“ A study on investment in mutual fund”

Chapter-5

FINDINGS , SUGGESTION and CONCLUSION

CONCLUSION

Our exhaustive research in the field of investment in mutual fund threw up

some interesting trends which can be seen in the above analysis. A general

impression that I gathered during Data collection was the immense awareness

and knowledge among people about various companies and their types of

mutual fund.. People are beginning to look beyond UTI public sector company

for their investments return needs and are willing to trust somewhat less in

private sectors, with their hard earned money. People in general have been

impression by the marketing and advertising campaigns of mutual fund

investment companies. A high penetration of print , radio and Television ad

campaigns over the years is beginning to have it’s impact now. The general

satisfaction levels among public with regards to mutual fund policy and agents

still requires improvement. But therein lays the opportunity for a relative new

comer like JM mutual fund and others have never been known for prompt

service or customer oriented methods and Reliance can build on these factors.

All though relatively new entrants in the market, HDFC,Reliance is slowly but

surely gaining a strong hold because it is finally able to grasp the investment

climate in Mangalore. Secondly the branch managers at all the branches are

very knowledgeable with a lot of experience in the financial markets so under

their leadership can definitely expand its base.

Findings:

o All

SUGGESTION

o Awareness about the Mutual Funds schemes must be increased.

o Different promotion of schemes should be adopted by the Sectors

of Mutual Funds.

o They should target rural market as well.

o People must be educated with regard to Mutual Funds and its

advantages for a common man (Aam admi).

o In order to make the best, the only thing required is to recruit the

skilled staff that should be trained in a proper way to get better

results.

o People should be educated with regard to possible drawbacks and

frauds possible in different sectors of Mutual Funds investments.

o Public sectors and others should increase its publicity regarding

Mutual funds investment.

o Government should have certain control over Mutual funds so that

no insider trading is possible and even to ensure the safety against

possible frauds.

o Schemes of Mutual funds should have a scheme of rewards and

recognition to its investors and the field persons to boost their

motivation.