FIND IT ALL Anna Rasa,Laura Cabrero,Manolo Azor, Mario Carvajal

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    INTRODUCTION

    TYPE HARDWARE

    MANUFACTURER FIND IT ALL. SL

    FOUNDERS Sr.AZOR,Sra.CABRERO,

    Sr.CARVAJAL and Sra.RASA

    COUNTRY OF ORIGIN SPAIN

    INTRODUCED 2013AREA SERVED OUR COUNTRY (SPAIN)

    EMPLOYEES 50

    WEBSITE www.finditall.com

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    SWOT ANALYSISSTRENGHTS WEAKNESSES

    INTERNAL

    improve implementationsticker are more flexible and

    adaptable.

    highly qualified scientific team

    lower cost.

    we can find the product in

    many stores.

    difficulties of making the productbe known

    Very high advertising capital.

    We are a weak competitor.

    THREATS OPPORTUNITITES

    EXTERNAL

    Competidors offering a similar

    product.

    Exisitence of substitute

    product.

    Changing conditions of the

    market.

    Advantages of current situation

    that the people would not buy the

    objects two times.

    Possible alliance and mergers.

    New product developement.

    Exclusivity and innovation.

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    MARKET STUDY

    Would you like to find a product on the market

    to find lost objects?

    0

    0.1

    0.2

    0.3

    0.4

    0.5

    0.6

    0.7

    0.8

    0.9

    YES NO NOT SURE

    MEN

    WOMEN

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    SEGMENTATION

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    PRINCIPAL CONSUMER

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    COMPETITION

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    MARKETING MIX

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    PRODUCT

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    PRODUCT

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    PRODUCT

    APP

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    PRICE

    9,95=

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    PLACE

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    PROMOTION

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    PROMOTION

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    ACTION PLANS

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    ACTION PLANS

    IKEA

    GET OUT IN THE TELEVISION SERIES

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    STRATEGIC GOALS

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    CONCLUSIONS

    It is a product that look for lost objects.

    It is avaliable on the mobile application and a few

    sticks. It is for at all those who have a smartphone.

    It is so fast, cheap and easy that everyone can use it.

    You can buy this product in too many places.

    We have powerful actions planed to promove it.

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    THANK YOU