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My Final Major Project My project involves the design and development of a character that will be a hybrid creature; half man, half reptile. I will present my work to the games studio in order to gain employment. The genre of game/film my character is going to feature in is action/adventure/Sci-fi. Image rescources: Google Images

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Page 1: Fmp research1

My Final Major Project

My project involves the design and development of a character that will be a hybrid creature; half man, half reptile. I will present my work to the games studio in order to gain employment. The genre of game/film my character is going to feature in is action/adventure/Sci-fi.

Image rescources: Google Images

Page 2: Fmp research1

Demographics

I prepared a questionnaire based on 6 questions about action/adventure films and games.I asked 10 males and 10 females, age range: 17-25

The questions were:

1. Do you enjoy watching action/adventure films or playing action/adventure games?

2. Why do enjoy them?

3. What is the most unique thing about this genre that makes is enjoyable?

4. Do you own a PC, a Playstation, a Xbox or all of them?

5. Do you enjoy watching hybrid characters?

6. What are the interesting things that make a hybrid character unique?

7. Would like something new to feature in this genre in near future?

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DemographicsWhen it comes action games, men comprise 78% of gamers, compared to the 46% of women gamers but adult women gamers comprise a larger portion of the gaming population (28%) than buys 6-17 years of age (21%), so it looks as if women are beginning to adopt action games as a form of entertainment.

The average age of the heavy action game buyer is thirty-seven. Adult gamers have been playing, on average, for 12 years and 53% of current gamers expect to be playing as much or more than they currently do ten years from now.

Action video games were by far the best selling genre for console games in 2004 at 30% of console game sales; sports titles made up nearly 18% of sales. Shooters (9.6%), Children & Family Entertainment (9.5%), Racing (9.4%), and Role-Playing (9%) all constituted approximately nine percent of sales, while fighting games had the least successful sales with 5.4%.

Conversely, adventure games were the most popular computer games sold, constituting (26.9%), with Family & Children’s games coming in a close second with 20.3% of sales.

Sources: My questionnaire, Xbox official Magazine, Feb 2013,

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Demographics

Based on my questionnaire results, people that love action/Sci-fi/Adventure movies and games would like this character to feature in upcoming films and games.

Action Games/Movies

Male: 78% Female: 46%

Average Age

Male: 18 – 38 Female: 17 – 28

Console Ownership

PC: 100% Ps3: 87% Xbox: 83%

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Action Games Research

Action games are very popular when it comes to video games. In fact most of the adult video games available have lots of action, violence and fighting involved. There are many war games as well where the protagonist is a soldier fighting in war and he has to fight the enemy attacking from all sides. War games are loved by some video game players because there is something patriotic and moralistic about wars and many people would love to be called war heroes which they obviously will never be called unless they fight in a real war.

Most video games are very exciting and adventurous. That is the aspect of the games that makes them so addictive. Players love the energy rush and the thrill that they experience while playing the games and that is what makes them want to play the game over and over again. Kicking, boxing, using weapons, using artillery are some of the things which you will find in online action games and this is considered extremely normal. Some players even tend to take out all their pent up anger and frustration by playing these action games, although the situation needs to be checked when other signs of violence are depicted by the person playing the game.

Some action games tend to be a little too violent and hence it is best these games are not played by young children. Parents should always be aware about the kind of games their children are playing. Parents or adults should watch over or supervise their young children playing video games just to be sure that their children are not playing a game which is unsuitable for them. Children have very impressionable minds and they can get influenced by very violent scenes and if a video game is categorized as being too violent then it should be kept away from young children. Sources: http://blogz.org/Blog777781-Why-Are-Action-Games-So-Popular.htm, http://ezinearticles.com/?Action-Games-and-Their-Soaring-Popularity-Among-People&id=2612792

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Some of the Best Action/Adventure Games

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Market Research (Games)

Games like Mortal Kombat, Ben10 and The Spiderman do feature hybrid characters and have been very successful. For example, The Spiderman, himself, is a mix of spider and a man and features a villain called The Lizard is a mix of human and a lizard.

God of War Series is an award winning, critically acclaimed and best-selling action-adventure video game developed by Sony Santa Monica Studio. The series contains a large number of hybrid/mixed characters and has been widely acclaimed and successful.

Likewise, Comic-based games like the Hulk, Alien vs Predator, The Darkness, Fantastic Four etc, are all the action based games and have been really successful and heavy on the market.

WidelySuccessf

ul

God of War

Resident Evil

Mortal Komba

t

The Spiderma

n

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Audience Profiling (Films)

There can be no doubt that action movies are some of the most popular types of movies you are likely to see at the cinema at any given time. However, the question naturally arises: What makes these particular movies so popular and so commercially successful? What is it about them that makes people flock to the theatres in droves and pay out massive ticket prices?

The following are some of the key features of action films that makes audiences keep pouring in.• A Virtuous But Flawed HeroEvery action film worth its salt has a hero who is both authentic and virtuous and also full of flaws. Whether it's the dark and sometimes brutal Batman of the recent films or the very flawed but also very human John McClane of "Die Hard" the film needs someone with whom we can identify. We like our heroes to be almost superhuman in their physical abilities, but we also like them to possess the same character flaws we do; that is what makes the movie for us. Without its hero, the action film is just so many explosions.• An Evil VillainOn the flip side of the coin, of course, are the villains, those men and women who pose the threat to society and the hero who must ultimately be overcome. Perhaps no villain is as nefarious and downright evil as the recent incarnation of the Joker in "The Dark Knight," who poses a very real threat to both Gotham City and Batman. Just as we want our heroes to be virtuous in an action film, we also want our villains to be the cruellest and most destructive people we can imagine. However, we also want to enjoy watching them, which is why the sleek, cultured accent of the villainous Hans Gruber of "Die Hard" is such an excellent example of an action movie villain.

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• ViolenceNaturally, one of the main attributes of the action film is the violence, typically seen in both fight scenes and massive explosions. Although these might seem to be just so much Hollywood magic, the violence also serves to make us fear for a hero's life, even if we are reasonably certain he is going to make it out of the whole thing alive. Violence keeps us rooted in our seats and makes us identify with the main hero and, of course, dislike the villain, who has decided to perpetuate such violence against the hero we have come to identify with.• SuspenseFinally, we come to suspense, which often goes hand-in-hand with the aforementioned violence. Part of the allure of the action film is that it keeps us guessing, even if we know the hero is going to win and the bad guy is going to lose. What really matters in the film, however, is the way in which we get from the start to the finish, and what price the hero has to pay for his eventual victory. Even the most stalwart and virtuous heroes, after all, often have to pay a price for the job of protecting the rest of us.

Market Research (Films)

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Market Research (Films)

The Films that I’m going to review in the following genres are Action/Sci-fi/Adventure films. They do comprise hybrid characters and aliens and have been very much successful.

Huge Succe

ss

Avatar

Predator

Aliens

The Spiderma

n

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Market Research (Films)

Box Office: $210,816,205

Box Office: $159,773,545

Box Office: $131,060,248

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Box Office: $2,782,275,172

Market Research (Films)