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for a festival of nature THroUGHoUT THe world
janUary 2010
Festival of Nature - �
1_Table of conTenTs P.22_PresenTaTion P.4 3_overview P.26 3.1_Key GUidelines P.273.2_execUTion P.29
annex4_frencH ManifesTo P.315_official loGo/inTernaTional versions P.326_2010 iMaGes P.337_inTerneT/web P.35
1 Table of conTenTs
1Table of conTenTs
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Légende Le logotype ne peut en aucun cas être modifié.Il est utilisé tel quel sur tous les supports de
Festival of Nature - �
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Festival of Nature - �
A festival for discovering nature Every year since 2007, the Fête de la nature (“Festival
of Nature”) has given the French an enthralling opportunity to visit the country’s most remarkable – and also its most ordinary – natural sites, in the
company of professionals and volunteers whose mission it is to protect and manage wildlife, to enhance
its beauty, and to make sure that its vitality and biodiversity are maintained.
�PresenTaTion
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Festival of Nature - �
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25th May 2008 This archipelago, where landing is prohibited, is a paradise for northern gannets, gulls and Atlantic puffins. Walkers observe them from the boat, guided by volunteers from the Ligue pour la Protection des Oiseaux (LPO), the French branch of BirdLife International.2008: 800 on-board visitors during the Fête de la nature
Sept-Îles Nature Reserve
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Festival of Nature - �
In urban centres and protected nature sanctuaries The public is invited to share the pleasure
of discovering emblematic or little-known species; to explore areas – some familiar, some less so – with naturalist guides; to understand the work and passion
of natural-site managers, foresters, national-park and coastal-conservation rangers, and thousands
of volunteers from wildlife charities.
1�PresenTaTion
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Festival of Nature - �
19th May 2007 Led by a volunteer from France Nature Environnement, city residents discover the incredible wealth of urban wildlife, which they live alongside unwittingly.The Paris nature trails drew 2,500 participants in 2007
Nature trail in Paris
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Festival of Nature - �
Celebrating everywhereDuring the festival, every charity, company
and professional or non-profit network runs nature excursions and a range of the most festive possible
activities. These are given “Fête de la nature” accreditation if they meet the criteria set out in the Festival Charter (see appendix). The full programme
is available on a region-by-region basis, and published on the website www.fetedelanature.com.
�PresenTaTion
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Festival of Nature - �
16th May 2009 In the heart of the Pyrenees National Park, rangers give a class in basic botany… The sheep that come to graze up here each summer know the subject perfectly!Some 2,500 people visited the park during the 2009 Fête de la nature.
Summer pastures awaken
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Festival of Nature - 10
Consistently successful In its very first year, the Fête de la nature gave rise to more than 200 events around France, with over 100,000 participants. The following year (2008),
600 nature excursions attracted 200,000 enthusiasts. In 2009, despite adverse weather, nearly
1,000 events saw 400,000 people make a beeline for nature. The 2010 target: 1,500 excursions,
and one million participants!
�PresenTaTion
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Festival of Nature - 11
20th May 2007 Scientists from Nausicaa, a French member of the World Ocean Network, introduce visitors to the flora and micro-fauna of the beach and foreshore.2007: More than 3,000 visitors came to Boulogne-sur-Mer during the Fête de la nature.
Beachcombers
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ête
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Festival of Nature - 1�
Simple, devolved organisation Across France, each nature-protection network,
each charity, each municipality and even each willing person holds as many events as they like and registers
them online at www.fetedelanature.com. The Fête de la nature secretariat checks that they meet
the festival’s principles and approves them. They are then added to the programme.
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Festival of Nature - 1�
17th May 2009 In the Bout-du-Lac Nature Reserve (Annecy), groups of children discover the importance of reedbeds… and also how fragile they are! France’s 340 nature reserves played host to several tens of thousands of visitors during the 2009 Fête de la nature.
Bout-du-Lac Nature Reserve
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ête
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Festival of Nature - 1�
An unforgettable dayAt 9.30am, birdsong. At 11am, plants and flowers.
At 2pm, the mysterious and little-known world of spiders. At 4pm, nettles in all their forms. And
at 8.30pm, an evening of astronomy with the stars and planets. Whatever they lay eyes on – a roe
deer, a wild boar, a honey buzzard, a great spotted woodpecker, a salamander, or a midwife toad –
participants always return full of wonder after a day spent looking and listening out for fauna that is often
discreet but occasionally curious.
�PresenTaTion
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Festival of Nature - 1�
25th May 2008 Wild animals have cunning ploys, but so do naturalists! In the Brenne Regional Nature Park, ornithologists reveal the secrets of the successful birdwatcher.In 2008, several hundred thousand visitors explored France’s 46 regional nature parks during the Fête de la nature.
Herons in Brenne
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Festival of Nature - 1�
Business in action From year one, leading companies teamed with nature-
protection networks to make the project a success. Veolia, La Poste, EDF, Nature & Découvertes open their
sites to the public, hold nature excursions for their employees or business partners, and become ambassadors who promote nature to their customers.
In 2010, Lafarge joined the Fête de la nature and is working hard to take the project international.
�PresenTaTion
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Festival of Nature - 1�
16th May 2009Nature can be animal, vegetable… and mineral too! On the slopes of La Soufrière, a volcano on the Caribbean island of Guadeloupe, a national-park ranger explains the rudiments of geology.During the 2009 Fête de la nature, more than 150 nature excursions were held in France’s overseas territories.
La Soufrière volcano
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Festival of Nature - 1�
Maximum media exposure The Fête de la nature is backed by a large international media group (Bayard), which conveys the news to all of
its publics – especially children, teens, parents and pensioners. A national-radio network (France Bleu)
and a national-television network (France 3) also partner the operation.
The festival generates huge media coverage: several thousand articles in the national and regional press.
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Festival of Nature - 1�
25th May 2008 It was an excursion on the wolf’s traces in the Mercantour National Park. There were no wolves... but a marmot materialised! And this great mountain star agreed to pose for photos! During the 2008 Fête, 450 people trailed wolves in the Mercantour.
Discovering the Mercantour
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ête
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Festival of Nature - �0
2010: A Neighbourly Celebration of Nature! To celebrate the International Year of Biodiversity,
the French Ministry of Ecology and all Fête de la nature partners are eager to make this year’s festival
an extra-special occasion. The event is being extended from two to five days so that schools can get involved. Partner magazines, municipalities and participating networks will release 10 million flyers in advance: people can then customise and drop them in their
neighbours’ letter-boxes, inviting them to take part in a nature excursion or nature-lovers’ picnic.
�PresenTaTion
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Festival of Nature - �1
16th May 2008 Shelducks, northern shovellers, Brent geese, black-tailed godwits… The Marquenterre Park is a birdwatcher’s paradise, to be discovered under monitors’ supervision.Every year, during the Fête de la nature, the residents of old people’s homes in the Somme area explore the park in horse-drawn carriages.
A stroll in the Marquenterre
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Festival of Nature - ��
Over to you... From 19th to 23rd May 2010, the giant peacock moth,
the grey heron and the common tree frog will top the bill. National-park rangers, naturalists from leading
charities, and keen amateurs will all be involved in the festival. Over these five days, the best way
of meeting the Biodiversity challenge is for everyone to celebrate nature together. Join us!
�PresenTaTion
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Légende Le logotype ne peut en aucun cas être modifié.Il est utilisé tel quel sur tous les supports de
Festival of Nature - ��
20th May 2007 Leaders from nature-protection clubs Connaître et Protéger la Nature (CPN) show children a different kind of wildlife – just as entertaining as a games console!The Fête de la nature is also a festival for children. In 2010, school classes are invited to join the event, which has been extended by three days for this purpose.
A loop in the River Meuse
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Festival of Nature - ��
A website to manage the festival The event is coordinated nationally via its website. In advance, all organisers register their event(s) on the site, using an online form. Once approved
by the festival’s secretariat, events are added to the national programme. Website visitors can search the events list by criteria to do with geography, specific
themes (birds, insects, botany, etc), and access (strenuousness, accessibility for people with reduced
mobility or for children, etc).
�PresenTaTion
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ête
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Festival of Nature - ��
Bringing together all nature conservancy organizations – both public and private• from 2007 the french nature protection network has met the weekend closest to May 22, international biodiversity day, to create a national, festive event. The goal of the festival is to build greater public awareness about nature and its conservancy, while offering the opportunity to explore the remarkable biodiversity that embodies the country’s natural heritage.
3 overview
�exPandinG THroUGHoUT THe world
Participation on the rise
year acTiviTies nUMber of orGaniZed ParTiciPanTs 2007 200 100 000 2008 600 200 000 2009 1 000 400 000 2010 Goal : 1 500 Goal : 1 000 000
Call to action: open to all countries• The french fête de la nature organization invites all countries to join it from May 19 – 23, 2010, to create their own local events.
• all countries wishing to participate will have access to a kit, including the official logo, graphic identity, tips for success, past experience feedback and web infrastructure.
• for more information, please visit: www.fetedelanature.com
A party to build greater public awareness about nature and its conservancy.
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Festival of Nature - ��…
n The festival of nature is open to everyone. any person, organization (public or private), business, etc. can organize related activities – under its own initiative and responsibility – as long as the key guidelines are respected.
n The festival of nature takes place each year around May 22, with its main activities coinciding with international biodiversity day.
3.1 Key guidelinesn To obtain the festival of nature label and be integrated into the official program, local activities must meet the following criteria :
Ë1 : activities must take place around the same dates as the french fête de la nature ;Ë2 : activities must help participants gain awareness about nature and biodiversity ;Ë3 : activities must take place in a natural environment ;Ë4 : activities must promote biodiversity protection ;Ë5 : activities must advocate a behavioral evolution in favor of biodiversity ;Ë6 : activities must be free and open to everyone ;Ë7 : activities must be as entertaining and convivial as possible to capture a festival spirit.
n an activity organized under the banner of the festival of nature must noT :
• damage, directly or indirectly, its environmental site (the site must be returned to its original state),• be used by organizers to further their own means, which are not directly related to nature conservancy.
A party open to everyone.
�exPandinG THroUGHoUT THe world
Festival of Nature - ��
…
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n in addition, the organizers will aim to educate the greatest number of people, especially children and other young people, beyond those already well informed. The activities should take place in easily accessible locations featuring an element of nature, and its many variations, which include central city areas and parks.
n activities that comply with festival of nature goals, without meeting all of the criteria, may still obtain the label “associated with the fête de la nature” and be included in the official program as such.
n To obtain either the primary or associated label for festival of nature, and be featured in the program, authorization from the founding organization is required. n each signatory organization commits to following the guidelines outlined above.
n also, each organizer is expected to participate in the development and success of the festival :•by ensuring the largest media coverage possible•by creating the greatest number of outdoor activities possible•by financial contribution.
�exPandinG THroUGHoUT THe world
A party to educate the greatest number of people in easily accessible locations.
Festival of Nature - ��
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3.2 executionTo create an event of national scale, it is essential to unite as many related interest groups, while offering the highest number of activities possible open to the public. The participating groups should be able to work as an alliance, which in turn increases visibility of their activities1.
Role of the founding organization• To provide participating organizations with the materials necessary to communicate with the public.• To endorse the activities.• To supply a web site designed to facilitate relations between the organizers and the public2. • To create an annual report following the festival.
How to organize a Festival of Nature activity ?each organizer must fill out the request form on the web site to obtain authorization (see annex for form example).
1. The French Fête de la Nature organization provides its own statutes developed in line with French law.
2. For technical assistance, the French Fête de la Nature organization can offer its aid or host other countries’ activities on its web site.
The participating groups work as an aliance for a national and festif event..
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Festival of Nature - �1
4 we believe…Biodiversity protection is vital to securing a future for all.
Our country is making an important commitment to this protection within its borders.
This commitment is not only the responsibility of environmental experts, but rather the duty of each of us.
This responsibility should not be seen as a burden, but instead an opportunity that creates satisfaction and happiness.
We, organizations and governmental groups dedicated to nature conservancy, as well as businesses, and the media
unite to create an annual festival devoted to helping people better understand and appreciate nature.
« Festival of Nature »
�THe frencH ManifesTo
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Festival of Nature - ��
5 official loGo/international versions
Versions The official logo can be used in every languages :1. French 2. Italian 3. Spanish4. Arabic 5. English 6. Dutch 7. German 8. Japanese
1 2 3
5 6 7 8
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www.fetedelanature.com www.fetedelanature.com
6 2010 iMaGes
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Download poster (A3 format) on www.fetedelanature.com
Download partner’s poster on www.fetedelanature.com.Poster has a blank space to include local informations.
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Festival of Nature - ��
www.fetedelanature.com
UICN France –‑Union mondiale pour la nature Terre sauvage‑ Conservatoire du littoral‑ Fédération des Clubs Connaître
et Protéger la Nature‑ Fédération des Conservatoires Botaniques Nationaux ‑ Fédération des Conservatoires d’espaces naturels‑ ‑ Fédération des Parcs naturels régionaux de France
‑ Fondation Nicolas Hulot pour la Nature et l’Homme‑ France Nature Environnement‑ LPO (Ligue pour la Protection des Oiseaux)‑
‑ Ministère de l’Écologie et du Développement Durable ‑ Muséum national d’Histoire naturelle
‑ Office National des Forêts ‑ Parcs Nationaux de France‑‑ Réseau Océan Mondial‑Nausicaa‑‑ Réserves Naturelles de France‑‑ Rivages de France.
6 2010 iMaGes
Flyer folded in half (Format A5) available on www.fetedelanature.com
�2010 iMaGes
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Festival of Nature - ��
7 inTerneT/web
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The web sitewww.fetedelanature.com
Technical assistance and web hosting for the site already available (consult us).
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Festival of Nature - ��
7 inTerneT/web
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Internet participation request form
Activity name/title
Date
How to get there
Type of activity
Description
Target group
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design graphicPascal riner Terre Sauvage
Contact Festival of Naturecomité français de l’Uicn, 26, rue Geoffroy-saint-Hilaire, 75005 Paris. france.Tél. +33 (0)1 47 07 78 58fax +33 (0)1 47 07 71 78
chief representative:Bernard Moreau+33 (0)6 71 20 91 [email protected]
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