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SUPPORT APATHY IS BORING

final case for support

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Page 1: final case for support

SUPPORT APATHY IS BORING

Page 2: final case for support

Unlike past generations, Canadian youth today are not opting into the democratic process. They are disengaged from community life and civic participation. In the 2011 Federal Election only 38.8% of Canadians aged 18-24 voted, continuing a long-term downward trend.

Voting – or not voting – is a habit. If a young person doesn’t vote in the first two elections in which they are eligible, they are less likely to vote throughout the rest of their lives. If we don’t address this issue, in a generation we will have a country where the majority of citizens don’t vote.

Meanwhile, millions of young Canadians aren’t volunteering and 45% say it’s because no one asked them to. Young Canadians deserve to be a part of the democratic processes and we need them as active citizens.

Apathy is Boring is a non-partisan charitable organization that uses art and technology to educate youth about democracy, with the aim of increasing youth voter turnout, increasing youth engagement in the democratic process, and building a sustainable dialogue between youth and elected officials.

OUR MISSION

30%

40%

50%

60%

70%

80%

1975 1985 1995 2005

Overall Voter Turnout

Est. Youth Voter Turnout

THE CONTEXT

A Canada where every young Canadian is an active and creative citizen, and youth are meaningfully engaged in all aspects of the democratic process.

OUR VISION

Page 3: final case for support

GETTING INVOLVED

YOUTH-FRIENDLY

VOTING + RESEARCH

We give civil society and government the concrete tools they need to engage youth in decision-making through workshops, organizational audits, and other services and resources.

We increase youth voter turnout through campaigns during federal, provincial and municipal elections and conduct research projects which focus on improving youth mobilization tactics.

We encourage youth to get involved in the democratic process and create opportunities for dialogue through online channels, workshops, street teams and live events.

OUR PROGRAMS AREAS

Page 4: final case for support

OUR REACH

78 000 pledges to vote collected during the 2011 federal election

91 900 users reached organically over 30-day provincial election campaign

230 ×more online traction than other organizations in our sector

IN P

ERSO

NO

NLI

NE

THE SLEEPING

GIANT

There are 5.5 million millennials in Canada.

25+communities

WHiTEHORiQA L

U iT

VANC OU VE

R

TS .JOHN

S

PRiNCE

G EORGE

EDM ON

TONCA LGRYSASK AATOO

SE N

HA

LiF

WASWANiPi

QUEBEC

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N TREMO ALCOWANSVILLEF

KiLLARNEY

TTAWO A

ED R

ORONTOT

MONC

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AX

STR AT

FORDGATINEAU

GUELPH

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iC

Ki

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*Only 38.8% of millennials 18-24 voted in the 2011 Federal Election.

Page 5: final case for support

60+artist ambassadors including Tegan and Sara, Stars and Suuns.

2000volunteer hours contributed by Canadian youth to our cause annually

1500+young Canadians attend our events yearly

GETTING INVOLVED

VOTING + RESEARCH

YOUTH-FRIENDLY

A Canada where every young Canadian is an active and creative citizen, and youth are meaningfully engaged in all aspects of the democratic process.

Since 2004, voting literacy tools were created for:

6municipalelections

14provincialelections

4federalelections

+ + 8000+surveys (& counting) about youth voting habits collected across the country

different clients used our youth-friendly services including: The Canadian Red Cross, The City of Kitchener, and The National Association of Friendship Centers.

120+ leading citizens from the public & private sectors sit on our Council on Youth Electoral Engagement (CYEE)17

led by Jean-Pierre Kingsley, whose membership includes: The Right Honourable Paul Martin, The Right Honourable Kim Campbell, The Honorable Audrey McLaughlin and Tasha Kheiriddin, among others.

Page 6: final case for support

“Through its innovative and creative ways of engaging youth, Apathy is Boring has proven itself to be one of the most relevant and important organizations reconnecting young people to the democratic process.”Lisa DrouillardDirector, Outreach and Stakeholder Engagement Elections Canada

Page 7: final case for support

“No one in my family really votes–I guess it was something that I never really thought was worth it. It was nice chatting with someone who got it. Apathy is Boring’s doing good work. I will probably vote in the federal election–we need to start somewhere.”Meaghan BennettNewly Engaged Voter

Page 8: final case for support

We are currently in residence at the Sauvé Foundation Maison Jeanne Sauvé1514 avenue Docteur-PenfieldMontréal, QC, H3G 1B9

CP 42071 CSP RoyMontréal, QC, H2W 2T3

[email protected]

Becoming a donor to Apathy is Boring means ensuring that the next generation of Canadian youth

becomes a generation of engaged citizens.

Charitable Business Number: 85948 3349 RR0001

WAKE THE SLEEPING GIANT.

DONATE TODAY.

apathyisboring.com