Financial Inclusion- FINO

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    "Ten years ago, my job was to start from scratch and

    move the agenda of private sector involvement in

    serving the world's poor," he said. "Now I want to start

    from the other end, the idea of democratizing

    commerce

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    "Ten years ago, my job was to start from scratch and

    move the agenda of private sector involvement in

    serving the world's poor," he said. "Now I want to start

    from the other end, the idea of democratizing

    commerce

    C K Prahalad

    Fortune does lie at the bottom of the pyramid, financial

    inclusion has to be seen, not patronisingly but as a survival

    strategy for banks.

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    Financial Inclusion ? ?

    Avg. No. of villages served per bank branch 4

    Is the distribution equitable ? ?

    90% villages dont have a bank branch within 5 km radius

    51.4% of 89.3 million farmer households are excluded

    from both formal/ informal sources

    Only 27% of the total farmer households, access formal

    sources of credit

    Source: http://mospi.nic.in/mospi_nsso_rept_pubn.htm

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    Rich

    Middle

    Poor

    Marked by low financial literacy

    Predominantly in rural areas

    but also in semi-urban

    Mostly not reached by

    formal banking system

    Narrow product suiteleading to lack of integration

    Same channels attempt to

    cater to all customer segments

    Untapped

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    EKO FINO

    A little

    world

    (ALW)

    Financial inclusion

    services (payments)

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    Started in 2006, in Mumbai

    Has 40.41 million customer base & Force of 21,527

    Transaction points in 397 districts across 24 states.

    FINO is the market leader in delivering products and

    services to first and last mile.

    Customer service centers

    Source :http://fino.co.in/

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    Banking

    Govt

    Retail

    Insurance

    Technology

    Ruraluntapped

    customers

    Accounting and

    MIS systems

    Point of

    transaction terminalsBio metric smart

    cards

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    Investors

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    Customers

    22 banks

    10 MFI

    4 insurance companies

    12 Govt entities

    40.41 million micro customers

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    Product/Service : Banking

    Deposits

    SHG loans

    JLG loans

    Recurring deposits

    Domestic remittance

    Branchless banking

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    Products / services

    Government

    MNREGA

    Social security pension

    schemes

    Retail

    Third party service

    Micro insurance

    Insurance

    Rashtriya Swasthya

    Bima Yojna

    Technology

    Hosted solutions

    International sales

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    Pricing Cost of operations

    cost of margins

    Three models of pricing

    1. FINO fintech

    2. Sale of bio-metric cards/ micro deposit machines .

    3. Micro-finance system.

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    PriceFINO fintech

    No of enrollments of

    customers to clients

    Bulk remittances of

    amount into bank

    Sales

    Sale of Biometric smart

    cards & deposit

    machines

    Operational cost

    on disbursement of

    NREGA funds

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    Micro finance

    FINO grown in to self sustainable model

    Started giving loans to MFIS & SHG

    Evolving 3-4 financial models to lend to

    MFIS AND SHGS

    RS . 20 / remittance up to 10,000 @ single transaction

    for Micro customers

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    Place

    Branch less banking

    Door to door service Rural micro customers

    Point of terminal

    Paper less insurance

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    Promotion

    Rural customers

    Link with Govt bodies

    1. Panchayat body2. Project officer(NREGA)

    3. FINO officers

    Financial literacy

    No frills savings account

    Nukad natak- role play

    Clients

    Low transaction cost

    Rs.50 @ Bank / Rs.16@ ATM

    / Rs.4 @BC

    Use of Hi technology and

    security

    Regulatory issues

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    In Panchayat

    NUKAD NATAK

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    People

    Business Correspondents employees

    Clients - Institutions Micro Customers - 3rd party / Rural untapped

    customers / Bottom of pyramid

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    Process

    Identify & Approach to customer (mostly

    untapped)

    Bandhus / BCs

    Fills Accounting form for any clients bank

    Issue of smart card (photograph & finger print)

    Agents door step serviceTransactions

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    Process ..

    Data recorded cross checked @ Dist. HQ

    Data stored to computer

    Send to Banks Database / Core Banking

    System

    Insurance

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    Physical evidence

    Mobile point of sales machines

    Micro deposit machines

    Smart cards

    Issue of receipts after transactions

    Mobile phone, web cam, system.

    Bandhus uniform

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    Bio metric smart card

    Transaction

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    Mismatch b/w demand and supplyCustomer needs Institutional response

    oFinancial Services for household

    needs

    oOccupation specific credit

    oStructure around uneven cash-

    flows

    oStructured Cash-flows : Regulatory

    Compliance

    oNo Documentation oComplete Paperwork as per

    product / compliance

    oTimings as per occupation; bank at

    home

    oBranch timings

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    Blue Print

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    CUSTOMER

    BC

    Lo InPhysical

    Lo InIT

    Invisible actions

    Contact person

    Mobile phones,

    Biometric machine

    Fill form

    Thumb impress

    Snap

    Issue of smart

    cards

    DATA BASEFINO

    CBS

    SCRUTINIZE

    FORMS

    BANK CBS

    Blue PrintLine of interaction

    Line of Visibility

    D

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    CUSTOMER

    BC

    Line of Visibility

    Lo InPhysical

    Lo InIT

    Invisible actions

    Contact person

    Mobile phones,

    Biometric machine

    Insert S Card

    Thumb impress

    DATA BASEFINO

    CBS

    BANK CBS

    SMART CARD

    Collection of money

    Issue of receipts

    BANK

    Collection of money from all BCs

    Line of interaction

    D

    E

    P

    O

    SI

    T

    SFF

    W

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    Fail points

    Thumb impression Age factor / Soiled Hands

    Embezzlement / fraud by BC

    Waiting time of rural customers to transact with

    BCS

    Low cash limits of BCs

    High cost of Bio metric cards

    Red tape by Govt bodies in releasing funds

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    Thumb impression / voice

    Characters Thumbimpression Voice

    Ease of use High High

    Error incidence Dryness / dirt / age Noise / coldsAccuracy High High

    User acceptance Medium High

    Long term stability High Medium

    Source : A practical guide to bio metric security technology

    High Penetration Mobile phone & 95% accuracy moving

    to voice based transactions

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    Reliability

    BC S meetingcustomers rendering

    required service

    Highly Secured MIS.

    Responsiveness

    BC S trained to assist

    micro customers

    Fill up forms

    Visits 3 times a day ofeach village by walk

    Quality dimensions

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    Assurance

    UID Smart card

    Using Bio metric thumb

    impression machine

    Secured usage of

    technology

    Empathy

    No cherry picking ofend users

    No charge from end

    users

    TangiblesIssue of receipts

    Bio metric cards

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