Football 24/7 - RTL Group · Girondins TV lasts only 90 minutes a week. It will in fact also give greater visibility to the spon-sors of the club. the RTL Group intranet week 37 3

Football 24/7Jean-Phillipe Doux on the launch of Girondins TV

United Kingdom

FremantleMedia acquires stake in Beyond International

France

M6 presents the 2008/09 TV season

Russia

10th anniversary of Ren TV’s news programme 24

Belgium

RTLinfo.be – a website in the lead

week 37

11 Sepepttembbmberer 2 008

2otball 24/7

COVER: Jean-Phillipe Doux, President of the new channel Girondins TV

The launch of the new Girondins TV channel,devoted to the five times French league cham-pions, Girondins de Bordeaux, will delight allfootball supporters. They are now able toaccess the latest information and news aboutthe Girondins 24 hours a day, seven days aweek. The channel offers pre-recorded matchesduring the season, the reserve team games, thelatest from the training sessions and a daily talkshow all about the club. With this developmentGirondins de Bordeaux follows other footballclubs in France, like Marseille, Lyon, St. Etienneor Lens.

Developed by the club and managed by Jean-Philippe Doux, the TV channel is installed in thevery heart of the Club Girondins des Bordeaux,at the Château du Haillan. Jean-Philippe Douxnotes: “Girondins TV is a creative and very wellinformed proximity TV channel. It is the channelfor football supporters in general and Bordeauxfans in particular”. Chief Executive of the Clubdes Girondins, Alain Deveseleer, adds:“Girondins TV provides a 360° view of the Cluband its challenges. With Girondins TV, we aregoing even further in providing Club news andenabling the Club to communicate on a newlevel”.

The channel is targeted at young male viewers,amateur football players and, of course, mainlyat supporters of Girondins de Bordeaux.Girondins TV is available on Orange TV broad-band and financed by distribution agreements(currently Orange and Numericable). M6Publicité has just launched the first advertisingand sponsoring offers. The football club desGirondins de Bordeaux is a 100 per cent subsi-diary of the Groupe M6.

Regarding the programmes, there is plenty towatch. JT 33 is a daily 10 minute news pro-gramme with all the latest about the Club and itsfuture opponents. The 50 minute talk-show,Mag 33, from Tuesday to Friday after the trai-ning sessions, is hosted by Jean Philippe Douxwith a guest to discuss and comment on theClub, player news and football in general. Matribune 33, focussing on the supporters andtheir souvenirs and Cordon bleu marine offeringcookery classes in the company of one of theplayers are just two of the other programmes onoffer.

Jean-Phillipe Doux, President of the new TVchannel, gave an exclusive interview toBackstage.

What is the main purpose of the channelGirondins TV?Our purpose is to enable the supporters of theclub and all other football enthusiasts to watcheverything and know everything about theGirondins de Bordeaux. We’d like to be the eyesand ears for those who are unable to watch thematches, who want to view them a second time,and who want to know more about the playersin their everyday lives.

What do you expect from the launch of achannel like Girondins TV?We hope that it will allow the biggest exposurepossible of the exploits of Bordeaux, and that itwill provide to supporters all the analyses andall the elements to understand and appreciatewhat they see on the playing field. It is indeed away of enhancing their enjoyment which withoutGirondins TV lasts only 90 minutes a week. Itwill in fact also give greater visibility to the spon-sors of the club.

the RTL Group intranetweek 37

3

Football 24/7 Since 14 August, fans of the French footballclub Girondins de Bordeaux are able to watchand find out all there is to know about the fivetimes French league champions.France - 11 September 2008


What’s special in producing a thematicchannel? What are the difficulties?As its name implies, a thematic channel, is dedi-cated to and explores one single theme, in thiscase, the Girondins de Bordeaux. The editorialline is thus obvious and clearly drawn. As foot-ball and this club are very popular in France, wecan follow along this line while being close toour viewers and able to meet their expectations.Football is a unifying sport, which allows us to

be thematic without taking thematic segmenta-tion too far. We also think of those who are nottrue hardline supporters, and who need morebackground information, or who appreciate tolearn more about the other passions of theplayers in addition to their achievements on thepitch.

Are there any synergies between GirondinsTV and the other channels of Groupe M6?The problem with a channel like ours is to beclose to the team without being intrusive. Wecannot have 30 people around 25 players.Thanks to the synergies within Groupe M6,there are only five of us in our studio in the trai-ning center of Haillan. The programmes notdirectly dealing with the training sessions or thepremier team are coproduced by the local edi-torial staff of M6 Bordeaux, and broadcasting ofGirondins TV is done from the master controlroom of the group’s thematic channels atNeuilly-sur-Seine. Furthermore, we exchangereports with the other editorial departments. We

can also rely on the strong support and theexpertise of the technical services of M6. It waswith them that we set up the studio and acqui-red the production and broadcasting meanswithin record time this summer. The advertisingsales are handled by M6 Publicité. The very factthat I’m at the helm of this channel is directly theresult of the synergies between the club andC Productions, my employer. Finally, there is avery strong local synergy with the club’s servi-

ces, such as its financial management, its tech-nical and commercial services, its Internet site.

Currently Girondins TV can be received viaOrange TV and ADSL. Do you intend tolaunch the channel also on other platforms(DTT, cable, satellite)?We are in fact conducting negotiations withother operators to enhance our visibility. Let’ssee what will come out of these talks.

What were the initial reactions of the audien-ce?They were rather positive. I am very attentive tothe reactions of supporters on internet forumsand, for the time being, they seem to be deligh-ted with the channel and pleasantly surprisedby the quality of our initial programmes. AsGirondins TV belongs to the M6 audiovisualmedia group, it had to fully comply with the qua-lity criteria set for the thematic channels of thegroup. Right from the beginning.

4

Jean-Louis Triaud (President of the Girondins de Bordeaux), Jean-Phillipe Doux and Laurent Blanc (Coach)

From its base in Australia, Beyond has built upa substantial business in North America, itsmajor market, and is currently opening a televi-sion development and production office in LosAngeles. Headed by Mikael Borglund,Managing Director, the company has hadnumerous global successes in both entertain-ment and drama. Beyond’s major televisionproductions include What’s Good For You,Beyond Tomorrow, Mythbusters, Stingers,Halifax fp, Hot Property/Auctions, Beyond2000, Sex/Life, Wildlife with Olivia NewtonJohn, and the acclaimed mini series Day of theRoses. The company has also been involved inthe international success of feature films suchas Strictly Ballroom, A Good Woman, Chopperand Lantana.

Christian Schneider-Sickert, Director ofOperations and Strategy, FremantleMedia,said: “The US and Australia are of crucialimportance for FremantleMedia, and Beyondhas great strengths in both markets. Weannounced last year that we were looking tomake a series of growth-oriented investments,and Beyond is part of that strategy.”


FremantleMedia acquires stake inAustralia’s BeyondInternationalFremantleMedia, one of the largest creators and producers of entertainment brands in theworld, announces the acquisition of a 19.99 per cent equity stake in Beyond International,one of Australia’s leading television and filmproducers.

5

United Kingdom - 10 September 2008Mythbusters


Take life easy with M6 The Chairman of the Management Board of Groupe M6 Nicolas de Tavernost presented the new programme schedule for the forthcoming season last week, withan emphasis on lifestyle, entertainment and spectacle. What has really set tongueswagging, though, are the ambitious plans for a bona-fide news programme to replacethe current presenter-less Six Minutes show.

France - 8 September 2008

As is usually the way with these things, myste-ry surrounding the programme’s format (pre-senter’s identity and broadcast time) is spar-king media curiosity and the wildest of specu-lation. That said, Nicolas de Tavernost andThomas Valentin, Vice-Chairman of the GroupeM6 Management Board in charge of Networksand Content, did give away a few clues at theirrecent press conference.

Firstly, we know that there will definitely be anews programme and that it will be launched“as early as possible in the season”. The exacttime slot has not yet been revealed, as this willbe a strategic decision based on a number offactors. Amongst these is the fact that adverti-sing is to be scrapped on public channels inFrance after 20:00 from the start of next year.As a logical consequence, prime time program-mes will be brought forward from 20:50 to20:35 on public channels. The private channelsare currently deciding how best to respond tothis. M6 is designing its prime time slot to inclu-de the one asset it still lacks to become a majorgeneral-interest channel – a news programme–, while taking care not to give away too muchto its rivals.

Nicolas de Tavernost then broached the sub-ject of advertising revenue, saying that the mar-ket “was not good over the summer” and thatconsequently the 2008 target of stable adverti-sing revenue (i.e. unchanged from 2007) was“ambitious”. He went on to say: “We are prepa-ring for a tight 2009, but that will not stop usfrom continuing to invest in programmes.” M6’sprogramming was the main topic of the day:the cost – EUR 365 million in 2008 – remainsunchanged, with the schedule reflecting thechannel’s ethos: “Take life easy with M6”.

Programming for the new 2008/09 season isbased on the channel’s flagship shows plus no

fewer than 16 new launches - programmes thatwill bring well-being and serenity to M6 vie-wers. Firstly, the channel’s core output: infor-mation shows such as Capital, EnquêteExclusive, Zone Interdite as well as entertain-ment programmes like Incroyable Talent(Season 3), Nouvelle Star (Season 7) and theadventure game show Pékin Express (Season4). Football fans will have plenty to keep themhappy, including the pick of UEFA Cup mat-ches, which Groupe M6 is broadcasting for thethird year in a row.

New formats include the one-hour informationprogramme Coupable ou non coupable (Guiltyor not guilty) which follows the ins and outs ofa criminal case by going behind the scenes ata trial, and Accès Privé (Private access), a newcelebrity-themed magazine show presented byVirginie Guilhaume, the first episode of whichproved a real hit, attracting 1.5 million viewerson Saturday 6 September. In Le chef contre-attaque (The chef fights back), renowned chefCyril Lignac will wage a campaign to get theFrench back in their kitchens cooking delicious,balanced food. Romance is also on the bill with

6

Nicolas de Tavernost


Maman cherche l’amour (Mum looksfor love), which features three singlemothers all searching for the idealpartner, despite having (according tothe trailers) given up on ever findingtheir Prince Charming. In Bien dansma vie (Happy with my life), new pre-senter Péri Cochin will be dispensingoriginal tips and advice on how torelax, stay thin and feel good.

There is also plenty in the way ofFrench drama series including Paris16ème, season two of detective seriesLes Bleus, Premiers pas dans la police(First steps in the police) and the soapMerci, les enfants vont bien! (The chil-dren are fine, thanks!). M6 also hassome real crowd pleasers up its slee-ve in the shape of major US seriessuch as Women’s Murder Club,Journeyman, Shark and British seriesSecret Diary of Call Girl.

What better way to end than withNicolas de Tavernost’s words in hiseditorial: “All the best for the newseason!”

7

Jean-Marc Ferreri and Thierry Roland

Accès Privé, the new celebrity magazine of Virginie Guilhaume

Billie Piper is Belle in Le Journal intime d'une Call Girl


Vox presents the2008/09 TV season Vox invited German TV guide journalists to LeCanard Nouveau, a gourmet restaurant inHamburg, for the presentation of its upcomingprogramming highlights. Germany - 4 Septembre 2008

Popular cooking shows like Das perfekteDinner and Kocharena are a hallmark of thebroadcaster Vox, whose innovative formatshave played a big part in the current surge inpopularity of TV cooking shows in Germany. Soit was hardly a coincidence that the Cologne-based channel invited German TV guide jour-nalists to Le Canard Nouveau, a gourmet res-taurant in Hamburg, on Tuesday 2 Septemberfor the presentation of its upcoming program-ming highlights. And yes, there’ll be plenty ofcooking on Vox in the 2008/09 TV season.

Vox’s Managing Director Frank Hoffmann,assisted by Programme Director Ladya vanEeden and Editor-in-chief Kai Sturm, had invi-ted some celebrities to Hamburg as well, inclu-ding football manager Rainer Calmund, TV chefTim Mälzer and sports presenter Heiko Wasser– the “new faces of Vox.” But the real stars ofthe evening were the new formats, presented infast-paced video trailers on a giant screen. Itquickly emerged why the Vox team had pickeda first-rate restaurant as the venue for its pro-gramme presentation – gourmet restaurantsare, after all, at the heart of what Hoffmanncalls the “Vox’s biggest and probably mostimportant project of the season”: the new eventdocumentary Mein Restaurant. Starting 10October, the dream of owning a restaurantcome true for five couples in five German cities– temporarily. The candidates have eight weeksto turn an anonymous business space into ahigh-end restaurant – to find and hire their staff,figure out a menu and promote the opening.The real stress, however, begins after the ope-ning: every two weeks, the judges – Tim Mälzer,Eva-Miriam Gerstner and Christoph Strenger –

pick the two restaurants that received thelowest scores in their evaluations.

In the end, the viewers decide which of the twohas to close its doors forever. For the losers,this means that they have 15 minutes to ask theguests to leave, fire their staff and dim thelights. The chefs, their guests and the wholecity do just about anything to prevent this fromhappening – but there can only be one winningcouple in the end.

8

Frank Hoffman, Managing Director


Based on the original Australian My RestaurantRules, the series has run very successfully inBelgium, Denmark and the Netherlands. InBelgium, the finale drew an unbelievableaudience share of more than 60 per cent.Viewers will also be able to follow events at therestaurant live via webcam – at all times of dayand night.

As well as serving up Mein Restaurant duringprime time, Vox will treat audiences to anothercooking format Kochchampion, scheduled forthe early evening slot known as “access primetime.” It involves a total of 120 cooking enthu-siasts competing for the title of “Best AmateurChef.” Each evening, gourmet chef Gerd M. Eisand master sommelier Hendrik Thoma pick theday’s winner, and at the end of the week theweek’s winner is selected. In the final week, thetop three chefs give their all: their tasks includemaking a culinary impression on Germany’smost famous chefs and cooking the meal oftheir life for a celebrity guest.

In addition to these two new cooking formats,Vox has a whole slew of new formats lined upfor the season ahead, most of them own pro-ductions. In daytime programming alone, thebroadcaster has four new formats on offer:Selfmade, Geld zu verschenken (Money to GiveAway), Die Talentsucher (The Talent Scouts)and Wie lebst du denn? (What’s Your LifeLike?). Like Kochchampion, Selfmade is an in-house production in which participants end upwith all or nothing. The show’s candidatesbelieve they have an unusual and unbeatablebusiness idea. To realize it, they are given EUR1,000 in seed money and a week to convinceas many customers and earn as much moneyas possible.

How difficult can it be to give away money? Ina new weekday docu-soap, each day a schoolclass faces the delicate decision of whether todonate EUR 5,000 to a charity organisation, anespecially unfortunate person, or a needy fami-ly. In the five-part series Die Talentsucher, a dif-ferent kind of assistance is provided, albeit byprofessionals. The talent scouts show howgood they are at their job. The assignment: tofind the perfect hire for a dream job within aweek. Another new daytime docu-soap, Wielebst du denn? explores the question of howparents look at the lives of their children. Infamilies that are no longer talking to each other,

the show allows parents glimpses into the livesof their adult children. Vox’s fourth and finalnew daytime offering is Wildfire, a series about18-year-old Kris Furillo, who after doing time injuvenile prison gets a second chance on ahorse ranch.

In access prime time, the cooking showKochchampion is joined by several other newformats: the docu-soaps Liebe mich und meineKinder (Love Me, Love My Children), Schnellerals die Polizei erlaubt (Over the Speed Limit)and 1½ Ritter (1½ Knights), and the coachingseries Der Hundeprofi (The Dog Professional).In Liebe mich und meine Kinder, children lookfor a new partner for their single dads. Afterthoroughly “testing” the potential step-moms,they decide who gets to meet their dad for acandlelight dinner. The series has been on airsince 31 August. Schneller als die Polizeierlaubt is a format imported from theNetherlands, in which the Vox team accompa-nies plainclothes police officers who takeaction against speeders and other reckless dri-vers on German autobahns. 1½ Ritter accom-panies famous German actor Til Schweiger onthe shooting for his new movie 1½ Ritter toreport on the many complications that can cropup during a mammoth project like this, and thework done by the many people who make a

9Life, a new crime series on Vox


major blockbuster possible at all. Another for-mat that began airing at the end of August isthe coaching show Der Hundeprofi: animalpsychologist Martin Rütters shows dog ownershow to professionally handle their agitated oraggressive pets.

Successful American series like Ally McBealand CSI helped to establish Vox as an audien-ce favorite – and next season, the channel ser-ves up three new US series during eveningprime time: Standoff, Life and Burn Notice.Standoff focuses on an FBI Crisis NegotiationUnit whose members negotiate hostage situa-tions and share relationships, and launches on1 October. With a remarkable instinct for findingthe right words at the right time, Matt Flanneryand Emily Lehman manage to defuse potentialsuicides, hostage takings and other emergencysituations.

Vox’s new crime series Life has an unusual pro-tagonist: police officer Charlie Crews wasimprisoned for twelve years for a triple murderhe never committed. Following his rehabilita-tion and release, and despite a 15-million-dol-lar settlement, Charlie is driven by the desire towork as a policeman again, and to find the peo-ple who deprived him of 12 years of his life byputting him behind bars.

Burn Notice provides a new take on espionageand crime. When spies like Michael Westen aredismissed, they don’t get a pink slip from theHR department. Instead, a “burn notice” isissued and they are suddenly ostracized. TheCIA denies ever having known Westen, and heis no longer deployed on assignments, let alonepaid. Close to broke, Westen starts a new lifeas a private investigator in his hometown,Miami. As he does his casework, he neverloses sight of his real goal: to find the wire-pul-lers who caused his dismissal.

The programme directors agree that Vox’s pri-metime highlight of the season ahead will bethe cooking docu-soap Mein Restaurant des-cribed above. Vox will also be airing anotherdocu-soap during primetime: DerStarpraktikant (The Star Apprentice), againabout people driven by burning ambition. In theseries, three young applicants compete for aninternship at a world-famous company such asthe Los Angeles-based fashion label “EdHardy.” They have seven days to convince theirpotential employer of their merits.

Of course an attractive primetime featuresgreat movies as well as good shows and exci-ting docu-soaps – and Vox has a whole batteryof blockbusters lined up: Lord of the Rings: TheFellowship of the Ring, Harry Potter and thePhilosopher’s Stone, Independence Day, TheLeague of Extraordinary Gentleman, PhoneBooth, U.S. Marshals, The Bourne Identity andThe Skeleton Key will ensure many an entertai-ning TV evening.

10

Standoff is about hostage situations


Atmosphere of freedom Ren TV’s news programme 24 celebrated its tenth anniversary on 1 September 2008.Ilya Doronov, host of 24, explained Ren TV’s approach in an interview to the Russiannewspaper Sobesednik.Russia - 8 September 2008

According to the newspaper, 24 is often called“the only serious news programme in theRussian TV market.” Asked about his experien-ces in the last five years at 24, Ilya Doronovsays that Ren TV and especially the news pro-gramme managed to survive as the last realnews programme: “Since coming to Ren TV insummer 2003, I have been constantly hearingfrom our ill-wishers predictions like: ‘They willclose you guys down soon. You talk too much.’But we go on working and talking more thanothers, and I believe this represents one of ourbiggest advantages.”

Furthermore Doronov explains that journalistsat Ren TV are free in choosing their topics –without having any managers supervising themor putting pressure. “When I prepare my pro-

gramme, nobody is trying to put pressure onme. We independently choose our topics andinvite our guests who, I am sure, will neverappear on the government TV channels.” Withthe example of difficult situations like theRussian-Georgian war, Doronov explains thatRen TV always seeks to see both sides of thestory.

The news programme 24 is broadcast fromMonday to Thursday at 09:30, 12:30, 16:30,19:30 and 23:30, on Friday at 09:30, 12:30,16:30, 19:30, on weekend at 12:30 and reachesthe average audience of 800,000 viewers daily.

11

www.ren-tv.com


Viewers invited to be part of Unter UnsOn Monday 8 September, an unusual campaign tying in to the Grundy UFA-producedseries Unter Uns (Among Us) launches under the heading ‘Save the Übersee’.Germany - 8 September 2008

After the success of the Unter Uns week ofcrime last year, the popular daily soap againinvites viewers to get interactive.

The occasion offered by the plot is a glitteringtalent show, which will be aired on RTLTelevision as part of the soap’s episodes on 23to 25 September. The Unter Uns protagonistsare organising it to ensure the continued exis-tence of their beloved beach bar ‘Übersee’. Thetalent show is designed to prevent the demoli-tion of the ‘Übersee’ by re-establishing it as apopular hangout for young people.

Parallel to the event show in the series, viewerscan take part in the talent competition. On 8September, an interactive site lived at www.ret-tetdasuebersee.de, where viewers can uploadvideos showcasing their own talent. Talentedsingers, dancers and other artistes were invitedto compete for an extraordinary prize: the video

that is ultimately selected by the judges onFriday 26 September will be aired in Unter Unsitself on 2 October. It’s a unique chance forUnter Uns fans to be part of their series.

Apart from the video upload, www.rettetdasue-bersee.de offers a number of other features forviewers. Exclusive out-takes from the singingand dance rehearsals of the Unter Uns castmembers who will be performing at the showevent, provide a peek behind the scenes.Viewers can share their thoughts in discussionforums and vote for their favourite show act ina kind of ‘Star-O-Meter’. The homepage servesup new surprises each day: forums, pictures,videos, and live chats. The online portal willaccompany the talent show in the series fromthe preparations to the broadcast of the actualcompetition in the series through to the broad-cast of the winning viewer video on 2 October.

12

www.rettetdasuebersee.de


Dinner with friends On Monday 8 September, M6 broadcast, inaccess and prime time, its emblematic cookingprogramme, Un dîner presque parfait and achie-ved excellent viewer ratings. In access time, M6was top in the Housewives under 50s categoryand in prime time, M6 was top in the under 35scategory (in second place in the under 50scategory).France - 10 Septembre 2008

Along with the current affairs programme 100%mag, the reality documentary Un dîner presqueparfait was launched last season on M6 inaccess prime time. It is no exaggeration to saythat it has been a real hit and has even resultedin the competition, surprised by such a resoun-ding success, changing their programmingschedules.

In its edition last Monday, the Belgian newspa-per La Libre Belgique, commented on this sud-den craze amongst French viewers for the hos-pitality virtues advocated by Un dîner presqueparfait: “This is a quite remarkable successstory. An unassuming, pleasant little program-me that doesn’t require massive resources andwhich nonetheless really put the cat amongstthe pigeons last season. (…) Un dîner presqueparfait even enabled M6 to register its bestratings since the first season of the Loft”.

La Libre Belgique also mentions the productionquality of the programme: “It may well just bedealing with ordinary mundane things, its edi-ting is nonetheless like that for a pop clip: ultra-fast, full of energy, no heavy camera moves…“.Success breeds success and the Belgian PlugRTL has picked up the idea and announcedthat it will be broadcasting the programme thisseason at 18:30.

13

Happy gourmets

Un dîner presque parfait at camping


A website in the leadWith 1,298,602 unique visitors in the month ofAugust, the RTLinfo.be website captured thelead in audience figures among Belgian French-language information websites. Belgium - 11 September 2008

This is the best monthly audience figure thathas ever been achieved in Belgium by aFrench-language information website.Launched in June 2007, RTLinfo.be has steadi-ly continued its development, with the numberof visitors increasing from 9,000 to 72,000visitors a day. The site currently rankssecond in the visitors per day classifica-tion, with an average audience of 72,243internauts.

RTLinfo.be provides a continuous andcomprehensive update of Belgian andinternational news coverage. In additionto the pictures and sound recordingsprovided by RTL-TVI's and Bel RTL's edi-torial departments, which can immediatelybe accessed (e.g. the liberation of formerFARC hostage Ingrid Betancourt with 125,000videos watched during a single day), the sitealso offers live transmissions of importantevents, for example the Justine Henin pressconference, extraordinary sessions ofParliament or the Standard-Liverpool game,which attracted 21,000 visitors in one evening.

In the next few days, the design of the websitewill be simplified in order to facilitate useraccess to the video offer. For the start of theautumn season 2008, RTLinfo.be is producing– in addition to the political programme Rue dela loi and to RTL Stars – two new exclusivevideo magazines: Talk RTL Sport covering cur-rent sports news and RTL Cinéma for thosewho always wish to be up-to-date on the latesttheatrical releases.

RTLinfo.be is also available via mobile internetand has recently been adapted for viewing onthe iPhone 3G.

14

www.rtlinfo.be

visithttp://www.rtlinfo.be


15

A splash at the IFA The N-TV news channel had a large tradeshow studio at this year’s IFA, from where itissued regular reports and where it also hosted a variety of other activities. Germany - 5 Septembre 2008

Joining ‘Zukunft Digital’ society Grundy Light Entertainment is the first TV production firm to have joined the ‘ZukunftDigital – Forschungsgemeinschaft Neue Medien e.V.’ research society, which studies userbehaviour in the new media.Germany - 5 September 2008

Prager Botschaft nominated for European Media PrizeAn award for Europe’s best TV movie beckons for RTL Television’s elaborately producedevent movie. Germany - 9 September 2008

ARD buys Die AnwälteDie Anwälte, a series starring Kai Wiesinger which was originally commissioned by RTLTelevision, has now been sold to public channel ARD by RTL Television. Germany - 5 September 2008

The diary of a call girlAfter broadcast in England and The United States the British series based on a true story,The diary of a call girl, has reached France’s M6 network. M6 will broadcast the seriesstarting on 12 September every Friday night at 23:15.France - 9 September 2008

Rach cooks his way to the top The gourmet chef averaged 5.35 million viewers, having attracted nearly a million moreviewers this week than during last week’s season kick-off.Germany - 10 September 2008

Wer-kennt-wen.de pushes past 4-million threshold The team behind the wer-kennt-wen.de social network celebrated a very special milestonein the company's history this week. Four million members are now registered to use theonline platform as a networking tool across all ages and interest groups. Germany - 10 September 2008


16

People

Frédérique Réfalo joins M6 PublicitéFrance - 5 September 2008

Frédérique Réfalo has joined Groupe M6 at M6Publicité filling the recently created position ofCommercial Director for W9. Her responsibilitywill consist of pursuing W9’s development.

Holding a degree in law and audiovisual com-munication administration, Frédérique Réfalobegan her career at The Audour Soum

Larue/SMS advertising agency. Since 1996 shehas worked at France Télévisions Publicité firstas the Director of Client Services, then as theirAdvertising Director.

People

Claudia Dubrau to leaveIP DeutschlandGermany - 10 September 2008

The Arbeitsgemeinschaft Online Forschung(AGOF, Online Research Workgroup) hasappointed Claudia Dubrau, currently spokes-woman of the AGOF Technical Committee andmedia researcher at IP Deutschland, as its newManaging Director.

In her new capacity, Dubrau, 45, will run thehead office and be in charge of managing theworkgroup, in particular balancing the interestsof and ensuring internal communication withAGOF members and licensees, and represen-ting their interests vis-à-vis other market part-ners. At IP, Dubrau served as Head ofCommittees/Methodology/Cooperations, andmainly represented the media marketer’sresearch policy interests on various TV andonline committees.

The Online Research Workgroup AGOF wasestablished in December 2002 with the aim andpurpose of ensuring transparency and relevantstandards in research on internet and onlineadvertising media, independent of individualinterests. By publishing its ‘internet facts’ andusing Unique Users as a value for performance,the AGOF has established a standard currencyfor online reach, as a basis for online mediaplanning.

Claudia Dubrau’s successor at IP Deutschlandhas not yet been named.

Claudia Dubrau

http://backstage.rtlgroup.frhttp://backstage.rtlgroup.comhttp://backstage.rtlgroup.de

PublisherRTL Group

45, Bd Pierre Frieden

L-1543 Luxembourg

Editor, Design, Production

RTL Group

Corporate Communications and Marketing

Documents

Football 24/7 - RTL Group · Girondins TV lasts only 90 minutes a week. It will in fact also give greater visibility to the spon-sors of the club. the RTL Group intranet week 37 3