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Food by Phone offers a service to restaurants by providing an alternative sales channel as well as a service to customers by bringing to them the food that they could only get by braving the terrible Bangkok traffic.
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Le Macaroon
FEATURED RESTAURANT
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F O O D B Y P H O N E ’ S M O N T H LY N E W S L E TT E R
DEALS ON WHEELS
VIA VAI
LE LApIN
BOURBON STREET
Order over 599 THB and get a FREE
pasta Arrabiata
Buy over 499 THBand get a Free box
of brownies
Get a Free Cheese Cake with orders
over 599 THB
THE BLACK SWAN
NADImOS CORNERSTONE
Order a Full Baguette Sandwich and get a
Half one for Free
Get a Free ShawarmaSandwich with order
over 699 THB
Buy 3 Pay 2 -Australia Wines
“THORN CLARK”
BREIzH CREpES
SUNRISE TACOS
Order over 499 THB and get a Free Crepes
Order over 599 baht and get a free slice
of apple pie
THE CEDAR
Order Over 599 THB and get a Free
Veggie Sandwich
2 winners will receive complimentary vouchers at
MAY 2014
Le macaroon is the gourmet patisserie of Sofitel
Sukhumvit located on the right hand side of their
body. The elegant intimate surroundings make it
the perfect contemporary chic lifestyle venue to
meet friends for a gourmet tea or coffee and in-
dulge in a sublimely delicious French pastry served
either street side on The Terrace or in the chilled
comfort of The Library on the opposite site of the
lobby.
Named after the iconic macaroon a sweet me-
ringue-based confection made with eggs, ic-
ing sugar, granulated sugar, almond powder or
ground almond, and food colouring. The macaron
is commonly filled with ganache, buttercream or
jam filling sandwiched between two biscuits.
The name is derived from the Italian word maca-
rone, maccarone or maccherone, the Italian me-
ringue.
The perfect macaroon should have a
smooth shell with no bumps and hold their
shape and don’t fall apart when you pick
them up. They should have Nice Feet’s
that’s the rim or edges of a macaroon looks like
a Ham burger. A crisp thin shell that cracks like
an egg shell when you bite into the moist, soft,
tender smooth inside with slightl chew to the
texture. There should be sweetness coming from
the flavour of fine ground almonds almonds and
not just sugar. The filling should be ganache base
which works perfecting with a fruit infusion.
CONTINUED ON PAGE 2 >>
SpECIAL pROmOTIONS
Download our FREE app Now!http://bit.ly/FBp-App
Bangkok’s Best Restaurants delivered to your door at your Fingertips!
Here there is always a rotating select of 12 mac-
aroons, 60% will use the must have flavours of
chocolate, vanilla, mocha, rose, jasmine and
blueberry. The remaining 40% play with the fla-
vours of local tropical fruits which in April were
lemongrass and mango, the fruit of the month
for May will be the subtle flavour of lychee.
Playing with the macaroon them Executive
Chef Weerasak Konggum created the Lady
macaroon increasing the size to that of a small
plate and colouring it pink. He stands imported
perfectly ripe imported raspberries filled with a
lychee purée. To give it the final feminine touch
he garnishes the top with a single red rose petal.
This is only available on Friday or Saturday as
fresh imported raspberries arrive in Bangkok on
a Thursday.
As Sofitel is the luxury French hospitality brand
their other signature pastry is Canele de Bor-
deaux a small French pastry with a soft and ten-
der custard centre and a dark, thick caramelised
crust. The dessert has a small striated cylinder
shape approximately five centimetres tall. Made
from egg, sugar, milk and flour flavoured with
rum and vanilla, the custard batter is baked in a
mold, giving the canelé a caramelised crust and
custard-like inside.
He puts exquisite precision into his fruit tart,
the wafer thin biscuit crisp pastry shell is with
fresh raspberry, strawberry, orange, blueberry
and decorated with a fan of razor sliced green
apple. The fruit creates a contrast of sweet and
sour flavours and is decorated with a touch of
temple gold.
FEATURED RESTAURANTLe Macaroon
Opening Hours : 7am - 10pm
2014
Credit cards :
Price per person without drinks :
FBP partner since :
Le MacaroonSukhumvit Road between Soi 13-15 189 Bangkok 10110
Phone: +66-2126-9999
E-mail: [email protected]
All major credit cards accepted
500 THB
His Mango Panna Cotto is presented in a trans-
parent container to showcase the precision lay-
ering of panna cotta cheese and mango purée,
topped with a scattering of marshmallow cubes.
The playful presentation continues with his Ti-
ramisu served with an edible white chocolate
spoon, no need for formal cutlery. The pastry
selection continues with Blueberry cheesecake,
Strawberry tarte glazed with jelly and Lemon
tarte garnished with meringue tears
The collective name for the French bread like
pastries is Viennoiseries which means Viennese-
style baked goods which became popular in
France when August Zang opened the Viennese
Bakery in 1839. They include , pain viennois,
often shaped into baguettes; brioche; pain au
chocolat; pain au lait; pain aux raisins; chou-
quettes; Danish pastries; bugnes; and chausson
aux pommes, the French name for an apple
turnover and are often either eaten for break-
fast or as a snack.
Not every thing is sweet they have savoury items
too. The ‘Midi’ lunch menu offers a selection of
delicious sandwiches and home made quiche to
eat in our take away. Not forgetting their hard
to find elsewhere freshly baked breads.
When you feel like adding a touch of French
chic to your lifestyle drop by Le Macaroon.
dinning vouchersat Sunrise Tacos!
Get a chance to win 3,000 THBGet a chance to win 3,000 THB
Beirut restaurants
pERSONALITyOF THE mONTH
HUSSAIN EIDI
“Bangkok has become a large and metropolitan city,” says Hussain Eidi, owner of the popular Beirut Restaurants. “Its the ethnic diver-sity of the people who are living and visiting here that has driven our restaurant expansion. On top of this the eating culture of Thais has changed considerably in the past 10 years. Today, they are much more open-minded when it comes to food and many of them are regular customers at our restaurants.”
“Although all of our restaurants have been located in Bangkok, for sometime we have been looking to expand outside of the city,” Eidi says. “In terms of potential customers, Pattaya seems to be a good choice. We recently opened our first restaurant outside of Bangkok in Foodloft Pattaya on the 3rd floor of Central Festival Pattaya Beach Mall. We are attempting to follow where our customers want us to be and are hopeful this will be a good choice.
“Since we first opened 14 years ago with have steadily built up a Thai customer base,” he continues. “Now we are seeing a growth in the number of Japanese customers. Sometimes at lunch our Thonglor Branch on the 1st floor of Eight Thonglor is fully packed with Japanese housewives. One factor could be that 30% of our menu is vegetarian.
“Lebanese food is the most popular cuisine of the Middle East and many of our customers come from this part of the world. The num-bers, however, vary with the location of the restaurant. At our Plo-enchit Center and Bumrungrad Hospital branches it’s about 40%; at the Silom branch the number drops to 20%-30%; and at our Thonglor branch, it is only10%. At Pattaya, it is still too early to tell.
“As Eid at the end of Ramadan falls on 7 August, we will be having a special menu in all of our branches,” he adds.
“We accredit the popularity of Lebanese food not only to its good taste, but also to its being regarded as one of the world’s healthiest cuisines. Most often dishes are either grilled, baked our sautéed in ol-ive oil; butter or cream is rarely used other than a few in desserts. Veg-etable are often eaten raw, as well as being pickled or cooked. Herbs and spices are used and the freshness of ingredients is very important.
“We have expanded to several locations, but we work hard to main a high and consistent level of quality. As an authentic taste is what defines Beirut all of the Lebanese spices are imported, but as we also
focus on freshness all fresh ingredients are sourced locally. At Bei-rut, we never compromise on authentic flavour or the freshness of the products that we use in our restaurants.
“The most popular element of Lebanese cuisine is mezza, a ban-quet of appetisers,” he adds. “That is why our best selling dish is always Hummus, closely followed by Tabuleh. Falafel are also very popular. All the wraps are popular at lunch as they are easy to grab and go. The BBQ dishes are also a big hit among our customers.”
Lebanese food is now a part of the dining scene in both Bangkok and Pattaya. Its popularity is fuelled by the Beirut chain of restau-rants, a group that emphasizes authentic taste and fresh quality in-gredients. If you have never tried Lebanese food, by all means drop in at one of the Beirut Restaurants. You are bound to be impressed with the experience.“As an authentic taste is what defines Beirut,” he says, “all of the Lebanese spices are imported while fresh ingredients are sourced locally. As we focus on freshness, its important to make sure that our ingredients are best quality and very fresh.”
9th May 7pm, 10th May 4pm, Prince Mahidol Hall, 25/25 Phut-tamonthon Sai 4 Rd.-Salaya, Phuttamonthon Nakonpathom 73170
9th May 2014 9.30am, Sanam Luang the field in front of The Grand Palace
13th May 2014
11th May 2014, 6am Suan Luang Rama 9 Park
19th May 2014, 7pm FCCT, Penthouse Maneya Centre, Chidlom
14th May 2014, 9am, Himipan Gallery, Sukhumvit Soi 31
150 years or Richard Strauss
Royal ploughing Ceremony
Lotus painting
Visakha Bucha Day
Singha Bangkok 14K Run 2014Tkts THB 3,200 or THB 29,000 for a complete table of 10.)
Swiss Film Screening
The Thailand Philharmonic Orchestra’s yearlong celebra-tion of Richard Strauss’ 150th birthday continues with per-formances of his Oboe Concerto and the Der Rosenkavalier Suite. TPO Chief Conductor Gudni A Emilsson is joined by Berlin Philharmonic oboist Christoph Hartmann as Strauss’ birthday continues
It marks the beginning of the rice-growing season. It has Brahmin origins, King Rama IV added the Buddhist compo-nent to the ceremony. It has been held on this site since 1960.The Lord of the Plough (The Lord Chamberlin) takes two sa-cred white oxen to the ploughing field and offers the seven types of food and drink grass, paddy, maize, sesame seeds, soy bean, water and liquor which they select indicates the prediction for the upcoming harvest
Celebrated on the full moon day of the sixth lunar month. Vi-sakha Bucha Day is one of the most important days in Bud-dhism because of three important incidents in the life of The Buddha, i.e. the birth, the enlightenment and the passing away, miraculously fall on the same month and date, the Vesak full moon day. Buddhists worldwide gather on this day to worship to recollect the wisdom, purity and compassion of the Buddha.
You do NOT need to know how to paint nor need to be an art-ist! In this class we’re going to be dabbling in colour and apply the colours you develop to your lotus canvas. This class is the next best thing to a massage.
A mini marathon sponsored by Singha Water, runner have a choice of either 7km or 14km courses
La Petite Chambre (The Small Room) 87 mins directed by Stephanie Chuad/Veronique Reynard courtesy of Embassy of Switzerland who are providing wine, cheese and snacks.
When? What? Description more info?
www.jogandjoy.com to download application THB 300
WHAT TO DO IN BANgKOK
www.anz-bangkok.org for details
Tel 0-2800-2525 Ext. 153, 154
Tel 0-2652-0550/1,Email [email protected]