, and thus must be planned carefully with attention being given to future problems that may arise. Thus the economic construction and efficient operation of a process unit will depend on how well the plant and equipment specified on the process flow sheet is laid out. The principal factors that are considered are listed below:

1. Economic considerations: construction and operating costs2. Process requirements3. Convenience of operation4. Convenience of maintenance5. Health and Safety considerations6. Future plant expansion7. Modular construction8. Waste disposal requirements

Source: http://www.hse.gov.uk/comah/sragtech/techmeasplantlay.htm

Page 70: For Binding

f

Costs:

Adopting a layout that gives the shortest run of connecting pipe between equipment, and least amount of structural steel work can minimize the coat of construction. However, this will not necessarily be the best arrangement for operation and maintenance.

Process Requirements:

An example of the need to take into account process consideration is the need to elevate the base of columns to provide the necessary net positive suction head to a pump.

Convenience of Operation:

Equipment that needs to have frequent attention should be located convenient to the control room. Valves, sample points, and instruments should be located at convenient positions and heights. Sufficient working space and headroom must be provided to allow easy access to equipment.

Convenience of Maintenance:

Heat exchangers need to be sited so that the tube bundles can be easily withdrawn for cleaning and tube replacement. Vessels that require frequent replacement of catalyst or packing should be located on the out side of buildings. Equipment that requires dismantling for maintenance, such as compressors and large pumps, should be places under cover.

Health and Safety Considerations:

Blast walls may be needed to isolate potentially hazardous equipment, and confine the effects of an explosion. At least two escape routes for operators must be provided from each level in process buildings.

Future Plant Expansion:

Equipment should be located so that it can be conveniently tied in with any future expansion of the process. Space should be left on pipe alleys for future needs, and service pipes over-sized to allow for future requirements.

Page 71: For Binding

f

Modular Construction:

In recent years there has been a move to assemble sections of plant at the plant manufacturer’s site. These modules will include the equipment, structural steel, piping and instrumentation. The modules are then transported to the plant site, by road or sea.

The advantages of modular construction are:

1. Improved quality control2. Reduced construction cost3. Less need for skilled labors on site

The disadvantages of modular construction are:

1. Higher design costs & more structural steel work2. More flanged constructions & possible problems with assembly, on site

General consideration:

Open, structural work, building are normally used for process equipment; closed buildings are only used for process operations that require protection from the weather.The ideal procedure for any plant is to build the layout around the production process and then design the building around the layout, thus achieving the plant that is completely functional. Plant layout embraces the physical layout of production facilities. Good plant layout provides regular movement of production, absence of bottleneck operations, and minimized backtracking all combine to shorten the manufacturing cycle and reduce the amount of material in process and also, the flow of people arrangements of employee facilities, aisles, plant entrances, and parking areas

Source: http://www.hse.gov.uk/comah/sragtech/techmeasplantlay.htm

Page 72: For Binding

f

Goodies and Treats Plant Layout

Height of layout= 3 meters

Storage Room Capacity (Volume) = 13.08 cu.m (2m X 2.18m X 3m)

Page 73: For Binding

f

Production Area Layout

Page 74: For Binding

f

PRODUCT DESCRIPTION

A product description is a structured format of presenting information about a project product. Product description is usually created by the project manager and approved by the project board. A product is anything that can be offered to a market that might satisfy a want or need.

In this section a detail description of the proposed project is discussed in forms of its physical attributes, and its various uses.

1.) Physical Attributes

The proposed product has a brown color with a unique design. It’s often solid in individual packs. Below is a table showing physical attributes of the proposed product.

Phrase SolidColor brown shape Combination of spoon and fork designWeight 50 grams

Source: (http://en.wikipedia.org/wiki/Product_description)

Page 75: For Binding

f

The Product

Product logo:

Packaging

Singles Pack

Dimensions:

L= 3.5’’

W= 6’’

H= 1.5’’

Quantity = 6 sporkies

Packaging Cost = Php1.25

Jumbo Pack

Dimensions:

L= 11’’

W= 12.5’’

H=3.5 ’’

Quantity = 12 Singles Pack

Packaging Cost= Php1.75

Deluxe

Dimensions:

Page 76: For Binding

f

L= 33.5’’ or 2.79’ or 0.85m

W= 25.5’’ or 2.13’ or 0.65m

H= 11’’ or 0.92’ or 0.28m

V= 5.47cu. Ft or 0.15 cu. m

Quantity= 18 Jumbo Pack

Packaging Cost = Php50.00

Note:

Packaging for Singles and Jumbo Pack is outsourced from Ink Reprint

C/o Noel Arong 09212070079

Packaging for Deluxe is outsourced from Checha Marketing

Product Mold

Page 77: For Binding

f

This is our representation of the product mold of Goodies and Treats Company in which the size of a spork is 3’’x 1’’. The over all mold size is 1 m x 1m which can occupy 200 slots for the sporkie mixture.

Dimensions of Mold Tray:

L= 1 meter; W= 1 meter; D= 2.54 cm / 0.0254 meter

Capacity: 200 pieces

RAW MATERIALS

Raw describes material that is in its natural unprocessed form, or has not had the final stages of processing. A raw material is something that is acted upon or used by or by human labor or industry, for use as a building material to create some product or structure.] Often the term is used to denote material that came from nature and is in an unprocessed or minimally processed state. (http://en.wikipedia.org/wiki/Raw_material).

Page 78: For Binding

f

Description of Raw Materials

Raw Materials

Description

Lard Lard is one of the few edible oils with a relatively high smoke point, attributable to its high saturated fatty acids content. Pure lard is especially useful for cooking since it produces little smoke when heated and has a distinct taste when combined with other foods. Many chefs and bakers deem lard a superior cooking fat over shortening because of lard's range of applications and taste

Pork Lard Substitute (PLS) – is a specialty fat resembling the qualities of pork lard but practically free of cholesterol because of its vegetable origin. This is a premium lubricant in pastry crusts, soda crackers and other types of biscuits.

All purpose Flour

All-purpose is a type of flour that is suitable for all kinds of recipes. Also known as “plain,” “general purpose” or “family” flour, this kitchen cupboard staple is the main ingredient in our favorite baked goods such as cakes, cookies, breads and rolls.

EggsAn egg is a spheroid or ovoid shaped cell laid by females of many different species,

including birds, reptiles, amphibians, and fish. Eggs have been eaten by mankind for

millennia. Bird eggs (including chicken and turkey eggs) consist of a protective eggshell,

albumen (egg white), and vittles (egg yolk), contained within various thin membranes.

Egg yolks and whole eggs are a good source of protein and choline..

Sugar Sugar is an informal term for a class of edible crystalline carbohydrates, mainly sucrose, lactose, and fructose [1] characterized by a sweet flavor. In food, sugar almost exclusively refers to sucrose, which primarily comes from sugar cane and sugar beet.

Vanilla Vanilla flavoring in food may be achieved by adding vanilla extract or by cooking vanilla pods in the liquid preparation. In this case, the pods' seeds are mixed into the preparation. Natural vanilla gives a brown or yellow color to preparations, depending on the concentration. Good quality vanilla has a strong aromatic flavor, but food with small amounts of low quality vanilla or artificial vanilla-like flavorings are far more common, since true vanilla is much more expensive.

Page 79: For Binding

f

Oil Oil is used during brushing process in which it is spread out to the pan for preparation of baking so that it will be easy to remove baked cookies.

Source:

S

Source: http://en.wikipedia.org/wiki/Lard ; http://en.wikipedia.org/wiki/Sugar; http://en.wikipedia.org/wiki/Egg_(food); http://en.wikipedia.org/wiki/Vanilla

SUPPLIERS OF RAW MATERIAL

The proponents looked for the main raw materials that can readily and steadily supply the maximum ordered quantity to be used directly in production which are of good quality and condition. We consider them to order in bulk depending on the production capacity. All raw materials are bought locally.

Page 80: For Binding

f

RAW MATERIAL SUPPLIER ADDRESS

LARD Ong King Kee Carbon Market, Cebu city

ALL PURPOSE FLOUR

General Milling Corporation Lapu-lapu, City

(+63917) 8208101

EGGS

Robina Farm

Tipolo Mandaue City

+632 395-1169

SUGAR

MakroMandaue City

(032)345-9540

VANILLA Makro Mandaue City

(032)345-9540

OIL Makro Mandaue City

(032)345-9540

1.) MACHINERIES, TOOLS AND EQUIPMENT

Description

Mixing Machine The Mixer is suitable for making mixing

And has a capacity of 6 to 8 liters.

Adjustable speed in Fast, Medium or

Slow speed. Reasonable rotating speed. Uniform Stirring

.5 kw and weighs 83 kgs.

¼ hp

Size: 0.56 x 0.56 x 0.83m

Chilling Machine This 10 cubic foot NSF Listed

Commercial chest freezer is perfect for storage of bulk

food items.

1/3 hp

Exterior dimensions are 42 1/8”W x 24”D x 36 3/8”H

(1.07 x 0.61 x 0.92m)

Portable Sealing machine Usage: It is suitable to pack loose, non-sticky powder and

granular materials in the fields of pharmacy, food industry,

agricultural chemical and daily chemical. Such as pellet,

monosodium glutamate, sugar, oatmeal, soup stuff, seeds,

coffee, cold instant drink etc.

Main technological parameter:

Filling Capacity: 1-280 ml

Electrical source: three phase four wire 380V ,50HZ

Total power: 4.5 W

Net Weight: 650 kg

Grinding Machine Specifications:

This Grinding Machine is suitable for grinding

coconuts, spices, herbs, chemical products, food

materials, and etc.

Page 81: For Binding

f

Source:( http://xindagroup.en.alibaba.com/ ; ( http://chinashoemachine.en.alibaba.com/aboutus.html )

(http://www.alibaba.com/product- gs/203363730/High_Effective_and_Universal_Grinder_grinding.html)

MANPOWER REQUIREMENTS / MACHINE AND HEAD COUNT

Machine No. of workers required No. of machine to operate

Oven machine 1 2

Mixing Machine 1 4

Chilling Machine 0 1

Sealing Machine 1 1

Grinding Machine 1 1

Even if machineries used in the production are automated, manpower requirements are necessary to operate or to control them. This part will identify the number of workers involve in the creation of product within the production. Before operation will start, raw materials will undergo first a test and evaluation for quality assurance purposes.

Page 82: For Binding

f

2.) Other Tools and Equipment

Tools Description

Mold A mold is pattern for a product to be made. It serves as a prototype for a product.

Air condition Aim to provide a suitable environment for a process being carried out, regardless of internal heat and humidity loads and external weather conditions. Although often in the comfort range, it is the needs of the process that determine conditions, not human preference.

Fire Extinguisher Fire extinguisher is an active fire protection device used to extinguish or control small fires, often in emergency situations. It is not intended for use on an out-of-control fire, such as one which has reached the ceiling, endangers the user or otherwise requires the expertise of a fire department.

Rubber Spatula A rubber spatula is a cooking tool that has a rubber head. The handle may be made of plastic, metal, or wood. It is common for these spatulas to be used when cooking with pots and pans that are easily scratched by metal utensils.

Page 83: For Binding

f

3.Personal Protective Equipment

Equipment Description

Apron

Apron is used in a food entity to consider the cleanliness of the workers in making the product.Apron helps to provide orderliness of the worker.

Hand Gloves Gloves protect and comfort hands against cold or heat, damage by friction, abrasion or chemicals, and disease; or in turn to provide a guard for what a bare hand should not touch.

Hairnet A hairnet, or sometimes simply a net or caul, is a small, often elasticized, fine net worn over long hair to hold it in place. It is often worn by food service workers to prevent hair from contaminating the food.

Mask Mask is required to be worn regularly during mixing to avoid sneezing.

To protect from dust of the flour and other dust ingredients that create dust

Source: http://en.wikipedia.org/wiki/Apron

http://en.wikipedia.org/wiki/hairnet

http://en.wikipedia.org/wiki/mask

http://en.wikipedia.org/wiki/Glove#Mittens

4.) Material Handling and Delivery truck

Page 84: For Binding

f

Tools and Equipment Description

Pushcart

Used to carry the materials from one place to another

Delivery truck

The delivery truck is used to transport or deliver products to the distributors and other intermediaries.

Source: http://en.wikipedia.org/wiki/pushcart

http://en.wikipedia.org/wiki/deliverytruck

5.) FURNITURES AND FIXTURES

Name Description

Page 85: For Binding

f

Steel Table It refers to the table used in the food processing. Since the company is producing perishable products it will be difficult for the workers to clean it.

Exhaust Fan It is a type of fan installed in a ceiling of a building or a room; it is technically designed to suck out the hot air.

Utility Cabinet It is rectangular shaped furniture usually attached into a wall that is used for storage of miscellaneous items.

Lockers It is a storage compartment used to store personal materials or belongings to the employee.

Sink Is a bowl-shaped fixture that is used for washing hands or small objects.

Page 86: For Binding

f

Mirror Used as to reflect the image that is being exposed to it. Mirrors are commonly used for personal grooming (in which case the old-fashioned term "looking-glass" can be used), decoration, and architecture.

Medicine Cabinet Usually made from wood but now it is made by synthetic. This is used to store all the medicines and others.

Office Table Office tables are designed to be used by the office employees.

Office ChairsThis is used also for office employees.

Computer TablesWhere the computers are placed.

Filing CabinetUsed to store important files, such as the appraisal forms and many other important files.

Page 87: For Binding

f

Monobloc ChairsAre used by the workers in the production area.

Source: http://en.wikipedia.org/wiki/office equipment

6.) Storage:

Glass storage bin

Page 88: For Binding

f

Four removable dividers provide adjustable compartments in this angled front acrylic bin display. The 24" wide display is made of 1/8" thick acrylic, and the 30" wide section is 3/16" acrylic. Measurements are: Compartment size" x H" x W" x D" (0.61x0.76xm)

Storage Racks

It is where trays are placed for cooling and is also used in the storage area to store boxes of finished products. Dimension: (0.9mx 4.5mx 3m for storage area); (0.6x1.8x3m for cooling area).

Source:http://www.fixturesgroup.com/content.php?parent=slatwall_acrylic_trays&type=products&parent_menu_name=Slatwall%20Acrylic%20Display%20Trays&title=Divided%20Acrylic%20Bin%20Display&product_id=703

7.) Measuring Apparatus

Measuring Cups

Page 89: For Binding

f

Measuring Cup – used for measuring ingredients

1/4 Cup, 1/3 Cup, 1/2 Cup, 2/3 Cup, 3/4 Cup, and 1 Cup.

Measuring Spoon

1/4 tsp. (1.25ml), 1/2 tsp. (2.5ml), 1 tsp. (5.0 ml), 1 Tbsp. (15.0 ml)

Measuring Equipments

These equipments are used by the company’s chemist in order to formulate the right measure of ingredients to come up with a quality product

Source: http://www.homebrewunderground.com/equipment/

http://www.etsy.com/listing/46618123/vintage-tupperware-measuring-cups-set-of

http://barsupplies.com/measuring-spoons-p-549.html?osCsid=h6ggmmhmh1l4mfo97vm450sm32

http://www.hotplates.com/Kaiser-Bakeware-660554-KSR1388.htm

Manufacturing Process

Manufacturing processes are those that refer to the making of products by hand or with

machinery. Manufacturing processes use machines, tools and labor to make things for use or sale.

The term may refer to a range of human activity, from handicraft to high tech, but is most

commonly applied to industrial production, in which raw materials are transformed into finished

goods on a large scale. Such finished goods may be used for manufacturing other, more complex

products, such as household appliances or automobiles, or sold to wholesalers, who in turn sell

them to retailers, who then sell them to end users - the "consumers".

Page 90: For Binding

f

Source: http://www.businessdictionary.com

The Process for Making Sporkie

Ingredients (1 bowl mixture):

½ Cup Lard

1 Cup Sugar

2 Eggs

2 Cups All-purpose flour

1 tsp. Vanilla

Process:

1. Preparation of raw materials.

Page 91: For Binding

f

2. Pour Lard to mixing bowl.

3. Add sugar and eggs to the mixing bowl.

4. Mix ingredients for 10 minutes using the mixer.

5. Add All-purpose flour to the mixture and continue mixing for another 5 minutes.

6. Add vanilla to the mixture and continue mixing for another 5 minutes.

7. Brush oil on the molding pan.

8. Pour mixture to molding pan.

9. Place molding pan to the oven.

10. Bake for 15 minutes.

11. Remove the pan from the oven, transport to cooling area and let it cool for 10 minutes.

12. Remove cookies from pan.

13. Random sampling on the baked cookies will be done by quality control inspector.

14. Place the passed batch of cookies into the plastic trays.

15. Cover the plastic trays with plastic then seal.

16. Inspection will again be done on the packaging.

17. The passed products are placed into boxes; brought to the finished-goods inventory and

are ready for delivery.

Note: 1 bowl mixture can fill all 200 slots of one tray

Detailed Description of Manufacturing Process

Steps in making Sporkie

1. Preparation of the raw materials

All ingredients that are needed in the operation for making the product are prepared.

2. Mixing Ingredients

The different ingredients are mixed forming a mixture.

3. Brushing

After mixing, the oil is brush to the pan in order for the product not to stick to the mold.

4. Pouring

Page 92: For Binding

f

The mixture of the ingredients is poured into the molding pan.

5. Baking

Baking starts after the pouring of mix ingredients in the mold pan. The Product is bake within 15 minutes at a normal baking temperature.

6. Cooling

The bake cookies are cooled within 10 minutes.

7. Testing

The batches of cookies are tested into the testing area before it will undergo to a final inspection and sealed.

8. Inspection

The Cookies are again inspected for quality assurance; it is manually done.

9. Packaging: The finish product (cookies) is packed into single packs, sealed, and covered

with a unique packaging design, before it will store and deliver to the distributor.

PROCESS FLOW CHART

PROCESS IN MAKING SPORKIE

Preparation of Raw materials

Mixing

Brushing

Pouring

Baking

Removing &Transporting

Cooling

Page 93: For Binding

f

No

No

Analysis: Shown above are the sequences of processes in making Sporkies. There are 12 operations and 2 inspections with corresponding actions for decisions made.

PRODUCTION SCHEDULE

Assumptions

The Goodies and Treats Company considered holidays and special holidays as non-working. The following assumptions are replicated below.

Proponents assume that preparation of raw materials within 5 min.

There are approximately 365 days per year

There will be a six (6) working days in a week

According to Executive Order No. 203, which states that there are six (10) regular holidays

which the proponents adopted:

According also to Executive No. 203, there are two (2) special holidays that is observed in

the country which the proponent is based:

Regular Holidays

Removing

YesTesting

Packaging

Inspection

Storage/ Delivery

Grinding

Yes

Page 94: For Binding

f

Regular Holidays Date

New Year’s day January 1

Maunday Thursday Movable

Good Friday Movable

Araw ng Kagitingan April 9

Labor Day May 1

Independence Day June 12

National Heroes Day Last Sunday of August

Bonifacio Day November 30

Christmas Day December 25

Rizal Day December 30

Special Holidays

Special Holidays Date

All Saint’s Day November 1

All souls Day November 2

Operation per year = 311 days

(Approximately 365 days/year – 12 non working days) – (48 Sundays in a year)

= 365 – 12 – 48

= 305 days

o Operation per week is 6 days

o Operation per month is 4 weeks

o Operation per day (M-F = 15 hours)(SAT= 10.5 hours)

o Morning duty hours =(7:00 am to 3:00 afternoon)

o Afternoon duty hours=(3:00 pm to 11 pm)

Page 95: For Binding

f

SUMMARY OF OPERATIONS

GOODIES AND TREATS OPERATION PER YEAR 311 DAYS PER YEAR

OPERATION PER DAYS 7.5 HOURS

OPERATION PER WEEK 6 DAYS

OPERATION PER MONTH 4 WEEKS

Page 96: For Binding

f

Source: http://www.lawphil.net/executive/execord/eo1987/eo_203_1987.html

Page 97: For Binding

f

PRODUCTION SCHEDULE

(For Sporkie Making)

Processes

Time Consumption of Operation

(in sec,& minutes)

Preparation of raw materials

5 min

Mixing all ingredients 20 min

Brushing oil in the pan 20 sec

Pouring the mixture in a molding pan

5 min

Baking the cookies 15min

Removing of pan from oven and transporting to cooling area

1 min

Cooling the cookies 10 min

Removing the baked cookies from pan

1 min

Testing cookies 3 min

Page 98: For Binding

f

Packaging and storing 5 min

Inspection of cookies 5 min

LEGEND: Color Coding of processes

TOTAL COMPLETION TIME: 1 hr. and 20 sec.

Analysis:

The production schedule above describes the different processes or operations involved in the entire manufacturing processes of a certain lines of the product, its start from the preparation of the raw materials up to the finished products that are ready for distribution. It is also shown there the estimated time to complete every process in producing the product. It takes an estimated time to complete the cycle at 1 hr. and 20 sec., time completion of our proposed product. We consider a 5 min. preparation of the raw materials from storage area going to the production area.

5 min 20 min 20 sec 5 min 15 min 5min

1 min 3 min 5 min

5 min

10 min1min

Page 99: For Binding

f

FLOW PROCESS CHART OF GOODIES AND TREATS COMPANY

PROCESS TIME DESCRIPTION CHART SYMBOL

Preparation of raw materials

5 min. Preparing all the raw materials needed in the production.

Mixing all ingredients

20 min.

Mixing the ingredient necessary for the operation

Brushing 20 sec. Brushing oil to the pan

Pouring 5 min. Pouring the mixture in a molding pan

Baking the cookies

15 min.

Baking cookies in the oven

Removing and transporting

1 min. Removing the baked cookies while transporting in cooling area

Cooling the cookieS

10 min.

Transporting cookies while cooling

Removing the pan

1 min. Remove the baked cookies

Testing cookies

3 min. Batched cookies are being tested by inspector

Packaging and Storage

5 min. Packaging of finished goods

Page 100: For Binding

f

Inspection of cookies

5 min. Final inspection

Summary of Flow Process Chart:

Process Summary of Activities Time

OPERATION 9 54 min 20 sec

OPERATION WHILE TRANSPORTATION

1 1min

INSPECTION 1 5 min

DELAY 0 0

STORAGE 0 0

TOTAL 11 1 hr. 20 sec

Analysis:

This flow process chart shows the sequence of processes intended with its corresponding time consumed in order to finish the operation. The summary of the flow process indicates the different activities with its corresponding time. The total activities involve in the process is 11 and the total process time allocated to finish a product is 1 hr. 20 sec.

INVENTORY AND PROCUREMENT SCHEDULE

Vanilla Extract

Page 101: For Binding

f

Lard

2R34

Eggs

On the 1st procurement, stock 56.52kg M T W TH F SAT

Daily Consumption 9.42 9.42 9.42 9.42 9.42 9.42

Remaining Stock 28.26

2nd procurement 28.26

Remaining Stock (2nd week) 18.84

3rd procurement 28.26

4th procurement 28.26

On the 1st procurement, stock 2,262pcs M T W TH F SAT

Daily Consumption 377 377 377 377 377 377

Remaining Stock 1,131

2nd procurement 1,131

Remaining Stock (2nd week) 754

3rd procurement 1,131

4th procurement 1,131

Page 102: For Binding

f

Flour

On the 1st procurement, stock 112.98kg M T W TH F SAT

Daily Consumption 18.83 18.83 18.83 18.83 18.83 18.83

Remaining Stock 56.49

2nd procurement 56.49

Remaining Stock (2nd week) 37.66

3rd procurement 56.49

4th procurement 56.49

Page 103: For Binding

f

FIFO (First in First out) Method is used by the company to manage its raw material inventory because the raw materials (ingredients) should not be stored for a long period of time because the production of the company’s product requires fresh ingredients.

SAFETY PROGRAMS

Management should watch closely the number of minor injuries because an increase in that

number means an increase in the injurious contacts employees are having with objects in their

environment. Naturally, as the number of injuries increase, the probability of the injuries

becoming more serious increases too. It should be prevented.

Goodies and Treats Company sets its own standards regarding safety practices. The workers

must be aware about safety procedures of the company and the uses of the safety equipment

through undergoing training before they begin to work as regular employees.

All workers are provided with the safety protective equipment particularly hand gloves, first aid

kit for emergency use in case of accidents and appropriate inspection of work place ventilation

and illumination in the work area.

A safety manual that covers all procedures all the safety procedures, the rules and regulations in

the company are provided and it is strictly implemented. In cases of serious physical harm, it

should be reported to the supervisor for immediate care and investigation of accidents.

It should have accident investigation in order to discover the point of failure or practices so that

proper action can be taken to prevent recurrence.

Page 104: For Binding

f

Location of Fire Extinguishers and Direction to Fire Exits

Fire Extinguisher Placement Requirements

You have probably noticed fire extinguishers in places where you shop, work or eat, but not thought too much about them. It might surprise you to know that Occupational Safety and Health Administration (OSHA) has certain regulations that determine what type of fire extinguishers a business must have, as well as requirements for their placement or travel distance from a potential fire source.

Class A

The Class A fire extinguisher is perhaps one of the more common fire extinguishers found in the workplace. Used for fires involving items made of wood, paper, plastic or textiles, the Class A is recognized by the letter "A" inside a triangle on the extinguisher, and if the symbol is in color, the triangle will be green. It uses a combination of dry chemicals to extinguish fires. The Class A fire extinguisher placement requirement is 75 feet or less.Class B

The Class B fire extinguisher is commonly found in places where oil, gasoline or flammable liquids may be located. A Class B is identified by a square symbol containing the letter "B," and if in color, this square will be red. The Class B puts out fires by using a process that keeps the fire from getting oxygen and stops the release of combustible vapors that may feed the fire. The Class B fire extinguisher placement requirement is 50 feet or less. Class C

The Class C fire extinguisher is used in places where there is the possibility of a live electrical equipment fire. The Class C contains agents that are not conductive to electricity and is used to de-energize the electrical component. Once this is accomplished, a Class A or Class B fire extinguisher is then used to control the rest of the fire. The Class C is identified by a circle with the letter "C" inside. If in color, the circle will be blue. The Class C fire extinguisher is placed in conjunction with whatever the other Class A or Class B fire extinguisher placements are for that particular area.

Class D

The Class D is a more specialized type of fire extinguisher. Used for putting out fires involving combustible metals, such as sodium, magnesium and titanium, the Class D uses an agent that does not react with these types of metals. The Class D is identified by a five-point star with the letter "D" inside. If the star is in color, it will be yellow. The Class D fire extinguisher placement is 75 feet or less.

Page 105: For Binding

f

Class K

Class K is a fire extinguisher used to put out oil and grease fires that can occur in establishments that do commercial cooking. Class K contains an alkaline mixture with a potassium agent that when combined with the fatty acid of oil or grease creates soapy foam. This mixture traps the vapor and steam and smothers the fire. Class K is identified by the letter "K." There is no specified placement for a Class K fire extinguisher, but it is usually recommended that it be located near where possible fires could ignite. Local governments, however, may have their own set of fire codes, so it is advisable to find out about any type of building regulations by talking to the local fire marshal.

Analysis:

Basing from the fire extinguisher placement requirements, Goodies and Treats Company belongs to the Class K category according to the OSHA standards.

Page 106: For Binding

f

MAINTENANCE PROGRAMS

The company provides a regular maintenance on the plant. The equipments that the company

acquired should be checked once a month to ensure the conditions and anticipate the

breakdowns that may result to costly delays and might interrupt production operation.

Workers are required to take good care of their equipments and tools to prevent damages and

accidents. Tools must be kept clean after using. Equipments must be checked before and after

using.

The production in-charge should closely monitor all the machines in order to prevent

interruptions.

QUALITY CONTROL PROGRAM

Page 107: For Binding

f

The purpose of quality control program is to ensure that the product produced is of good

quality.

Quality inspection of the product is administered after the mixing process. The inspector

checks the viscosity by visual inspection. After the packaging operation the products will be

weighed and checked whether it conforms to the standard weight. Non conformities will

serve as rejects and will be transported back to the mixing machine if it needs enough flour

to be added to the patty.

The company will ensure that the quality of the product it produces is built which means

that every personnel must be responsible enough in maintaining the good quality of the

products by inspecting the quality of the raw materials used.

Checking of the equipment used if it is capable of producing quality product and ensuring

that all members know the expected work quality and are always qualified to achieve them.

STANDARD PROCEDURE FOR TESTING THE STRENGTH OF THE PRODUCT

1. Place the spoon on the center so that the two blocks would support the spoon.

2. Hang or suspend masses (force of breaking point) on the center of the spoon.

3. If spork will sustain for 10 seconds, it is a pass.

ATTRIBUTE ACCEPT REJECT

1. Texture Smooth rough, coarse

2. Size/Shape 3’’X 1’’ (maximum allowance of 0.5”), Spork shape

Greater or lesser from the accepted, broken, cracked

3. Strength Can withstand 4kg load Can not withstand 4kg load

4. Taste Sweet, delicious, tasty and crunchy

Salty, Sour, Bitter, awful taste

5. Packaging Without damages Damaged (torn, scratched, not well sealed, etc.)

Page 108: For Binding

f

4. If spork breaks, it is a fail

m=500g = .5kg g=9.81 m/s^2 F=mg F=4kg*9.81m/s^2

F=39.24Newton = 40Newton (force produced in strength quality control test)

Note: Breaking an egg shell requires 30 Newton of force

With the given fact, a force of 40 Newton can be applied in order to test the strength of the product. The proponents are only after of the minimum strength. In handling spoon and fork, lateral pinch is used. In lateral pinch, thumb opposes the side of the index finger. It produces a maximal strength of 9.0 kg and minimal strength of 4.0 kg.

Source: http://www.thepoultrysite.com/articles/979/maintaining-egg-shell-quality;

Source: http://www.rehab.research.va.gov/jour/70/7/2/swanson.pdf; Niebel, Methods, Standards, and Work design -11th ed. p. 214

PRODUCTION FACILITIES

The employees are provided all the comfort that the company has to offer. There are

appropriate ventilations, enough lighting, comfort rooms, locker room. Ergonomically designed

working tables and lockers for the employees are purposely installed.

Page 109: For Binding

f

The production area has a sufficient lighting and good ventilation. The noise level of the factory

in the production area is in tolerable limit. The production area is absolutely a no smoking zone

because the company manufactures food.

Along with this several factors, should also be given quite considerations such as the vibration of

the operating machines, noise caused during machine operations, heat factor and the like. If

properly, implemented, disruption of work can be possibly minimized and can be further

eliminated.

The storage area will be having the usual room temperature, materials are intended to stay 1

week in the storage area it is because the production has 1 week inventory prior to the

production.

Capacity Computation

Time

1st Process

No. of output

2nd Process

No. of output

3rd Process

No. of output

7:00am 0 0 0

7:05am 1 0 0

7:25am 4 1 0

Page 110: For Binding

f

7:45am 4 4 1

8:05am 4 4 4

8:25am 4 4 4

8:45am 4 4 4

11:00pm 4 4 4

Where;

Production hour = (M-F=7.5 hrs.)(SAT. =5.25hrs.)

No. of Shifts = 2 shifts

Total production hours = (M-F 15 hrs.)(SAT. =10.5hrs.)

1,600 baked cookie for every 20 minutes

Oven can occupy 2 trays

Trays have 200 slots

1 pack contains 6 cookies

5 min 20 min 20min

X 4 machine 2 oven = 4 trays

4traysx200slots=800 cookies/20mins

1st process = 5 min; 2nd process = 20 min

12 Batches of cookies produce per hour

1 3 2

Page 111: For Binding

f

36,000 cookies produce in 1 working day or 6,000 packs of Sporkies are produced in a

day (100% Efficiency Level)

The company assumes a 90% efficiency level during its first year of operation because

the company adapts a semi-automated process thus, producing 5,400 packs of Sporkies

are produced in a day from Monday – Friday (257 days per year)

3,780 packs are produced during Saturdays (48 days per year)

Within a week 30,780 packs of Sporkies are produced

Within a year, 1,477,440 packs of Sporkies are supplied in the market

Proponents assume that efficiency increases by 2% per year

All cookies baked should be packed within the day it was produced

Delivery sessions are done trice in a week:

o Monday morning (Quantity Delivered: First Week: ; Second Week: )

o Wednesday morning (Quantity Delivered: packs)

o Friday morning (Quantity Delivered: packs)

o Frequency of delivery per session is trice (3) times

There is 5.26% or 1,620 packs level of inventory left every week

Mon Tue Wed Thu Fri Sat

Packs Produced 5,400 packs

5,400 packs 5,400 packs 5,400 packs 5,400 packs 3,780 packs

Total Output (2 Days Operation)

10,800 packs 10,800 packs 9,180 packs

Page 112: For Binding

f

Add: Quantity left in inventory (packs)

First Week: 0

Second Week: 1,620 packs

1,620 packs 1,620 packs

Sum First Week: 10,800 packs

Second Week: 12,420 packs

12,420 packs 10,800 packs

Less: Quantity to be delivered (packs)

First Week: 9,180 packs

Second Week: 10,800 packs

10,800 packs 9,180 packs

Total Quantity left in inventory

1,620 packs 1,620 packs 1,620 packs

Analysis:

On the first day of production (Monday), 5,400 packs of Sporkies are produced. The same output is produced on the next day. All units produced are stored in the stockroom. On the morning of the third day, 9,180 packs will be delivered, leaving 1,620 packs in the stockroom. These units are added to the output produced on the third and fourth day of operation which is delivered on the morning of the fifth day. An increase of 1,620 packs will be delivered on the fifth day in which total number of packs to be delivered is 10,800 packs. Outputs on the fifth and sixth day of operation will be delivered on the next week (Monday). The number of packs to be delivered on that day is 10,800 packs. There is an increase of 1,620 packs that will be delivered on Wednesday in order to maintain the level of inventory. A level of 5.26% or 1,620 packs is maintained in the inventory.

Page 113: For Binding

f

Conclusion:

The technical aspect of the study is one important factor in a business which indicates the flow of processes, operations, and maintenance and other factor consider in this aspect in order to come up with a quality product like our proposed product. In the technicality in operating our proposed product, we come up that it is feasible enough to run the business because of well-maintained and well-managed operation.

Page 114: For Binding

f

Page 115: For Binding

f

CHAPTER III

MANAGEMENT ASPECT

SCOPE OF MANAGEMENT ASPECT

Page 116: For Binding

f

INTRODUCTION

MAJOR ASSUMPTIONS

HISTORICAL ACCOUNT

VISION, MISSION AND GOALS

TITLE OF THE PROPOSED PROJECT

NAME OF THE COMPANY

BUSINESS LOCATION

PROPONENTS OF THE STUDY

FORMS OF OWNERSHIP

TYPE OF ORGANIZATION

ORGANIZATIONAL STRUCTURE

PRE-OPERATING ACTIVITIES

PERSONNEL PLANTILLA

COMPENSATION SCHEME

COMPANY POLICIES

PERFORMANCE APPRAISAL

WASTE MANAGEMENT

Introduction

Management refers to the group of individuals who make decisions about how a business is run. It is the process of coordinating and integrating work activities so that they are completed

Page 117: For Binding

f

efficiently and effectively with and through other people. Management also defined as the “creative problem solving-process of planning, organizing, leading, and controlling an organization’s resources to achieve its mission and objectives. It involves planning, organizing, leading and controlling which are done by managers. Planning refers to defining goals, establishing strategy, and developing plans to coordinate activities. According to Nickels, planning refers also to “management function that involves anticipating future trends and determining the best strategies and tactics to achieve organizational objectives.” Aldag and Stearns, on the other hand, define planning as “the selection and sequential ordering of tasks required to achieve an organizational goal.” Planning, according to Cole and Hamilton is “deciding what will be done, who will do it, where, when and how it will be done, and the standards to which it will be done.” Organizing is a management function which refers to ‘the structuring of resources and activities to accomplish objectives in an efficient and effective manner.” It is undertaken to facilitate the implementation of plans. It includes determining what tasks are to be done, who is to do them, how tasks are to be grouped, who reports to whom, and where decisions are to be made. Leading is that management function which “involves influencing others to engage in the work behaviors necessary to reach organizational goals.” Leading involves motivating subordinates, directing others, selecting the most effective communication channel, and resolving conflicts. Finally, Controlling refers to the “process of ascertaining whether organizational objectives have been achieved; if not, why not; and determining what activities should then to be taken to achieve objectives better in the future. It is one of the main functions of management. It comes after planning, organizing, and directing. Controlling includes monitoring activities to ensure that they are being accomplished as planned and correcting any significant deviations.

Source: (investorwords, management.com)

Major Assumptions

The proponents adopt partnership as their form of business ownership

There is an expected increase of 2% in employees’ compensation every year

Hire qualified employees

Page 118: For Binding

f

Top and middle management salaries are based on position

Communication program involves memo for the top management down to the rank and file

that will be posted to the bulletin board. Suggestion box is also provided

The proponents will vote for the position of General manager who serve for a 5 year period

The proponents are capable of managing the manufacturing firm

The proponents based the salaries in Salaries and Wages of the Philippines

Benefits and privileges are SSS, Phil health and PAG-IBIG

The company provides uniform, and protective wear for the employees

Historical Account

7th Century A.D. - The earliest cookie-style cakes are thought to date back to 7 th century Persia A.D. (now Iran), one of the first countries to cultivate sugar (luxurious cakes and pastries in large and small versions were well known in the Persian Empire). According to historians, sugar originated either in the lowlands of Bengal or elsewhere in Southeast Asia. Sugar spread to Persia and then to the Eastern Mediterranean. With the Muslim invasion of Spain, then the Crusades and the developing spice trade, the cooking techniques and ingredients of Arabia

Page 119: For Binding

f

spread into Northern Europe. By the end of the 14th century, one could buy little filled wafers on the streets of Paris. Renaissance cookbooks were rich in cookie recipes.

1937 - The first chocolate chip cookies was invented in 1937 by Ruth Graves Wakefield (1905-1977), of Whitman, Massachusetts, who ran the Toll House Restaurant. The Toll House Restaurant site was once a real toll house built in 1709, where stage coach passengers ate a meal while horses were changed and a toll was taken for use of the highway between Boston and New Bedford, a prosperous whaling town. The Wakefields sold the restaurant in 1966. It burned down on New Year’s Eve in 1984. One of Ruth's favorite recipes was an old recipe for "Butter Drop Do" cookies that dated back to colonial times. The recipe called for the use of baker's chocolate. One day Ruth found herself without a needed ingredient. Having a bar of semisweet chocolate on hand, she chopped it into pieces and stirred the chunks of chocolate into the cookie dough. She assumed that the chocolate would melt and spread throughout each cookie. Instead the chocolate bits held their shape and created a sensation. She called her new creation the Toll House Crunch Cookies. The Toll House Crunch Cookies became very popular with guests at the inn, and soon her recipe was published in a Boston newspaper, as well as other papers in the New England area. Word of the cookie spread and it became popular.

1939 - This cookie became known nationally when Betty Crocker used it in her radio series on "Famous Foods from Famous Eating Places." Ruth approached the Nestle Company and together, they reached an agreement that allowed Nestle to print what would become the Toll House Cookie recipe on the wrapper of the Semi-Sweet Chocolate Bar. The company developed a scored semisweet chocolate bar with a small cutting implement so that making the chocolate chunks would be easier. According to the story, part of this agreement included supplying Ruth with all of the chocolate she could use to make her delicious cookies for the rest of her life.

1940s - Ruth sold all legal rights to the use of the Toll House trademark to Nestle. On August 25, 1983, the Nestle Company lost its exclusive right to the trademark in federal court. Toll house is now a descriptive term for a cookie.

1997 - A third grade class from Somerset, Massachusetts proposed that the chocolate chip cookie be designated the official cookie of the Commonwealth. The chocolate chip cookie was designated the official cookie of the Commonwealth on July 9, 1997 under the General Laws of Massachusetts.

1996, 1999, and 2003 – A group of fourth-grade students at Caln Elementary School in Coatesville introduced a resolution to designate the chocolate chip cookie as the official state cookie of the Commonwealth of Pennsylvania in 1996. Senate Bill 271 was introduced on February 1, 1999 to designate and adopt the chocolate chip cookie as the official cookie of the Commonwealth of Pennsylvania. The House is supporting the Nazareth sugar cookie, in a bill sponsored by eight representatives, including Moon Township's state Rep. and Senator-elect John Pippy. Another Senate Bill 320 was introduced by Thompson, Helfrick, M. White, Greenleaf, Rafferty, and C. Williams on February 13, 2003 to designate and adopt the chocolate chip cookie

Page 120: For Binding

f

as the official cookie of the Commonwealth of Pennsylvania. The House and Senate have been in disagreement or debate since these bills were introduced. The bills have been tabled.

Source: http://en.wikipedia.org/wiki/historyofcookies

Vision, Mission, Objectives and Values

Vision:

Goodies and Treats Company aims to promote innovative design in cookies; extents nutritional value, and create products at maximum quality that exceeds customer satisfaction and dream to be the leading snack (for cookies in snack industry) manufacturer in the world.

Mission:

“As an inspired business organization, Goodies and Treats Company offers high quality, environment-friendly and nutritional products while continually improving employee morale and safety”.

Page 121: For Binding

f

Objectives:

To introduce a new innovative product into the market

To optimize the benefits of using unique design in cookies

To make a product that is nutritious and environmental-friendly

To offer a reasonable price for every product manufactured

To give excellent satisfaction to the customer

To be recognized as a leading supplier of innovative cookies

To develop good relationship with customer and supplier

Values:

In achieving company’s vision and mission, the company will be guided by its core values of integrity, customer and market focus, teamwork and respect for the individual, a strong competitive spirit and a passion for excellence.

Title of the Project

A. Feasibility Study on Edible Spoon and Fork made from Cookies

The proponents decided to conduct this particular study to bring a new and interesting product to the market. The proposed product is a combination of a snack and a utensil. The product’s primary purpose is to satisfy the consumers’ need for snacks. With its unique design that can be used as a utensil, it becomes a very interesting product. At present, there is no snack in the market (Philippines) that has the same characteristics with the proposed product.

The proponents gathered information needed for the study through survey using questionnaires, interviews, libraries, internet researches and actual visit on government agencies. The proponents randomly selected the respondents of the survey particularly the people living in the City of Lapu-lapu, Mandaue and Cebu since it is the target test market.

Page 122: For Binding

f

Name of the Company

The business name is very important factor because it recognizes the company’s existence. The proponents came up with the business name “Goodies and Treats Company” because of the business field where we want to venture, which is the snacks industry. The proponents find the company name right for the chosen field of industry.

The Company Logo:

Page 123: For Binding

f

Goodies and Treats Company

The company logo is simple yet it shows the creativity and the youthfulness of the company as a new business entity. Bright colors have been used to catch customers’ attention in order for them to know that the company exists. There is an icon of a shopping cart; it shows that the company wants that in every shopping cart that the customer fills, it should contain goodies and treats in it.

Business Location

Page 124: For Binding

f

Goodies and Treats Company is located at A.S Fortuna St. Mandaue City. The location is near by the National Highway in which it is very accessible to any land transportation vehicle.

PROPONENTS OF THE PROJECT

NAME AGE CONTACT INFO. INVESTMENT

ALVIN T. BARING

20

09339536271

[email protected]

1,700,000.00 PHP.

FREND E. CABAHUG

20

09235591730

[email protected]

1,700,000.00 PHP.

RAOUL JULIUS BASCON

20

09339480457

[email protected]

1,700,000.00 PHP.

Page 125: For Binding

f

FORMS OF OWNERSHIP

The company’s success depends on the people behind it, as businessman, it is very important that we know the importance of knowledge on the field of business, choosing the best forms of ownership really counts a lot.

The company chooses partnership as a form of ownership, since partnership is a type of business entity that could be as easily formed as the single proprietorship. More persons can conduct the business and handle its problem. It has access to greater or better credit facilities and can combine ability and resources of partners which can be a source of strength. However, partnership can also lead to a delay and difficulties of some disagreement between partners occur.

TYPE OF ORGANIZATION

Before the commencement of activities, the decision-makers in an organization will have to decide on what structure to adapt. Depending on the size and type of operations, a certain structural type may best fit the requirements.

The proponents agreed to choose Functional Organization because this form of departmentalization engaged in one functional activity, such as engineering or marketing, is grouped into one unit. Functional organization structures are very effective in smaller firms, especially single-business firms where key activities revolve around well-defined skills and areas of specialization.

Page 126: For Binding

f

Analysis:

Functional organization structures are very effective in smaller firms, especially single-business firms where key activities revolve around well-defined skills and areas of specialization.

Functional Organizations have certain advantages which can apply to our status of business:

1. The groupings of employees who perform a common task permit economies of scale

and efficient resource use.

2. Since the chain of command converges at the top of the organization, decision-making is

centralized, providing a unified direction from the top.

3. Communication and coordination among employees within each department are

excellent.

4. The structure promotes high-quality technical problem-solving

5. The organization is provided with in depth skill specialization and development.

6. Employees are provided with career progress within functional departments.

The proponents of Goodies and Treats Company chose functional type of organizational structure. As what we can see, all department in-charge are under supervision of the General Manager. They are entitled to report documents directly to the Plant Manager. Some department in-charge has subordinates. The total number of direct employees that the company has is 23 including top management and 3 for indirect employees.

Page 127: For Binding

f

Page 128: For Binding

f

Goodies and Treats Company

Organizational Chart

Effective as of July, 2010

General Manager (1)

Quality Control In-charge (2)

HR In-charge (1)

Research and Development In-charge (1)

Production In-charge (2)

Marketing & Purchasing In-

charge (1)

Accounting In-charge (1)

Driver (1)

Driver

Utility (1)

Production Workers (8)

Maintenance (1)

Security (2)

Sales & Marketing Agent (1)

Statistics:

Direct Employee: 20

Indirect (Agency): 3

Total :23

Approved by: General Manager

Legend:

=Indirect Employee (Agency)

=Direct Employee

Page 129: For Binding

f

PRE-0PERATING ACTIVITIES:

TasksStart Date Duration(days) End Date

PROJECT PLANNING 1-Feb 18 25-FebCAPITAL ACQUISITION 7-Feb 10 18-FebOBTAINING PLANT SITE 21-Feb 5 25-FebSECURING PERMITS AND LICENSES 28-Feb 15 18-MarEQPT. AND MACHINES ACQUSITION 18-Feb 30 1-AprOFFICE SUPPLIES, TOOLS AND EQPT. ACQUISITION 7-Mar 15 25-MarINSTALLATION OF TOOLS AND MACHINES SET UP 14-Mar 15 8-AprHIRING AND TRAINING 7-Mar 24 1-AprINITIAL OPERATION 2-Apr 13 15-Apr

DESCRIPTION FEBRUARY MARCH APRIL

1-Feb 6-Feb11-Feb

16-Feb

21-Feb

26-Feb 3-Mar 8-Mar

13-Mar

18-Mar

23-Mar

28-Mar 2-Apr 7-Apr

12-Apr

PROJECT PLANNING

CAPITAL ACQUISITION

OBTAINING PLANT SITE

SECURING PERMITS AND LICENSES

EQPT. AND MACHINES ACQUSITION

OFFICE SUPPLIES, TOOLS AND EQPT. ACQUISITION

INSTALLATION OF TOOLS AND MACHINES SET UP

HIRING AND TRAINING

INITIAL OPERATION

Shown above are the pre-operating activities that the company would do in order to prepare for the actual preparation. Pre-operating activities would take 2 months and 2 weeks to be completed according to the schedule plotted by the proponents.

Job description and Qualifications

Position Job Description Job Qualifications

Page 130: For Binding

f

General Manager

The general manager oversees all access in the business including:Marketing, accounting, production, maintenance and workers.

At least 2 years of managerial experience in a food industry

Preferably a graduate of any Business course, preferably (BSMA, BSA)

Highly Skilled in the field of general management

Sales oriented Fluent in spoken and written

EnglishResearch and DevelopmentIn- charge

Responsible for developing, applying, revising and researching quality standards products

Conduct qualitative and quantitative and chemical analyses or chemical experiments in laboratory for quality or process control or to develop new products or knowledge

25-35 years old, male or female

Preferably licensed chemist At least 3 years experience in

quality control offices specially in chemical industry/food entity

Computer literate and with good communication skills.

Can work with minimum supervision

HRIn-charge

Responsibilities of recruiting and staffing logistics, performance management and improvement systems, organizational development employee orientation, development and training, policy development and documentation, employee relations, compensation and benefits administration

Preferably 1-3 years HR experience in a high volume, fast-paced customer support center environment

Graduate of Industrial Psychology

Proficient in the use of MS Office and the internet

Excellent Communication and interpersonal skills

Must possess excellent presentation, writing and analytical skills

Able to start work immediately

Quality ControlIn-charge

Responsible for controlling, and inspecting the quality of product in terms of quality, packaging, strength

Bachelor's degree - BSc.Food science& technology

Open for MALE/FEMALE, at least 24 years old;

1 -2 years experience working in the Quality Control Department of a Food Manufacturing Company in the capacity of QC Inspectors, Laboratory Analyst or Quality

Page 131: For Binding

f

Assurance Specialist. Proficient in problem-solving,

analytical and has a good communication skill; Computer literate (MS Office).

ProductionIn-Charge

Responsible for production planning and execution throughout the product life-cycle

Male/Female, 25-40 years of age

Industrial Engineering graduate or any related course

With 2 to 5 years working experience in handling production preferably in a food industry

Extensive experience in maintenance program

Can work with minimum supervision

Marketing and PurchasingIn-charge

To carry out all assigned marketing functions in order to:

1. To achieve premium growth target

2. To provide an effective and effective and efficient sales service to customers

3. Create designs and conceptualizes marketing strategies and events that will help increase the sales

Responsible for purchasing, and procurement of materials.

Responsible for monitoring of the level of inventory.

Canvassing of materials Responsible for establishing good

relations with suppliers

Male/Female applicants not more than 30 years of age.

Preferably graduate of any business courses.

Aggressive, independent minded, honest and hard working with positive working attitude

Systematic, organized, team player and result-oriented

Can work with minimum supervision.

Sales oriented Good communication skills

both oral and written

AccountingIn-charge

Collection, summarization, and reporting of financial information about various decision centers (responsibility centers) throughout

A well trained and experienced graduate of BSA

25-35 years old

Page 132: For Binding

f

the company. It traces costs, revenues, or profits. Responsible for making decisions

about the costs, revenues, or profits in question and taking action about them.

3-4 years experience

Detail-oriented, efficient and organized professional with extensive experience in accounting systems.

Possess strong analytical and problem solving skills, with the ability to make well thought out decisions.

Excellent written and verbal communication skills.

Highly trustworthy, discreet and ethical.

Utility Responsible for maintaining the cleanliness and orderliness in the company

Responsible for odd or all-around jobs

One who runs errands

A high-school graduate Hardworking, patient and

responsible

Driver Responsible for delivering and transporting raw materials and finished product

Respond to customer service

Vocational graduate or college level

Can work with minimum supervision

Knows how to drive trucks and any vehicle

With experience in drivingSecurity (indirect hiring from agencies)

Security personnel enforce company rules and can act to protect lives and property

perform access control at building entrances and vehicle gates; meaning, they ensure that employees and visitors display proper passes or identificationbefore entering the facility

Excellent communication, motivational, interpersonal, and presentation skills.

Excellent leader with a firm but fair attitude and a reputation for honesty, integrity, and loyalty.

Outstanding expertise of police and security procedures.

Maintenance and Technician (indirect hiring)

Perform routine to skilled manual and maintenance work with industrial equipment, water, electricity, buildings, grounds and

Must have an extensive knowledge in mechanical, electrical and maintenance

Male, preferably graduate of

Page 133: For Binding

f

park, and performs related duties as required

any engineering course at least 1 year experience

Production Workers

The workers will do the operations( mix, bake, do packaging work) of the equipment as well as the machines; it is their responsibility to work hard everyday

A Degree or Associate in Hotel Restaurant Management

Male/Female. 18 to 25 years old

With working experience in any food entity

Sales and Marketing Agent

Responsible for promotions and selling of goods

Responsible for giving the information about the product to the customer

Determine complaints and claims of the customer.

Establish relation to intermediaries and retailers

Male/Female 22-35 years of age With pleasing personality With a Degree of any

business related course Excellent in communication

skills both oral and written

JOB DESCRIPTION REFERENCE

Goodies and Treats Company JD -001

Mandaue City, Cebu, Philippines

JOB DESCRIPTION

Position Title/Job Title : Date hired: ________________

Incumbent : Compensation Level : _______________

Reports to : Employment Status: __________________

Department Assigned : Employee No. : __________________

No. of Subordinates : ________________

Last job preference evaluation: __________________

Page 134: For Binding

f

Over-AllJob Responsibility:______________________________________________________________________________________________________________________________________________________________________________________________________________________________________

Detailed Job Functions:

1. ________________________________________________________________________

2. ________________________________________________________________________

3. ________________________________________________________________________

4. Until Last No. Accepts the job/task that may be assigned to the me

Acknowledge by: _______________ Approved by : __________________

Incumbent : _________________ Immediate supervisor : ___________

Date : _________________ Date : ___________

Page 135: For Binding

f

Personnel Plantilla

Salaries and Wages

Position No. of Employees

Rate / Day Monthly Salary Range

(Salary good for)

Annual Salary

General Manager 1 1,000.00 30,000.00 PHP. 3-5 yrs 360,000.00

Research and Development

In- charge

1 400.00 12,000.00 3-5 yrs 144,000.00

Human Resources

In -charge

1 400.00 12,000.00 3-5 yrs 144,000.00

Quality Control

In-charge

2 400.00 12,000.00 3-5 yrs 144,000.00

Production In-charge 2 400.00 12,000.00 3-5 yrs 144,000.00

Marketing and Purchasing

In-charge

1 400.00 12,000.00 3-5 yrs 144,000.00

Accounting In-charge 1 400.00 12,000.00 3-5 yrs 144,000.00

Driver 1 300.00 9,000.00 3-5 yrs 108,000.00

Utility 2 285.00 8,550.00 3-5 yrs 102,600.00

Page 136: For Binding

f

Production Worker 8 285.00 8,550.00 3-5 yrs 102,600.00

Sales and Marketing Agent 1 285.00 8,550.00 3-5 yrs 102,600.00

Totals 20

Total Amount Php. 4,555.00 Php. 136,650.00 Php. 1,639,800.00

Position

(agency Hired on-call basis)

Security 1 285.00 8,550.00 3-5 yrs 102,600.00

Maintenance 1 285.00 8,550.00 3-5 yrs 102,600.00

Total 2

Total amount Php.570.00 Php.570.00 Php.205,200.00

Page 137: For Binding

f

Analysis:

The table shows the total number of directly hired employees of Goodies and Treats Company which is 20, while 2 of the employees are indirect in which it is come from agency in on-call basis, the over-all total is 22. Their salary is based on their job position within the organizational chart, together with their respective rate per day, monthly rate, and annual rate. There is a range of 3-5 yrs for the salary of employees in which their salary is subjected to increase depending on their stay on the company and the evaluation on their performance.

Page 138: For Binding

f

COMPANY POLICIES

POLICY ON HIRING

Company vacancies are advertised through local newspaper

Applicants should submit application before interview and examination will be

conducted.

Before employees start working, they should undergo a one – day training and should

comply for SSS number clearance, police clearance and health certificate.

Signing contract should be done before the worker starts a job.

Worker shall be provided with the company’s manual, which covers the rules and

regulations and safety procedures of the company.

WORKING POLICIES

1st shift employees are required to report to duty at exactly 7:00 in the morning until

3:00 in the afternoon, 2nd shift employees are required to report to duty at exactly 3:00

in the afternoon until 11:00 in the midnight (M-F). Both shifts have a 30 minutes break.

During Saturday: 1st shift 7:00am - 12:30pm and 2nd shift 12:30pm – 6pm

The company operates 6 days per week.

Employees must abide the company’s policies, rules and regulations.

Page 139: For Binding

f

Health Attendance Policy

The goodies and treats company is very concerned with regards to the health conditions

of the employees. Since the company belongs to the food industry, workers with

illnesses like coughs, colds, fever and other sickness are not allowed to work to prevent

contamination of these diseases with the company’s products. Employees are provided

with sick days in which they could use when they are sick. Employees should use their

personal days or vacation day’s non-illness related time off. All full-time employees will

receive sick days according to the following schedule: Employees will be eligible for paid

sick days after 6 months of employment. After 6 months of employment, employees will

be eligible for one sick day for every two months worked from date of hire, with a

maximum of 5 days in their first year of employment. Every succeeding calendar year,

employees will be eligible for 5 sick days. Sick days may be accumulated and carried

over from year to year to a maximum of 10 days. All other unused sick days by the end

of the year is forfeited.

Overtime policy

1. Definition of overtime

• Overtime is time worked that exceeds the hours of a full-time employee’s regular daily schedule on pay status or exceeds 40 hours on pay status in a workweek.

• Pay status includes time worked and paid leave such as sick leave, military leave, and compensatory time off, vacation leave, holidays, and administrative leave with pay.

2. Overtime Rates

When employee works overtime, they will be paid at rate:

• Monday to Friday: 1.5 x hourly rate.• Sunday: 2.0 x hourly rate.• Holidays: 3.0 x hourly rate.

3. Principles of working overtime

Page 140: For Binding

f

Employees are paid for working overtime provides that they must be in compliance with principles as follows:

• Any overtime working must be agreed in advance with the line manager.

• Overtime will only be paid for periods of more than one hour in any day.

• Advance warning of overtime working will be given wherever practicable, but it is inevitable that some overtime may be required at short notice due to sickness or other emergencies.

• Claims must be made monthly, for overtime worked in the previous month, on authorized claim forms.

• Payments will be made through the payroll.

BENEFITS

Employee Protection

Employees are entitled to sick leave benefits that will provide financial security even if they have

lost the ability to earn in times of sickness or injury.

Time of With Pay

Employees are also entitled to leave benefits that will allow for the continuity of their

wage earnings even if they are on vacation or have to attend to emergency matters requiring

their presence.

Health Care

The company provides a comprehensive medical program for employees and their

dependents to protect them against financial burden that comes with illness or injury.

Flexible Loan Facilities

The company offers an interest free loan facility that is tailored to address the various

Page 141: For Binding

f

Financial needs of the employees. Its flexibility lies in the loan purpose, amount, and guidelines.

Educational Program

This helps meet the financial requirements of employees who desire to pursue further studies. It

includes loan facilities for the educational needs of employees’ dependents.

Insurance on Accident and Death Benefits

Financial assistance is extended to the bereaved family to help defray expenses incurred as a

result of the employee or an immediate family member of an employee.

Retirement Benefits

The company provides a noncontributory to assist the employee in preparing for a comfortable

live even after retirement.

Pag-ibig

The company provides PAG-IBIG housing loan to the employees to have a better and

comfortable life while working with the company.

Social Security System (SSS)

Primarily refers to Social welfare service concerned with social protection or protection against

socially recognized conditions, including poverty, old age, disability, unemployment and others.

PhilHealth

The company is engaged in PhilHealth to assist employee during period of sickness and when

being hospitalized.

LEAVE BENEFITS

Male employees have seven (7) days paternity leave.

Sick leave with pay for fifteen (15 days) every year for regular employees.

Page 142: For Binding

f

Fifteen (15days) vacation leave with pay for those regular workers.

Uniforms

3 sets of uniforms are provided by the company to each employee

COMPANY RULES AND REGULATIONS

Legend:

Verbal Warning – V

Written Warning – W

Suspension - S

Page 143: For Binding

f

Dismissal - D

Rules and Regulations

(Misconduct)

1st offense 2ndoffense 3rdoffense 4th offense

1. Sabotage – Deliberately destroying or rendering inoperative any mechanical that can harm the product

D

2. Work Ethics / Decorum – Horseplay , Unruly conduct , rude pranks , petty annoyances such as loud talking, shouting, whistling, noise barrage and the like that would cause disturbance, disruptions or delay of work

V W S D

3. Gambling / Betting – Engaging in game of chance or lottery, or soliciting bets therefore within company prmises W 3-6 Days

S

D

4. Intoxication / and Use of Prohibited Drugs – Drinking of liquor or intoxicating beverages inside company premises during company events outside company premises

15-30 days

S

5. Moral Conduct – Any Immoral, scandalous, or indecent act or conduct howsoever committed within company premises or outside company premises during company event

15-30 days

S D

6. Sexual Harassment – Directing or inducing another to commit any acts of sexual harassment or cooperating in the commission thereof by another, without which

D

Page 144: For Binding

f

it would not have been committed

7. Violence, Threats, Intimidation – Threatening or intimidating whether directly, superior, fellow employee, members of the latter’s family or visitors

15-30 days

S D

8. Personal Business – Engaging in business like vending, selling, soliciting or collecting contributions for whatever purpose anytime of the day or night inside company premises unless expressly authorized by the management

V W

3 days

S D

9. Workplace Safety and Security – Bringing, carrying, sporting, display, use or possession of dangerous or deadly weapons, firearms, explosives or ammunitions into or within the company premises

30 days

S D

(Disobedience) 1st offense 2nd offense 3rd offense 4th offense

1. Wearing of company ID – Failure or refusal to wear the company ID card while inside the company premises

V W

3 Days

S D

2. Company Shoes – Wearing the company working shoes outside company or outside designated work area V W

3 Days

S D

3. Proper Attire / Uniform – Reporting for work without wearing the prescribed company uniform or wearing an incomplete or untidy uniform

V W S D

4. Personal Protective Equipment – Failure or refusal to wear protective equipment when and where it is

Page 145: For Binding

f

required by the company

W

10 days

S D

5. Medical and Health Rules – Unjustifiable or unreasonable failure or refusal to submit for laboratory and or physical/medical examination, drug test, etc. wherever required by the company in safeguarding the health of employee or of his co-employee, or sickness

S D

(Neglect of Duty) 1st offense 2nd offense 3rd offense 4th offense

1. Tardiness – whether consecutive or not, if not excused. There is tardiness when an employee reports for work or punches in one minute after his/her scheduled working time, on working day. Every three(3) instances of tardiness in a month is considered one(1) violation

V W

10 days

S

D

2. AWOL(Absent Without Leave) – 10 days There is AWOL if the absence is incurred without notifying the company, or if the leave is not authorized and approved leave

W D

3. Abandonment of Work – Failure to report for work or absence without valid or justifiable reasons and clear intention to server the employee relationship

15-30 days

S D

4. Use of ID cards and Attendance Records – failure or refusal to log/time in upon reporting to work or to log/time out after the employee’s work schedule, or wherever so

Page 146: For Binding

f

required when leaving or returning to work. At least (3) instances of failure or refusal to log/time in or out in a month shall constitute one violation.

W

3 days

S D

5. Abuse of Company Time – unauthorized under time; quitting work without permission before time off; extended meal period or break

W

3 days

S

D

6. Negligence – any action or lack of action resulting in injury to person or loss or damage to property

15-30days

S D

(Dishonesty / Fraud / Breach to Trust) 1st offense 2nd offense 3rd offense 4thoffense

1. Attendance records / Use of ID cards – using another employee’s ID card for logging in or out or registering another employee’s attendance in the attendance record

15-30 days

S D

2. Fraud / Dishonesty – stealing, Pilfering, or attempting to steal or pilfer company funds or property, or those of other company employee’s; substituting parts, materials, supplies or property with items or lesser or inferior quality, or with items other than those of the company or of other company employee’s

D

(Commission of a Crime / Offense) 1st offense 2nd offense 3rd offense 4th offense

Page 147: For Binding

f

1. Commission of a crime or offense against the employer, superior, or co-employee or their immediate member of the family

D

PERFORMANCE APPRAISAL FORM

Appraisal Score:

EMPLOYEE INFORMATION

Name: Job Title:

Production Officers Name: Department:

Hire Date: Last Appraisal Date:

Evaluated By: Acknowledged by:

DEFINITION OF RATINGS:

Page 148: For Binding

f

A. EXCELLENT (300 PTS.): Consistently exceeds all relevant performance standards. Provides

leadership, fosters teamwork, is highly productive, innovative, and responsive and generates top

quality work. Active in industry-related professional and/or community groups.

B. ABOVE AVERAGE (250 PTS.): Consistently meets and often exceeds all relevant performance

standards. Shows initiative and versatility, works collaboratively, has strong technical &

interpersonal skills or has achieved significant improvement in these areas.

C. AVERAGE (200 PTS.): Meets all relevant performance standards. Seldom exceeds or falls short

of desired results or objectives. Lacks appropriate level of skills or is inexperienced/still learning

the scope of the job.

D. FAIR (150 PTS.): Sometimes meets the performance standards. Seldom exceeds and often falls

short of desired results. Performance has declined significantly, or employee has not sustained

adequate improvement, as required since the last performance review or performance

improvement plan.

E. POOR (100 PTS.): Consistently falls short of performance standards.

INSTRUCTIONS:

Basing on the definition of ratings shown above, describe the employee’s contributions in each of the performance categories below. Check only once every category.

CRITERIAA B C D E Weighted Score Total5 4 3 2 1

QualityCompletes high quality work according to specifications. Thoroughly follows standards and procedures. Keeps complete records. Pays attention to details. Has a strong sense of quality and knows how to achieve it.

10

Desire to Improve QualityContinually looks for ways to improve and promote quality. Applies

10

Page 149: For Binding

f

feedback to improve performance.Job KnowledgePossesses skills and knowledge to perform the job competently.

10

CommunicationOrganizes and expresses ideas and information clearly, using appropriate and efficient methods of conveying the information.

5

Interpersonal SkillsIs sensitive to the needs, feelings and capabilities of others. Approaches others in a non-threatening and pleasant manner and treats them with respect.

5

Conflict ResolutionExpresses alternative points of view in a non-threatening way. Knows when it is appropriate to compromise and when it is important to take a stand.

5

TeamworkWorks on projects as part of a team, exchanging ideas and contributing skills that complement those of the other team members. Fulfills commitments to team members.

5

EthicsMaintains high level of character and a professional attitude. Is able to conform and promote the company’s standards of conduct.

5

InitiativeStrives to learn and improve. Seeks out ways to better themselves and the company. Takes on responsibilities. Does not remain idle – is hard working. Self-motivated.

5

Total Accumulated Score by the Employee / Worker

Range of Points:

A. Excellent ----------------------- (300 – 251)

B. Above Average ----------------- (250 – 201)

Page 150: For Binding

f

C. Average ------------------------- (200 – 151)

D. Fair ------------------------------ (150 – 101)

E. Poor ------------------------------ (100 – 60)

Evaluator’s Recommendations:_____________________________________________________________________________________________________________________________________________

Interpretation:

One the most effective methods of motivating employees is to give them opportunities and rewards, experts say. Workers particularly respond to public praise for their achievements.

Employees that grades as excellent (300-251) receives tangible rewards such as:

Monetary Bonuses

Time-off

Gift Certificates of merit

Groceries

Candidate for promotion if higher position is vacant/available

Employees that grades as Above Average (250-201) will be compensated

Accordingly:

Gift Certificates of merit

Groceries

Acknowledgement on bulletin board

Compliment their work while others are listening

Employees that grades Average score:

Acknowledgement posted on bulletin board

Page 151: For Binding

f

Employees with Fair score:

Decrease in 20% salary for half a year

Relieved if not improved for the next Appraisal

Employees that grades Poor score:

Relieved from work if receive poor consecutive performance

Note: Performance appraisal is conducted semi-annually

Waste Management

The egg shell is the primary waste identified by the proponents that is needed to be managed.

Egg shell waste falls within the category of waste food, drink or materials used in or resulting from the preparation of food or drinks and could, subject to adequate scrutiny, be suitable for land spreading. The total neutralizing value (lime) is almost the same as ground chalk or limestone tonne for tonne. However, the physical nature of the egg shell waste (large shell fragments) and the foul rotten egg odors produced when the material degrades reduce the liming value and render the waste difficult to recycle to land. Ideally, the waste should be dried at source, transported to a site where it can be finely ground and used as a source of lime in agriculture. Some form of intensive heat treatment will be necessary at some point in the process to guarantee pathogen kill. However the costs of drying, additional transport, grinding and heat treatment required are likely to make this option less desirable in the short term.

Egg shell waste does have a value either as an animal feed or as a fertilizer or lime substitute. In many other countries, it is accepted practice for egg shells to be dried and used as a source of calcium in animal feeds. This is currently not undertaken in the UK, although it would be a very efficient use of the industry's by-products. It is not used due to concerns over the transfer of pathogens from raw animal by-products.

To dispose the company’s waste, the proponents will sell the egg shell to animal feed or fertilizer manufacturers. It is a good waste management method because the waste is disposed plus a source of extra income for the company.

For other trashes and waste, there is a schedule or a routine in the collection of garbage in the area where the company belongs.

Page 152: For Binding

f

Source: http://74.6.116.140/search/srpcache?ei=UTF-8&p=waste+management+egg+shell&rd=r1&meta=vc%3Dph&fr=yfp-t-892-s&fp_ip=ph&u=http://cc.bingj.com/cache.aspx?q=waste+management+egg+shell&d=4563802306447823&mkt=en-US&setlang=en-US&w=3db16684,fd0c459&icp=1&.intl=us&sig=IQNXtMLP7QEhNu9.lUbO3w--

CONCLUSION:

Thus, we come up that our proposed product is feasible enough to introduce in the market because of proper management, from higher-positional level down to the lower-level. The proponents assure that proper planning, organizing, leading, and controlling within the organization increases employee morale, safety, and benefits in order for our worker to work honestly, patient, with camaraderie for the success of the company.

Page 153: For Binding

f

Page 154: For Binding

f

CHAPTER IV

FINANCIAL ASPECT

SCOPE OF THE FINANCIAL ASPECT

Page 155: For Binding

f

Introduction

Major Assumptions

Sources of Funds

Projected Income Statement

Analysis of Income Statement

Projected Cash Flow

Analysis of Cash Flow

Projected Balance Sheet

Analysis of Balance Sheet

List of Notes

List of Schedules

Financial Ratios

Analysis of Financial Ratios

Conclusion

INTRODUCTION

Page 156: For Binding

f

In every business establishments or organizations there are goals needs to attain. It involves careful

planning and detailed analysis and evaluation before having certain decision that would make a lot

of changes in the business organizations. Financial conditions of the company which takes important

part of a certain projects. It shows the detailed information of the overall projects cost of the

company’s profitability and how it will handle all the financial obligations, in doing such it is

accompanied by presenting the company’s assets liabilities the owner’s equities the estimated

income and expenses, cash flows presentations and all notes and schedules needed in the

preparation of the balance sheet and income statement.

Major Assumptions

The proponents assume that taxes and licenses is 12% based on BIR Vatable Report

(Vatable Amount)

Page 157: For Binding

f

The proponents redeemed personal loan amounted to 3,700,000 PHP each

Rental expense would be 96,000 PHP per year

The projections of the different accounts will increase per year using the inflation rate

which is 8%

Machineries will have a useful life of 10 years

Furniture and fixtures will have a useful life of 5 years

The proponents assumed to use straight line method for depreciation expense

The proponents assume to have power and water (electricity and water) Php 600,000

annually

Telephone expense is 17,988 PHP per year

Salary expense will increase 6% per year.

Allocated renovation expense will be Php 50,000.00 in the succeeding years, charged to

repair & maintenance.

Fuel expense is 1,800 PHP per week

Salary and wages, direct and indirect labor will increase by 6% per year

The proponents assume that the number of employees is the same within 5 years

Repair and maintenance will have an allocation of 100,000 PHP for renovation per year.

Assumed that 80% of the total units available for sale for the year will be sold. 90% of

the 80% units sold will be sold as cash and 10% will be charged to accounts receivable.

Allocation for bad debts is 3 % of Accounts Receivable.

CREDIT AND COLLECTION POLICIES

Upon purchase debtor will be given 30 days to pay

If the debtor fully pays earlier than 30 days he will be granted a 2%% discount of the goods

purchased.

Page 158: For Binding

f

Upon delivery, 30% of the total credit should be paid as down payment.

If debtor is unable to fully pay the entire credit amount, the company will add a 1% interest

to the amount to be paid for every passing day beyond the given 30 day’s deadline.

TOTAL PROJECT COST

Goodies & Treats CompanyPre-Operating Expenses

Pre-Operating

Pre Investment Cash 117,979.19

Page 159: For Binding

f

Organizational Cost 8,310.00

Property, Plant & Equipment 2,794,534.77Machineries & Equipment 2,327,200.00Office Equipment 99,076.00Transportation Equipment 280,000.00Furniture & Fixture 88,258.77

Working CapitalRaw Materials 2,101,559.04Factory Supplies 5,646,795.00Office Supplies 82,794.00Repair & Maintenance Supplies 5,537.00Taxes & Licenses 36,095.00Advertising 123,996.00Fuel Expense 86,400.00Rental Expense 96,000.00

8,179,176.04

Total Estimated Project Cost 11,100,000.00Analysis:

The table shows the total estimated project cost with the amount of Php. 11,100,000.00. The cost is projected for the whole year round.

Page 160: For Binding

f

PROJECTED INCOME STATEMENT

GOODIES & TREATS COMPANY PROJECTED INCOME STATEMENT 

(Philippine Peso)         2011 2012 2013 2014 2015           Sales 14,402,429.30 18,317,614.52 20,061,903.92 21,415,659.28 22,752,139.74Less: Cost of Sales 12,002,024.42 12,720,565.64 13,482,462.31 14,299,986.17 15,172,948.50Gross Profit 2,400,404.88 5,597,048.88 6,579,441.61 7,115,673.12 7,579,191.24 Operating expenses 2,902,224.77 3,388,569.98 3,640,057.42 3,852,382.03 4,066,897.57

Net Income / Loss (501,819.89)

2,208,478.91

2,939,384.19

3,263,291.09

3,512,293.66

    Average Net Income

2,284,325.59

Payback Period 4.86

Analysis:

The table shows the projected income statement of the company. As what we observed the company is gaining. As we continue the projection, we can see that the net income is increasing. It’s a good indication that the company can compete to the other.

Page 161: For Binding

f

Goodies & Treats Company Balance Sheet

Pre-Operating 2011 2012 2013 2014 2015

Current Assets Cash 117,979.19 2,814,292.24 4,094,332.15 6,816,086.90 10,001,386.72 13,444,898.60Accounts Receivable 1,358,594.73 1,634,424.37 1,742,168.42 1,807,907.81 1,868,756.43Inventory -Office Supplies 82,794.00 Inventory Finished Goods 3,600,607.33 4,579,403.63 5,015,475.98 5,353,914.82 5,688,034.93Inventory -Raw Materials 5,646,795.00 -Factory Supplies 2,101,559.04 7,831,148.04 0.00 0.00 0.00 0.00 0.00 Total Current Assets 7,949,127.23 7,773,494.29 10,308,160.15 13,573,731.30 17,163,209.35 21,001,689.96 Non Current Assets Organizational Cost 8,310.00 8,310.00 8,310.00 8,310.00 8,310.00 8,310.00Property, Plant & Equipment(net) 2,794,534.77 2,468,347.82 2,142,160.87 1,815,973.91 1,489,786.96 1,163,600.00Machineries & Equipment 2,327,200.00 Office Equipment 99,076.00 Transportation Equipment 280,000.00 Furniture & Fixture 88,258.77 Total Non Current Assets 2,802,844.77 2,476,657.82 2,150,470.87 1,824,283.91 1,498,096.96 1,171,910.00Total Assets 10,751,972.00 10,250,152.11 12,458,631.02 15,398,015.21 18,661,306.30 22,173,599.97 Liabilities Loan Payable 6,000,000 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00Total Liabilities 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00

Page 162: For Binding

f

Owners Equity Owners Capital 5,100,000 Raw Materials Factory Supplies Office Supplies Repair & Maintenance Supplies 5,537.00 Taxes & Licenses 36,095.00 Advertising 123,996.00 Fuel Expense 86,400.00 Rental Expense 96,000.00 Total Equity 4,751,972.00 4,250,152.11 6,458,631.02 9,398,015.21 12,661,306.30 16,173,599.97Total Liabilities & Equity 10,751,972.00 10,250,152.11 12,458,631.02 15,398,015.21 18,661,306.30 22,173,599.97

Analysis:

The table shows the projected balance sheet of the company. Balance sheet actually represents the financial status of the business as of a given date which consists of the three accounting values such as the assets, liabilities and capital.

As what we have observed in the table, company’s pre-operating investment has increase. It’s a good indication that company is really gaining thus it gives a favorable business opportunity. On the first year of operation, company’s pre-operating investment is Php. 10,751,972.00, its increase to 12,458,631.02 on the second year recovering on the lost during first year.

Page 163: For Binding

f

Goodies & Treats Company Statement of Cash Flows Pre-Operating 2011 2012 2013 2014 2015Cash flows from Operation Net Income/Loss (501,819.89) 2,208,478.91 2,939,384.19 3,263,291.09 3,512,293.66 Add: Depreciation 326,186.95 326,186.95 326,186.95 326,186.95 326,186.95 Bad debts 42,018.39 51,848.75 56,784.61 60,574.01 64,329.35 Increase/Decrease in assets Accounts Receivable (1,400,613.12) (327,678.40) (164,528.65) (126,313.39) (125,177.97)Inventory 4,230,540.71 (978,796.30) (436,072.35) (338,438.84) (334,120.11) Total 0.00 2,696,313.05 1,280,039.90 2,721,754.75 3,185,299.82 3,443,511.88 Cash flows from Investing Activities Feasibility Study 8,310.00 Property Plant & Equipment 2,794,534.77 Total 2,802,844.77 0.00 0.00 0.00 0.00 0.00 Cash flows from Financing Activities Total 0.00 0.00 0.00 0.00 0.00 0.00 Net Increase/ Decrease in Cash 0.00 2,696,313.05 1,280,039.90 2,721,754.75 3,185,299.82 3,443,511.88 Add: Cash balance beginning 117,979.19 117,979.19 2,814,292.24 4,094,332.15 6,816,086.90 10,001,386.72 Cash Balance End 117,979.19 2,814,292.24 4,094,332.15 6,816,086.90 10,001,386.72 13,444,898.60

Analysis: The ending cash balance of the company is 117,979.19 in the pre-operating period and is increasing in the following years.

Page 164: For Binding

f

FINANCIAL RATIOS

Financial ratio is a ratio of selected values in an enterprises financial statement. These ratios are very useful in any business organization because it depicts the liquidity, solvency and profitability of a particular business industry. The following are the discussions on the different ratios and its objectives.

Profitability Ratio 2011 2012 2013 2014 2015Gross Profit Margin Gross Profit 2,400,404.88 5,597,048.88 6,579,441.61 7,115,673.12 7,579,191.24 Sales 14,402,429.30 18,317,614.52 20,061,903.92 21,415,659.28 22,752,139.74 GPM 17.73% 31.29% 32.37% 33.23% 33.31% RATIO 0.1773:5.6 0.3129:3.2 0.3237:3.1 0.3323:3.01 0..3331:3

Analysis:This ratio signifies the average mark-up obtained in terms of the product sold. The ratio of the

company shows a good implication because it is increasing. It shows the ability of the company to both control costs and inventories of products. The percentage of increase is that from 17.73% to 33.31%.

Page 165: For Binding

f

Net Profit Ratio 2011 2012 2013 2014 2015Net Profit Margin Net Profit (501,819.89) 2,208,478.91 2,939,384.19 3,263,291.09 3,512,293.66 Sales 14,402,429.30 18,317,614.52 20,061,903.92 21,415,659.28 22,752,139.74 NPM (0.0348) 0.1087 0.1279 0.1352 0.1386 RATIO (0.0348):28.7 0.1087:9.2 0.1279:7.8 0.1352:7.4 0.1386:7.2

Analysis: Profit ratio is broadly used as an overall profitability of the operation in the business.

Therefore, in the ratio if net profit to net sales, the comparative analysis of the net profit and sales is

considered to be a direct way of appraising the competency of the business activities. The ratio of the

net profit to net worth is to assess the profitability of the worth. It is a good picture because it

increases for the following years. After the consideration of all the revenue and expenses, company

got (0.0348) and it increase to 0.1386.

Return on Equity Ratio 2011 2012 2013 2014 2015Return on Equity Net Income (501,819.89) 2,208,478.91 2,939,384.19 3,263,291.09 3,512,293.66 Ave. Owners Equity 8,757,671.06 8,757,671.06 8,757,671.06 8,757,671.06 8,757,671.06 ROE (0.0573) 0.2522 0.3356 0.3726 0.4011 RATIO (0.0573):17.5 0.2522:4 0.3356:3 0.3726:2.7 0.4011:2.5

Analysis: The ratio is very necessary because it indicates how much the company earned and eventuallyable to return the total investment. It gives and idea about how a firm's performance doing with regards to the investments contributed by the stockholders. The ratio is increasing and this is a good indication for the company,from (0.0573) to 0.4011, meaning the company's profit earned is increasing. It shows from the next 5 years the company is doing well with regards to the investments.

Page 166: For Binding

f

Operating Return

on Asset

2011 2012 2013 2014 2015

Operating Income (501,819.89) 2,208,478.91 2,939,384.19 3,263,291.09 3,512,293.66 Ave. Total Assets 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06

(0.0340) 0.1496 0.1992 0.2211 0.2380

RATIO (0.0340):29 0.1496:6.7 0.1992:5 0.2211:4.5 0.2380:4.2

Analysis:

The ratio is increasing and this indicates a good indication to the company since the total

operating income of the company is increasing.

Net Return on Asset 2011 2012 2013 2014 2015

Net income (501,819.89)

2,208,478.91

2,939,384.19

3,263,291.09

3,512,293.66

Ave. Total Assets 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06 -3% 15% 20% 22% 24%RATIO (0.03):33 0.15:6 0.20:5 0.22:4.5 0.24:4

Analysis: This explains how the management utilizes the assets and generates income. The company's

ratios net return on assets shows a good implications because it is increasing. Increasing net return on

assets means increasing amount of profit earned by the company. As what we see on the table from the

first of the the operation the return of asset is -3% and it increases for the following years.

Page 167: For Binding

f

Turnover ratio 2011 2012 2013 2014 2015(Total asset turnover)

Sales 14,402,429.30 18,317,614.52 20,061,903.92 21,415,659.28 22,752,139.74 Ave. Total Assets 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06 14,757,671.06 0.9759 1.2412 1.3594 1.4512 1.5417 RATIO 0.9759:1 1.2412:0.8 1.3594:0.7 1.4512:0.69 1.5417:0.65

Analysis:

These ratios establish how many times that the company's assets are being made useful

in enduring sales. These will also tell us how fast the company can convert its inventories and receivables. The ratio is 1:1 for the year 2011 and increasing for on the succeeding years.

Turnover ratio 2011 2012 2013 2014 2015(Fixed asset turnover)

Sales 14,402,429.30 18,317,614.52 20,061,903.92 21,415,659.28 22,752,139.74 Ave. Fixed Assets 1,815,973.91 1,815,973.91 1,815,973.91 1,815,973.91 1,815,973.91 7.9310 10.0869 11.0475 11.7929 12.5289 RATIO 7.9310:0.13 10.0869:0.10 11.0475:0.09 11.7929:0.08 12.5289:0.07

Analysis:The table shows the fixed asset turnover of the company. The ratio is 14:2, which means in

every sale there is a turnover of 7.

Quick ratio 2011 2012 2013 2014 2015

Current Asset- 4,172,886.97 5,728,756.52 8,558,255.32 11,809,294.52 15,313,655.03

Page 168: For Binding

f

InventoryCurrent Liabilities 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00

Curret Ratio 0.70 0.95 1.43 1.97 2.55 RATIO 0.70:1.4 0.95:1.1 1.43:0.7 1.97:0.5 2.55:0.4

Analysis:

The table shows the quick ratio of the company. This ratio is computed through dividing

current assets by current liabilities. In general, the enterprises which hold the quick assets

equivalent in amount to current liabilites are considered to have a favorable solvency. In other

words, only the assets that can be converted into cash are included in this ratio. Company's quick

ratio shows a good picture for the following years considering that it is increasing. It indicates that the company has the ability to use its quick asset.

Leverage ratio 2011 2012 2013 2014 2015

Debt to Asset Ratio Total Debt 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00 6,000,000.00Total Asset 10,250,152.11 12,458,631.02 15,398,015.21 18,661,306.30 22,173,599.97

Debt to Asset Ratio 0.59 0.48 0.39 0.32 0.27 RATIO 0.59:1.7 0.48:2 0.39:2.6 0.32:3 0.27:3.7

Page 169: For Binding

f

Analysis:The table shows the debt to asset ratio of the company. Company's debt to asset ratio shows a good

picture because its decreasing. It indicates that the company is capable enough to pay its liabilities on time.As what we can see from the table above, on the first year has .59 and it goes down to .27 for the next five years.

Payback Period

Total Investment Cost 11,100,000Average Net Income 2,284,325.59

Payback Period 4.86

Analysis:The table shows the payback period of the company. The company can have a return to its

Investment for about 4.86 years.

Page 170: For Binding

f

Conclusion:The investment for the project is reasonable. As a matter of fact, the working capital

Requirement for the business is minimal. And financially, the investment will be gained back in a

Short period of time.

Page 171: For Binding

f

Page 172: For Binding

f

CHAPTER V

SOCIO-ECONOMIC ASPECT

A. INTRODUCTION

Page 173: For Binding

f

The socio economic aspect represents the involvement and advantage of the proposed project towards the consumers, in one way or another are related to the project. The aspects develop its attention on how Goodies and Treats Company will benefit the community as well as the surrounding environment. This aspect is concern on how the proposed project will contribute to the society, most especially to the economy and to the value of people’s lives as well.

Company makes sure that the proposed project will be environmentally friendly, free from chemical waste materials that may further contribute and degenerate the problem of biohazards and pollution, because this project provides a safe and healthy environment and a better standard of living.

B. IMPACT STATEMENT

Every company’s goal is to generate income and to be economically stable all throughout the years. Goodies and Treats Company does not only focusing on how much profit they might get but to

Page 174: For Binding

f

what benefits it might give to people, community, business sectors, government, and the nation as a whole. Its main concern is to satisfy human wants and needs.

There are lots of noodles nowadays but the proponents believe that the people will patronize the new product. Aside for the fact that it is very affordable; it is also very tasty and nutritious. Effective marketing benefits society. It enhances competition, which in turn, our company will continue improving the quality of our product and also the price are set at low prices. This makes our country more competitive in world markets and provides jobs and higher standard of living for the citizens.

Goodies and Treats Company is located in the Philippines and its product is purely made from the Philippines. Raw materials are all natural and full of nutrients. This makes it a proud product of the Philippines. Goodies and Treats Company is also concerned with the health and safety of people surrounding near the establishment. The company assures and guarantees that the raw materials don’t contain hazardous elements. The company makes some ways and means in maintaining always the disposal of our waste without adverse effect to our environment.

C. COST BENEFIT EVALUATION

There are lots of different sectors that are benefited by the company’s operations and existence. Direct beneficiaries are the consumers, the government, the economy and most especially the raw materials suppliers.

Consumer Benefits – One of the entities that will benefit the existence of our proposed project is the consumers. The sales of product depend upon the acceptance of the consumers. Businessmen are inspired to create and introduce product that will respond to the consumer’s needs and wants. For this reasons, the company must produce quality products that will satisfy costumer needs.

Government – The government is one of the entities who will benefit the proposed project of the proponents because their funds will increase through the taxes being paid.

Economic Benefits - Goodies and Treats Company does not focus on profit gaining but also to help the economy grow by improving our economy through the job opportunities we have given to the community. In the search for local jobs, this is a huge benefit for economic development that we are trying to increase local employment.

Suppliers – The suppliers also benefit from Goodies and Treats Company through the raw materials being purchased by the company. In which, in return will be an income on their part. And in terms of business relationship, both the organization and the suppliers will also gain.

Market - Goodies and Treats Company aims to gain attention and preference by providing a need satisfying product with effective marketing programs. The company is aware of several methods in the

Page 175: For Binding

f

market today but will strongly believe that the public will patronize our product. The survey shows that the people are willing to buy the new product.

D. SENSITIVITY ANALYSIS

The proposed project does not focus only for the company benefits itself but it also extends a prospect to the different sectors such as economic, government, market, suppliers and the consumer as a whole. The government will be able to increase its revenue through the remittance of the company’s taxes. The project has a great impact to the society of people who we all considered as consumers. The new product is designed to answer their craving of eating nutritious foods and eventually, guarantee them a good quality satisfaction they long for.

E. ENVIRONMENTAL IMPACT

This aspect is another feature that every company must consider. Goodies and Treats Company is environment- friendly. In which Goodies and Treats Company makes sure that the environment will not be polluted. There will be a proper waste disposal and assures that these wastes don’t contain hazardous elements.

F. REQUIREMENTS NEEDED TO START A BUSINESS

Before a project is realized, certain requirements need to be complied to ensure the legality of the business and its operations.

The following are essential documents for the business to be legalized:

Barangay clearance

Mayor’s permit

Business permit

Building permit

Sanitary permit

Bureau of internal revenue registration

Land transportation office

Securities and Exchange Commission

Safety permit

Fee assessment

Zoning clearance

Page 176: For Binding

f

G. CONCLUSION

Goodies and Treats Company wants to gain a huge profit but its main concern is its responsibility to satisfy everyone’s wants and needs and to give job opportunities to people and to promote a good standard of living all throughout the community and the whole nation.

Page 177: For Binding

f

Page 178: For Binding

f

Page 179: For Binding

f

Appendices

Survey Form:

Page 180: For Binding

f

PAGKATAW: _____ Lalaki _____ Babae

EDAD: _____ 5 -9 _____ 10- 14

ADDRESS: ( ) Lapu-lapu ( ) Mandaue ( ) Cebu

PAMAAGI SA PAGTUBAG: Palihug ug butang ug CHECK sa mga blangko ubos sa mga pangutana. Kung wala sa pili-anan and imong tubag pwede ra ibutang o isulat ang imong tubag o e- check lang ang blangko tapad sa uban pa.

1. Pila ka beses ka mo kaun ug cookies sa usa ka semana?

( ) Usa ka beses ( ) Duha ka beses ( ) Tulo ka bese ( ) Upat ka beses

( ) Lima ka beses

2. Pila ka buok putos ang imong mahurot kada kaun nimo ug cookies?

( ) Usa ka putos ( ) Duha ka putos ( ) Tulo ka putos ( ) Upat ka putos

( ) Lima ka putos

3. Taga-an ba ka sa imong ginikanan ug kwarta para palit nimo pagkaun?

( ) Oo ( ) Dili

4. Mga pila ang ilang e-hatag nga kwarta para nimo?

( ) 10 to 20 ( ) 21 to 50 ( ) 51 to 100 ( ) 100 pataas

Page 181: For Binding

f

Arithmetic Straight Line (Demand)

year Y difference a Yi-1 YC Y-YC (Y-YC)^22005 39,283,1002006 40,809,548 1,526,448 1,612,030 39,283,100 40,895,130 -85581.75 7,324,235,9332007 42,421,615 1,612,067 1,612,030 40,895,130 42,507,160 -85544.50 7,317,861,4802008 44,033,682 1,612,067 1,612,030 42,507,160 44,119,189 -85507.25 7,311,489,8032009 45,731,219 1,697,537 1,612,030 44,119,189 45,731,219 - -

6,448,119 54883968042011 1,612,030 45,731,219 47,343,2492012 1,612,030 47,343,249 48,955,2792013 1,612,030 48,955,279 50,567,3082014 1,612,030 50,567,308 52,179,3382015 1,612,030 52,179,338 53,791,368

Standard Deviation 74,083.71

Arithmetic Geometric Curve Demand

year Y % increase Yi+1 1+r YC Y-YC (Y-YC)^2

Page 182: For Binding

f

2005 39,283,100 40,975,103 1.04 39,502,309 -219209 48,052,586,110.152006 40,809,548 3.74% 42,502,809 1.04 40,975,103 -165555 27,408,519,474.012007 42,421,615 3.80% 44,087,473 1.04 42,502,809 -81194 6,592,410,311.232008 44,033,682 3.66% 45,731,219 1.04 44,087,473 -53791 2,893,441,652.062009 45,731,219 3.71%

14.91% 21,236,739,386.862011 45,731,219 1.04 47,436,2502012 47,436,250 1.04 49,204,8522013 49,204,852 1.04 51,039,3932014 51,039,393 1.04 52,942,3332015 52,942,333 1.04 54,916,222

Standard Deviation 145,728.31

Statistical Straight Line Demand

year Y X X^2 XY a b bx YC Y-YC (Y-YC)^22005 39,283,100 -5 25 -196415500 43,299,873 822,313 -4111567 39,188,306 94,794 89859927162006 40,809,548 -3 9 -122428644 43,299,873 822,313 -2466940 40,832,932 -23384 546829272.5

Page 183: For Binding

f

2007 42,421,615 -1 1 -42421615 43,299,873 822,313 -822313 42,477,559 -55944 31297577762008 44,033,682 1 1 44,033,682 43,299,873 822,313 822,313 44,122,186 -88504 78329748742009 45,731,219 3 9 137,193,657 43,299,873 822,313 2,466,940 45,766,813 -35594 12669294462010 47,520,072 5 25 237,600,360 43,299,873 822,313 4,111,567 47,411,440 108,632 11800952808

Sum259,799,23

6 70 57,561,9405593906149

2011 7 49 43,299,873 822,313 5,756,194 49,056,0672012 9 81 43,299,873 822,313 7,400,821 50,700,6942013 11 121 43,299,873 822,313 9,045,448 52,345,3202014 13 169 43,299,873 822,313 10,690,075 53,989,9472015 15 225 43,299,873 822,313 12,334,701 55,634,574

Standard Deviation 74,792.42

Statistical Parabolic DemandYear Y X X^2 X^4 XY X^2Y a b bx c cX^2 YC Y-YC Y-YC^2

2005 39,283,100 -5 25 625 -196415500 982,077,500 43,213,732 822,313 -4111567 7,384 184,588 39,286,752 -3652 13338930.06

2006 40,809,548 -3 9 81 -122428644 367,285,932 43,213,732 822,313 -2466940 7,384 66,452 40,813,243 -3695 13653288.93

2007 42,421,615 -1 1 1 -42421615 42,421,615 43,213,732 822,313 -822313 7,384 7,384 42,398,802 22813 520439487

2008 44,033,682 1 1 1 44,033,682 44,033,682 43,213,732 822,313 822,313 7,384 7,384 44,043,429 -9747 94998439.37

2009 45,731,219 3 9 81 137,193,657 411,580,971 43,213,732 822,313 2,466,940 7,384 66,452 45,747,124 -15905 252956528.4

2010 47,520,072 5 25 625 237,600,360 1,188,001,800 43,213,732 822,313 4,111,567 7,384 184,588 47,509,887 10185 103743682.7

Sum 259,799,236 0 70 1414 57,561,940 3,035,401,500

Page 184: For Binding

f

166521726.1

2011 7 49 43,213,732 822,313 5,756,194 7,384 361,792 49,331,718

2012 9 81 43,213,732 822,313 7,400,821 7,384 598,064 51,212,617

2013 11 121 43,213,732 822,313 9,045,448 7,384 893,404 53,152,584

2014 13 169 43,213,732 822,313 10,690,075 7,384 1,247,812 55,151,619

2015 15 225 43,213,732 822,313 12,334,701 7,384 1,661,289 57,209,722

SD 12,904.33

Arithmetic Straight Line (Supply)year Y difference a Yi-1 YC Y-YC (Y-YC)^22005 37,141,0022006 38,581,584 1,440,582 1,538,711 37,141,002 38,679,713 -98128.50 9,629,202,5122007 40,085,528 1,503,944 1,538,711 38,679,713 40,218,423 -132895.00 17,661,081,0252008 41,655,880 1,570,352 1,538,711 40,218,423 41,757,134 -101253.50 10,252,271,2622009 43,295,844 1,639,964 1,538,711 41,757,134 43,295,844 - -

6,154,842 93856387002011 1,538,711 43,295,844 44,834,5552012 1,538,711 44,834,555 46,373,265

Page 185: For Binding

f

2013 1,538,711 46,373,265 47,911,9762014 1,538,711 47,911,976 49,450,6862015 1,538,711 49,450,686 50,989,397

SD 96,879.51

Arithmetic Geometric Curve Supply

year Y%

increase Yi+1 1+r YC Y-YC (Y-YC)^2

2005 37,141,002 38,756,6181.04 37,351,877

-210875 44,468,330,179.34

2006 38,581,584 3.73% 40,214,1901.04 38,756,618

-175034 30,637,043,333.36

2007 40,085,528 3.75% 41,726,5781.04 40,214,190

-128662 16,553,810,966.46

2008 41,655,880 3.77% 43,295,8441.04 41,726,578 -70698 4,998,153,888.07

2009 43,295,844 3.79%

Page 186: For Binding

f

15.04% 24,164,334,591.81

2011 43,295,8441.04 44,924,128

2012 44,924,1281.04 46,613,649

2013 46,613,6491.04 48,366,710

2014 48,366,7101.04 50,185,700

2015 50,185,7001.04 52,073,100

SD 155,448.82

Statistical Straight Line Supply

year Y XX^2 XY a b bx YC Y-YC (Y-YC)^2

2005 37,141,002 -5 25 -185705010 40,961,438 786,458 -393229037,029,14

8111,85

41251142384

42006 38,581,584 -3 9 -115744752 40,961,438 786,458 -2359374 38,602,06 -20480 419413236

Page 187: For Binding

f

4

2007 40,085,528 -1 1 -40085528 40,961,438 786,458 -78645840,174,98

0 -89452 8001595558

2008 41,655,880 1 1 41,655,880 40,961,438 786,458 786,45841,747,89

6 -92016 8466888170

2009 43,295,844 3 9129,887,53

2 40,961,438 786,458 2,359,37443,320,81

2 -24968 623388659

2010 45,008,788 5 25225,043,94

0 40,961,438 786,458 3,932,29044,893,72

8115,06

01323884743

2Sum 245,768,626 70 55,052,062

7210259483

2011 7 49 40,961,438 786,458 5,505,20646,466,64

4

2012 9 81 40,961,438 786,458 7,078,12248,039,56

0

201311

121 40,961,438 786,458 8,651,038

49,612,476

201413

169 40,961,438 786,458 10,223,954

51,185,392

201515

225 40,961,438 786,458 11,796,870

52,758,308

SD 84,913.25

Page 188: For Binding

f

Statistical Parabolic Supply

year Y X X^2 X^4 XY X^2Y a b bx c cX^2 YC Y-YC Y-YC^2

2005 37,141,002 -5 25 625 -185705010 928,525,050 40,862,173 786,458 -3932290 8,508 212,711 37,142,593 -1591 2,532,417.56

2006 38,581,584 -3 9 81 -115744752 347,234,256 40,862,173 786,458 -2359374 8,508 76,576 38,579,374 2210 4,882,269.03

2007 40,085,528 -1 1 1 -40085528 40,085,528 40,862,173 786,458 -786458 8,508 8,508 40,084,223 1305 1,703,099.57

2008 41,655,880 1 1 1 41,655,880 41,655,880 40,862,173 786,458 786,458 8,508 8,508 41,657,139 -1259 1,585,152.94

2009 43,295,844 3 9 81 129,887,532 389,662,596 40,862,173 786,458 2,359,374 8,508 76,576 43,298,123 -2279 5,191,952.86

2010 45,008,788 5 25 625 225,043,9401,125,219,7

00 40,862,173 786,458 3,932,290 8,508 212,711 45,007,174 1614 2,606,148.98

Sum245,768,62

6 0 70 1414 55,052,0622,872,383,0

10

3,083,506.82

2011 7 49 40,862,173 786,458 5,505,206 8,508 416,913 46,784,292

2012 9 81 40,862,173 786,458 7,078,122 8,508 689,183 48,629,478

2013 11 121 40,862,173 786,458 8,651,038 8,5081,029,5

21 50,542,732

2014 13 169 40,862,173 786,45810,223,95

4 8,5081,437,9

26 52,524,053

2015 15 225 40,862,173 786,45811,796,87

0 8,5081,914,3

98 54,573,441

SD 1,755.99

Page 189: For Binding

f

NOTES AND SCHEDULES

Page 190: For Binding

f

NOTE 6

Page 191: For Binding

f

Page 192: For Binding

f

Page 193: For Binding

f

Page 194: For Binding

f

Page 195: For Binding

f

Page 196: For Binding

f

Page 197: For Binding

f

Page 198: For Binding

f

Page 199: For Binding

f

Page 200: For Binding

f

Page 201: For Binding

f

Page 202: For Binding

f

Page 203: For Binding

f

Page 204: For Binding

f

Page 205: For Binding

f

Page 206: For Binding

f

Page 207: For Binding

f

Page 208: For Binding

f

PERMITS, FORMS AND LICENSES

Page 209: For Binding

f

Page 210: For Binding

f

Page 211: For Binding

f

Page 212: For Binding

f

Page 213: For Binding

f

Page 214: For Binding

f

Page 215: For Binding

f

Page 216: For Binding

f

Page 217: For Binding

f

Page 218: For Binding

f

Page 219: For Binding

f

Page 220: For Binding

f

Page 221: For Binding

f

Page 222: For Binding

f

BOOK REFERENCE

Medina, Roberto G. Engineering Management:

Page 223: For Binding

f

Published and Distributed by: Rex Bookstore

Sherman, Donald, PhD Engineering Management and Proces. Third Edition

Published and Distributed in the Philippines by: KEN Incorporated

Niebel, Benjamin and Frievalds, Andris. Method, Standards, and Work Design. International Edition

Distributed by: The Mc-Graw-Hill Companies

Cateora, Philip R. and Graham, John I. International Marketing. Eleventh Edtion

Distributed by: The Mc-Graw-Hill Companies

Noe, Raymond A. and Hollenbeck John R. Human Resource Management. Fourth Edition

Distributed by: The Mc-Graw-Hill Companies

Valencia, Edwin G. and Roxas, Gregorio F. Basic Accounting. Second Edition

Distributed by: Valencia Educational Supply

Lind, Douglas A. and Marchal, William G. and Mason, Robert D. Statistical Techniques in Business and Economic. Eleventh Edition

Distributed by: The Mc-Graw-Hill Companies

De Leon, Emmanuel B. Industrial Psychology

Published and Distributed by: Rex Bookstore

Maynard, Harold B. Facilities Planning and Design

Published and Distributed by: Rex Bookstore

Baker, Richard E. and Lembke, Valdean C. and King, Thomas E. Financial Accounting. Fifth Edition

Distributed by: The Mc-Graw-Hill Companies

Web Pages

http://www. Wikipedia, marketing

http://www.census.gov.ph./data/census2007/index.htm

http://www.ngkhai.com/pointcebu/facts/mandaue.htm

Page 224: For Binding

f

http://www.ngkhai.com/pointcebu/facts/lapu.htm

http://www.ngkhai.com/pointcebu/facts/demograph1.htm#PopGrowth

http://www.investorwords.com/4822/supply.html

http://www.quickmba.com/marketing/mix/

http://www.quickmba.com/marketing/product/lifecycle/

http://www.neda.gov.ph/ads/mtpqd/chapters1-6/ch2.htm

http://www.gsn.org/web/webproj/design/prjsite.htm

www.earth.google.com

http://www.gsn.org/web/webproj/design/prjsite.htm

www3.interscience.wiley.com/journal/119556147

http://www.hse.gov.uk/comah/sragtech/techmeasplantlay.htm

http://www.hse.gov.uk/comah/sragtech/techmeasplantlay.htm

http://chinashoemachine.en.alibaba.com/aboutus.html )

http://www.alibaba.com/product- gs/203363730/High_Effective_and_Universal_Grinder_grinding.html

http://www.fixturesgroup.com/content.php?parent=slatwall_acrylic_trays&type=products&parent_menu_name=Slatwall%20Acrylic%20Display%20Trays&title=Divided%20Acrylic%20Bin%20Display&product_id=703

http://www.homebrewunderground.com/equipment/

http://www.etsy.com/listing/46618123/vintage-tupperware-measuring-cups-set-of

http://barsupplies.com/measuring-spoons-p-549.html?osCsid=h6ggmmhmh1l4mfo97vm450sm32

http://www.hotplates.com/Kaiser-Bakeware-660554-KSR1388.htm

http://www.businessdictionary.com

http://www.lawphil.net/executive/execord/eo1987/eo_203_1987.html

Page 225: For Binding

f

http://www.thepoultrysite.com/articles/979/maintaining-egg-shell-quality;

http://www.rehab.research.va.gov/jour/70/7/2/swanson.pdf

CURRICULUM VITAE

Page 226: For Binding

f

Alvin T. Baring

Soong Center, Mactan, Lapu-Lapu City

Email Add: [email protected]

Mobile #: 09339536271

PERSONAL BACKGROUND: Age : 21 years old

Birthday : September 21, 1989

Page 227: For Binding

f

Birthplace : Punta Engaño, Lapu-Lapu City

Civil Status : Single

Religion : Roman Catholic

Nationality : Filipino

Fathers name : Jerry B. Baring

Mothers name : Dioscora T. Baring

EDUCATIONAL ATTAINMENT:

Tertiary: University of Cebu 2005- 2010

Lapu-lapu and Mandaue

A.C Cortes Ave. Looc, Mandaue City

Secondary: Punta Engaño High School 2000- 2005

Punta Engaño, Lapu-lapu City

Primary: Punta Engaño Elementary School 1994- 2000

Punta Engaño, Lapu-lapu City

WORKING EXPERIENCE:

Office Assistant Coral Point Incorporated.

Ibo, Marina Mall, Lapu-Lapu City

March-May 2010

SEMINARS ATTENDED:

Supervisory Seminar

UCLM, Annex Building AVR

December 12, 2009

IE Profession Seminar

UCLM, Annex Building AVR

Business Entrepreneurship Seminar

UCLM, New Building AVR

Page 228: For Binding

f

CHARACTER REFERENCES:

Efrain T. Pelaez Jr.

President,

Coralpoint Educational Foundation Incorporated

President,

Mactan Chamber of Commerce and Industry

Coralpoint, Punta Engaño, Lapu-Lapu City

(340-3214)(09175495701)

Engr. Jose Y. Monzon

Secretary General,

Mactan Island Chamber of Commerce and Industry

Poblacion, Lapu-Lapu City

(09209089718)

Engr. Teodorico Mejaran Jr.

Industrial Engineer, Instructor

UCLM

Contact #: 09206713702

Bascon, Raoul Julius Basea

Sacred Heart Village, Gun-ob, Lapu-Lapu City

Email Add: [email protected]

Mobile #: 09339480457

PERSONAL BACKGROUND:

Age : 21 years old

Birthday : July 29, 1989

Birthplace : Cebu Community

Hospital Cebu City

Civil Status : Single

Religion : Roman Catholic

Nationality : Filipino

Fathers name : Raul Y. Bascon

Page 229: For Binding

f

Mothers name : Cristina R. Bascon

EDUCATIONAL ATTAINMENT:

Tertiary: University of Cebu 2006- 2010

Lapu-lapu and Mandaue

A.C Cortes Ave. Looc, Mandaue City

Secondary: Holy Cross College 2005-

2006

Carigara, Leyte

Advance Instute of Technology

2002-2005

Primary: City Central School

2000-2002

Opon, Lapu-Lapu City, Cebu

Saint Alphonsus Catholic School

1996-2000

Opon, Lapu-Lapu City, Cebu

SEMINARS ATTENDED:

Supervisory Seminar

UCLM, Annex Building AVR

December 12, 2009

IE Profession Seminar

UCLM, Annex Building AVR

Business Entrepreneurship Seminar

UCLM, New Building AVR

CHARACTER REFERENCES:

Hon. Mario Y. Amores, M.D.

Former Vice Mayor

Lapu-Lapu City

495-4857

Mrs. Shankee Valiente

Page 230: For Binding

f

Manager

Pancake House Inc.

Tel. No.: (632) 758-5555

Engr. Teodorico Mejaran Jr.

Industrial Engineer, Instructor

UCLM

Contact #: 09206713702

Frend E. Cabahug

A. Tumulak St. Gun-ob Lapu- lapu City

Email Add: [email protected]

Mobile #: 09235591730

PERSONAL BACKGROUND:

Age : 20 years old

Birthday : November 22, 1989

Birthplace : Pasay City, Manila

Civil Status : Single

Religion : Roman Catholic

Nationality : Filipino

Fathers name : Alfredo I. Cabahug

Mothers name : Anita E. Cabahug

Page 231: For Binding

f

EDUCATIONAL ATTAINMENT:

Tertiary : University of Cebu 2005- 2010

Lapu-lapu and Mandaue

A.C Cortes Ave. Looc, Mandaue City

Secondary: St. Alphonsos Cathololic School 2000- 2005

Lapu-lapu City

Primary: St. Alphonsos Catholic School 1994- 2000

Lapu-lapu City

WORKING EXPERIENCE:

On-the-job Training KIMWA Construction 2008-2009

Development Corporation

Subang-daku, Mandaue City

SEMINARS ATTENDED:

5th General Membership Meeting and 1st JPIIE Visayas Student Convention

University of San Carlos Technological Center

September 26, 2009

Supervisory Seminar

UCLM, Annex Building AVR

December 12, 2009

Technical Writing Seminar Workshop

UCLM, Annex Audio Visual Room

April 15 and 16, 2010

CHARACTER REFERENCES:

Engr. Oscar S. Abordo

Infrastructure Development Coordinator

Planning and Programming Division

Cebu City Government

Page 232: For Binding

f

Contact #: 09277657027

Engr. Teodorico Mejaran Jr.

Industrial Engineer, Instructor

UCLM

Contact #: 09206713702

Mr. Dominador P. Retardo

Director, Student Affairs

UCLM

Contact #: 09164514561

Page 234: For Binding