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Make a Great First Impression with Your LinkedIn Profile Build Your Profile Every day, members access LinkedIn to read the latest industry news, participate in group discussions, and to connect with other professionals. When candidates look at your profile, you want to be sure that they learn more about you and your team. Your profile should serve as a conversation starter about you, your team, and your organization’s brand. When people see your profile, you want them to think, “yes, tell me more.”

Experience LinkedIn is not a job board, so your profile doesn’t have to read like a resume or a CV. Use the Experience section to tell your story. Write 2-3 concise sentences on your major wins or projects for each position, and how you brought value to your team.

Use a picture that represents you, professionally.

Jane Jones Supporting the greatest sales team in the Silicon Valley San Francisco | Internet

Current: AcmePrevious: LinkedIn

500+ connections

Background

SUMMARY

Entrepreneur, risk taker, passionate, doer and solutions thinker. A ‘roll up your sleeves, act like an owner and love what you do, person. I lead the Sales Organization for Acme in the US. Our team is transforming how other companies recruit. It’s inspiring and motivating to support such a talented team. I’m looking for two more strategically minded, driven individuals to join our team.

Use your real name.

Creatively explain what you do.

Adventures in Sales at AcmeWhy is Acme so cool?

Acme is changing the world.

Make your profile more engaging and showcase your team with rich media.

Describe who you are, why your company is great, and the kinds of professionals you’re looking to hire.

uk.linkedin.com/in/janejones Contact Info

Customize your URL for your business cards and email signature.

Add up to 3 websites.

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Engage with Your Network When you engage on LinkedIn by connecting with others, participating in groups, sharing content, and by liking and commenting on content that your network has shared, you increase your visibility. Here are some best practices that you can do on a daily basis to build relationships and find the right people for the roles you’re looking to fill.

Connect Thoughtfully Have a connection strategy. Always connect with the following members on LinkedIn:

1. Your team 2. Other leaders in your organization 3. Recruiter(s) you’re working with 4. People you’ve worked with 5. Key vendors 6. Great candidates

If you’re reaching out to connect with someone you don’t know, remember to introduce yourself and include a reason as to why you’re connecting.

Partner with Your Recruiter When you see members on LinkedIn who might be a good fit for your team, share them with the recruiter or recruiters you’re working with.

Share Your Jobs Jobs that are shared are viewed 3 times more than jobs that aren’t, and have a higher apply volume. Be sure to “like” and share your open position posted on LinkedIn.

Use Groups to Network Participating in groups is a great way to start conversations, build relationships, expand your knowledge and begin positioning yourself as a thought leader in your industry.

Update Your Status Position yourself as an industry leader to your network by communicating via your status update. The 3 main types of content you should share on LinkedIn include: Company news Articles and influencer blogs in Pulse Examples of company culture

Mobile Download the LinkedIn app to your smartphone or tablet so that you can engage with your network on the go.