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JANUARY 15–18, 2010 SMARTER BUSINESS. BETTER BUSINESS.

FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

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Page 1: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

JANUARY 15–18, 2010SMARTER BUSINESS. BETTER BUSINESS.

Page 2: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

FINDS® is 500,000 square feet of gift and home temporaries that sets the Dallas Total Home &

Gift MarketSM apart.

> SMARTER BUSINESS. BETTER BUSINESS.Now more than ever you need a show that offers a better return on investment. So take

advantage of the effi cient costs of doing business in Dallas; the lowest travel costs of any

major market; and booth rates that beat the competition.

> ATTRACTING MORE BUYERSPeople are not only talking about the temps in Dallas, they are experiencing the difference.

75% of buyers attending Market visit the temps in Dallas–that’s up more than 20% in fi ve

years. And more buyers from more locations are visiting Dallas markets.

> BIG. BIGGER. BIGGEST.Since 2005, the show has grown more than 25% and features emerging companies and

best-selling favorites in 16 product categories.

Sign up today to take full advantage of the opportunity to help your business thrive.

> FINDS DALLAS TEMP SHOW: PROFIT FROM IT IN 2010

Buyers from all 50 states and 85 countries will attend

the January 2010 Dallas Total Home & Gift Market.

Don’t miss this chance to practice a new language:

selling to more customers from more locations.

02 FINDS Dallas Temp Show January 15 thru 18, 2010Sh J 15 th 18 2010

Page 3: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

LEADING RETAILERS & BUYING GROUPS SHOP DALLAS:1-800-FLOWERSAcademyAJ Wright/HomeGoods/MarmaxxAmazon.ComArmy & Air Force ExchangeAshley Furniture Home StoresAssociation for Healthcare Volunteer Resource ProfessionalsBachman’sBallard DesignsBassett FurnitureBed, Bath & BeyondBeall’s Department StoreBelk Department StoresBen Franklin CraftsBeverly FabricsCalloway’s NurseryCatalog Network Central Market/HEBCinmarCoach House Gifts Coldwater CreekContainer StoreCostco Crow’s NestDillard’sDirectBuyDollar Tree StoresDunlapsFamily Christian StoresGabbertsGarden RidgeGordman’sGump’sHank’s Fine FurnitureHarry & DavidHaverty’sH-E-BHemisphereHobby LobbyHome FurnitureImperial Palace Casino & ResortInternational Floral Distributors JCPenneyKirklandsKowalski CompaniesLacks FurnitureLa-z-boy Furniture GalleriesLori’s Hospital Gift ShopsLouis ShanksLowe’sLTD Commodities CatalogMardelMathis BrothersMichaelsMiles KimballMonograms America Montgomery’s FurnitureNapaStyleNebraska Furniture MartNeiman MarcusNeiman Marcus Direct/HorchowNordstromPier 1 ImportsPinnacle EntertainmentPurchasing Power Plus QVCRobb & StuckyRPIA Seventh Avenue, Inc.Sierra Pacifi c Crafts Signals CatalogSilver Dollar City/DollywoodSouthwest Buying Group Stage StoresStanley KorshakSwooziesThe Brinkman GroupThe Great IndoorsThe RoomStoreTuesday MorningUnited Supermarkets, Inc.Wal-MartWhole FoodsWynn Las Vegas Casino

> BETTER BUYERS MEANS MORE SALES

Geographic draw of buyers that

attend market in Dallas

81%

Buyers attending Market from the region

who only shop Dallas

Buyers attending Market from the region

who shop Dallas and elsewhere

BUYER LOYALTY:

84%

16%

Up to $500,000

$500,000 to $1 million

More than $1 million

ANNUAL SALES OF RETAIL CUSTOMERS:

60%

25%

15%

www.dallasmarketcenter.com 03

Gift

Home Decor, Lighting, Floral

Apparel & Accessories, Catalog, General Merchandise

Other (Wholesaler, Distributor, Builder, etc.)

BUYER PROFILE:

48%

31%

11%10%

Page 4: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

> FINDS DALLAS TEMP SHOW: CATEGORIES

> BATH & BODY FINDS

From bath and personal care products to health and beauty items, fi nd everything to pamper

and indulge the body including loungewear, aromatherapy, and fragrance, cosmetics, skin-

care and relaxation gifts.

> GARDEN & OUTDOOR FINDS

Features a varied selection of planters and containers, tabletop, decorative outdoor accents,

garden accessories, seasonal yard fl ags, watering cans, weather vanes and lighting to en-

hance your garden and patio.

> OUTDOOR FURNITURE FINDS

Features a complete range of outdoor furniture to create an outdoor oasis, from wicker to

cast iron; casual to modern. Includes patio tables, lounge chairs, umbrellas, and awnings,

statuary, hammocks, BBQ grills and much more to complete the outdoor lifestyle.

> PAPER & PARTY FINDS

From throwing a casual birthday party to an elegant affair a varied collection of festive party

ware, themed party supplies, decorative seasonal items, stationary, gift wrap, greeting cards,

books, wedding accessories, photo albums, frames, journals, desk accessories and much

more.

> SOUVENIR FINDS

Your destination for novelty gifts, themed merchandise, beachwear and resort apparel,

coastal décor, personalized keepsakes and much more.

> GIFT FINDS

A wide range of gift products including seasonal, special occasions, holidays, inspirational,

craft, collectibles, ceramics, pet items and much more.

> COLLEGIATE FINDS

Licensed gift and apparel merchandise representing colleges, universities, bowl games and

conferences, NCAA and The Heisman Trophy. Also featuring NFL, MLB, NASCAR and other

licensed sports products.

> KIDS FINDS

Everything for children, from baby to tween. Products include toys, bedding, room décor,

dolls, plush, apparel, footwear and more.

“The Dallas set up for booths are so tastefully done, from the curtains, to the black track lighting and black carpet.We could have not asked for a better set-up. To say the least, we wereimpressed and we thank you and your staff, for your extra efforts in marking our “stress free” show a success! See you in January 2010!”

Donna, Rod & Darlened. Stevens,Design FINDS

04 FINDS Dallas Temp Show January 15 thru 18, 2010

Get aheadin Red.

NEW

NEW

NEW

NEW

NEW

NEW LOCATION

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www.dallasmarketcenter.com 05

> DESIGN FINDS

A juried selection of design-inspired unique gifts and décor that encompass lifestyle collec-

tions, artisan-made objects, decorative accents, premium candles and more at surprising

price points.

> HOME FINDS

Accents for the home including decorative accessories, window and wall décor, lamps and

lighting, tabletop and linens, pillows, rugs, bedding and more.

> HILL COUNTRY FINDS

Inspired by the rugged beauty of a western ranch or mountain lodge, this lifestyle collection

includes rustic décor and gifts, decorative ironwork, cow hides, western art, primitive accents

and artisan-made items.

> FASHION FINDS

Stylish fashion merchandise for men and women including jewelry, apparel, handbags, leather

goods, footwear, travel accessories, eco-friendly accessories and much more.

> RED HAUTE FINDS

A juried collection of higher-end fashion and boutique items including jewelry, handbags,

unique apparel, footwear, hair accessories and personal style gifts.

> CHRISTMAS & FLORAL FINDS

A wide array of indoor and outdoor holiday décor as well as permanent botanicals and

accessories.

> FURNITURE FINDS

An extensive collection of traditional, rustic and eclectic case goods. Features large

decorative items including rugs, artwork, antique and upholstered furniture.

> CASH & CARRY FINDS

Immediate purchase assortment of jewelry, fashion accessories, apparel, gifts, decorative

items, cosmetics, candles and more.

> FINDS DALLAS TEMP SHOW: CATEGORIES

“Everyone had

been telling us

to exhibit at

this show and it

turned out that

everyone was

right. This show

has exceeded

our expecta-

tions!”

Craig Kvinsland

ta-tas Brand

Clothing,

Gift FINDS

Call 800-DAL-MKTS today to ensure your product is seen by

thousands of loyal buyers who don’t shop anywhere else.

JURIED

JURIED

Page 6: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

WTC Floors 1, 12, 13

Market HallNorth & Main Hall

06 FINDS Dallas Temp Show January 15 thru 18, 2010

> FINDS DALLAS TEMP SHOW: LOCATIONS

®

> WORLD TRADE CENTER 1ST FLOOR

Christmas & Floral FINDS

Garden & Outdoor FINDS

> WORLD TRADE CENTER 12TH FLOOR

Gift FINDS

Paper & Party FINDS

Collegiate FINDS

Kids FINDS

Souvenir FINDS

> WORLD TRADE CENTER 13TH FLOOR

Home FINDS

Design FINDS (Juried)

Hill Country FINDS

Bath & Body FINDS

Fashion FINDS

Red Haute FINDS (Juried)

> MARKET HALL

Furniture FINDS (North Hall)

Outdoor Furniture FINDS

Cash & Carry FINDS (Main Hall)

NEW

NEW

NEW

NEW

NEW

NEW LOCATION

FINDS DALLAS TEMP SHOW - JANUARY 15 THRU 18, 2010 8:30 a.m. – 6 p.m. Friday thru Sunday 8:30 a.m. – 3 p.m. Monday

Page 7: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

www.dallasmarketcenter.com 07

> FINDS DALLAS TEMP SHOW: MARKETING

> ADVERTISING

Exhibitors benefi t from a comprehensive national advertising and marketing campaign.

Market ads are placed in major industry trade publications including: Giftware News •

Gifts & Decorative Accessories • HFN • Home Accents Today and many others.

> DIRECT MAIL

Direct mail is sent several weeks in advance of each Market to 80,000 buyers.

> THE SOURCE®

Dallas Market Center’s market preview magazine, The Source®, is mailed approximately six

weeks prior to January and June Markets to more than 50,000 stores with advertising oppor-

tunities available for exhibitors. The Market Preview section is repeated in The Buyer’s Direc-

tory as a special section. To participate, call Prism Media Group at (469) 645-2413.

> PRODUCT SOURCE

New, monthly digital product magazine sent via email to 60,000 targeted retailers. Includes

special section to feature product images and descriptions. To participate, contact Prism

Media Group at (469) 645-2413.

> NEW PRODUCT GALLERY

Want to make your new products stand out in a crowd? The New Product Gallery is open to

all exhibitors and shows off new merchandise on tables surrounding the 12th Floor atrium

and in Market Hall. Each buyer that shops the area receives a complimentary printed

companion piece featuring photos of the new products for extra impact. Take advantage by

calling Prism Media Group at (469) 645-2413.

> THE SHOWTIMER GUIDE

This special publication distributed at market features complimentary promotional listings of

showroom specials, events and hospitality. Contact Natalie Bidnick at [email protected]

or (214) 655-7633 for more information.

“We went back to

Dallas FINDS after

5 years and it was

a fantastic show

for us! We regret

not going there all

these years.

Dallas Market Center

is great to work

with.”

Ben Chhabra

Amity Home,

Home FINDS

Go Red.

We’re making you the center of attention

for even greater visibility so it’s our

mission to bring more buyers to Dallas.

Page 8: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

> DIRECT PUBLICITY

Dozens of media outlets attend Market. Submit your press kit to the Press Room in WTC 176.

Contact Meredith Hite at (214) 760-2883 or [email protected].

> DISPLAYS

Exciting product presentations are strategically placed throughout Dallas Market Center.

Specially themed to each Market, these displays are professionally designed to draw

attention to new products and trends. Contact Naseem Cox at [email protected] or

(214) 672-8420 for more information.

> BUYER’S DIRECTORY COMPLIMENTARY LISTING & ADVERTISING OPPORTUNITIES

Each exhibitor receives a complimentary listing in the offi cial directory, distributed to each

buyer at Market and listed on-line. In addition to exhibitor listings, the directory contains fl oor

plans for buyers to map out their Market strategies. Advertising opportunities are also

available in this valuable year-round reference guide. Call Prism Media Group at

(469) 645-2413 for more information.

> SPONSORSHIP OPPORTUNITIES

Your company may sponsor a seminar, host an event, or sponsor a breakfast or lunch in one

of the Red Rooms, the offi cial buyers’ lounges. To sponsor a breakfast or lunch for The Red

Room, call Monica Lang at (214) 655-7611. To host an event or sponsor a seminar, call

Naseem Cox at (214) 672-8420.

> AWNING ADS

Catch the attention of hundreds of buyers as they walk by your ad on one of several ads on

our awnings throughout the walkways between World Trade Center and Trade Mart. Contact

Naseem Cox at (214) 672-8420 or [email protected] for more information.

> POSTCARDS

Exhibitor postcards are available at no charge. Personalize these complimentary postcards to

remind your customers of upcoming market and to tell them exactly where you’ll be at

market. To order, call (214) 655-6110.

> BUYER LABEL PROGRAM

Target your direct mail and telemarketing campaign to the right store before market.

Customized mailing labels of registered stores are available for $.05 per name (minimum

$25.00 per order). Allow two weeks for processing. Call (214) 749-5463.

> FINDS DALLAS TEMP SHOW: MARKETING

“Paper Trends had a great June mar-ket in Dallas. We opened a lot of new accounts and saw customers from all over the U.S. The buyers were very optimistic.”

Yvonne Boatner

Paper Trends,

Paper FINDS

08 FINDS Dallas Temp Show January 15 thru 18, 2010

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www.dallasmarketcenter.com 09

> FINDS DALLAS TEMP SHOW: AMENITIES

> MORE FREE PARKING

Don’t forget that all attendees enjoy our 11,000 free parking spaces during set-up, show days

and dismantling.

> SAVE WITH MARKET TRAVEL® **LOWEST RATES IN 5 YEARS**

Book airfare, get a car rental and your hotel room all in one place all at one time. With Market

Travel, you save up to 50% on airline ticketing fees and up to 8% on American Airlines tickets

when you book 31 days before market, plus you receive exclusive hotel rates and special

discounts on car rentals and more. All with the lowest service fees in the industry – just $15.

Visit dallasmarketcenter.com/travel or call (800) 325-6587.

> FREE DRAYAGE

Free drayage is provided if your booth fi xtures and product are received between

December 28, 2009 thru January 8, 2010. (Does not include Cash & Carry FINDS, Outdoor

Furniture FINDS or Furniture FINDS). This is handling of your freight from storage area to booth.

ROLLING OUT THE RED CARPET.Dallas Market Center spends millions annually to

generate new buzz behind your business. Visit

www.dallasmarketcenter.com/exhibitors/marketing.aspx

to learn more.

Page 10: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

> FINDS DALLAS TEMP SHOW: BOOTH PACKAGES

BOOTHS IN ALL LOCATIONS INCLUDE:• 3m x 3m draped booth

• 2 chairs and 1 table (if pre-ordered)

• Wastebasket

• Booth identifi cation sign

• Booth carpet

* For specifi c colors on offerings, please see www.dmcfi nds.com

EXHIBITOR MOVE-IN*: Tuesday, January 12 - Thursday, January 14

EXHIBITOR MOVE-OUT*: Monday, January 18 & Tuesday, January 19

* Except for Market Hall. Call for more information at (214) 655-7669.

DATES & HOURSJANUARY 15 THRU 18, 2010

8:30 a.m. – 6 p.m. Friday thru Sunday

8:30 a.m. – 3 p.m. Monday

LOCATIONSWORLD TRADE CENTER

Floors 1, 12, 13

MARKET HALL

Main Hall & North Hall

RESERVE YOURBOOTH NOW!Our newlydesigned booths and updatedenvironment help make FINDS® an ideal marketplace for exhibitors and buyers alike. See lease agreement for pricing.

10 FINDS Dallas Temp Show January 15 thru 18, 2010

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> FINDS DALLAS TEMP SHOW: LEASING TEAM

STEVE DAY

CASEY EVANS

MINDY LOWACK

Leasing Director(214) [email protected], Collegiate, Home, Souvenir,Hill Country and Bath & Body FINDS

Leasing Director(214) [email protected]

Furniture, Kids, Outdoor Furniture FINDS

Leasing Director(214) [email protected] & Floral and Garden & Outdoor FINDS

CARLA YOUNG-FRANKLIN

NATALIE McMILLEN

RICHARD WISNIESKI

Leasing Director(214) [email protected]

Fashion, Red Haute, Cash & Carry FINDS

Leasing Director(214) [email protected]

Gift and Paper & Party FINDS

Leasing Coordinator(214) [email protected]

> OFFICIAL SHOW CONTRACTORS

CYPRESS COMMUNICATIONS

Your telephone provider during market.

(214) 583-8777

PRISM MEDIA GROUP

Your resource for directories, advertising,

sponsorships and publications.

(469) 645-2413

HARPER WOOD ELECTRIC

Satisfying all electrical needs.

1107 Browder, Dallas, TX 75215

(214) 421-5207, Fax (214) 428-3051

GES EXPOSITION SERVICES

Complete exhibition assistance before,

during and after market.

7050 Lindell Road

Las Vegas, NV 89118-4702

(800) 475-2098, Fax (866) 329-1437

GATEWAY EVENTS

Offering lead retrieval equipment

including badge scanners.

John Schroeder

(800) 326-8213, Cell (847) 542-3129

www.gatewayevents.com

Go Team Red!

www.dallasmarketcenter.com 11

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> FINDS DALLAS TEMP SHOW: EXHIBITOR CHECKLIST

> DON’T MISS THESE SHOW DEADLINES:

October 22, 2009 The Source® Magazine Ad Deadline

November 2, 2009 The Source® Magazine Ad Materials Deadline

November 2, 2009 Directory Free Listing Deadline

November 18, 2009 Buyer’s Guide Ad Deadline

November 25, 2009 Buyer’s Guide Ad Materials Deadline

December 3, 2009 Final Booth Payment Deadline

December 18, 2009 Complimentary Table Order Form

Standard Booth Package Order Form

Upgraded Booth Package Order Form

Various Dates Marketing Opportunites

December 28, 2009 Electric Order Form Due (Harper Wood Electric)

December 28, 2009 Telephone Form Due (Cypress Communications)

December 28, 2009 Free shipping due to GES (excludes Cash & Carry FINDS, thru January 8, 2010 Outdoor Furniture FINDS, and Furniture FINDS) GES Exposition Services Hold for: Company Name & FINDS Booth # 2050 Stemmons Freeway, Dock 2 Dallas, Texas 75207

December 30, 2009 Housing Request Form Deadline

January 4, 2010 Cash & Carry FINDS Miscellaneous Forms Deadline

January 12, 2010 Gateway Badge Scanner Order Form Deadline

January 13, 2010 Exhibitor Badge Forms Deadline (on-site)

January 15, 2010 Press Kit Deadline (on-site)

QUESTIONS?

Call (800) DAL-MKTS

or log onto

www.dmcfinds.com

for more info about

registering for the

next FINDS Dallas

Temp Show.

12 FINDS Dallas Temp Show January 15 thru 18, 2010

Page 13: FINDS Leasing Kit - January 2010€¦ · Hank’s Fine Furniture Harry & David Haverty’s H-E-B ... Montgomery’s Furniture NapaStyle Nebraska Furniture Mart Neiman Marcus Neiman

> FINDS DALLAS TEMP SHOW: 2009 LEASE AGREEMENT JANUARY 15 THRU 18, 2010

For Lease Agreements received after December 22, 2009, a late fee of $250 will apply. A signed copy of the agreement will be mailed to you

after the contract is executed.

Company Name ________________________________________________________________________________________________________________

Contact Name __________________________________________________________________________________________________________________

Address ________________________________________________________________________________________________________________________

City ___________________________________________ State___________________________ Zip ________________ Country ____________________

Phone _________________________________________ Toll Free ___________________________________ Fax: ________________________________

Email _____________________________________________________________ Website ____________________________________________________

Would you like the same location as the last FINDS® Show? Yes No

Is your company new to Temporaries in Dallas? Yes No

Is your merchandise currently represented in a permanent showroom at Dallas Market Center? Yes No

If yes, which showroom? Name _____________________________________________ Room No. ________________

Are you a member of Go Texan? Yes No

Briefl y describe your product(s): ____________________________________________________________________________

Please provide non-returnable catalogs, brochures or photos of your merchandise and a booth photo if available. Do not submit

actual merchandise.

Prices below are for January 2010 Market. Call (214) 655-6183 to confi rm all other Market pricing.

$25 per square foot

Design FINDS (Juried) Fashion FINDS Hill Country FINDS

Home FINDS Red Haute FINDS (Juried) Souvenir FINDS

Kids FINDS Bath & Body FINDS

Collegiate FINDS Paper & Party FINDS

Gift FINDS Garden & Outdoor FINDS

Booth Size & Quantity Request(s): Premium Position Request(s)*:

3 meters x 3 meters (10 ft x 10 ft) • Quantity __________________ Atrium/Prime Location ($450 additional per booth)

Specify size(s) ____________________________________________ Corner Booth ($295 additional per booth)

Island Booth - Open on 4 sides ($295 additional per

corner/ 4 booth minimum)

Peninsula Booth - Open on 3 sides ($295 additional per

corner/ 4 booth minimum)

Late Fee ($250 / Applications received after December 22, 2009) *Premium locations require custom booths.

PAYMENT INFORMATION

Total Amount Due ___________ Required Deposit (Minimum 30% of total fee)__________ Remaining Balance (December 3, 2009) _____________

Exhibitor acknowledges by their signature they have read the attached Terms and Conditions and special payment instructions and agrees to

abide by same and that Dallas Market Center Operating, L.P. may rely on all information contained herein.

Applicant Signature ______________________________________________ DMC Signature _________________________________________________

Date ___________________________________________________________ Date __________________________________________________________

Future FINDS Market Dates: June 25-28, 2010. (Dates are tentative and subject to change)

Return Lease Agreement, Booth Payment Form and Product Information to:

FINDS Dallas Temp Show • 2100 Stemmons Freeway, MS 180 • Dallas, TX 75207

P (214) 655-6183 • (800) 325-6587 • F (214) 655-6105 • dallasmarketcenter.com • fi [email protected]

For Internal Use Only:Booth No. _________________ Sq. Ft. __________ Dimensions________________ Additional Charges _____________ Sales Mgr. _____________

Go Texan___________________ Perm. _______________ Other __________________ Total Booth Fee _______________ Category ______________

Other _________________________________________________________________________________________________________________________ 13

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> FINDS DALLAS TEMP SHOW: TERMS & CONDITIONS JANUARY 15 THRU 18, 2010

1. This agreement represents a request for space only and does not entitle the Exhibitor to exhibition space until approved by Landlord. Landlord re-serves the right to refuse any and/or all requests for space. Exhibitor war-rants that all information provided herein is true and correct. In the event of cancellation of this agreement, Rent will not be refunded or transferred to another Market for any reason. Cancellation fees will be imposed uniformly and will apply whether or not the space is resold or if Exhibitor does not show in any Market specifi ed herein for any reason.2. If a Exhibitor’s request for space is approved and a booth assignment is made (hereafter referred to as “Leased Premises”), a copy of this agree-ment will be returned to the approved Exhibitor (hereafter referred to as “Exhibitor”) and will serve as a binding Lease Agreement by and between Exhibitor and Dallas Market Center Operating, L.P. (DMC), as “Landlord”. The term of this Lease Agreement shall be during the applicable Market dates as specifi ed herein.3. Floor plans and booth assignments are solely at Landlord’s discretion and are subject to change at any time. Market dates, Market locations and merchandise categories are solely at Landlord’s discretion and are subject to change or cancellation at any time.4. Exhibitor requests for booth relocation are subject to Landlord’s approv-al. If approved, the Exhibitor is subject to additional charges and fees by Landlord and Contractors.5. By their execution, Exhibitor and its agents, employees and invitees agree to abide by and comply fully with all Terms and Conditions set forth herein as well as any additional rules and regulations that may be set out by Landlord. Failure to comply with same shall constitute default by Exhibitor. Upon the occurrence of any default by Exhibitor, Landlord may terminate this Lease Agreement whereupon Landlord may retain any deposits and amounts of rent theretofore paid by Exhibitor.6. Exhibitor shall use the Leased Premises solely for the purpose(s) of ex-hibiting merchandise, goods, wares and personal property fully described elsewhere on this agreement and for no other purpose. Assigning or Sub-letting of the Leased Premises is prohibited. Landlord reserves the right in its sole discretion to expel an assignee or sublessee from the applicable Market without notice.7. Exhibitor agrees to indemnify and hold harmless Dallas Market Center Operating, L.P., Market Center Management Company, Ltd., IFDC Prop-erty Company, Ltd., WTC-Trade Mart, L.P., IFDC Operating Company, AM Campus, L.P, its partners, its affi liated companies, their offi cers, directors, shareholders, employees and agents from and against all claims, damages, liens, causes of action, suits, judgments and expenses, including attorney fees, which may arise out of or in any way relate to events held at the Dallas Market Center, specifi cally, personal injury or death, even if caused by the negligence of Dallas Market Center Operating, L.P., Market Center Man-agement Company, Ltd., IFDC Property Company, Ltd., WTC-Trade Mart, L.P., IFDC Operating Company, AM Campus, L.P., its partners, affi liatedcompanies, their offi cers, directors, shareholders, employees and agents.8. Exhibitor liability includes, but is not limited to personal injury caused by water spills or display breakdowns, property damage to other exhibitors’ (either other temporary exhibitors or permanent exhibitors of Landlord) or Landlord’s property, exhibit space or premises caused by water spills, leak-age or display breakdowns. Exhibitor shall maintain commercial general liability insurance and insurance providing protection to Exhibitor for theft and/or damage to Exhibitor’s property or products. Exhibitor shall provide a certifi cate of insurance to Landlord evidencing the required coverage prior to Exhibitor’s set up before market. All personal property belonging to anExhibitor that is in or on any part of the Leased Premises or on the Dallas

Market Center complex shall be there at the risk of the Exhibitor only, and Landlord, Landlord’s partners, its affi liated companies, their offi cers, direc-tors, shareholders, employees and agents shall not be liable for any dam-age thereto or for the theft or misappropriation thereof.9. Exhibits must remain completely intact and the Leased Premises staffed during all scheduled Market hours. Exhibitors arriving late and/or leaving early are subject to expulsion, fi ne or to cancellation of contracts for any future markets.10. No sample sales or delivery of merchandise are permitted during the Market, except Cash & Carry FINDS.11. Exhibit space not claimed by 6:00 p.m. on the day immediately prior to the opening day of the Market shall revert to the Landlord to be utilized at its sole discretion. In such event, Exhibitor forfeits any and all deposits, rental or other monies therefore paid to Landlord.12. All exhibitors and its offi cers, agents, employees or other representa-tives shall obtain passes from Exhibitor Registration and wear such passes while at Dallas Market Center at all times.13. Landlord reserves the right to move or remove from the Market any Ex-hibitor and/or its representative or exhibit for the good of the Market.14. This Lease shall be subject and subordinate at all times to: (a) all ground or underlying leases now existing or which may be subsequently executed affecting the project (“Ground Lease”), (b) the lien or liens of all mortgages and deeds of trust in any amount or amounts now or subsequently placed on the project or Landlord’s interest or estate in the project (“Financing Lien”), and (c) all renewals, modifi cations, consolidations, replacements and extensions of any Ground Lease or Financing Lien. In the event of the en-forcement by the lessor under any such Ground Lease or by the holder of any Financing Lien of the remedies provided for by law or by such Ground Lease or Financing Lien, or in the event of the transfer of the project or Landlord’s interest or estate in any party of the project by deed in lieu of foreclosure, Tenant, upon request of any person or party succeeding to the interest of Landlord as a result of such enforcement or deed in lieu of fore-closure, automatically will become the tenant of such successor in interest without change in the terms and provisions of this lease.15. No food products (including but not limited to condiments, candies and/or confection) may be prepared, sampled, sold or exhibited.16. Exhibitors will be charged an additional fee of $35 each time a check or credit card is returned to Landlord or is declined by the credit card provider for non-payment or insuffi cient funds.17. No birds or other animals shall be brought into or kept in, on or about the Project or any tenant’s premises (except for seeing eye dogs).18. In the event Tenant is represented in a permanent showroom at Dallas Market Center effective the 1st day of Market, or, in the event Tenant pro-vides proof of eligibility in the Go Texan program, Tenant shall be entitled to receive a 15% discount on Tenant’s booth fee. The discount applies to the base booth fee and not to corner, premium or show marketing fees if applicable. In the event Tenant is not represented in a permanent show-room on the 1st day of Market or does not provide proof of eligibility in the Go Texan program, Tenant shall not be entitled to any discount on Tenant’s booth fee and Tenant acknowledges that the difference between the dis-counted booth fee Tenant remitted and the nondiscounted booth fee for Tenant’s booth fee shall be due on or before the 1st day of Market. Tenant’s failure to pay such difference may be considered an event of default under the Agreement and Landlord shall have available all remedies for such de-fault available under the Agreement. Only one discount is allowed per ex-hibitor. Discount does not apply to Furniture and Cash & Carry exhibitors.

14 FINDS Dallas Temp Show January 15 thru 18, 2010

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> FINDS DALLAS TEMP SHOW: BOOTH PAYMENT JANUARY 15 THRU 18, 2010

PLEASE SUBMIT PAYMENT IN ONE OF TWO WAYS:

1. Payment by Credit Card

MasterCard American Express Visa Discover

____________________________________________________________ _______________________________________________________________company name cardholder name as it appears on the card

____________________________________________________________ _______________________________________________________________

credit card billing address (street, po box, etc) city, state, zip

____________________________________________________________ cardholder phone number

____________________________________________________________ _______________ _____________________________________

card number expiration date security code (see reverse side of card)

____________________________________________________________ _______________________________________________________________

deposit amount to be charged upon receipt of application / date to be charged

____________________________________________________________ _______________________________________________________________ remaining balance to be charged (mm/dd/yyyy) / date to be charged

Outstanding Balances

PAYMENT RECEIVED AFTER DECEMBER 22, 2009 WILL BE ASSESSED A LATE FEE OF $100 PER BOOTH.

2. Payment by CheckAttach company check, cashier’s check, or money order payable to Dallas Market Center Operating, L.P. to this form and mail to address below. Company or personal checks cannot be accepted in the period two weeks prior to show date. Paymentduring the period two weeks prior to show date, if by check, must be a cashier’s check or money order. There is a $35 charge for returned checks.

Special Payment InstructionsMinimum 30% deposit is due with application. Final payment will be due December 3, 2009. After December 3, 2009, full payment is due with agreement. Credit cards will be charged in full on or after this date. Please note, payment will not be refunded or transferred to another show for any reason. No exceptions. $250 late fee for contracts received after December 22, 2009.

By their signature, Cardholder authorizes Dallas Market Center Operating, L.P. to charge the credit card above on the dates above for the amounts above. $35 charge for declined credit card.

Exhibitor acknowledges by their signature they have read the terms and conditions and special payment instructions and agrees to abide by same and that Dallas Market Center Operating, L.P. may rely on all information contained herein.

____________________________________________________________ _______________________________________________________________

signature date

Return Lease Agreement, Booth Payment Form and Product Information to:

FINDS Dallas Temp Show • 2100 Stemmons Freeway, MS 180 • Dallas, TX 75207

P (214) 655-6183 • (800) 325-6587 • F (214) 655-6105 • dallasmarketcenter.com • fi [email protected]

$ $

$

www.dallasmarketcenter.com 15

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2100 Stemmons Freeway

Dallas, TX 75207 USA

(800) DAL-MKTS

www.dallasmarketcenter.com